Airbnb market data · 202612 months to September 2026
Murazzano, Italy Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Murazzano brought in €8,948 over the 12 months through September 2026, across just 24 active listings, so a single property can move that figure.
The short answer
Murazzano Airbnb Market at a Glance
Murazzano earns on price rather than volume. Listings averaged €184 a night and were booked on 31% of available nights, against €135 and 37% for the Piedmont average.
Timing matters: in August, usually the best month, the average listing earns about four times as much as in March, usually the slowest. With only 24 active listings, a few bookings can reorder the months.
With 24 active listings, Murazzano is the 94th-largest of 143 Piedmont markets AirROI tracks.
Browse the live Murazzano Airbnb market See Every Murazzano ListingRevenue
How Much Do Airbnb Hosts Make in Murazzano?
Gross bookings per Murazzano listing averaged €8,948 over the 12 months to September 2026 (Piedmont average: €12,185), before cleaning, platform and management costs and taxes.
In a typical year, the average Murazzano listing brings in €2,590 in August, its best month, and €654 in March, its slowest. Both ends are close calls: August leads July by 1%, and March sits just 5% below January, so either pair can swap places in a given year. The three strongest months bring in 43% of a full year's revenue, where an even calendar would give any three months 25%.
Across Murazzano's 24 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn €2,650+ a month, about 3.1 times the typical property.
- Strong performers (top 25%) earn €1,620 or more, roughly €770 a month above the median.
- Typical properties (median) earn about €846 a month.
- Entry-level properties (bottom 25%) earn €604 or less, about three-quarters of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about four times what March does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, €1,310. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Murazzano Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
August 2026 led on revenue and bookings; nightly rates peaked in July 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | €1,423 | 26.2% | €161 | €47 | 50 days | 2.9 nights |
| Oct 2025 | €1,418 | 28.0% | €161 | €46 | 48 days | 4.4 nights |
| Nov 2025 | €789 | 21.3% | €162 | €26 | 32 days | 2.1 nights |
| Dec 2025 | €666 | 19.3% | €168 | €21 | 29 days | 3.1 nights |
| Jan 2026 | €585 | 16.1% | €166 | €19 | 59 days | 4 nights |
| Feb 2026 | €215 | 9.5% | €165 | €8 | 16 days | 1.3 nights |
| Mar 2026 | €619 | 17.6% | €170 | €20 | 26 days | 6.6 nights |
| Apr 2026 | €912 | 25.9% | €171 | €30 | 36 days | 2.3 nights |
| May 2026 | €1,494 | 28.8% | €179 | €48 | 57 days | 4.6 nights |
| Jun 2026 | €2,307 | 31.8% | €181 | €77 | 58 days | 3.6 nights |
| Jul 2026 | €2,783 | 49.5% | €184 | €90 | 95 days | 4.4 nights |
| Aug 2026 | €2,814 | 65.2% | €180 | €91 | 68 days | 4.5 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Murazzano listing earns about €846 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in Murazzano Profitable?
Yes, when it's run well. The average Murazzano Airbnb took in €8,948 in the 12 months to September 2026, and run by its owner at everyday costs, about €550 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,060 a month.
Cleaning it yourself keeps the €360 a year guests pay in cleaning fees, for about €580 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €480 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Murazzano Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €8,588 | €16,420 |
| Cleaning fees guests pay4% of Murazzano bookings | €360 | €690 |
| Gross bookings | €8,948 | €17,110 |
| Running costs | ||
| Airbnb's feeAbout 11%: 15.5% for the 63% of Murazzano listings on Simplified Pricing, 3% for the rest | −€970 | −€1,850 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€360 | −€690 |
| Utilities and internetAbout 5% of bookings | −€450 | −€860 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€180 | −€340 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€270 | −€510 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€90 | −€90 |
| Permit and registrationWhere one is required | −€40 | −€40 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 22% of bookings, plus cleaning paid for by the cleaning fee | −€2,360 | −€4,380 |
| Left for housing costs, then profit | €6,588about €550 a month | €12,730about €1,060 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Murazzano Airbnb Profit
The estimate starts from Murazzano's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Murazzano home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Murazzano's Top Earners Get There
- More nights booked. The busiest quarter of Murazzano listings are booked on 39% or more of their nights, against 25% for the median listing. Ten more booked nights a year at the median rate of €125 adds about €1,270 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge €150 a night or more, against a median of €125. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €860 a year.
- Open for the busy months. In a typical year, August brings the average listing about €2,590, against €654 in March, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Murazzano listings average 4.91 stars, and 46% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €1,430 a month, against €750 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Murazzano?
Murazzano listings were booked on 31% of the nights they were open over the past year, 6 percentage points below the Piedmont average (37%) and 8 points below the Italy average (39%). In a typical year, occupancy swings from 19% in March to 54% in August.
Across Murazzano's 24 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 55%+ of open nights, 30 points above the median.
- Strong performers (top 25%) fill 39% or more, roughly two and a half nights a week.
- Typical properties (median) fill about 25% of open nights.
- Entry-level properties (bottom 25%) fill 17% or less, under two nights a week.
August is usually the busiest month in Murazzano, March the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 31% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Murazzano?
The average nightly rate in Murazzano, known as ADR (average daily rate), was €184 over the past year, about 36% above the Piedmont average of €135 and about 5% above the Italy average of €175. Averaged month by month over the past two years, rates peak in July and August at about €175 and bottom out in February and September at about €155.
Across Murazzano's 24 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge €430+ a night, about 3.4 times the median.
- Strong performers (top 25%) charge €150 or more, about €25 above the median.
- Typical properties (median) charge about €125 a night.
- Entry-level properties (bottom 25%) charge €86 or less, about two-thirds of the median.
July rates run 13% above February's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €164. The 12-month ADR of €184 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Murazzano?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Murazzano it averaged €58 over the past year, from about €21 in a typical March to about €84 in a typical August.
Across Murazzano's 24 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn €120+ per open night, about 4.1 times the median.
- Strong performers (top 25%) earn €65 or more, about €35 a night above the median.
- Typical properties (median) earn about €29 per open night.
- Entry-level properties (bottom 25%) earn €18 or less, about 61% of the median.
August RevPAR is about four times March's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €43. The 12-month RevPAR of €58 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Murazzano
With only 24 active listings, the monthly pattern in Murazzano is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in August and bottom out in March.
Average revenue by month in Murazzano
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, €1,360.
Revenue by month in Murazzano in numbers
| Month | Revenue per listing |
|---|---|
| January | €687 |
| February | €1,240 |
| March | €654 |
| April | €1,260 |
| May | €1,540 |
| June | €1,820 |
| July | €2,560 |
| August | €2,590 |
| September | €1,240 |
| October | €1,110 |
| November | €805 |
| December | €760 |
How Far in Advance Do Guests Book Airbnb in Murazzano?
Guests book Murazzano stays 52 days ahead on average (about seven weeks). July stays are booked furthest out, about 80 days ahead, and February stays closest to arrival, about 6 days. A typical July booking is made in late April.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 52 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Murazzano
83% of the 24 active listings in Murazzano display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Murazzano.
Neighborhoods
Best Neighborhoods for Airbnb in Murazzano
AirROI's area guide picks four Murazzano neighborhoods that draw short-term rental guests, led by Murazzano Old Town, Langhe Region and Santo Stefano Belbo. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Murazzano Old Town | Charming medieval village with narrow streets and traditional architecture, perfect for tourists looking for an authentic Italian experience. It's conveniently located for exploring the surrounding vineyard-covered hills. | Church of San Giovanni Battista, Castello di Murazzano, Piedmont wine tours, Local trattorias and cafes, Scenic countryside views |
| Langhe Region | Famous for its wines and gastronomy, the Langhe Region attracts visitors who are food and wine enthusiasts. Perfect for creating a getaway experience with wine tastings and local cuisine. | Barolo Wine Region, Truffle hunting experiences, Local wineries, Restaurants featuring Piedmontese cuisine, Scenic vineyard landscapes |
| Santo Stefano Belbo | Known for its cultural ties to the famous writer Cesare Pavese, this area is appealing to literary lovers who want to explore the Italian countryside. | Casa Natale di Cesare Pavese, Wine estates, Outdoor hiking paths, Local food markets, Cultural festivals |
| Castiglione Falletto | This small village offers stunning landscapes and an authentic rural experience, making it perfect for those seeking peace and natural beauty. | Castiglione Falletto castle, Vineyard experiences, Local enogastronomy tours, Cultural traditions, Proximity to larger towns |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Murazzano vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 28 km, Novello (16 km away, 33 listings) earned the most per listing, about 2.5 times as much as Murazzano.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Dogliani 8 km | 41 | €8,941 | €164 | 32% |
| Monforte d'Alba 14 km | 77 | €12,378 | €154 | 34% |
| Novello 16 km | 33 | €22,428 | €225 | 38% |
| Barolo 17 km | 59 | €18,110 | €221 | 31% |
| Mondovì 19 km | 39 | €8,959 | €111 | 33% |
| La Morra 21 km | 100 | €16,440 | €159 | 36% |
| Cherasco 23 km | 38 | €10,651 | €130 | 27% |
| Alba 28 km | 242 | €12,535 | €157 | 32% |
Other Airbnb Markets in Piedmont
- Turin Airbnb data 4,335 listings
- Stresa Airbnb data 432 listings
- Verbania Airbnb data 292 listings
- Sestriere Airbnb data 242 listings
- Sauze d'Oulx Airbnb data 241 listings
- Bardonecchia Airbnb data 215 listings
- Asti Airbnb data 209 listings
- Arona Airbnb data 187 listings
See all 143 Piedmont Airbnb markets
Markets Similar to Murazzano
Markets elsewhere in Italy with a similar nightly rate and occupancy to Murazzano:
- Castrignano del Capo Airbnb data Italy · €182/night · 31.2%
- Vinci Airbnb data Italy · €191/night · 31.0%
- Valdidentro Airbnb data Italy · €189/night · 31.3%
- Castelvetrano Airbnb data Italy · €179/night · 30.3%
- Orbetello Airbnb data Italy · €189/night · 30.1%
- Misano Adriatico Airbnb data Italy · €174/night · 30.9%
FAQ
Murazzano Airbnb FAQ
How much do Airbnb hosts make in Murazzano?
An active Murazzano Airbnb grossed €8,948 on average in the 12 months to September 2026, according to AirROI's tracking of 24 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €1,620 or more in a typical month.
How much can I make on Airbnb in Murazzano?
It depends most on the home's size, location and how it's run. The middle half of Murazzano listings earn between €604 and €1,620 in a typical month, and the top tenth €2,650 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Murazzano?
Listings in Murazzano were booked on 31% of available nights over the past year. That compares with 37% for the Piedmont average. August is usually the busiest month.
How much does an Airbnb cost per night in Murazzano?
The average booked night in Murazzano cost €184 before fees. Half of listings charge between €86 and €150; a few high-priced homes pull the average above that range.
Do you need a permit for an Airbnb in Murazzano?
In Murazzano, 83% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Murazzano?
Yes, when it's run well. The average Murazzano Airbnb grossed €8,948 in the 12 months to September 2026, 27% below the Piedmont average of €12,185, though with only 24 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €6,588 a year (about €550 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,060 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Murazzano?
August usually pays best, averaging €2,590 per active listing over the past two years, and March usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Murazzano?
Each night a Murazzano listing was open to book earned €58 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €120 or more.
How far in advance do guests book Airbnbs in Murazzano?
Murazzano stays were booked 52 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Murazzano?
The average Murazzano Airbnb stay lasted 4.4 nights over the past year. A listing took 12 reservations over the year on average.
How are Airbnbs in Murazzano rated?
Guests rate Murazzano Airbnbs 4.91 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Murazzano?
Murazzano Old Town, Langhe Region and Santo Stefano Belbo draw the most short-term rental interest in Murazzano. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Murazzano?
AirROI counted 24 active Airbnb listings in Murazzano as of September 2026. The closest tracked market is Dogliani, 8 km away.
How much are Airbnb cleaning fees in Murazzano?
In Murazzano, nearly six in ten listings add a cleaning fee. The median fee is €70; a handful of extreme values pull the simple average far above that, so the median is the better guide.
Method
About This Data
Figures on this page cover 24 active Airbnb listings in Murazzano from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.