Wstay|132 sqm entire house・Two bathrooms・Two toilets|Ideal for families/small groups of 6-8… Entire home · 4 bedrooms Rated 4.80 - Revenue
- ¥7.9M
- Occupancy
- 63.6%
- Daily rate
- ¥38,843
Airbnb market data · 202612 months to October 2026
The average Airbnb in Ozu brought in ¥2,562,789 over the 12 months through October 2026, about 43% less than the national average of ¥4,522,153.
The short answer
Rates are in line with the national average, but bookings trail it. Listings averaged ¥29,442 a night and were booked on 33% of available nights, against ¥30,600 and 49% for the national average.
August, usually the best month, brings in about 75% more per listing than January, usually the slowest. With only 39 active listings, a few bookings can reorder the months.
AirROI tracked 39 active listings in Ozu.
Browse the live Ozu Airbnb market See Every Ozu ListingRevenue
Gross bookings per Ozu listing averaged ¥2,562,789 over the 12 months to October 2026 (Japan average: ¥4,522,153), before cleaning, platform and management costs and taxes.
In a typical year, the average Ozu listing brings in ¥338,000 in August, its best month, and ¥193,000 in January, its slowest. June runs within 2% of January, so either can be the slowest in a given year. The three strongest months bring in 30% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least four times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 1.7 times what January does
Average revenue per active listing, by month, October 2024 to September 2026
The dashed line is the average of the months shown, ¥232,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
August 2026 led on revenue. Nightly rates peaked in May 2026 and bookings in September 2026, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | ¥265,036 | 32.3% | ¥28,337 | ¥8,550 | 35 days | 1.8 nights |
| Nov 2025 | ¥204,635 | 22.0% | ¥29,943 | ¥6,821 | 58 days | 1.7 nights |
| Dec 2025 | ¥286,717 | 30.3% | ¥29,086 | ¥9,249 | 61 days | 2.1 nights |
| Jan 2026 | ¥193,330 | 22.9% | ¥26,975 | ¥6,236 | 17 days | 2.4 nights |
| Feb 2026 | ¥327,560 | 38.9% | ¥26,915 | ¥11,699 | 32 days | 2.6 nights |
| Mar 2026 | ¥311,457 | 36.5% | ¥26,535 | ¥10,047 | 38 days | 1.9 nights |
| Apr 2026 | ¥281,413 | 29.3% | ¥29,551 | ¥9,380 | 40 days | 2.6 nights |
| May 2026 | ¥347,324 | 35.2% | ¥33,039 | ¥11,204 | 37 days | 1.9 nights |
| Jun 2026 | ¥267,742 | 27.1% | ¥31,188 | ¥8,925 | 37 days | 2.5 nights |
| Jul 2026 | ¥312,749 | 37.6% | ¥27,148 | ¥10,089 | 50 days | 3.5 nights |
| Aug 2026 | ¥416,068 | 40.5% | ¥31,427 | ¥13,422 | 38 days | 2.3 nights |
| Sep 2026 | ¥323,865 | 42.4% | ¥26,517 | ¥10,795 | 36 days | 2.4 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Ozu home could earn, enter its address, bedrooms and guests in the Airbnb income calculator; it compares the home with similar listings nearby.
Profit
Yes, when it's run well. The average Ozu Airbnb took in ¥2,562,789 in the 12 months to October 2026, and run by its owner at everyday costs, about ¥139,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about ¥228,000 a month.
Cleaning it yourself keeps the ¥216,000 a year guests pay in cleaning fees, for about ¥157,000 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about ¥119,000 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | ¥2,346,789 | ¥3,818,000 |
| Cleaning fees guests pay8% of Ozu bookings | ¥216,000 | ¥351,000 |
| Gross bookings | ¥2,562,789 | ¥4,169,000 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 97% of Ozu listings on Simplified Pricing, 3% for the rest | −¥389,000 | −¥633,000 |
| Cleaning and laundryPaid for by the cleaning fee; ¥0 if you clean yourself | −¥216,000 | −¥351,000 |
| Utilities and internetAbout 5% of bookings | −¥128,000 | −¥208,000 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −¥51,000 | −¥83,000 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −¥77,000 | −¥125,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −¥26,000 | −¥26,000 |
| Permit and registrationWhere one is required | −¥13,000 | −¥13,000 |
| Management¥0 when you run it; co-hosts charge from about 10% of nightly bookings | ¥0 | ¥0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | ¥0 | ¥0 |
| Lodging taxesAdded to the guest's bill and passed on | ¥0 | ¥0 |
| Total running costsAbout 27% of bookings, plus cleaning paid for by the cleaning fee | −¥900,000 | −¥1,439,000 |
| Left for housing costs, then profit | ¥1,662,789about ¥139,000 a month | ¥2,730,000about ¥228,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Ozu's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Ozu home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about ¥347,000 a month, against ¥214,000 for the average one.
Occupancy
Ozu listings were booked on 33% of the nights they were open over the past year, 16 percentage points below the Japan average (49%). In a typical year, occupancy climbs to 36% in August and falls to 22% in June.
The busiest tenth of listings are booked about 4.8 times as often as the bottom quarter.
August is usually the busiest month in Ozu, June the quietest
Share of open nights booked, by month, October 2024 to September 2026
The 12-month rate of 33% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Ozu, known as ADR (average daily rate), was ¥29,442 over the past year, about the same as the Japan average (¥30,600). In a typical year, rates peak in May at about ¥30,900 and bottom out in January and September at about ¥27,000.
The top 10% charge about twice the rate of the bottom quarter.
May rates run 15% above January's
Average nightly rate (ADR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, ¥26,800. The 12-month ADR of ¥29,442 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Ozu it averaged ¥9,920 over the past year, from about ¥6,240 in a typical January to about ¥10,900 in a typical August.
Per open night, by tier:
August RevPAR is about 1.7 times January's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, ¥7,630. The 12-month RevPAR of ¥9,920 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 39 active listings, the monthly pattern in Ozu is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in August and bottom out in January.
Average revenue by month in Ozu
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, ¥247,000.
| Month | Revenue per listing |
|---|---|
| January | ¥193,000 |
| February | ¥230,000 |
| March | ¥275,000 |
| April | ¥231,000 |
| May | ¥257,000 |
| June | ¥196,000 |
| July | ¥239,000 |
| August | ¥338,000 |
| September | ¥244,000 |
| October | ¥265,000 |
| November | ¥205,000 |
| December | ¥287,000 |
Guests book Ozu stays 37 days ahead on average (about five weeks). December stays are booked furthest out, about 61 days ahead, and January stays closest to arrival, about 17 days. A typical December booking is made in mid-October.
December stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 37 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
All 39 active listings in Ozu display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Ozu.
Neighborhoods
AirROI's area guide picks eight Ozu neighborhoods that draw short-term rental guests, led by Ozu City Center, Yamaga Onsen and Yatsushiro Sea Coast. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Ozu City Center | The heart of Ozu with historical charm and local culture. Ideal for tourists wanting to explore traditional Japan and local attractions. | Ozu Castle, Kumamoto Prefectural Ancient Burial Mounds, Shirin no Sato, Higashikushira Shrine, Ozu Shrine |
| Yamaga Onsen | Famous for its hot springs and ryokans, attracting visitors seeking relaxation and traditional Japanese experiences. | Yamaga Onsen, Yamaga Lantern Festival, Mizuki Temple, Yamaga City Museum, Kumamoto Prefectural Yamaga Eco Park |
| Yatsushiro Sea Coast | Beautiful coastal area with scenic views and outdoor activities, perfect for families and nature lovers. | Yatsushiro Seaside Park, Ebino Kogen National Park, Yatsushiro Castle Ruins, Beaches, Local seafood restaurants |
| Aso Volcano Region | A stunning region featuring active volcanoes and beautiful nature, great for outdoor adventures and tourism. | Mount Aso, Kusasenri Prairie, Aso National Park, Daikanbo, Aso Volcano Museum |
| Mizukami | A rural area known for its natural beauty and peaceful atmosphere, ideal for a quiet getaway. | Mizukami River, Local hiking trails, Countryside scenery, Traditional farming experiences, Local markets |
| Tsuetate Onsen | A popular hot spring area known for its therapeutic waters and beautiful landscapes, favored by those looking to relax. | Tsuetate Onsen, Tsuetate Art Museum, Local ryokans, Scenic mountain views, Outdoor baths |
| Kikuchi Gorge | Famous for its scenic gorge and natural beauty, great for hiking and outdoor lovers. | Kikuchi Gorge Park, Hiking trails, Scenic views, Crystal clear streams, Local flora and fauna |
| Tamana | An area with rich history and cultural significance, attracting visitors interested in exploring Japanese heritage. | Tamana Onsen, Jizo-ji Temple, Tamana City Historical Museum, Tamana Castle Ruins, Local festivals |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 77% of listings in Ozu, alongside 9 private-room listings (23%). Houses are the most common property type at 36%, ahead of apartments and condos (31%).
Mostly entire homes, with a private-room segment
Ozu Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 76.9% | 30 |
| Private room | 23.1% | 9 |
Listings by property type
Ozu Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 35.9% | 14 |
| Apartment/Condo | 30.8% | 12 |
| Hotel/Boutique | 20.5% | 8 |
| Cabin/Outdoor | 12.8% | 5 |
Most Ozu homes are built for groups: 83% of entire homes have three or more bedrooms, and four-bedroom homes are the most common size (53%). Shares are of the 30 entire homes that give a bedroom count; rented rooms are left out.
Ozu entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 10.0% | 3 |
| 2 bedrooms | 6.7% | 2 |
| 3 bedrooms | 30.0% | 9 |
| 4 bedrooms | 53.3% | 16 |
Ozu is a group-trip market: 57% of listings sleep eight or more guests, about 3.5 times the share of the next most common size, two guests (16%). Shares are of the 37 listings with a guest capacity on file (95% of the market).
Ozu listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 2.7% | 1 |
| 2 guests | 16.2% | 6 |
| 4 guests | 2.7% | 1 |
| 6 guests | 16.2% | 6 |
| 7 guests | 5.4% | 2 |
| 8+ guests | 56.8% | 21 |
Ozu hosts set up an average of 4 beds per listing. Most listings (77%) show their exact location on the listing map rather than an approximate area.
Self check-in is common in Ozu: 41% of listings offer it.
Share of Ozu listings with each common amenity
Guests
Ozu runs on foreign visitors: 87% of guests who left reviews live outside Japan. Taiwan leads with 14% of reviewers, ahead of Hong Kong at 10%. Guests speak a mix of languages: English leads at 39%, followed by Chinese and Japanese.
87% of Ozu guests come from abroad
Where guests who left reviews live
Where Ozu guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Taipei | 7.1% |
| Seoul | 6.1% |
| Vancouver | 4.0% |
| Kaohsiung City | 3.0% |
| Kuala Lumpur | 2.0% |
Where Ozu guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Taiwan | 13.7% |
| Japan | 12.6% |
| Hong Kong | 10.1% |
| South Korea | 9.0% |
| Singapore | 8.6% |
Languages spoken by Ozu guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 38.9% |
| Chinese | 21.3% |
| Japanese | 13.5% |
| French | 7.4% |
| Korean | 6.8% |
Ozu Airbnbs average 4.88 stars, and 36% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on location: it scores 4.75, against 4.91 for cleanliness and host communication.
Cleanliness and communication score highest in Ozu; location is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.88 |
| Cleanliness | 4.91 |
| Communication | 4.91 |
| Location | 4.75 |
| Check-in | 4.90 |
| Value | 4.78 |
Booking patterns
More than nine in ten Ozu listings are open to guests more than 180 days a year, but only 8% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 54% of listings; blocked nights include any the host closes off.
Days a year Ozu listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 61.5% | 24 |
| 181-270 days | 30.8% | 12 |
| 91-180 days | 7.7% | 3 |
Days a year Ozu listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 7.7% | 3 |
| 91-180 days | 30.8% | 12 |
| 31-90 days | 53.8% | 21 |
| 1-30 days | 7.7% | 3 |
Bookings in Ozu average 1.5 to 2.4 nights depending on the month, longest in January and shortest in March. Listings took about 22 bookings each over the year. 55% of listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Ozu
Average nights per booking, by month of stay
Two-year average by calendar month.
All listings in Ozu accept stays of one or two nights.
Minimum stay set by Ozu listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Limited is the most common cancellation policy in Ozu, used by 44% of listings; it refunds guests in full if they cancel at least 14 days before check-in. Hosts here lean flexible: nearly four in ten listings offer Flexible or Moderate terms, against 18% on Firm or stricter ones.
Cancellation policies of Ozu listings, from most to least flexible
Share of listings by the policy they use
About six in ten Ozu listings charge a cleaning fee. The typical fee is about ¥10,536. Spread over the average stay of about two nights, that adds roughly ¥5,425 a night to what guests pay. For listings that charge one, cleaning fees make up about 8% of gross revenue.
Top earners
The top-grossing Airbnb in Ozu, a four-bedroom home, took in ¥7,890,000 over the past year, about three times the city's average of ¥2,560,000.
Wstay|132 sqm entire house・Two bathrooms・Two toilets|Ideal for families/small groups of 6-8… Entire home · 4 bedrooms Rated 4.80
A private rental with an open-air bath, surrounded by the old Uwajima clan's storehouse, a garden… Entire home · 1 bedroom Rated 4.83
Hilton's Home Entire home · 4 bedrooms Rated 4.90
Sleeps 9 ·|1 free parking space |Near station Entire home · 2 bedrooms Rated 4.82
Light up the time and have a night that is kind to your heart Entire home · 3 bedrooms Rated 4.86
Restavio Ozu 001 10 Mins to Kumamoto Airport Moder Entire home · 4 bedrooms Rated 4.97 Professional management companies run a third of Ozu listings and owners run the rest, though 31% of listings have a co-host. 64% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Three-quarters of listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 97% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 93 km, Yufu (21 km away) earned the most per listing, about 2.4 times as much as Ozu. Chuo Ward was the busiest, booked on 49% of nights against 33% in Ozu.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Yufu 21 km | 164 | ¥6,130,233 | ¥39,384 | 47% |
| Beppu 26 km | 261 | ¥3,367,437 | ¥23,431 | 42% |
| Aso 33 km | 62 | ¥4,185,944 | ¥30,124 | 47% |
| Minamiaso 42 km | 34 | ¥4,265,043 | ¥26,211 | 47% |
| Kumamoto 69 km | 339 | ¥2,340,097 | ¥14,609 | 47% |
| Chuo Ward 70 km | 31 | ¥2,616,549 | ¥15,587 | 49% |
| Hyuga 83 km | 45 | ¥633,262 | ¥10,121 | 23% |
| Dazaifu 93 km | 62 | ¥4,477,493 | ¥25,417 | 48% |
Markets elsewhere in Japan with a similar nightly rate and occupancy to Ozu:
FAQ
An active Ozu Airbnb grossed ¥2,562,789 on average in the 12 months to October 2026, according to AirROI's tracking of 39 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in ¥428,000 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Ozu listings earn between ¥106,000 and ¥428,000 in a typical month, and the top tenth ¥593,000 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Ozu were booked on 33% of available nights over the past year. That compares with 49% for the national average. August is usually the busiest month.
The average booked night in Ozu cost ¥29,442 before fees. Half of listings charge between ¥20,200 and ¥33,900, so bedroom count and location move the price more than the average suggests.
All active Ozu listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Ozu Airbnb grossed ¥2,562,789 in the 12 months to October 2026, 43% below the national average of ¥4,522,153. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, ¥1,662,789 a year (about ¥139,000 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about ¥228,000 a month. Check a specific home in the Airbnb estimator.
August usually pays best, averaging ¥338,000 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Ozu listing was open to book earned ¥9,920 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made ¥16,500 or more.
Ozu stays were booked 37 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Ozu Airbnb stay lasts about two nights. A listing took 22 reservations over the year on average.
Guests rate Ozu Airbnbs 4.88 out of 5 on average. Guests score communication highest and location lowest.
Ozu City Center, Yamaga Onsen and Yatsushiro Sea Coast draw the most short-term rental interest in Ozu. The neighborhood guide explains what brings guests to each.
AirROI counted 39 active Airbnb listings in Ozu as of October 2026. The closest tracked market is Yufu, 21 km away.
In Ozu, about six in ten listings add a cleaning fee, and the typical fee is about ¥10,536.
Method
Figures on this page cover 39 active Airbnb listings in Ozu from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Japanese yen at ¥157 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.