Ito, Shizuoka Prefecture Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Ito, Shizuoka Prefecture? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $30,930 per year — at a $273 nightly rate, 33.0% occupancy, and a $94 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
Ito's 263 active listings and selective demand that rewards strong listing quality and pricing strategy position it as a midsize vacation rental market. Supply grew 89.2% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high and 97% of listings show active registration — compliance is the cost of entry. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Ito?
In Ito, the headline Airbnb metrics are $30,930 in average annual revenue,33.0% occupancy, $273 ADR, and $94 in RevPAR, and guests book about 37 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Ito?
Understanding the monthly revenue variations for Airbnb listings in Ito is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ito is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ito across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,797+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,058 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,888 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $836, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ito
What Is the Monthly Airbnb Occupancy Rate in Ito?
Maximize your bookings by understanding the Ito STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ito:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ito
What Is the Average Airbnb Nightly Rate in Ito?
Effective short term rental pricing strategy in Ito involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ito typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $553+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $334 or more.
- Typical properties (Median) charge around $199 per night.
- Entry-level properties (Bottom 25%) earn around $111 per night.
Average Daily Rate (ADR) Trend by Month in Ito
What Is the RevPAR for Airbnb in Ito?
RevPAR in Ito is currently $94. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $29 RevPAR.
- Typical properties (Median) generate $60 RevPAR.
- Strong performers (Top 25%) earn $132 RevPAR.
- Best-in-class (Top 10%) achieve $211 RevPAR.
Average Monthly RevPAR Trend in Ito
RevPAR Insights for Ito
- The average RevPAR in Ito is $94. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($211) and bottom 25% ($29) is $182, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Ito benchmarks. If your RevPAR falls below the median of $60, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $132+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Ito?
Ito's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, April. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $4,080 per month
- Occupancy rates average 41.4%
- Daily rates average $287
Shoulder Season
- Revenue averages $2,843 per month
- Occupancy maintains around 34.3%
- Daily rates hold near $264
Low Season (January, February, April)
- Revenue drops to average $2,390 per month
- Occupancy decreases to average 31.0%
- Daily rates adjust to average $254
Seasonality Insights for Ito
- Airbnb seasonality in Ito is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Ito's highest earning potential, with monthly revenues climbing to $5,964, occupancy reaching 51.0%, and ADRs peaking at $326.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,271, occupancy could drop to 23.5%, and ADRs may adjust to $243.
- Lower occupancy paired with meaningful seasonality means hosts in Ito need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Ito, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Ito, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Ito?
Yes, Ito, Shizuoka Prefecture, Japan enforces high STR regulations and 97% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Ito to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 97% licensed listings)
What Are the Best Neighborhoods for Airbnb in Ito?
Location within Ito matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ito Hot Springs | Famous for its relaxing hot springs and beautiful coastal views. Ideal for travelers looking for wellness and relaxation, making it a prime spot for Airbnb hosts. | Ito Onsen, Lovers' Cape, Sengokuhara, Ito Marine Town, Mikuriya Shrine |
| Izu Peninsula | A stunning area known for its natural beauty, beaches, and hiking trails. Perfect for adventure seekers and nature lovers, attracting both tourists and families. | Izu Granpal Park, Shuzenji Onsen, Mount Omuro, Jogasaki Coast, Atagawa Tropical & Alligator Garden |
| Kawana | A luxurious and serene area known for its beautiful golf course and scenic ocean views. Attracts golf enthusiasts and tourists seeking a tranquil getaway. | Kawana Hotel, Kawana Golf Club, Kawana Beach, Izu Teddy Bear Museum, Kawana Cape |
| Atami | A vibrant city known for its seaside resort atmosphere, hot springs, and numerous entertainment options. Atami is popular among tourists year-round. | Atami Sun Beach, Atami Castle, MOA Museum of Art, Atami Onsen, Izusan Jinja Shrine |
| Lake Ikeda | A picturesque lake area great for outdoor activities such as fishing and bird watching. Attracts wildlife enthusiasts and families. | Lake Ikeda, Izu Animal Kingdom, Yugatake Farm, Ikeda Castle Ruins |
| The Seven Waterfalls of Amagi | A natural wonder that attracts hiking enthusiasts and nature lovers. It's a perfect spot for tourists looking for adventure and scenic beauty. | Amagiri Falls, Mizukagami Falls, Jigen Falls, Iwao Falls, Senbon Falls |
| Omiya Beach | A less crowded beach known for its clear waters and relaxation opportunities. Popular among families and couples looking for a peaceful retreat. | Omiya Beach, Omiya Marine House, Snorkeling spots, Surfing opportunities, Beachfront cafes |
| Nihondaira | A historical area known for its cultural significance and panoramic views. Attracts tourists interested in history and scenic nature. | Nihondaira Zoo, Nihondaira Ropeway, Kunozan Toshogu Shrine, Nihondaira Outlook, Shizuoka Prefectural Museum of Art |
Because Ito has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Ito?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ito
- The Ito Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 76.8% of the 263 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ito, House properties are the most common (70.3%), reflecting the local real estate landscape.
- Houses represent a significant 70.3% portion, catering likely to families or larger groups.
- The presence of 11% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 3.8%) offer potential for unique stay experiences.
Ito Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ito
- The dominant room capacity in Ito is 2 bedrooms listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 53.7% of the active Airbnb listings in Ito, indicating a high concentration in these sizes.
- A significant 41.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ito.
Ito Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ito
- The most common guest capacity trend in Ito vacation rentals is listings accommodating 8+ guests (46%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Ito STR market, accounting for 58.5% of listings.
- 64.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ito.
- On average, properties in Ito are equipped to host 5.8 guests.
How Do Listings in Ito Compare on Quality?
Listing quality in Ito can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Ito
- At 46.6 photos per listing on average, Ito hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 30.4% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Ito averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Ito?
Amenity Prevalence
Amenity Insights for Ito
- Essential amenities in Ito that guests expect include: Air conditioning, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hair dryer, Shampoo, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ito: Air conditioning, Wifi.
- Prioritize adding missing essentials: Air conditioning, Wifi.
- Consider adding popular differentiators like Hair dryer or Shampoo to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ito to stay competitive.
Which Airbnb Amenities Boost Revenue in Ito?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Ito, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Kitchen | 87.1% | $34,799 | $4,867 | 615.1% |
Dishes and silverware | 83.7% | $35,104 | $9,575 | 266.6% |
Hair dryer | 94.7% | $32,103 | $10,071 | 218.8% |
Rice maker | 71.5% | $38,337 | $12,361 | 210.1% |
Exercise equipmentHigh opportunity | 2.7% | $86,692 | $29,405 | 194.8% |
Microwave | 88.6% | $33,343 | $12,184 | 173.7% |
Shampoo | 94.7% | $31,996 | $11,969 | 167.3% |
Heating | 89.0% | $33,221 | $12,442 | 167.0% |
Bathtub | 77.6% | $35,917 | $13,686 | 162.4% |
Sauna | 12.9% | $65,109 | $25,855 | 151.8% |
Revenue Impact Insights for Ito
- Kitchen tops the revenue impact list with a 615.1% uplift — listings with this amenity earn $34,799 vs. $4,867 without it.
- High-opportunity amenities — Exercise equipment — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Kitchen, Dishes and silverware, Hair dryer, Microwave, Shampoo, Heating — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Exercise equipment — it has the best combination of high revenue impact and low market saturation in Ito.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Ito STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ito. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsIto Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Ito
- The typical guest profile for Airbnb in Ito consists of a mix of domestic (37%) and international guests, with top international origins including China, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
- Domestic travelers account for 37.3% of guests.
- Key international markets include Japan (37.3%) and China (21%).
- Top languages spoken are English (36.7%) followed by Japanese (24.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from China.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Ito?
Listings in Ito average 4.72 out of 5 overall, with about 84.9 reviews per active listing and 18.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Ito
- An average rating of 4.72 places Ito in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.78), while Location (4.56) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 18.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 18.3% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Ito Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ito
- The most common availability pattern in Ito falls within the 271-366 days range, representing 52.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Ito (33.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Ito?
Average Booking Lead Time by Month
Booking Lead Time Insights for Ito
- The overall average booking lead time for vacation rentals in Ito is 37 days.
- Guests book furthest in advance for stays during December (average 48 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (43 days avg.) sees the longest lead times, while Spring (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Ito.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 48 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Ito averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Ito?
Guests in Ito stay about 2 nights on average, generating roughly 6,646 reservations and 25.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Ito
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Ito
- Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
- At 25.4 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jun (2.4 nights) and shorten in Oct (1.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Ito Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
255 listings
97% of total
2 Nights
3 listings
1.1% of total
30+ Nights
5 listings
1.9% of total
Key Insights
- The most prevalent minimum stay requirement in Ito is 1 Night, adopted by 97% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (98.1%) of the Ito Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (1.9%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 97% of Ito hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ito.
Ito Airbnb Cancellation Policy Trends Analysis (2026)
Non-refundable
2 listings
0.8% of total
Refundable
2 listings
0.8% of total
Super Strict 60 Days
1 listings
0.4% of total
Limited
5 listings
1.9% of total
Flexible
16 listings
6.1% of total
Moderate
110 listings
41.8% of total
Firm
103 listings
39.2% of total
Strict
24 listings
9.1% of total
Cancellation Policy Insights for Ito
- The prevailing Airbnb cancellation policy trend in Ito is Moderate, used by 41.8% of listings.
- There's a relatively balanced mix between guest-friendly (47.9%) and stricter (48.3%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (9.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 41.8% market standard in Ito.
- Using a Strict policy might deter some guests, as only 9.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Ito.
How Much Are Airbnb Cleaning Fees in Ito?
Cleaning fees in Ito are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Ito
- About 70.0% of Ito listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $47 is close to the median ($44), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 5.5% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Ito median of $44. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Ito Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Itobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
![[Maximum 40 people] Carp viewing, sauna, open-air hot spring bath, BBQ, pizza oven, luxury private r](https://a0.muscache.com/im/pictures/hosting/Hosting-1012827357171256763/original/de0ad205-05e7-4185-ba06-6a0677a0fd7e.jpeg?im_w=480&im_format=avif)
[Maximum 40 people] Carp viewing, sauna, open-air hot spring bath, BBQ, pizza oven, luxury private r
Entire Place • 8 bedrooms
Tesla charger equipped / 3LDK /Rokkakutei
Entire Place • 3 bedrooms
Adult Playground: Hot Spring, Sauna, Games & BBQ!
Entire Place • 3 bedrooms
Built designer property with sauna
Entire Place • 3 bedrooms
【Pets Allowed】Private Villa/Large Bath/BBQ/20 ppl
Entire Place • 9 bedrooms
The shortest route | Dive into the giant water bath | With BBQ | Switch 2 | Up to 8 people
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Ito?
Learn from the best! This table showcases top-performing Airbnb hosts in Ito based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 伊豆民泊com - 鈴木 | 12 | $674,150 | 965 | 4.85/5.0 |
| Seiya | 12 | $397,152 | 1892 | 4.82/5.0 |
| プラスライン株式会社 | 12 | $246,309 | 1177 | 4.64/5.0 |
| ｽﾏｰﾄｽﾃｲ | 9 | $231,519 | 526 | 4.77/5.0 |
| S-Villa | 8 | $227,272 | 573 | 4.41/5.0 |
| 瞳 | 1 | $223,587 | 49 | 4.86/5.0 |
| Reception | 15 | $197,249 | 146 | 4.44/5.0 |
| あや子 | 1 | $178,478 | 102 | 4.89/5.0 |
| Kotomi Azure | 1 | $178,287 | 150 | 4.75/5.0 |
| Voyan Hotels | 2 | $177,143 | 183 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ito.
Who Are the Airbnb Hosts in Ito?
Ito is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Ito
- With 53.2% Superhosts, Ito has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 6.1% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 79.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 43.7% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Ito averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Ito's Airbnb Market Compare to Nearby Cities?
How does the Ito Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Shinagawa City, Ito has 27 percentage points lower occupancy and about $248 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Shinagawa City | 51 | $9,287 | $520.83 | 60% |
| Adachi City | 47 | $6,023 | $358.77 | 51% |
| Futtsu | 31 | $5,032 | $371.73 | 43% |
| Kita | 15 | $4,976 | $333.02 | 56% |
| Kyonan | 15 | $4,792 | $407.49 | 40% |
| Minato City | 105 | $4,479 | $331.29 | 54% |
| Setagaya-ku | 10 | $4,258 | $276.84 | 50% |
| Shirako | 24 | $4,042 | $342.84 | 32% |
| Hakone | 327 | $3,883 | $293.00 | 47% |
| Sumida City | 334 | $3,842 | $273.86 | 56% |
Frequently Asked Questions About Airbnb in Ito
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Ito.
How much do Airbnb hosts make in Ito?
Ito hosts earn about $30,930 per year on average, with an average nightly rate of $273 and RevPAR of $94. Those figures describe the typical revenue environment for active listings in Ito, Shizuoka Prefecture, not the ceiling for the best operators. Source: AirROI 2026 data, Ito market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Ito?
The average Airbnb occupancy rate in Ito is 33.0%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Ito?
Listings in Ito average $273 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Ito?
Ito currently has about 263 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Ito?
AirROI currently classifies the short-term rental regulation level in Ito as High. The dataset also shows about 96.6% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Ito?
RevPAR in Ito is about $94. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Ito?
Occupancy of 33.0% means Ito is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $30,930, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Ito?
The average booking lead time in Ito is about 37 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Ito?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Ito include Ito Hot Springs, Izu Peninsula, Kawana. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Ito?
entire_home listings make up 76.8% of the active supply in Ito. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Ito compare to nearby Airbnb markets?
Among neighboring markets, Shinagawa City posts $111,444 in average annual revenue with 60.3% occupancy, compared to Ito's $30,930 and 33.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Ito?
The average Airbnb stay length in Ito is about 2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Ito?
Airbnb listings in Ito average 4.72 out of 5 overall. About 18.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Ito?
Kitchen and Dishes and silverware are among the strongest revenue-linked amenities in Ito. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Ito?
Yes. About 70.0% of active Airbnb listings in Ito charge a cleaning fee, and the average fee is $47. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Ito?
A 53.2% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.