Paesana, Piedmont Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Paesana, Piedmont? Based on AirROI's 2026 dataset (July 2025 – June 2026), the short answer is $5,772 per year — at a $97 nightly rate, 25.3% occupancy, and a $26 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 22 active listings, Paesana is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 22.2% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is high and 95% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Paesana?
In Paesana, the headline Airbnb metrics are $5,772 in average annual revenue,25.3% occupancy, $97 ADR, and $26 in RevPAR, and guests book about 37 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Paesana?
Understanding the monthly revenue variations for Airbnb listings in Paesana is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Paesana is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Paesana across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,446+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $919 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $523 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $290, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Paesana
What Is the Monthly Airbnb Occupancy Rate in Paesana?
Maximize your bookings by understanding the Paesana STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Paesana:
- Best-in-class properties (Top 10%) achieve 47%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 32% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 19%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Paesana
What Is the Average Airbnb Nightly Rate in Paesana?
Effective short term rental pricing strategy in Paesana involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Paesana typically peaks in June and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $124+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $101 or more.
- Typical properties (Median) charge around $89 per night.
- Entry-level properties (Bottom 25%) earn around $81 per night.
Average Daily Rate (ADR) Trend by Month in Paesana
What Is the RevPAR for Airbnb in Paesana?
RevPAR in Paesana is currently $26. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $15 RevPAR.
- Typical properties (Median) generate $21 RevPAR.
- Strong performers (Top 25%) earn $33 RevPAR.
- Best-in-class (Top 10%) achieve $39 RevPAR.
Average Monthly RevPAR Trend in Paesana
RevPAR Insights for Paesana
- The average RevPAR in Paesana is $26. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($39) and bottom 25% ($15) is $24, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Paesana benchmarks. If your RevPAR falls below the median of $21, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $33+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Paesana?
Paesana's peak Airbnb season falls in August, July, January, while the softest stretch is February, March, May. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, January)
- Revenue averages $1,301 per month
- Occupancy rates average 37.8%
- Daily rates average $93
Shoulder Season
- Revenue averages $632 per month
- Occupancy maintains around 19.9%
- Daily rates hold near $93
Low Season (February, March, May)
- Revenue drops to average $422 per month
- Occupancy decreases to average 13.4%
- Daily rates adjust to average $96
Seasonality Insights for Paesana
- Airbnb seasonality in Paesana is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Paesana's highest earning potential, with monthly revenues climbing to $1,654, occupancy reaching 50.9%, and ADRs peaking at $99.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $360, occupancy could drop to 9.4%, and ADRs may adjust to $90.
- Lower occupancy paired with meaningful seasonality means hosts in Paesana need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Paesana, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Paesana, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Paesana?
Yes, Paesana, Piedmont, Italy enforces high STR regulations and 95% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Paesana to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 95% licensed listings)
What Are the Best Neighborhoods for Airbnb in Paesana?
With a compact short-term rental market, Paesana gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | The historic center of Paesana, known for its charming streets and authentic Italian atmosphere. A great spot for tourists looking to explore local culture and enjoy traditional cuisine. | Chiesa di San Giovanni Battista, Museo della Civiltà Contadina, Piazza IV Novembre, Local trattorias and gelaterias |
| Valle Po | A beautiful valley with stunning natural landscapes and hiking opportunities. Ideal for nature lovers and outdoor enthusiasts. | Parco Naturale del Monviso, Hiking trails, Scenic views of the mountains, Cascate del Rio Monviso |
| Frazioni di Paesana | The surrounding hamlets of Paesana offer a more rural experience with picturesque views and a peaceful atmosphere, perfect for travelers wishing to escape the city. | Frazioni di San Giovanni, Frazioni di San Lorenzo, Local farms and vineyards, Traditional countryside festivals |
| Monviso | Famous for the Monviso mountain, it attracts climbers and tourists looking for adventure sports and breathtaking scenery. A key destination for outdoor activities. | Monviso summit, Skiing and snowboarding in winter, Climbing routes, Bird watching and nature tours |
| Paesana's Culinary Scene | Known for its local delicacies and traditional Piedmont cuisine. Attracts foodies and culinary tourists looking to taste authentic Italian dishes. | Local cheese and wine tastings, Gastronomic festivals, Trattorias serving homemade pasta, Cooking classes |
| Natural Wellness Retreats | Paesana offers wellness retreats focusing on relaxation and rejuvenation, ideal for tourists seeking a holistic escape. | Spa centers, Yoga retreats, Natural hot springs, Meditation workshops |
| Cultural Events and Festivals | Paesana hosts various cultural events throughout the year, attracting tourists interested in local traditions and festivities. | Ferragosto celebrations, Local artisan markets, Wine and food festivals, Music concerts |
| Adventure Sports Hub | A growing destination for adventure sports like mountain biking, paragliding and rafting, appealing to active travelers looking for excitement. | Mountain biking trails, Paragliding spots, Rafting on the Po River, Guided outdoor tours |
Because Paesana has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Paesana?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Paesana
- The Paesana Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Paesana, Apartment/Condo properties are the most common (63.6%), reflecting the local real estate landscape.
- Houses represent a significant 31.8% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 4.5%) offer potential for unique stay experiences.
Paesana Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Paesana
- The dominant room capacity in Paesana is 1 bedroom listings, making up 59.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 95.5% of the active Airbnb listings in Paesana, indicating a high concentration in these sizes.
- With over half the market (59.1%) consisting of studios or 1-bedroom units, Paesana is particularly well-suited for individuals or couples.
Paesana Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Paesana
- The most common guest capacity trend in Paesana vacation rentals is listings accommodating 4 guests (40.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Paesana STR market, accounting for 59.1% of listings.
- 18.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Paesana.
- On average, properties in Paesana are equipped to host 4.0 guests.
How Do Listings in Paesana Compare on Quality?
Listing quality in Paesana can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Paesana
- The average of 16.6 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 22.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Paesana averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Paesana?
Amenity Prevalence
Amenity Insights for Paesana
- Essential amenities in Paesana that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Heating, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Paesana: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like TV or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Paesana to stay competitive.
Which Airbnb Amenities Boost Revenue in Paesana?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Paesana, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Wifi | 45.5% | $8,903 | $3,163 | 181.5% |
First aid kit | 31.8% | $9,465 | $4,049 | 133.8% |
Hangers | 63.6% | $7,134 | $3,390 | 110.4% |
Host greets you | 31.8% | $8,932 | $4,298 | 107.8% |
Shampoo | 27.3% | $9,207 | $4,484 | 105.3% |
Fire extinguisher | 31.8% | $8,853 | $4,335 | 104.2% |
Shower gel | 31.8% | $8,664 | $4,423 | 95.9% |
Patio or balcony | 68.2% | $6,778 | $3,616 | 87.4% |
Dining table | 68.2% | $6,679 | $3,830 | 74.4% |
Microwave | 31.8% | $8,064 | $4,703 | 71.5% |
Revenue Impact Insights for Paesana
- Wifi tops the revenue impact list with a 181.5% uplift — listings with this amenity earn $8,903 vs. $3,163 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Paesana STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Paesana. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPaesana Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Paesana
- The typical guest profile for Airbnb in Paesana consists of a mix of domestic (58%) and international guests, often arriving from nearby Turin, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 58.2% of guests.
- Key international markets include Italy (58.2%) and France (14.5%).
- Top languages spoken are English (33.3%) followed by Italian (23.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Paesana?
Listings in Paesana average 4.89 out of 5 overall, with about 20.3 reviews per active listing and 45.5% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Paesana
- With an overall rating of 4.89, Paesana listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Cleanliness (4.93), while Value (4.77) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 45.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Paesana Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Paesana
- The most common availability pattern in Paesana falls within the 271-366 days range, representing 86.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Paesana (63.6%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Paesana?
Average Booking Lead Time by Month
Booking Lead Time Insights for Paesana
- The overall average booking lead time for vacation rentals in Paesana is 37 days.
- Guests book furthest in advance for stays during November (average 54 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (48 days avg.) sees the longest lead times, while Spring (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Paesana.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 54 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Paesana averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Paesana?
Guests in Paesana stay about 4.7 nights on average, generating roughly 226 reservations and 10.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Paesana
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Paesana
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 10.3 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jun (5.7 nights) and shorten in Mar (1.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Paesana Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
36.4% of total
2 Nights
3 listings
13.6% of total
3 Nights
1 listings
4.5% of total
4-6 Nights
1 listings
4.5% of total
30+ Nights
9 listings
40.9% of total
Key Insights
- The most prevalent minimum stay requirement in Paesana is 30+ Nights, adopted by 40.9% of listings. This highlights the market's preference for longer commitments.
- A significant segment (40.9%) caters to monthly stays (30+ nights) in Paesana, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 40.9% of Paesana hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 40.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Paesana.
Paesana Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
4.5% of total
Flexible
12 listings
54.5% of total
Moderate
8 listings
36.4% of total
Firm
1 listings
4.5% of total
Cancellation Policy Insights for Paesana
- The prevailing Airbnb cancellation policy trend in Paesana is Flexible, used by 54.5% of listings.
- The market strongly favors guest-friendly terms, with 90.9% of listings offering Flexible or Moderate policies. This suggests guests in Paesana may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 54.5% market standard in Paesana.
- Given the high prevalence of Flexible policies (54.5%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Paesana.
How Much Are Airbnb Cleaning Fees in Paesana?
Cleaning fees in Paesana are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Paesana
- About 40.9% of Paesana listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($226) and median ($1) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 2.4% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Paesana median of $1. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Paesana Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Paesanabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Nenella Vacation Home
Entire Place • 2 bedrooms
Guest House Bonheur
Entire Place • 1 bedroom
Badia: a house surrounded by nature
Entire Place • 2 bedrooms
VESULO apartment in Paesana
Entire Place • 2 bedrooms
LA DRIT A PLACE TO REGENERATE
Entire Place • 1 bedroom
Casa Losasse
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Paesana?
Learn from the best! This table showcases top-performing Airbnb hosts in Paesana based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gianni | 1 | $31,766 | 117 | 4.91/5.0 |
| Luciana | 2 | $14,032 | 97 | 4.91/5.0 |
| Alessandro | 1 | $12,628 | 5 | 5.00/5.0 |
| Silvia | 2 | $9,018 | 46 | 4.97/5.0 |
| Valter | 2 | $8,817 | 11 | 4.92/5.0 |
| Paola | 1 | $7,339 | 32 | 4.75/5.0 |
| Daniela | 2 | $7,208 | 22 | 5.00/5.0 |
| Elide | 1 | $7,192 | 18 | 4.72/5.0 |
| Irma | 2 | $5,948 | 17 | 5.00/5.0 |
| Laura | 1 | $5,425 | 23 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Paesana.
Who Are the Airbnb Hosts in Paesana?
Paesana has a relatively balanced host base.
Host Profile Insights for Paesana
- A 36.4% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 4.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 18.2% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 45.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 18.2% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Paesana averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Paesana
These are the highest-grossing professional property management operations in Paesana, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Gianni | 1 | $31,766 | $199 | 45.5% | 4.91/5 |
Management Company Insights for Paesana
- The leading management company, Gianni, operates 1 listings with $31,766 in gross revenue — a useful benchmark for what scale looks like in Paesana.
- Top managers average 1 properties each, suggesting professional management in Paesana still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.91/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 4.5% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Paesana's Airbnb Market Compare to Nearby Cities?
How does the Paesana Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Charvonnex, Paesana has 22 percentage points lower occupancy and about $175 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Les Clefs | 34 | $5,658 | $348.34 | 43% |
| Ranco | 12 | $5,222 | $564.78 | 32% |
| Monteu Roero | 12 | $4,748 | $500.84 | 36% |
| Manigod | 244 | $4,510 | $474.47 | 38% |
| Ramatuelle | 242 | $3,557 | $706.85 | 39% |
| Saint-Jean-Cap-Ferrat | 115 | $3,543 | $473.36 | 41% |
| Les Villards-sur-Thônes | 65 | $3,514 | $293.26 | 44% |
| Cossano Belbo | 17 | $3,477 | $383.78 | 36% |
| Charvonnex | 12 | $3,449 | $272.05 | 47% |
| Cassinasco | 19 | $3,417 | $694.77 | 44% |
Frequently Asked Questions About Airbnb in Paesana
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Paesana.
How much do Airbnb hosts make in Paesana?
Paesana hosts earn about $5,772 per year on average, with an average nightly rate of $97 and RevPAR of $26. Those figures describe the typical revenue environment for active listings in Paesana, Piedmont, not the ceiling for the best operators. Source: AirROI 2026 data, Paesana market, July 2025 to June 2026.
What is the average Airbnb occupancy rate in Paesana?
The average Airbnb occupancy rate in Paesana is 25.3%. August is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Paesana?
Listings in Paesana average $97 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Paesana?
Paesana currently has about 22 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Paesana?
AirROI currently classifies the short-term rental regulation level in Paesana as High. The dataset also shows about 95.5% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Paesana?
RevPAR in Paesana is about $26. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Paesana?
Occupancy of 25.3% means Paesana is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $5,772, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Paesana?
The average booking lead time in Paesana is about 37 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Paesana?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Paesana include Centro Storico, Valle Po, Frazioni di Paesana. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Paesana?
entire_home listings make up 100.0% of the active supply in Paesana. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Paesana compare to nearby Airbnb markets?
Among neighboring markets, Les Clefs posts $67,893 in average annual revenue with 43.0% occupancy, compared to Paesana's $5,772 and 25.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Paesana?
The average Airbnb stay length in Paesana is about 4.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Paesana?
Airbnb listings in Paesana average 4.89 out of 5 overall. About 45.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Paesana?
Wifi and First aid kit are among the strongest revenue-linked amenities in Paesana. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Paesana?
Yes. About 40.9% of active Airbnb listings in Paesana charge a cleaning fee, and the average fee is $226. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Paesana?
At 36.4%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-06-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.