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Airbnb market data · 202612 months to October 2026

Hella, Iceland Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
141
Avg. booking lead time
81 days
Listings showing a permit
15%
Peak revenue month
July
Lowest revenue month
January

The short answer

Hella Airbnb Market at a Glance

Both rates and bookings run ahead of the national average. Listings averaged kr 49,754 a night and were booked on 51% of available nights, against kr 40,900 and 46% for the national average.

Timing matters: in July, usually the best month, the average listing earns about three times as much as in January, usually the slowest.

AirROI tracked 141 active listings in Hella. From a year earlier, average revenue rose 13% while the number of active listings grew 21%.

Map of Airbnb listings in Hella Browse the live Hella Airbnb market See Every Hella Listing

Revenue

How Much Do Airbnb Hosts Make in Hella?

Gross bookings per Hella listing averaged kr 7,601,622 over the 12 months to October 2026 (Iceland average: kr 4,950,477), before cleaning, platform and management costs and taxes.

In a typical year, the average Hella listing brings in kr 1,310,000 in July, its best month, and kr 449,000 in January, its slowest. August runs within 2% of July, so either can come out on top in a given year. The three strongest months bring in 40% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least three times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn kr 1,620,000+ a month, about 2.6 times the typical property.
  • Strong performers (top 25%) earn kr 1,050,000 or more, roughly kr 440,000 a month above the median.
  • Typical properties (median) earn about kr 611,000 a month.
  • Entry-level properties (bottom 25%) earn kr 350,000 or less, about 57% of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

July earns about three times what January does

Average revenue per active listing, by month, October 2024 to September 2026

The dashed line is the average of the months shown, kr 745,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Hella Airbnb Data by Month

Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.

July 2026 led on revenue, while nightly rates and bookings both peaked in August 2026.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Hella, Oct 2025 to Sep 2026
MonthAvg. RevenueOccupancyAvg. Nightly RateRevPARBooking Lead TimeAvg. Length of Stay
Oct 2025kr 777,42754.1%kr 46,183kr 25,07880 days3.1 nights
Nov 2025kr 512,27336.2%kr 44,217kr 17,07680 days3.1 nights
Dec 2025kr 555,50333.4%kr 45,286kr 17,91964 days3.2 nights
Jan 2026kr 456,62830.5%kr 43,581kr 14,73060 days2.8 nights
Feb 2026kr 560,16741.7%kr 43,539kr 20,00664 days3.1 nights
Mar 2026kr 620,57243.0%kr 44,128kr 20,01867 days2.3 nights
Apr 2026kr 557,25839.7%kr 44,420kr 18,57578 days2.8 nights
May 2026kr 644,98646.0%kr 45,859kr 20,80673 days3.3 nights
Jun 2026kr 1,000,73758.2%kr 53,964kr 33,35892 days3.1 nights
Jul 2026kr 1,413,59973.8%kr 55,847kr 45,600110 days3.5 nights
Aug 2026kr 1,383,12275.0%kr 59,024kr 44,617125 days2.6 nights
Sep 2026kr 1,110,35269.6%kr 53,235kr 37,01284 days2.8 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

Location, size and how a home is run move its income far more than a city average shows. For a range on one Hella address, run it through the Airbnb estimator.

Profit

Is an Airbnb in Hella Profitable?

Yes, when it's run well. The average Hella Airbnb took in kr 7,601,622 in the 12 months to October 2026, and run by its owner at everyday costs, about kr 430,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about kr 747,000 a month.

Cleaning it yourself keeps the kr 427,000 a year guests pay in cleaning fees, for about kr 465,000 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about kr 370,000 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

Hella Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Hella Airbnb
LineAverage listingTop-quarter listing
Money in
Nightly bookingskr 7,174,622kr 12,353,000
Cleaning fees guests pay6% of Hella bookingskr 427,000kr 736,000
Gross bookingskr 7,601,622kr 13,089,000
Running costs
Airbnb's feeAbout 15%: 15.5% for the 96% of Hella listings on Simplified Pricing, 3% for the rest−kr 1,145,000−kr 1,971,000
Cleaning and laundryPaid for by the cleaning fee; kr 0 if you clean yourself−kr 427,000−kr 736,000
Utilities and internetAbout 5% of bookings−kr 380,000−kr 654,000
Guest suppliesToiletries, coffee, paper goods: about 2%−kr 152,000−kr 262,000
Repairs and upkeepIncluding linens and small replacements: about 3%−kr 228,000−kr 393,000
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−kr 76,000−kr 76,000
Permit and registrationWhere one is required−kr 38,000−kr 38,000
Managementkr 0 when you run it; co-hosts charge from about 10% of nightly bookingskr 0kr 0
Pricing and messaging toolsOptional; Airbnb's own tools are freekr 0kr 0
Lodging taxesAdded to the guest's bill and passed onkr 0kr 0
Total running costsAbout 27% of bookings, plus cleaning paid for by the cleaning fee−kr 2,446,000−kr 4,130,000
Left for housing costs, then profitkr 5,155,622about kr 430,000 a monthkr 8,959,000about kr 747,000 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo feesDepend on the home

Estimate Your Own Hella Airbnb Profit

The estimate starts from Hella's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Hella home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Hella's Top Earners Get There

  • More nights booked. The busiest quarter of Hella listings are booked on 70% or more of their nights, against 51% for the median listing. Ten more booked nights a year at the median rate of kr 38,500 adds about kr 385,000 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge kr 56,700 a night or more, against a median of kr 38,500. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about kr 717,000 a year.
  • Open for the busy months. In a typical year, July brings the average listing about kr 1,310,000, against kr 449,000 in January, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Hella listings average 4.88 stars, and 64% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about kr 1,091,000 a month, against kr 633,000 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Hella?

Hella listings were booked on 51% of the nights they were open over the past year, 5 percentage points above the Iceland average (46%). In a typical year, occupancy swings from 31% in January to 75% in August.

The busiest tenth of listings are booked about 2.7 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 84%+ of open nights, 33 points above the median.
  • Strong performers (top 25%) fill 70% or more, roughly five nights a week.
  • Typical properties (median) fill about 51% of open nights.
  • Entry-level properties (bottom 25%) fill 31% or less, under three nights a week.

August is usually the busiest month in Hella, January the quietest

Share of open nights booked, by month, October 2024 to September 2026

Nightly rates

How Much Does an Airbnb Cost per Night in Hella?

The average nightly rate in Hella, known as ADR (average daily rate), was kr 49,754 over the past year, about 22% above the Iceland average of kr 40,900. In a typical year, rates peak in August at about kr 54,500 and bottom out in November at about kr 39,200.

Prices span a wide range: the top 10% charge about 3.3 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge kr 89,200+ a night, about 2.3 times the median.
  • Strong performers (top 25%) charge kr 56,700 or more, about kr 18,000 above the median.
  • Typical properties (median) charge about kr 38,500 a night.
  • Entry-level properties (bottom 25%) charge kr 27,300 or less, about 71% of the median.

August rates run 39% above November's

Average nightly rate (ADR), by month, October 2024 to September 2026

The dashed line is the average of the months shown, kr 45,500. The 12-month ADR of kr 49,754 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

What Is the RevPAR for Airbnb in Hella?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Hella it averaged kr 27,000 over the past year, from about kr 14,500 in a typical January to about kr 42,200 in a typical July.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn kr 52,700+ per open night, about 2.5 times the median.
  • Strong performers (top 25%) earn kr 32,100 or more, about kr 11,000 a night above the median.
  • Typical properties (median) earn about kr 21,300 per open night.
  • Entry-level properties (bottom 25%) earn kr 15,600 or less, about three-quarters of the median.

July RevPAR is about three times January's

Revenue per open night (RevPAR), by month, October 2024 to September 2026

The dashed line is the average of the months shown, kr 24,400. The 12-month RevPAR of kr 27,000 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Seasonality

Best and Worst Months for Airbnb in Hella

Hella has one high season, June through September, which makes it a highly seasonal market. Business is slowest from November to May. A listing earns about 2.3 times as much a month in June through August as in December through February.

Average revenue by month in Hella

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, kr 745,000.

Revenue by month in Hella in numbers
Average monthly revenue per active listing in Hella, by calendar month
MonthSeasonRevenue per listing
JanuaryLow seasonkr 449,000
FebruaryLow seasonkr 527,000
MarchLow seasonkr 605,000
AprilLow seasonkr 521,000
MayLow seasonkr 563,000
JuneHigh seasonkr 934,000
JulyHigh seasonkr 1,310,000
AugustHigh seasonkr 1,280,000
SeptemberHigh seasonkr 990,000
OctoberShoulder seasonkr 722,000
NovemberLow seasonkr 477,000
DecemberLow seasonkr 560,000
Average monthly Airbnb revenue, occupancy and nightly rate in Hella by season
SeasonRevenue per monthOccupancyNightly rate
High seasonJune–Septemberkr 1,130,00068%kr 52,290
Shoulder seasonOctoberkr 722,00056%kr 40,747
Low seasonNovember–Maykr 529,00039%kr 42,260

How Far in Advance Do Guests Book Airbnb in Hella?

Guests book Hella stays 81 days ahead on average (about two and a half months), so guests here plan well ahead. August stays are booked furthest out, about 117 days ahead, and January stays closest to arrival, about 55 days. A typical August booking is made in mid-April.

August stays are booked furthest ahead

Average days between booking and check-in, by month of stay, October 2024 to September 2026

Permits

Airbnb Permits and Registration in Hella

15% of the 141 active listings in Hella display a registration, permit or license number. A low share doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Hella.

Neighborhoods

Best Neighborhoods for Airbnb in Hella

AirROI's area guide picks seven Hella neighborhoods that draw short-term rental guests, led by Þingvellir National Park, Geysir Geothermal Area and Gullfoss Waterfall. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Hella
AreaWho it suitsLandmarks nearby
Þingvellir National ParkA UNESCO World Heritage site known for its stunning geological features and historical significance. Popular for tourists seeking nature, hiking, and photography opportunities.Öxarárfoss Waterfall, Silfra Fissure, Þingvallavatn Lake, Almannagjá Gorge, Visitor Center
Geysir Geothermal AreaFamous for its hot springs and geysers, including the Strokkur geyser that erupts every few minutes. Great for travelers interested in geothermal activity and natural wonders.Strokkur Geyser, Great Geysir, Haukadalur Valley, Hot Springs, Geysir Center
Gullfoss WaterfallA breathtaking waterfall along the Golden Circle route, known for its powerful cascades and stunning scenery. A must-see for nature lovers and photographers.Gullfoss Viewpoint, Walking Trails, Visitor Center, Golden Circle
SeljalandsfossA unique waterfall that visitors can walk behind. It offers stunning views and is a favorite stop on the South Coast of Iceland.Seljalandsfoss Waterfall, Walking Path, Nearby Gljúfrabúi Waterfall
SkógafossOne of Iceland's largest waterfalls, known for its impressive height and stunning rainbows on sunny days. A popular spot for photography and hiking.Skógafoss Waterfall, Skógar Museum, Hiking Trails
Vik and ReynisfjaraThe charming village of Vik is famous for its black sand beaches and dramatic sea stacks. Ideal for visitors wanting to experience Iceland's unique coastline.Reynisfjara Beach, Dyrhólaey, Vik i Myrdal Church, Black Sand Beach
LandmannalaugarRenowned for its colorful rhyolite mountains and hot springs, Landmannalaugar is a hiker's paradise. Perfect for adventurous travelers looking to explore Iceland's highlands.Laugavegur Trail, Hot Springs, Colorful Mountains, Hiking Trails

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Hella Airbnb Listings by Type and Size

Entire homes make up 83% of listings in Hella, alongside 19 private-room listings (13%). Houses are the most common property type at 48%, about 1.9 times the share of cabins and other outdoor stays (26%).

Mostly entire homes, with a private-room segment

Hella Airbnb listings by room type

  • Entire home 83%
  • Private room 13%
  • Hotel room 4%
Room types in numbers
Hella Airbnb listings by room type
Room typeShare of listingsListings
Entire home83.0%117
Private room13.5%19
Hotel room3.5%5

Listings by property type

Hella Airbnb listings by property type

  • House 48%
  • Cabin/Outdoor 26%
  • Hotel/Boutique 15%
  • Apartment/Condo 8%
  • Unique stay 2%
  • Others 2%
Property types in numbers
Hella Airbnb listings by property type
Property typeShare of listingsListings
House47.5%67
Cabin/Outdoor25.5%36
Hotel/Boutique14.9%21
Apartment/Condo7.8%11
Unique stay2.1%3
Others2.1%3

How Many Bedrooms Do Airbnb Listings in Hella Have?

One-bedroom homes are the most common size in Hella (49% of entire homes), followed by two-bedroom homes (20%). Shares are of the 113 entire homes that give a bedroom count; rented rooms are left out.

Hella entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
Hella entire homes by number of bedrooms
BedroomsShare of entire homes with a bedroom countEntire homes
Studio3.5%4
1 bedroom48.7%55
2 bedrooms20.4%23
3 bedrooms16.8%19
4 bedrooms7.1%8
5+ bedrooms3.5%4

What Each Home Size Earns in Hella

A typical one-bedroom home in Hella earned kr 5,160,000 over the past year, against kr 8,020,000 for a three-bedroom home.

What each home size earns in Hella
Home sizeListingsTypical annual revenue (median)Average annual revenueAvg. nightly rateOccupancy
1 bedroom55kr 5,160,000kr 7,760,000kr 42,95556%
2 bedrooms23kr 7,300,000kr 8,370,000kr 50,38952%
3 bedrooms19kr 8,020,000kr 8,580,000kr 65,17958%

How Many Guests Do Airbnbs in Hella Sleep?

Most Hella listings are sized for couples and small families: 65% sleep four guests or fewer, and just 7% take eight or more. Shares are of the 126 listings with a guest capacity on file (89% of the market).

Hella listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
Hella listings by guest capacity
Guest capacityShare of listings with a capacity on fileListings
2 guests38.1%48
3 guests7.1%9
4 guests19.8%25
5 guests5.6%7
6 guests19.0%24
7 guests3.2%4
8+ guests7.1%9

How Hella Airbnb Listings Are Set Up

Hella hosts set up an average of 2.9 beds per listing. Only 38% of listings show their exact location on the listing map; the rest show an approximate area.

Photos per listing
27
Beds per listing
2.9
Show exact location
38%

What Amenities Do Airbnb Listings in Hella Offer?

Hot tubs are common in Hella: 42% of listings have one, and 99% offer free parking on site. Air conditioning is the exception rather than the rule: only 21% of listings have it.

Share of Hella listings with each common amenity

  • Heating Nearly all
  • Smoke alarm Nearly all
  • Free parking on premises 99%
  • Fire extinguisher 98%
  • Hair dryer 96%
  • Wifi 96%
  • Hot water 85%
  • Coffee maker 84%
  • Kitchen 83%
  • Bed linens 83%

Airbnb Amenities Linked to Higher Revenue in Hella

Listings in Hella with a sauna earned about twice as much a year, on average, as those without: kr 13,400,000 against kr 6,350,000. Listings with a sound system show about the same gap. The gap is smaller for a dedicated workspace (about 70% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for Hella listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Sauna +111% on 18% of listings
  • Sound system +100% on 16% of listings
  • Dedicated workspace +70% on 17% of listings
  • River view +63% on 12% of listings
  • Air conditioning +56% on 21% of listings
  • Hot tub +42% on 42% of listings
  • BBQ grill +36% on 26% of listings
  • Outdoor playground +28% on 8% of listings
  • Single level home +24% on 28% of listings
  • Patio or balcony +16% on 63% of listings
Revenue by amenity in numbers
Average annual revenue of Hella listings with and without each amenity
AmenityListings with itAvg. revenue withAvg. revenue withoutRevenue gap
Sauna18%kr 13,400,000kr 6,350,000+111%
Sound system16%kr 13,000,000kr 6,540,000+100%
Dedicated workspace17%kr 11,500,000kr 6,800,000+70%
River view12%kr 11,500,000kr 7,070,000+63%
Air conditioning21%kr 10,600,000kr 6,790,000+56%
Hot tub42%kr 9,180,000kr 6,460,000+42%
BBQ grill26%kr 9,450,000kr 6,970,000+36%
Outdoor playground8%kr 9,550,000kr 7,440,000+28%
Single level home28%kr 8,810,000kr 7,120,000+24%
Patio or balcony63%kr 8,020,000kr 6,890,000+16%

Guests

Who Books Airbnbs in Hella?

Hella runs on foreign visitors: 100% of guests who left reviews live outside Iceland. The United States leads with 45% of reviewers, ahead of Germany at 8%. Guests speak a mix of languages: English leads at 52%, followed by French and German.

100% of Hella guests come from abroad

Where guests who left reviews live

  • International 100%
  • Domestic <1%

Where Hella guests come from: top cities

Share of guests who left reviews

  • New York 4%
  • London 2%
  • Toronto 2%
  • Washington 1%
  • Paris 1%
Top origin cities in numbers
Where Hella guests come from: top cities
Origin cityShare of guests
New York4.4%
London2.0%
Toronto1.7%
Washington1.1%
Paris1.1%

Where Hella guests come from: top countries

Share of guests who left reviews

  • United States 45%
  • Germany 8%
  • Canada 7%
  • United Kingdom 7%
  • France 6%
Top origin countries in numbers
Where Hella guests come from: top countries
Origin countryShare of guests
United States44.7%
Germany7.6%
Canada7.2%
United Kingdom6.8%
France5.9%

Languages spoken by Hella guests

Share of guests who left reviews

  • English 52%
  • French 10%
  • German 8%
  • Spanish 8%
  • Chinese 4%
Top languages in numbers
Languages spoken by Hella guests
LanguageShare of guests
English51.6%
French10.1%
German8.5%
Spanish8.1%
Chinese4.4%

What Are Airbnb Guest Ratings in Hella?

Hella Airbnbs average 4.88 stars, and 64% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.76, against 4.91 for host communication. Listings here carry long review histories, about 118 reviews each on average.

Communication scores highest in Hella; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.89
  • Cleanliness 4.87
  • Communication 4.91
  • Location 4.85
  • Check-in 4.90
  • Value 4.76
Category scores in numbers
Hella guest ratings by category
CategoryAverage rating (out of 5)
Accuracy4.89
Cleanliness4.87
Communication4.91
Location4.85
Check-in4.90
Value4.76

Booking patterns

How Guests Book in Hella: Stays, Rules and Fees

About seven in ten Hella listings are open to guests more than 180 days a year, but only 30% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 45% of listings; blocked nights include any the host closes off.

Days a year Hella listings are open to guests

Share of listings by days a year

  • 271-366 days 27%
  • 181-270 days 44%
  • 91-180 days 23%
  • 31-90 days 6%
Open days in numbers
Days a year Hella listings are open to guests
Days a yearShare of listingsListings
271-366 days27.0%38
181-270 days44.0%62
91-180 days23.4%33
31-90 days5.7%8

Days a year Hella listings are booked or blocked

Share of listings by days a year

  • 271-366 days 7%
  • 181-270 days 23%
  • 91-180 days 45%
  • 31-90 days 18%
  • 1-30 days 8%
Booked or blocked days in numbers
Days a year Hella listings are booked or blocked
Days a yearShare of listingsListings
271-366 days7.1%10
181-270 days22.7%32
91-180 days44.7%63
31-90 days17.7%25
1-30 days7.8%11

What Is the Average Length of Stay for Airbnb in Hella?

The average Hella booking lasts 3.3 nights, longest in May and shortest in March. Listings took about 31 bookings each over the year, some 4,350 in all. Check-in is split almost evenly between 3 p.m. and 4 p.m., with check-out usually at 11 a.m.

Average length of stay by month in Hella

Average nights per booking, by month of stay

Two-year average by calendar month.

Hella Airbnb Minimum Stay Requirements

Nearly eight in ten listings in Hella accept stays of one or two nights.

Minimum stay set by Hella listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 52% 73 listings
  • 2 Nights 26% 37 listings
  • 3 Nights 16% 22 listings
  • 4-6 Nights 6% 8 listings
  • 7-29 Nights 1% 1 listing

What Cancellation Policies Do Airbnb Hosts Use in Hella?

Moderate is the most common cancellation policy in Hella, used by 38% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: nearly two-thirds of listings offer Flexible or Moderate terms, against 34% on Firm or stricter ones.

Cancellation policies of Hella listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 26% 36 listings
  • Moderate 38% 54 listings
  • Limited 2% 3 listings
  • Firm 31% 44 listings
  • Strict 3% 4 listings

How Much Are Airbnb Cleaning Fees in Hella?

44% of Hella listings charge a cleaning fee. The typical fee is about kr 11,095. Spread over the average stay of 3.3 nights, that adds roughly kr 3,320 a night to what guests pay. For listings that charge one, cleaning fees make up about 6% of gross revenue.

Median cleaning fee
kr 11,095
Average cleaning fee
kr 13,059
Listings charging a fee
44.0%
Share of gross revenue
5.6%

Top earners

Top-Earning Airbnbs and Hosts in Hella

The top-grossing Airbnb in Hella, a five-bedroom home, took in kr 36,100,000 over the past year, about 4.7 times the city's average of kr 7,600,000. Three of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.

Laxá Lodge Laxá Lodge Entire home · 5 bedrooms Rated 4.96
Revenue
kr 36.1M
Occupancy
41.8%
Daily rate
kr 222,834
Modern Glass Cottage (Blár) with Private Hot Tub Modern Glass Cottage (Blár) with Private Hot Tub Entire home · 1 bedroom Rated 4.97
Revenue
kr 27M
Occupancy
66.8%
Daily rate
kr 108,417
AURA Retreat Iceland - ROK Cabin AURA Retreat Iceland - ROK Cabin Entire home · 1 bedroom Rated 5.00
Revenue
kr 25.3M
Occupancy
76.5%
Daily rate
kr 88,918
Grænn Glass Cottage w/ Hot Tub & Lava Field Views Grænn Glass Cottage w/ Hot Tub & Lava Field Views Entire home · 1 bedroom Rated 4.98
Revenue
kr 24M
Occupancy
65.9%
Daily rate
kr 96,806
MagmaCabin - The Treehouse, The Nest & The Classic MagmaCabin - The Treehouse, The Nest & The Classic Entire home · 6 bedrooms Rated 5.00
Revenue
kr 23.2M
Occupancy
36.0%
Daily rate
kr 207,087
Rustic Luxury by the Riverside - Amazing scenery Rustic Luxury by the Riverside - Amazing scenery Entire home · 4 bedrooms Rated 4.96
Revenue
kr 22M
Occupancy
66.5%
Daily rate
kr 123,598

Who Are the Top Airbnb Hosts in Hella?

Ingibjörg is the top-grossing host in Hella, with kr 86.9 million in bookings across 7 listings over the past year. Together, the ten top-grossing hosts run 23% of the market's 141 listings.

Top Airbnb hosts in Hella by revenue
#HostListingsGross revenuePer listingAvg. rating
Ingibjörg7kr 86,932,297kr 12,418,9004.94/5
Ari4kr 74,310,540kr 18,577,6354.96/5
Árni Freyr5kr 49,261,306kr 9,852,2614.61/5
4Anna2kr 45,626,913kr 22,813,4564.97/5
5Margretarhof4kr 43,190,629kr 10,797,6574.88/5
6Jakob1kr 36,067,183kr 36,067,1834.96/5
7Rose2kr 35,938,361kr 17,969,1804.97/5
8Afternoon Cottages4kr 35,545,853kr 8,886,4634.92/5
9Jónas2kr 33,734,943kr 16,867,4724.96/5
10Hilmar2kr 32,635,330kr 16,317,6654.98/5

Who Are the Airbnb Hosts in Hella?

Only 6% of Hella listings are classed as professionally managed. 72% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 96% of listings.

Superhosts
71.6%
Professional management
5.7%
Cohosted listings
22.7%
Instant Book enabled
55.3%
Simplified Pricing
96.5%

Nearby markets

Hella vs. Nearby Airbnb Markets

Hella earns about as much per listing as Grímsnes- og Grafningshreppur, the top earner of the eight nearby markets in the table, all within 44 km.

Airbnb markets near Hella: distance, revenue, nightly rate and occupancy
MarketListingsAvg. annual revenueAvg. nightly rateOccupancy
Flúðir 24 km37kr 5,330,904kr 33,95249%
Selfoss 27 km316kr 6,095,332kr 44,56349%
Hvolsvöllur 29 km186kr 6,334,856kr 39,86350%
Grímsnes- og Grafningshreppur 31 km38kr 7,756,340kr 60,43147%
Bláskógabyggð 40 km40kr 5,605,561kr 47,66149%
Laugarvatn 40 km69kr 5,190,494kr 41,18445%
Hveragerðisbær 43 km43kr 5,317,097kr 43,22042%
Reykholt 44 km47kr 6,266,808kr 46,01947%

FAQ

Hella Airbnb FAQ

How much do Airbnb hosts make in Hella?

An active Hella Airbnb grossed kr 7,601,622 on average in the 12 months to October 2026, according to AirROI's tracking of 141 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in kr 1,050,000 or more in a typical month.

How much can I make on Airbnb in Hella?

It depends most on the home's size, location and how it's run. The middle half of Hella listings earn between kr 350,000 and kr 1,050,000 in a typical month, and the top tenth kr 1,620,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Hella?

Listings in Hella were booked on 51% of available nights over the past year. That compares with 46% for the national average. August is usually the busiest month.

How much does an Airbnb cost per night in Hella?

The average booked night in Hella cost kr 49,754 before fees. Half of listings charge between kr 27,300 and kr 56,700, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Hella?

In Hella, 15% of active listings display a registration, permit or license number. A low share doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in Hella?

Yes, when it's run well. The average Hella Airbnb grossed kr 7,601,622 in the 12 months to October 2026, 54% above the national average of kr 4,950,477. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, kr 5,155,622 a year (about kr 430,000 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about kr 747,000 a month. Check a specific home in the Airbnb calculator.

When is Airbnb peak season in Hella?

July usually pays best, averaging kr 1,310,000 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Hella?

Each night a Hella listing was open to book earned kr 27,000 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made kr 52,700 or more.

How far in advance do guests book Airbnbs in Hella?

Hella stays were booked 81 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.

How long do guests stay at Airbnbs in Hella?

The average Hella Airbnb stay lasted 3.3 nights over the past year. A listing took 31 reservations over the year on average.

How are Airbnbs in Hella rated?

Guests rate Hella Airbnbs 4.88 out of 5 on average. Guests score communication highest and value lowest.

What are the best neighborhoods for Airbnb in Hella?

Þingvellir National Park, Geysir Geothermal Area and Gullfoss Waterfall draw the most short-term rental interest in Hella. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Hella?

AirROI counted 141 active Airbnb listings in Hella as of October 2026. The closest tracked market is Flúðir, 24 km away.

How much are Airbnb cleaning fees in Hella?

In Hella, 44% of listings add a cleaning fee, and the typical fee is about kr 11,095.

How many tourists visit Hella, Iceland?

All of Iceland had 2,297,121 international arrivals in 2025, the Icelandic Tourist Board (Ferðamálastofa) reports. AirROI estimates 4,346 Airbnb stays in Hella, Iceland in the 12 months to October 2026, which counts bookings and not tourists. See Iceland tourism statistics.

Method

About This Data

Figures on this page cover 141 active Airbnb listings in Hella from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Icelandic krónur at kr 123 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.