Shimoda, Shizuoka Prefecture Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Shimoda, Shizuoka Prefecture? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $23,659 per year — at a $222 nightly rate, 34.4% occupancy, and a $80 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

At 155 active listings, Shimoda is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 39.6% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is high and 100% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Shimoda?

In Shimoda, the headline Airbnb metrics are $23,659 in average annual revenue,34.4% occupancy, $222 ADR, and $80 in RevPAR, and guests book about 39 days in advance.

Avg. Daily Rate (ADR)(?)
$222
The average rental revenue earned for an occupied room per day in Shimoda.
Occupancy Rate(?)
34.4%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$23,659
Average annual income for an Airbnb listing in Shimoda. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$80
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
8.3%
Positive growth (8.3%) vs. last year.
Active Airbnb Listings(?)
155
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
39 days
How far in advance guests typically book in Shimoda. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Shimoda.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Shimoda.
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How Much Do Airbnb Hosts Earn Monthly in Shimoda?

Understanding the monthly revenue variations for Airbnb listings in Shimoda is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Shimoda is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Shimoda across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,352+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,391 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,619 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $732, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Shimoda

What Is the Monthly Airbnb Occupancy Rate in Shimoda?

Maximize your bookings by understanding the Shimoda STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Shimoda:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Shimoda

What Is the Average Airbnb Nightly Rate in Shimoda?

Effective short term rental pricing strategy in Shimoda involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Shimoda typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $418+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $281 or more.
  • Typical properties (Median) charge around $182 per night.
  • Entry-level properties (Bottom 25%) earn around $85 per night.

Average Daily Rate (ADR) Trend by Month in Shimoda

What Is the RevPAR for Airbnb in Shimoda?

RevPAR in Shimoda is currently $80. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $32 RevPAR.
  • Typical properties (Median) generate $62 RevPAR.
  • Strong performers (Top 25%) earn $106 RevPAR.
  • Best-in-class (Top 10%) achieve $171 RevPAR.

Average Monthly RevPAR Trend in Shimoda

RevPAR Insights for Shimoda

  • The average RevPAR in Shimoda is $80. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($171) and bottom 25% ($32) is $139, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Shimoda benchmarks. If your RevPAR falls below the median of $62, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $106+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Shimoda?

Shimoda's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, July, September)
  • Revenue averages $4,297 per month
  • Occupancy rates average 48.9%
  • Daily rates average $258
Shoulder Season
  • Revenue averages $1,955 per month
  • Occupancy maintains around 33.9%
  • Daily rates hold near $202
Low Season (January, February, December)
  • Revenue drops to average $1,296 per month
  • Occupancy decreases to average 26.1%
  • Daily rates adjust to average $192

Seasonality Insights for Shimoda

  • Airbnb seasonality in Shimoda is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Shimoda's highest earning potential, with monthly revenues climbing to $6,169, occupancy reaching 57.6%, and ADRs peaking at $294.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,151, occupancy could drop to 22.7%, and ADRs may adjust to $192.
  • Lower occupancy paired with meaningful seasonality means hosts in Shimoda need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Shimoda, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Shimoda, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Shimoda?

Yes, Shimoda, Shizuoka Prefecture, Japan enforces high STR regulations and 100% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Shimoda to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 100% licensed listings)

What Are the Best Neighborhoods for Airbnb in Shimoda?

Shimoda is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.

Best neighborhoods for Airbnb in Shimoda
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Shimizu Beach
Famous for its stunning coastline and clear blue waters. Ideal for beach lovers and water sports enthusiasts, with easy access to beautiful natural landscapes.
Shimizu Beach, Shimoda Aquarium, Hirizo Beach, Tsumekizaki Beach, Ryuuguu Island
Uehara
A peaceful area featuring unique scenery and traditional Japanese culture. Great for guests looking to relax and explore historical sites and local nature.
Uehara Shrine, Kawazuzakura, hot springs, historical temples, scenic hiking trails
Shimoda Castle
A historic site with beautiful gardens and a castle museum. Attracts history buffs and families with educational interests.
Shimoda Castle, Aloha Garden, Hanjuku Beach, Shimoda Park, Hinoe Castle Festival
Nishiizu
Known for its breathtaking views of the Japanese coastline and nature trails. Perfect for tourists interested in hiking and photography.
Nishiizu Emerald Beach, Cape Irozaki, Hiking trails, Irozaki Lighthouse, natural hot springs
Tatadohama Beach
Popular beach destination known for its clear waters and surf culture. A favorite among surfers and beachgoers looking to enjoy the sun.
Tatadohama Beach, surf schools, beach bars, Kayaking tours, scenic viewpoints
Izukyu Shimoda Station
Convenient transport hub that provides easy access to various attractions. Ideal for tourists looking to explore the surrounding areas of Shimoda.
Izukyu Shimoda Station, shopping centers, local restaurants, cultural exhibits, transport to nearby beaches
Sousaki
Serene region with excellent views of the ocean and nearby islands. A quiet getaway for guests who prefer tranquility and nature.
Sousaki Beach, Fukujyu-an Garden, local fishing villages, ocean-view dining, nature photography opportunities
Hirahama Beach
Family-friendly beach known for its gentle waves and sandy shores. Suited for families traveling with children and looking for a relaxing vacation spot.
Hirahama Beach, children's playgrounds, park areas, sandy shores, picnic spots

Because Shimoda has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.

What Types of Properties Are on Airbnb in Shimoda?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Shimoda

  • The Shimoda Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75.5% of the 155 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Shimoda, House properties are the most common (66.5%), reflecting the local real estate landscape.
  • Houses represent a significant 66.5% portion, catering likely to families or larger groups.
  • The presence of 12.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Shimoda Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Shimoda

  • The dominant room capacity in Shimoda is 1 bedroom listings, making up 33.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 56.7% of the active Airbnb listings in Shimoda, indicating a high concentration in these sizes.
  • A significant 26.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Shimoda.

Shimoda Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Shimoda

  • The most common guest capacity trend in Shimoda vacation rentals is listings accommodating 8+ guests (27.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Shimoda STR market, accounting for 47.7% of listings.
  • 50.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Shimoda.
  • On average, properties in Shimoda are equipped to host 4.8 guests.

How Do Listings in Shimoda Compare on Quality?

Listing quality in Shimoda can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
41.9
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
5.8
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
44.5%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Shimoda

  • At 41.9 photos per listing on average, Shimoda hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 44.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Shimoda averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Shimoda?

Amenity Prevalence

Amenity Insights for Shimoda

  • Essential amenities in Shimoda that guests expect include: Air conditioning, Wifi, Hair dryer, Shampoo, Fire extinguisher. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Smoke alarm, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Shimoda: Air conditioning, Wifi, Hair dryer, Shampoo, Fire extinguisher.
  • Prioritize adding missing essentials: Air conditioning, Hair dryer, Shampoo, Fire extinguisher.
  • Consider adding popular differentiators like Heating or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Shimoda to stay competitive.

Which Airbnb Amenities Boost Revenue in Shimoda?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Shimoda, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Kitchen
83.2%$27,109$6,541314.5%
Dishes and silverware
72.3%$28,827$10,198182.7%
Microwave
78.1%$27,490$10,026174.2%
Dishwasher
11.0%$51,846$20,187156.8%
SafeHigh opportunity
4.5%$56,618$22,100156.2%
Washer
64.5%$29,908$12,297143.2%
Oven
25.8%$41,481$17,460137.6%
Outdoor kitchenHigh opportunity
3.2%$50,772$22,755123.1%
Wine glasses
38.1%$35,770$16,216120.6%
Stove
67.1%$28,774$13,228117.5%

Revenue Impact Insights for Shimoda

  • Kitchen tops the revenue impact list with a 314.5% uplift — listings with this amenity earn $27,109 vs. $6,541 without it.
  • High-opportunity amenities — Safe, Outdoor kitchen — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • Kitchen — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Safe — it has the best combination of high revenue impact and low market saturation in Shimoda.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Shimoda STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Shimoda. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Shimoda Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Shimoda

  • The typical guest profile for Airbnb in Shimoda consists of predominantly international visitors (69%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
  • Domestic travelers account for 31.2% of guests.
  • Key international markets include Japan (31.2%) and United States (20.5%).
  • Top languages spoken are English (43%) followed by Japanese (15.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United States.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Shimoda?

Listings in Shimoda average 4.79 out of 5 overall, with about 81.9 reviews per active listing and 31.6% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Shimoda

  • An average rating of 4.79 places Shimoda in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
  • The strongest subcategory is Communication (4.86), while Value (4.59) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 31.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Shimoda Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Shimoda

  • The most common availability pattern in Shimoda falls within the 271-366 days range, representing 49% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 85.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Shimoda (38.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Shimoda?

Average Booking Lead Time by Month

Booking Lead Time Insights for Shimoda

  • The overall average booking lead time for vacation rentals in Shimoda is 39 days.
  • Guests book furthest in advance for stays during August (average 58 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (47 days avg.) sees the longest lead times, while Spring (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Shimoda.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 58 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 47 days) to capture early planners.
  • Monitor your own booking lead times against these Shimoda averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Shimoda?

Guests in Shimoda stay about 2.8 nights on average, generating roughly 4,028 reservations and 26 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Shimoda

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Shimoda

  • Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
  • At 26 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Jul (2.9 nights) and shorten in Sep (2 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Shimoda Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (69%)

1 Night

107 listings

69% of total

2 Nights (13.5%)

2 Nights

21 listings

13.5% of total

30+ Nights (17.4%)

30+ Nights

27 listings

17.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Shimoda is 1 Night, adopted by 69% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (82.5%) of the Shimoda Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (17.4%) caters to monthly stays (30+ nights) in Shimoda, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 69% of Shimoda hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 17.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Shimoda.

Shimoda Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days

6 listings

3.9% of total

Super Strict 60 Days

1 listings

0.6% of total

Limited

4 listings

2.6% of total

Flexible

3 listings

1.9% of total

Moderate (34.8%)

Moderate

54 listings

34.8% of total

Firm (38.7%)

Firm

60 listings

38.7% of total

Strict (17.4%)

Strict

27 listings

17.4% of total

Cancellation Policy Insights for Shimoda

  • The prevailing Airbnb cancellation policy trend in Shimoda is Firm, used by 38.7% of listings.
  • A majority (56.1%) of hosts in Shimoda utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 38.7% market standard in Shimoda.
  • Regularly review your cancellation policy against competitors and market demand shifts in Shimoda.

How Much Are Airbnb Cleaning Fees in Shimoda?

Cleaning fees in Shimoda are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$49
Median Cleaning Fee
$35
Listings Charging a Fee
61.3%
Fee as Revenue Share
4.8%

Cleaning Fee Insights for Shimoda

  • About 61.3% of Shimoda listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
  • The average cleaning fee of $49 is close to the median ($35), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 4.8% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Shimoda median of $35. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Shimoda Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Shimodabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Aquaholic Iritahama A Wing

Aquaholic Iritahama A Wing

Entire Place • 3 bedrooms

$118,101
Revenue
34.7%
Occupancy
$807.06
Daily Rate
Aquaholic Iritahama B Wing

Aquaholic Iritahama B Wing

Entire Place • 3 bedrooms

$117,981
Revenue
31.7%
Occupancy
$846.16
Daily Rate
Near the sea | 1,000-square-meter private villa with garden | Campfire & BBQ

Near the sea | 1,000-square-meter private villa with garden | Campfire & BBQ

Entire Place • 2 bedrooms

$89,205
Revenue
82.7%
Occupancy
$260.55
Daily Rate
Ocean view house Up to 10 people(pet・BBQ OK)

Ocean view house Up to 10 people(pet・BBQ OK)

Entire Place • 3 bedrooms

$87,159
Revenue
58.8%
Occupancy
$370.99
Daily Rate
Villa Sea-Esta, a luxury villa with ocean view and heated pool

Villa Sea-Esta, a luxury villa with ocean view and heated pool

Entire Place • 4 bedrooms

$80,915
Revenue
27.2%
Occupancy
$735.32
Daily Rate
[Windmill] A hideaway-style rental villa (2LDK) where you can feel in harmony with the natural envir

[Windmill] A hideaway-style rental villa (2LDK) where you can feel in harmony with the natural envir

Entire Place • 2 bedrooms

$75,755
Revenue
31.4%
Occupancy
$588.88
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Shimoda?

Learn from the best! This table showcases top-performing Airbnb hosts in Shimoda based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Shimoda by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Aquaholic2$236,082674.94/5.0
⁨William (36 Degrees North)⁩4$171,0871504.88/5.0
Hamabe Oura3$169,138704.86/5.0
6$162,3111154.91/5.0
Alex3$153,1221284.92/5.0
春月 令月2$144,23410064.98/5.0
Toraya5$128,2911744.93/5.0
伊豆民泊com - 鈴木3$121,5354744.80/5.0
バケーションリゾート2$100,746974.90/5.0
守屋7$90,658594.58/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Shimoda.

Who Are the Airbnb Hosts in Shimoda?

Shimoda is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
56.1%
Professional Management
0.0%
Cohosted Listings
31.0%
Instant Book Enabled
1.3%
Simplified Pricing
82.6%

Host Profile Insights for Shimoda

  • With 56.1% Superhosts, Shimoda has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 1.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 82.6% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 31.0% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Shimoda averages regularly and adjust your hosting strategy based on what top performers do differently.

How Does Shimoda's Airbnb Market Compare to Nearby Cities?

How does the Shimoda Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Shinagawa City, Shimoda has 26 percentage points lower occupancy and about $299 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Shimoda — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Shinagawa City51$9,287$520.8360%
Adachi City47$6,023$358.7751%
Futtsu31$5,032$371.7343%
Kita15$4,976$333.0256%
Kyonan15$4,792$407.4940%
Minato City105$4,479$331.2954%
Setagaya-ku10$4,258$276.8450%
Hakone327$3,883$293.0047%
Sumida City334$3,842$273.8656%
Suginami City76$3,746$337.8352%

Frequently Asked Questions About Airbnb in Shimoda

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Shimoda.

How much do Airbnb hosts make in Shimoda?

Shimoda hosts earn about $23,659 per year on average, with an average nightly rate of $222 and RevPAR of $80. Those figures describe the typical revenue environment for active listings in Shimoda, Shizuoka Prefecture, not the ceiling for the best operators. Source: AirROI 2026 data, Shimoda market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Shimoda?

The average Airbnb occupancy rate in Shimoda is 34.4%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Shimoda?

Listings in Shimoda average $222 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Shimoda?

Shimoda currently has about 155 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Shimoda?

AirROI currently classifies the short-term rental regulation level in Shimoda as High. The dataset also shows about 100.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Shimoda?

RevPAR in Shimoda is about $80. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Shimoda?

Occupancy of 34.4% means Shimoda is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $23,659, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Shimoda?

The average booking lead time in Shimoda is about 39 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Shimoda?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Shimoda include Shimizu Beach, Uehara, Shimoda Castle. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Shimoda?

entire_home listings make up 75.5% of the active supply in Shimoda. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Shimoda compare to nearby Airbnb markets?

Among neighboring markets, Shinagawa City posts $111,444 in average annual revenue with 60.3% occupancy, compared to Shimoda's $23,659 and 34.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Shimoda?

The average Airbnb stay length in Shimoda is about 2.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Shimoda?

Airbnb listings in Shimoda average 4.79 out of 5 overall. About 31.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Shimoda?

Kitchen and Dishes and silverware are among the strongest revenue-linked amenities in Shimoda. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Shimoda?

Yes. About 61.3% of active Airbnb listings in Shimoda charge a cleaning fee, and the average fee is $49. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Shimoda?

A 56.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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