Airbnb market data · 202512 months to July 2025
Rocca Imperiale, Italy Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Rocca Imperiale brought in €3,184 over the 12 months through July 2025, across just 19 active listings, so a single property can move that figure.
AirROI's latest figures for Rocca Imperiale run through July 2025.
The short answer
Rocca Imperiale Airbnb Market at a Glance
Listings averaged €60 a night and were booked on 37% of available nights.
Timing matters: in August, the best month, the average listing earned about 7.5 times as much as in February, the slowest. With only 19 active listings, a few bookings can reorder the months.
With 19 active listings, Rocca Imperiale is the 19th-largest of 25 Cosenza markets AirROI tracks.
Browse the live Rocca Imperiale Airbnb market See Every Rocca Imperiale ListingRevenue
How Much Do Airbnb Hosts Make in Rocca Imperiale?
Gross bookings per Rocca Imperiale listing averaged €3,184 over the 12 months to July 2025 (Cosenza average: €6,216), before cleaning, platform and management costs and taxes.
The average Rocca Imperiale listing brought in €1,360 in August, its best month, and €180 in February, its slowest. The three strongest months bring in 49% of a full year's revenue, where an even calendar would give any three months 25%.
Across Rocca Imperiale's 19 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn €840+ a month, about 2.1 times the typical property.
- Strong performers (top 25%) earn €664 or more, roughly €270 a month above the median.
- Typical properties (median) earn about €396 a month.
- Entry-level properties (bottom 25%) earn €235 or less, about 59% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earned about 7.5 times what February did
Average revenue per active listing, by month
The dashed line is the average of the months shown, €484.
Rocca Imperiale Airbnb Data by Month
Latest 12 months in the July 2025 data.
August led on revenue and bookings; nightly rates peaked in July.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Aug 2024 | €1,355 | 66.9% | €62 | 61 days |
| Sep 2024 | €590 | 37.5% | €58 | 38 days |
| Oct 2024 | €355 | 21.8% | €57 | 16 days |
| Nov 2024 | €276 | 18.5% | €57 | 21 days |
| Dec 2024 | €346 | 22.1% | €57 | 9 days |
| Jan 2025 | €302 | 23.4% | €56 | 8 days |
| Feb 2025 | €180 | 18.9% | €55 | 12 days |
| Mar 2025 | €449 | 29.7% | €58 | 38 days |
| Apr 2025 | €455 | 30.4% | €57 | 24 days |
| May 2025 | €220 | 12.4% | €60 | 30 days |
| Jun 2025 | €369 | 17.8% | €64 | 33 days |
| Jul 2025 | €916 | 38.7% | €67 | 62 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Rocca Imperiale address, run it through the Airbnb profit calculator.
Profit
Is an Airbnb in Rocca Imperiale Profitable?
Yes, as extra income from a home or room you already have. The average Rocca Imperiale Airbnb took in €3,184 in the 12 months to July 2025, counting listings open only part of the year, and a listing in the top quarter, run by its owner at everyday costs, keeps about €330 a month after running costs.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Rocca Imperiale Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | €3,184 | €5,330 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −€490 | −€830 |
| Utilities and internetAbout 5% of bookings | −€160 | −€270 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€60 | −€110 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€100 | −€160 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€30 | −€30 |
| Permit and registrationWhere one is required | −€20 | −€20 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 27% of bookings | −€860 | −€1,420 |
| Left for housing costs, then profit | €2,324about €190 a month | €3,910about €330 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Rocca Imperiale Airbnb Profit
The estimate starts from Rocca Imperiale's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Rocca Imperiale home, with its price, its mortgage or rent and your own costs, use the Airbnb income calculator. It starts from the comparable listings around the address.
How Rocca Imperiale's Top Earners Get There
- More nights booked. The busiest quarter of Rocca Imperiale listings are booked on 38% or more of their nights, against 22% for the median listing. Ten more booked nights a year at the median rate of €60 adds about €601 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge €68 a night or more, against a median of €60. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €320 a year.
- Open for the busy months. August brought the average listing about €1,360, against €180 in February, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €440 a month, against €270 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Rocca Imperiale?
Rocca Imperiale listings were booked on 37% of the nights they were open over the past year, 7 percentage points above the Cosenza average (30%) and 2 points below the Italy average (39%). Occupancy swings from 12% in May to 67% in August.
Across Rocca Imperiale's 19 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 56%+ of open nights, 34 points above the median.
- Strong performers (top 25%) fill 38% or more, roughly two and a half nights a week.
- Typical properties (median) fill about 22% of open nights.
- Entry-level properties (bottom 25%) fill 12% or less, less than one night a week.
August was the busiest month in Rocca Imperiale, May the quietest
Share of open nights booked, by month
The 12-month rate of 37% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Rocca Imperiale?
The average nightly rate in Rocca Imperiale, known as ADR (average daily rate), was €60 over the past year, about 48% below the Cosenza average of €115 and about 68% below the Italy average of €185. Rates peak in July at about €67 and bottom out in January and February at about €55.
Across Rocca Imperiale's 19 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge €77+ a night, about 28% above the median.
- Strong performers (top 25%) charge €68 or more.
- Typical properties (median) charge about €60 a night.
- Entry-level properties (bottom 25%) charge €52 or less, about 14% below the median.
July rates ran 20% above February's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, €59.
Seasonality
Best and Worst Months for Airbnb in Rocca Imperiale
With only 19 active listings, the monthly pattern in Rocca Imperiale is noisy, since a few long or pricey stays can lift a month; revenue peaked in August and bottomed out in February.
How Far in Advance Do Guests Book Airbnb in Rocca Imperiale?
Guests book Rocca Imperiale stays 27 days ahead on average (about four weeks). July stays are booked furthest out, about 62 days ahead, and January stays closest to arrival, about 8 days. A typical July booking is made in mid-May.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 27 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Rocca Imperiale
None of the 19 active listings in Rocca Imperiale display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Rocca Imperiale.
Neighborhoods
Best Neighborhoods for Airbnb in Rocca Imperiale
AirROI's area guide picks six Rocca Imperiale neighborhoods that draw short-term rental guests, led by Rocca Imperiale Beach, Historic Rocca Imperiale and Costa degli Occhi. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Rocca Imperiale Beach | A beautiful seaside area known for its stunning coastline, attracting tourists looking for a beach getaway with activities like swimming and sunbathing. | Rocca Imperiale Beach, Beach clubs, Coastal walking paths, Local seafood restaurants |
| Historic Rocca Imperiale | Rich in history and culture, this area features charming streets and historical landmarks, appealing to tourists interested in local heritage and culture. | Rocca Imperiale Castle, Old Town, Chiesa di Santa Maria Assunta, Local artisan shops |
| Costa degli Occhi | A lesser-known coastal area, perfect for those seeking tranquility and nature, ideal for guests looking for a peaceful retreat. | Scenic views, Nature trails, Fishing spots |
| Montagna Grande | Ideal for nature lovers and hiking enthusiasts, this mountainous area offers escape into nature and beautiful landscapes, attracting adventurous guests. | Hiking trails, Wildlife viewing, Scenic lookout points |
| Castrovillari | A nearby town with historical significance and cultural attractions, appealing to tourists interested in exploring rural Italy and local traditions. | Castrovillari Castle, Local markets, Cultural festivals |
| Sibari | Famous for its archaeological sites and beautiful beaches, this area attracts history buffs and beach lovers alike. | Sibari Archaeological Park, Sibari Beach, Local restaurants with traditional cuisine |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Rocca Imperiale vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 68 km, Matera (62 km away) earned the most per listing, about 4.4 times as much as Rocca Imperiale.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Policoro 14 km | 33 | €5,171 | €120 | 33% |
| Pisticci 28 km | 71 | €5,619 | €127 | 30% |
| Ginosa 46 km | 44 | €6,427 | €128 | 30% |
| Castellaneta 55 km | 50 | €7,093 | €124 | 27% |
| Trani 62 km | 31 | €5,366 | €87 | 27% |
| Matera 62 km | 602 | €13,965 | €132 | 36% |
| Taranto 68 km | 327 | €7,995 | €112 | 30% |
| Leporano 68 km | 54 | €8,876 | €156 | 28% |
Other Airbnb Markets in Cosenza
- Scalea Airbnb data 122 listings
- Cosenza Airbnb data 76 listings
- Diamante Airbnb data 48 listings
- Praia a Mare Airbnb data 41 listings
- San Nicola Arcella Airbnb data 39 listings
- Amantea Airbnb data 30 listings
- Paola Airbnb data 30 listings
FAQ
Rocca Imperiale Airbnb FAQ
How much do Airbnb hosts make in Rocca Imperiale?
An active Rocca Imperiale Airbnb grossed €3,184 on average in the 12 months to July 2025, according to AirROI's tracking of 19 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €664 or more in a typical month.
How much can I make on Airbnb in Rocca Imperiale?
It depends most on the home's size, location and how it's run. The middle half of Rocca Imperiale listings earn between €235 and €664 in a typical month, and the top tenth €840 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Rocca Imperiale?
Listings in Rocca Imperiale were booked on 37% of available nights over the past year. That compares with 30% for the Cosenza average. August was the busiest month.
How much does an Airbnb cost per night in Rocca Imperiale?
The average booked night in Rocca Imperiale cost €60 before fees. Half of listings charge between €52 and €68, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Rocca Imperiale?
None of the active Rocca Imperiale listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Rocca Imperiale?
It can be, as extra income from a home or room you already have. The average Rocca Imperiale Airbnb grossed €3,184 in the 12 months to July 2025, 49% below the Cosenza average of €6,216, though with only 19 active listings a single property can move that figure, counting listings open only part of the year, and a listing at the top-quarter mark, run by its owner with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, keeps about €330 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Rocca Imperiale?
August paid best over the past year, at €1,360 per active listing, and February paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Rocca Imperiale?
Rocca Imperiale stays were booked 27 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in Rocca Imperiale?
Rocca Imperiale Beach, Historic Rocca Imperiale and Costa degli Occhi draw the most short-term rental interest in Rocca Imperiale. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Rocca Imperiale?
AirROI counted 19 active Airbnb listings in Rocca Imperiale as of July 2025. The closest tracked market is Policoro, 14 km away.
Method
About This Data
Figures on this page cover 19 active Airbnb listings in Rocca Imperiale from August 2024 to July 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.