Luxury Lake Maggiore villa Entire home · 3 bedrooms Rated 4.96 - Revenue
- €105,364
- Occupancy
- 48.5%
- Daily rate
- €704
Airbnb market data · 202612 months to September 2026
The average Airbnb in Verbania brought in €13,897 over the 12 months through September 2026, about 14% more than the Piedmont average of €12,185.
The short answer
Rates in Verbania run ahead of the Piedmont average, with bookings close to it. Listings averaged €153 a night and were booked on 39% of available nights, against €135 and 37% for the Piedmont average.
Timing matters: in August, usually the best month, the average listing earns about 5.4 times as much as in February, usually the slowest.
With 292 active listings, Verbania is the third-largest of 143 Piedmont markets AirROI tracks. From a year earlier, average revenue rose 8%.
Browse the live Verbania Airbnb market
See Every Verbania Listing
Revenue
Gross bookings per Verbania listing averaged €13,897 over the 12 months to September 2026 (Piedmont average: €12,185), before cleaning, platform and management costs and taxes.
In a typical year, the average Verbania listing brings in €3,360 in August, its best month, and €618 in February, its slowest. January runs within 2% of February, so either can be the slowest in a given year. The three strongest months bring in 45% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 2.9 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 5.4 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, €1,650. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
August 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | €1,985 | 49.8% | €148 | €66 | 66 days | 5 nights |
| Oct 2025 | €1,238 | 34.4% | €143 | €40 | 46 days | 3.8 nights |
| Nov 2025 | €961 | 27.7% | €140 | €32 | 30 days | 4.5 nights |
| Dec 2025 | €965 | 23.5% | €144 | €31 | 65 days | 3.9 nights |
| Jan 2026 | €521 | 15.6% | €142 | €17 | 25 days | 3.8 nights |
| Feb 2026 | €725 | 21.6% | €140 | €26 | 27 days | 5.3 nights |
| Mar 2026 | €968 | 25.7% | €142 | €31 | 33 days | 5 nights |
| Apr 2026 | €1,645 | 39.3% | €145 | €55 | 55 days | 4.4 nights |
| May 2026 | €2,287 | 45.9% | €155 | €74 | 59 days | 4.4 nights |
| Jun 2026 | €2,495 | 47.7% | €167 | €83 | 62 days | 5.3 nights |
| Jul 2026 | €3,436 | 59.6% | €177 | €111 | 82 days | 6.4 nights |
| Aug 2026 | €3,675 | 64.7% | €178 | €119 | 93 days | 5.8 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Verbania home could earn, enter its address, bedrooms and guests in the free Airbnb calculator; it compares the home with similar listings nearby.
Profit
Yes, when it's run well. The average Verbania Airbnb took in €13,897 in the 12 months to September 2026, and run by its owner at everyday costs, about €800 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,250 a month.
Cleaning it yourself keeps the €1,350 a year guests pay in cleaning fees, for about €910 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €690 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €12,547 | €19,590 |
| Cleaning fees guests pay10% of Verbania bookings | €1,350 | €2,110 |
| Gross bookings | €13,897 | €21,700 |
| Running costs | ||
| Airbnb's feeAbout 10%: 15.5% for the 57% of Verbania listings on Simplified Pricing, 3% for the rest | −€1,400 | −€2,190 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€1,350 | −€2,110 |
| Utilities and internetAbout 5% of bookings | −€690 | −€1,090 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€280 | −€430 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€420 | −€650 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€140 | −€140 |
| Permit and registrationWhere one is required | −€70 | −€70 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 22% of bookings, plus cleaning paid for by the cleaning fee | −€4,350 | −€6,680 |
| Left for housing costs, then profit | €9,547about €800 a month | €15,020about €1,250 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Verbania's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Verbania home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €1,810 a month, against €1,160 for the average one.
Occupancy
Verbania listings were booked on 39% of the nights they were open over the past year, 2 percentage points above the Piedmont average (37%) and in line with the Italy average. In a typical year, occupancy swings from 18% in January to 66% in August.
The busiest tenth of listings are booked about four times as often as the bottom quarter.
August is usually the busiest month in Verbania, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
Nightly rates
The average nightly rate in Verbania, known as ADR (average daily rate), was €153 over the past year, about 13% above the Piedmont average of €135 and about 13% below the Italy average of €175. In a typical year, rates peak in July and August at about €170 and bottom out in February and November at about €135.
The top 10% charge about 2.6 times the rate of the bottom quarter.
August rates run 24% above November's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €146.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Verbania it averaged €64 over the past year, from about €20 in a typical January to about €108 in a typical August.
Per open night, by tier:
August RevPAR is about 5.3 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €54. The 12-month RevPAR of €64 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Verbania has one high season, May through September, which makes it a highly seasonal market. Business is slowest from October to March. A listing earns about 4.2 times as much a month in June through August as in December through February.
Average revenue by month in Verbania
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, €1,650.
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | €630 |
| February | Low season | €618 |
| March | Low season | €1,070 |
| April | Shoulder season | €1,620 |
| May | High season | €1,960 |
| June | High season | €2,330 |
| July | High season | €3,190 |
| August | High season | €3,360 |
| September | High season | €1,990 |
| October | Low season | €1,280 |
| November | Low season | €857 |
| December | Low season | €878 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonMay–September | €2,570 | 54% | €156 |
| Shoulder seasonApril | €1,620 | 42% | €140 |
| Low seasonOctober–March | €890 | 26% | €138 |
Guests book Verbania stays 62 days ahead on average (about nine weeks), so guests here plan well ahead. August stays are booked furthest out, about 92 days ahead, and February stays closest to arrival, about 23 days. A typical August booking is made in mid-May.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 62 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
97% of the 292 active listings in Verbania display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Verbania.
Neighborhoods
AirROI's area guide picks Lake Maggiore, Verbania Intra and Suna as the parts of Verbania that draw short-term rental guests. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Lake Maggiore | Stunning lakefront area perfect for vacationers seeking relaxation and outdoor activities. Popular for water sports, hiking, and beautiful scenery. | Villa Taranto Botanical Gardens, Isola Bella, Isola Madre, Stresa, Mottarone, Castles of Cannero |
| Verbania Intra | The main town in Verbania offering vibrant shops, local restaurants, and a bustling waterfront. Attracts visitors looking for a mix of culture and leisure by the lake. | Intra Ferry Terminal, Sanctuary of Santa Maria del Monte, Piazza Ranzoni, Palazzo Dugnani, Lakeside Promenade, Forest of Valgrande |
| Suna | A charming district in Verbania known for its picturesque lakeside views and tranquility. It's ideal for those seeking a peaceful stay away from the crowd. | Basilica di San Vittore, Lakeside Park, Local beaches, Suna Port, Walking trails, Restaurants with lake views |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Almost every Airbnb in Verbania is an entire home: 97% of listings, with private rooms at 2%. Apartments and condos are the most common property type at 74%, about 3.2 times the share of houses (23%).
Nearly all listings rent the whole place
Verbania Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 96.6% | 282 |
| Private room | 2.4% | 7 |
| Hotel room | 1.0% | 3 |
Listings by property type
Verbania Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 74.3% | 217 |
| House | 22.9% | 67 |
| Hotel/Boutique | 2.1% | 6 |
| Cabin/Outdoor | 0.3% | 1 |
| Others | 0.3% | 1 |
Verbania's homes run small: studios and one-bedrooms make up 60% of entire homes, and only 11% of homes have three or more bedrooms. Shares are of the 277 entire homes that give a bedroom count; rented rooms are left out.
Verbania entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 5.1% | 14 |
| 1 bedroom | 54.5% | 151 |
| 2 bedrooms | 29.6% | 82 |
| 3 bedrooms | 5.8% | 16 |
| 4 bedrooms | 2.9% | 8 |
| 5+ bedrooms | 2.2% | 6 |
A typical studio in Verbania earned €2,960 over the past year, against €17,500 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| Studio | 14 | €2,960 | €7,440 | €80 | 32% |
| 1 bedroom | 151 | €9,910 | €10,600 | €104 | 40% |
| 2 bedrooms | 82 | €11,400 | €13,000 | €141 | 39% |
| 3 bedrooms | 16 | €17,500 | €27,300 | €317 | 42% |
Most Verbania listings are sized for couples and small families: 69% sleep four guests or fewer, and just 7% take eight or more.
Verbania listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 2 guests | 17.5% | 50 |
| 3 guests | 11.9% | 34 |
| 4 guests | 39.6% | 113 |
| 5 guests | 11.9% | 34 |
| 6 guests | 10.2% | 29 |
| 7 guests | 1.8% | 5 |
| 8+ guests | 7.0% | 20 |
Verbania hosts set up an average of 2.6 beds per listing. 53% of listings show their exact location on the listing map; the rest show an approximate area.
Free on-site parking is common in Verbania: 67% of listings offer it, and 59% have a patio or balcony.
Share of Verbania listings with each common amenity
Listings in Verbania with a pool earned about 2.8 times as much a year, on average, as those without: €34,400 against €12,100. The gap is smaller for free on-site parking (about 2.4 times as much) and a barbecue grill (about 2.2 times as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for Verbania listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Pool | 8% | €34,400 | €12,100 | +183% |
| Free parking on premises | 67% | €17,200 | €7,260 | +137% |
| BBQ grill | 13% | €26,400 | €12,000 | +119% |
| Pets allowed | 58% | €17,300 | €9,330 | +85% |
| Outdoor furniture | 37% | €18,500 | €11,200 | +65% |
| Patio or balcony | 59% | €16,400 | €10,300 | +59% |
| Backyard | 28% | €18,200 | €12,200 | +49% |
| Outdoor dining area | 33% | €17,400 | €12,200 | +43% |
| Outdoor playground | 5% | €19,400 | €13,600 | +43% |
| Keypad | 7% | €19,000 | €13,500 | +41% |
Guests
Verbania runs on foreign visitors: nine in ten guests who left reviews live outside Italy. Germany leads with 34% of reviewers, ahead of France at 20%. Guests speak a mix of languages: English leads at 36%, followed by German and French.
90% of Verbania guests come from abroad
Where guests who left reviews live
Where Verbania guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Berlin | 2.1% |
| Paris | 1.8% |
| Stuttgart | 1.3% |
| Cologne | 1.3% |
| Milan | 1.2% |
Where Verbania guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Germany | 34.3% |
| France | 20.1% |
| Switzerland | 11.9% |
| Italy | 9.7% |
| United Kingdom | 5.0% |
Languages spoken by Verbania guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 36.1% |
| German | 24.2% |
| French | 16.1% |
| Italian | 8.2% |
| Spanish | 6.2% |
Verbania Airbnbs average 4.74 stars, and 32% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.65, against 4.85 for host communication and check-in.
Communication and check-in score highest in Verbania; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.78 |
| Cleanliness | 4.75 |
| Communication | 4.85 |
| Location | 4.76 |
| Check-in | 4.85 |
| Value | 4.65 |
Booking patterns
About nine in ten Verbania listings are open to guests more than 180 days a year, but only 12% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 36% of listings; blocked nights include any the host closes off.
Days a year Verbania listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 54.5% | 159 |
| 181-270 days | 34.9% | 102 |
| 91-180 days | 9.6% | 28 |
| 31-90 days | 0.7% | 2 |
| 1-30 days | 0.3% | 1 |
Days a year Verbania listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 1.0% | 3 |
| 181-270 days | 10.6% | 31 |
| 91-180 days | 36.0% | 105 |
| 31-90 days | 29.8% | 87 |
| 1-30 days | 22.6% | 66 |
The average Verbania booking lasts 5.3 nights, longest in July and shortest in January. Listings took about 18 bookings each over the year, some 5,000 in all. About six in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Verbania
Average nights per booking, by month of stay
Two-year average by calendar month.
More than half of listings in Verbania accept stays of one or two nights.
Minimum stay set by Verbania listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Moderate is the most common cancellation policy in Verbania, used by 48% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: about two-thirds of listings offer Flexible or Moderate terms, against 23% on Firm or stricter ones.
Cancellation policies of Verbania listings, from most to least flexible
Share of listings by the policy they use
Nearly nine in ten Verbania listings charge a cleaning fee. The typical fee is €62, and some higher fees lift the average to €84. Spread over the average stay of 5.3 nights, that adds roughly €12 a night to what guests pay. For listings that charge one, cleaning fees make up about 10% of gross revenue.
Top earners
The top-grossing Airbnb in Verbania, a three-bedroom home, took in €105,000 over the past year, about 7.6 times the city's average of €13,900.
Luxury Lake Maggiore villa Entire home · 3 bedrooms Rated 4.96
Villa with pool at Lake Maggiore Entire home · 6 bedrooms Rated 4.88
Aqualago holiday home Lake Maggiore Entire home · 8 bedrooms Rated 4.87
Isola Bella large charming accommodation overlooking the lake Entire home · 3 bedrooms Rated 5.00
Pellegrini Boutique Villa Lake View Entire home Rated 4.50
Gracious villa, pool & views! Villino San Remigio Entire home · 9 bedrooms Rated 5.00 Michela is the top-grossing host in Verbania, with €260,000 in bookings across 10 listings over the past year. Together, the ten top-grossing hosts run 22% of the market's 292 listings.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Michela | 10 | €259,764 | €25,976 | 4.87/5 | |
| La Tua Casa | 21 | €204,143 | €9,721 | 4.38/5 | |
| Lago Maggiore | 7 | €184,656 | €26,379 | 4.71/5 | |
| 4 | Lake And Italy Prestige Rental… | 10 | €164,707 | €16,471 | 4.47/5 |
| 5 | Paolo | 5 | €162,838 | €32,568 | 4.97/5 |
| 6 | Bookings For You | 2 | €117,313 | €58,656 | 4.95/5 |
| 7 | Laura | 1 | €98,493 | €98,493 | 4.88/5 |
| 8 | Northitaly Villas - Mark | 3 | €88,123 | €29,374 | 4.77/5 |
| 9 | Raffaella | 3 | €70,381 | €23,460 | 4.91/5 |
| 10 | Andrea | 3 | €67,566 | €22,522 | 4.90/5 |
Only 11% of Verbania listings are classed as professionally managed. Superhosts run 42% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 57% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 9 km, Stresa (6 km away) earned the most per listing, about 33% more than Verbania.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Pallanza 0 km | 48 | €13,050 | €138 | 38% |
| Ghiffa 5 km | 77 | €15,897 | €174 | 39% |
| Baveno 5 km | 184 | €14,176 | €165 | 38% |
| Laveno-Mombello 6 km | 91 | €12,839 | €217 | 32% |
| Stresa 6 km | 432 | €18,547 | €197 | 41% |
| Leggiuno 8 km | 62 | €12,829 | €163 | 37% |
| Mergozzo 9 km | 59 | €11,381 | €141 | 36% |
| Castelveccana 9 km | 44 | €13,167 | €180 | 37% |
See all 143 Piedmont Airbnb markets
Markets elsewhere in Italy with a similar nightly rate and occupancy to Verbania:
FAQ
An active Verbania Airbnb grossed €13,897 on average in the 12 months to September 2026, according to AirROI's tracking of 292 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €2,070 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Verbania listings earn between €711 and €2,070 in a typical month, and the top tenth €3,280 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Verbania were booked on 39% of available nights over the past year. That compares with 37% for the Piedmont average. August is usually the busiest month.
The average booked night in Verbania cost €153 before fees. Half of listings charge between €84 and €145; a few high-priced homes pull the average above that range.
In Verbania, 97% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Verbania Airbnb grossed €13,897 in the 12 months to September 2026, 14% above the Piedmont average of €12,185. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €9,547 a year (about €800 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,250 a month. Check a specific home in the Airbnb calculator.
August usually pays best, averaging €3,360 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Verbania listing was open to book earned €64 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €109 or more.
Verbania stays were booked 62 days (about nine weeks) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Verbania Airbnb stay lasted 5.3 nights over the past year. A listing took 18 reservations over the year on average.
Guests rate Verbania Airbnbs 4.74 out of 5 on average. Guests score check-in highest and value lowest.
Lake Maggiore, Verbania Intra and Suna draw the most short-term rental interest in Verbania. The neighborhood guide explains what brings guests to each.
AirROI counted 292 active Airbnb listings in Verbania as of September 2026. The closest tracked market is Ghiffa, 5 km away.
In Verbania, nearly nine in ten listings add a cleaning fee. The median fee is €62, and some higher fees lift the average to €84.
Method
Figures on this page cover 292 active Airbnb listings in Verbania from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.