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Airbnb market data · 202612 months to October 2026

Hokuto, Japan Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
97
Avg. booking lead time
44 days
Listings showing a permit
100%
Peak revenue month
August
Lowest revenue month
November

The short answer

Hokuto Airbnb Market at a Glance

Bookings in Hokuto trail the Yamanashi Prefecture average, at prices about 7% higher. Listings averaged ¥40,857 a night and were booked on 41% of available nights, against ¥38,300 and 47% for the Yamanashi Prefecture average.

Timing matters: in August, usually the best month, the average listing earns about 2.4 times as much as in November, usually the slowest.

With 97 active listings, Hokuto is the fourth-largest of 9 Yamanashi Prefecture markets AirROI tracks. From a year earlier, average revenue fell 10% while the number of active listings grew 54%.

Map of Airbnb listings in Hokuto Browse the live Hokuto Airbnb market See Every Hokuto Listing

Revenue

How Much Do Airbnb Hosts Make in Hokuto?

Gross bookings per Hokuto listing averaged ¥4,660,671 over the 12 months to October 2026 (Yamanashi Prefecture average: ¥5,768,863), before cleaning, platform and management costs and taxes.

In a typical year, the average Hokuto listing brings in ¥918,000 in August, its best month, and ¥380,000 in November, its slowest. June runs within 5% of November, so either can be the slowest in a given year. The three strongest months bring in 34% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 3.5 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn ¥1,030,000+ a month, about 2.7 times the typical property.
  • Strong performers (top 25%) earn ¥681,000 or more, roughly ¥300,000 a month above the median.
  • Typical properties (median) earn about ¥383,000 a month.
  • Entry-level properties (bottom 25%) earn ¥189,000 or less, about half of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

August earns about 2.4 times what November does

Average revenue per active listing, by month, October 2024 to September 2026

The dashed line is the average of the months shown, ¥522,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Hokuto Airbnb Data by Month

Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.

August 2026 led on revenue, nightly rate and bookings alike.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Hokuto, Oct 2025 to Sep 2026
MonthAvg. RevenueOccupancyAvg. Nightly RateRevPARBooking Lead TimeAvg. Length of Stay
Oct 2025¥578,28545.4%¥40,281¥18,65443 days2.3 nights
Nov 2025¥517,50840.9%¥38,409¥17,25041 days1.6 nights
Dec 2025¥490,07439.0%¥38,767¥15,80944 days2.6 nights
Jan 2026¥443,05938.2%¥39,378¥14,29243 days3.7 nights
Feb 2026¥320,40636.1%¥39,484¥11,44345 days2.5 nights
Mar 2026¥460,79540.7%¥41,011¥14,86432 days2.8 nights
Apr 2026¥420,16035.3%¥39,215¥14,00534 days3 nights
May 2026¥462,76135.5%¥40,928¥14,92838 days2.1 nights
Jun 2026¥361,22635.3%¥37,638¥12,04132 days2.4 nights
Jul 2026¥591,96942.4%¥40,346¥19,09656 days3.6 nights
Aug 2026¥853,65257.4%¥44,767¥27,53760 days2.6 nights
Sep 2026¥532,50345.4%¥39,801¥17,75046 days1.8 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

These are market-wide figures. To see what one particular Hokuto home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.

Profit

Is an Airbnb in Hokuto Profitable?

Yes, when it's run well. The average Hokuto Airbnb took in ¥4,660,671 in the 12 months to October 2026, and run by its owner at everyday costs, about ¥265,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about ¥476,000 a month.

Cleaning it yourself keeps the ¥242,000 a year guests pay in cleaning fees, for about ¥285,000 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about ¥228,000 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

Hokuto Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Hokuto Airbnb
LineAverage listingTop-quarter listing
Money in
Nightly bookings¥4,418,671¥7,857,000
Cleaning fees guests pay5% of Hokuto bookings¥242,000¥430,000
Gross bookings¥4,660,671¥8,287,000
Running costs
Airbnb's feeAbout 15%: 15.5% for the 97% of Hokuto listings on Simplified Pricing, 3% for the rest−¥704,000−¥1,252,000
Cleaning and laundryPaid for by the cleaning fee; ¥0 if you clean yourself−¥242,000−¥430,000
Utilities and internetAbout 5% of bookings−¥233,000−¥414,000
Guest suppliesToiletries, coffee, paper goods: about 2%−¥93,000−¥166,000
Repairs and upkeepIncluding linens and small replacements: about 3%−¥140,000−¥249,000
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−¥47,000−¥47,000
Permit and registrationWhere one is required−¥23,000−¥23,000
Management¥0 when you run it; co-hosts charge from about 10% of nightly bookings¥0¥0
Pricing and messaging toolsOptional; Airbnb's own tools are free¥0¥0
Lodging taxesAdded to the guest's bill and passed on¥0¥0
Total running costsAbout 27% of bookings, plus cleaning paid for by the cleaning fee−¥1,482,000−¥2,581,000
Left for housing costs, then profit¥3,178,671about ¥265,000 a month¥5,706,000about ¥476,000 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo feesDepend on the home

Estimate Your Own Hokuto Airbnb Profit

The estimate starts from Hokuto's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Hokuto home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Hokuto's Top Earners Get There

  • More nights booked. The busiest quarter of Hokuto listings are booked on 59% or more of their nights, against 38% for the median listing. Ten more booked nights a year at the median rate of ¥35,300 adds about ¥353,000 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge ¥51,700 a night or more, against a median of ¥35,300. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about ¥442,000 a year.
  • Open for the busy months. In a typical year, August brings the average listing about ¥918,000, against ¥380,000 in November, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Hokuto listings average 4.82 stars, and 34% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about ¥691,000 a month, against ¥388,000 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Hokuto?

Hokuto listings were booked on 41% of the nights they were open over the past year, 6 percentage points below the Yamanashi Prefecture average (47%) and 8 points below the Japan average (49%). In a typical year, occupancy swings from 34% in November to 60% in August.

The busiest tenth of listings are booked about 3.6 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 77%+ of open nights, 39 points above the median.
  • Strong performers (top 25%) fill 59% or more, roughly four nights a week.
  • Typical properties (median) fill about 38% of open nights.
  • Entry-level properties (bottom 25%) fill 21% or less, under two nights a week.

August is usually the busiest month in Hokuto, November the quietest

Share of open nights booked, by month, October 2024 to September 2026

Nightly rates

How Much Does an Airbnb Cost per Night in Hokuto?

The average nightly rate in Hokuto, known as ADR (average daily rate), was ¥40,857 over the past year, about 7% above the Yamanashi Prefecture average of ¥38,300 and about 34% above the Japan average of ¥30,600. In a typical year, rates peak in August at about ¥47,300 and bottom out in November and December at about ¥37,600.

Prices span a wide range: the top 10% charge about four times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge ¥75,700+ a night, about 2.1 times the median.
  • Strong performers (top 25%) charge ¥51,700 or more, about ¥16,000 above the median.
  • Typical properties (median) charge about ¥35,300 a night.
  • Entry-level properties (bottom 25%) charge ¥19,000 or less, about half of the median.

August rates run 26% above November's

Average nightly rate (ADR), by month, October 2024 to September 2026

The dashed line is the average of the months shown, ¥40,300.

What Is the RevPAR for Airbnb in Hokuto?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Hokuto it averaged ¥16,300 over the past year, from about ¥12,700 in a typical November to about ¥29,600 in a typical August.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn ¥34,200+ per open night, about 2.7 times the median.
  • Strong performers (top 25%) earn ¥23,600 or more, about ¥11,000 a night above the median.
  • Typical properties (median) earn about ¥12,500 per open night.
  • Entry-level properties (bottom 25%) earn ¥7,850 or less, about two-thirds of the median.

August RevPAR is about 2.3 times November's

Revenue per open night (RevPAR), by month, October 2024 to September 2026

The dashed line is the average of the months shown, ¥17,100.

Seasonality

Best and Worst Months for Airbnb in Hokuto

Hokuto has one high season, July and August, which makes it a moderately seasonal market.

Average revenue by month in Hokuto

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, ¥522,000.

Revenue by month in Hokuto in numbers
Average monthly revenue per active listing in Hokuto, by calendar month
MonthSeasonRevenue per listing
JanuaryLow season¥463,000
FebruaryLow season¥429,000
MarchShoulder season¥542,000
AprilLow season¥449,000
MayShoulder season¥497,000
JuneLow season¥399,000
JulyHigh season¥628,000
AugustHigh season¥918,000
SeptemberShoulder season¥561,000
OctoberShoulder season¥501,000
NovemberLow season¥380,000
DecemberShoulder season¥492,000
Average monthly Airbnb revenue, occupancy and nightly rate in Hokuto by season
SeasonRevenue per monthOccupancyNightly rate
High seasonJuly–August¥773,00052%¥44,846
Shoulder seasonMarch, May, September–October, December¥519,00042%¥39,753
Low seasonJanuary–February, April, June, November¥424,00038%¥38,924

How Far in Advance Do Guests Book Airbnb in Hokuto?

Guests book Hokuto stays 44 days ahead on average (about six weeks). August stays are booked furthest out, about 61 days ahead, and November stays closest to arrival, about 32 days. A typical August booking is made in mid-June.

August stays are booked furthest ahead

Average days between booking and check-in, by month of stay, October 2024 to September 2026

The 12-month figure of 44 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Hokuto

All 97 active listings in Hokuto display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Hokuto.

Neighborhoods

Best Neighborhoods for Airbnb in Hokuto

AirROI's area guide picks eight Hokuto neighborhoods that draw short-term rental guests, led by Kiyosato, Hokuto City Center and Takeda Shrine. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Hokuto
AreaWho it suitsLandmarks nearby
KiyosatoFamous for its stunning views of the Japanese Alps and lush nature. Popular among tourists for its refreshing climate and beautiful scenery, Kiyosato offers outdoor activities and a peaceful retreat.Fujikyu Highland, Kiyosato Museum of Photographic Arts, Yatsugatake Natural and Culture Park, Kiyosato's Makiba Park, Local farm experiences
Hokuto City CenterThe urban hub of Hokuto, combining convenience with access to local culture. It's ideal for guests who wish to experience the local lifestyle while being close to restaurants and shops.Hokuto City Historical Museum, Local dining establishments, Shingen no Sato, Mizuno Art Museum, Nearby vineyards and orchards
Takeda ShrineA historical site enriching visitors with Japan’s feudal history. It's a serene location that attracts history buffs and culture enthusiasts.Takeda Shrine, Takeda Castle ruins, Scenic walking paths, Local festivals
KatsunumaRenowned for its vineyards and wine production, making it attractive for wine lovers and tourists looking for culinary experiences.Katsunuma Winery, Burgundy Wine Road, Vineyard tours, Wine tasting events
NirasakiKnown for its beautiful scenery and outdoor activities including hiking and sightseeing, appealing to nature enthusiasts and adventure seekers.Minami Alps National Park, Hiking trails, Gourmet experiences, Local fruit picking
ShosenkyoFamous for its stunning gorge and picturesque landscapes, a favorite spot for tourists interested in natural beauty and outdoor activities.Shosenkyo Gorge, Rock formations, Walking trails, Scenic views
Yamanashi Gakuin University AreaA vibrant area surrounding the university that attracts students and young professionals, perfect for budget-friendly accommodations or cultural exchanges.University campus events, Local cafes and shops, Cultural festivals, Regular community gatherings
Kiyosato HighlandA peaceful mountain area offering air purification and nature activities, appealing to visitors seeking tranquility and wellness retreats.Hiking routes, Scenic viewpoints, Nature therapy experiences, Local artisan crafts

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Hokuto Airbnb Listings by Type and Size

Entire homes make up 68% of listings in Hokuto, but private rooms are a real segment: nearly one listing in three (31%) rents out a single room. Houses are the most common property type at 68%, about 4.7 times the share of cabins and other outdoor stays (14%).

Mostly entire homes, with a private-room segment

Hokuto Airbnb listings by room type

  • Entire home 68%
  • Private room 31%
  • Shared room 1%
Room types in numbers
Hokuto Airbnb listings by room type
Room typeShare of listingsListings
Entire home68.0%66
Private room30.9%30
Shared room1.0%1

Listings by property type

Hokuto Airbnb listings by property type

  • House 68%
  • Cabin/Outdoor 14%
  • Apartment/Condo 7%
  • Hotel/Boutique 6%
  • Unique stay 3%
  • Others 1%
Property types in numbers
Hokuto Airbnb listings by property type
Property typeShare of listingsListings
House68.0%66
Cabin/Outdoor14.4%14
Apartment/Condo7.2%7
Hotel/Boutique6.2%6
Unique stay3.1%3
Others1.0%1

How Many Bedrooms Do Airbnb Listings in Hokuto Have?

One-bedroom homes are the most common size in Hokuto (38% of entire homes), and 35% have three or more bedrooms. Shares are of the 66 entire homes that give a bedroom count; rented rooms are left out.

Hokuto entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
Hokuto entire homes by number of bedrooms
BedroomsShare of entire homes with a bedroom countEntire homes
1 bedroom37.9%25
2 bedrooms27.3%18
3 bedrooms19.7%13
4 bedrooms6.1%4
5+ bedrooms9.1%6

What Each Home Size Earns in Hokuto

A typical one-bedroom home in Hokuto earned ¥4,560,000 over the past year, against ¥4,750,000 for a three-bedroom home.

What each home size earns in Hokuto
Home sizeListingsTypical annual revenue (median)Average annual revenueAvg. nightly rateOccupancy
1 bedroom25¥4,560,000¥5,130,000¥36,19845%
2 bedrooms18¥2,660,000¥4,800,000¥40,64943%
3 bedrooms13¥4,750,000¥5,190,000¥45,74141%

How Many Guests Do Airbnbs in Hokuto Sleep?

The most common capacity in Hokuto is four guests (32% of listings), and 48% of listings sleep six or more. Shares are of the 73 listings with a guest capacity on file (75% of the market).

Hokuto listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
Hokuto listings by guest capacity
Guest capacityShare of listings with a capacity on fileListings
2 guests4.1%3
3 guests5.5%4
4 guests31.5%23
5 guests11.0%8
6 guests15.1%11
7 guests4.1%3
8+ guests28.8%21

How Hokuto Airbnb Listings Are Set Up

Hokuto hosts set up an average of 5.4 beds per listing, roughly two for every bedroom. 70% of listings show their exact location on the listing map; the rest show an approximate area.

Photos per listing
45
Beds per listing
5.4
Show exact location
70%

What Amenities Do Airbnb Listings in Hokuto Offer?

Fireplaces are common in Hokuto: 47% of listings have one, and 98% offer free parking on site.

Share of Hokuto listings with each common amenity

  • Smoke alarm 98%
  • Free parking on premises 98%
  • Fire extinguisher 97%
  • Wifi 94%
  • Air conditioning 90%
  • Heating 89%
  • Hair dryer 85%
  • Shampoo 85%
  • Kitchen 82%
  • Body soap 80%

Guests

Who Books Airbnbs in Hokuto?

Most Hokuto guests are domestic, but a sizeable minority come from abroad: 32% of those who left reviews live outside Japan, led by visitors from the United States and Australia. Guests speak a mix of languages: English leads at 40%, followed by Japanese and Chinese.

68% of Hokuto guests are domestic

Where guests who left reviews live

  • Domestic 68%
  • International 32%

Where Hokuto guests come from: top cities

Share of guests who left reviews

  • Tokyo 5%
  • Fujisawa 4%
  • Yokohama 3%
  • Setagaya 3%
Top origin cities in numbers
Where Hokuto guests come from: top cities
Origin cityShare of guests
Tokyo4.7%
Fujisawa4.0%
Yokohama3.5%
Setagaya2.7%

Where Hokuto guests come from: top countries

Share of guests who left reviews

  • Japan 68%
  • United States 8%
  • Australia 4%
  • Singapore 2%
  • France 2%
Top origin countries in numbers
Where Hokuto guests come from: top countries
Origin countryShare of guests
Japan67.6%
United States8.2%
Australia4.0%
Singapore2.1%
France1.9%

Languages spoken by Hokuto guests

Share of guests who left reviews

  • English 40%
  • Japanese 38%
  • Chinese 5%
  • French 5%
  • Spanish 4%
Top languages in numbers
Languages spoken by Hokuto guests
LanguageShare of guests
English39.6%
Japanese37.6%
Chinese5.1%
French4.9%
Spanish3.8%

What Are Airbnb Guest Ratings in Hokuto?

Hokuto Airbnbs average 4.82 stars, and 34% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.66, against 4.85 for host communication.

Communication scores highest in Hokuto; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.79
  • Cleanliness 4.77
  • Communication 4.85
  • Location 4.75
  • Check-in 4.84
  • Value 4.66
Category scores in numbers
Hokuto guest ratings by category
CategoryAverage rating (out of 5)
Accuracy4.79
Cleanliness4.77
Communication4.85
Location4.75
Check-in4.84
Value4.66

Booking patterns

How Guests Book in Hokuto: Stays, Rules and Fees

84% of Hokuto listings are open to guests more than 180 days a year, but only 16% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 44% of listings; blocked nights include any the host closes off.

Days a year Hokuto listings are open to guests

Share of listings by days a year

  • 271-366 days 41%
  • 181-270 days 42%
  • 91-180 days 15%
  • 31-90 days 1%
Open days in numbers
Days a year Hokuto listings are open to guests
Days a yearShare of listingsListings
271-366 days41.2%40
181-270 days42.3%41
91-180 days15.5%15
31-90 days1.0%1

Days a year Hokuto listings are booked or blocked

Share of listings by days a year

  • 271-366 days 3%
  • 181-270 days 13%
  • 91-180 days 44%
  • 31-90 days 33%
  • 1-30 days 6%
Booked or blocked days in numbers
Days a year Hokuto listings are booked or blocked
Days a yearShare of listingsListings
271-366 days3.1%3
181-270 days13.4%13
91-180 days44.3%43
31-90 days33.0%32
1-30 days6.2%6

What Is the Average Length of Stay for Airbnb in Hokuto?

The average Hokuto booking lasts 2.9 nights, longest in March and shortest in September. Listings took about 24 bookings each over the year, some 2,370 in all. About eight in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.

Average length of stay by month in Hokuto

Average nights per booking, by month of stay

Two-year average by calendar month.

Hokuto Airbnb Minimum Stay Requirements

94% of listings in Hokuto accept stays of one or two nights.

Minimum stay set by Hokuto listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 89% 86 listings
  • 2 Nights 5% 5 listings
  • 3 Nights 5% 5 listings
  • 7-29 Nights 1% 1 listing

What Cancellation Policies Do Airbnb Hosts Use in Hokuto?

Moderate is the most common cancellation policy in Hokuto, used by 57% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: more than two-thirds of listings offer Flexible or Moderate terms, against 24% on Firm or stricter ones.

Cancellation policies of Hokuto listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 11% 11 listings
  • Moderate 57% 55 listings
  • Limited 8% 8 listings
  • Firm 22% 21 listings
  • Strict 2% 2 listings

How Much Are Airbnb Cleaning Fees in Hokuto?

56% of Hokuto listings charge a cleaning fee. The typical fee is ¥5,976, and some higher fees lift the average to ¥9,744. Spread over the average stay of 2.9 nights, that adds roughly ¥2,060 a night to what guests pay. For listings that charge one, cleaning fees make up about 5% of gross revenue.

Median cleaning fee
¥5,976
Average cleaning fee
¥9,744
Listings charging a fee
55.7%
Share of gross revenue
5.2%

Top earners

Top-Earning Airbnbs and Hosts in Hokuto

The top-grossing Airbnb in Hokuto, a six-bedroom home, took in ¥16,400,000 over the past year, about 3.5 times the city's average of ¥4,660,000.

Villa Kiyosato Mori Terrace Miun Suite Villa Kiyosato Mori Terrace Miun Suite Entire home · 6 bedrooms Rated 4.23
Revenue
¥16.4M
Occupancy
46.9%
Daily rate
¥102,872
Private Japanese Agritourism | Glamping & Firepit Private Japanese Agritourism | Glamping & Firepit Entire home · 4 bedrooms Rated 4.75
Revenue
¥15.4M
Occupancy
58.8%
Daily rate
¥112,524
1.6-Acre Private Estate: Mt Fuji, Sauna & Spa 1.6-Acre Private Estate: Mt Fuji, Sauna & Spa Entire home · 3 bedrooms Rated 5.00
Revenue
¥14.6M
Occupancy
62.9%
Daily rate
¥61,526
Mt. Fuji View: Irori Villa, 10-Person Bath& Sauna. Mt. Fuji View: Irori Villa, 10-Person Bath& Sauna. Entire home · 5 bedrooms Rated 4.85
Revenue
¥13.6M
Occupancy
45.0%
Daily rate
¥73,229
Sauna, BBQ, campfire, and pitter golf in a private house where you can enjoy the nature and forest… Sauna, BBQ, campfire, and pitter golf in a private house where you can enjoy the nature and forest… Entire home · 2 bedrooms Rated 4.81
Revenue
¥12.5M
Occupancy
59.6%
Daily rate
¥54,129
[Dogs welcome] Great value for consecutive stays! Luxurious accommodation overlooking Mt. Fuji at… [Dogs welcome] Great value for consecutive stays! Luxurious accommodation overlooking Mt. Fuji at… Entire home · 2 bedrooms Rated 4.85
Revenue
¥12.3M
Occupancy
53.0%
Daily rate
¥60,116

Who Are the Airbnb Hosts in Hokuto?

Fewer than 1% of Hokuto listings are classed as professionally managed, though 35% of listings have a co-host. Six in ten listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Six in ten listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 97% of listings.

Superhosts
59.8%
Professional management
0.0%
Cohosted listings
35.1%
Instant Book enabled
60.8%
Simplified Pricing
96.9%

Nearby markets

Hokuto vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 60 km, Karuizawa (29 km away) earned the most per listing, about 55% more than Hokuto. Azumino was the busiest, booked on 49% of nights against 41% in Hokuto.

Airbnb markets near Hokuto: distance, revenue, nightly rate and occupancy
MarketListingsAvg. annual revenueAvg. nightly rateOccupancy
Miyota 25 km53¥6,506,542¥47,77840%
Karuizawa 29 km136¥7,242,176¥67,27338%
Ueda 40 km36¥2,838,906¥22,91745%
Kusatsu 41 km71¥4,900,506¥43,68434%
Tsumagoi 42 km164¥5,147,867¥46,52235%
Fuefuki 54 km34¥3,020,849¥33,61128%
Takasaki 55 km63¥2,358,181¥24,00232%
Azumino 60 km38¥4,418,051¥30,10249%

Other Airbnb Markets in Yamanashi Prefecture

See all 9 Yamanashi Prefecture Airbnb markets

Markets Similar to Hokuto

Markets elsewhere in Japan with a similar nightly rate and occupancy to Hokuto:

FAQ

Hokuto Airbnb FAQ

How much do Airbnb hosts make in Hokuto?

An active Hokuto Airbnb grossed ¥4,660,671 on average in the 12 months to October 2026, according to AirROI's tracking of 97 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in ¥681,000 or more in a typical month.

How much can I make on Airbnb in Hokuto?

It depends most on the home's size, location and how it's run. The middle half of Hokuto listings earn between ¥189,000 and ¥681,000 in a typical month, and the top tenth ¥1,030,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Hokuto?

Listings in Hokuto were booked on 41% of available nights over the past year. That compares with 47% for the Yamanashi Prefecture average. August is usually the busiest month.

How much does an Airbnb cost per night in Hokuto?

The average booked night in Hokuto cost ¥40,857 before fees. Half of listings charge between ¥19,000 and ¥51,700, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Hokuto?

All active Hokuto listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in Hokuto?

Yes, when it's run well. The average Hokuto Airbnb grossed ¥4,660,671 in the 12 months to October 2026, 19% below the Yamanashi Prefecture average of ¥5,768,863. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, ¥3,178,671 a year (about ¥265,000 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about ¥476,000 a month. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in Hokuto?

August usually pays best, averaging ¥918,000 per active listing over the past two years, and November usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Hokuto?

Each night a Hokuto listing was open to book earned ¥16,300 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made ¥34,200 or more.

How far in advance do guests book Airbnbs in Hokuto?

Hokuto stays were booked 44 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in Hokuto?

The average Hokuto Airbnb stay lasted 2.9 nights over the past year. A listing took 24 reservations over the year on average.

How are Airbnbs in Hokuto rated?

Guests rate Hokuto Airbnbs 4.82 out of 5 on average. Guests score communication highest and value lowest.

What are the best neighborhoods for Airbnb in Hokuto?

Kiyosato, Hokuto City Center and Takeda Shrine draw the most short-term rental interest in Hokuto. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Hokuto?

AirROI counted 97 active Airbnb listings in Hokuto as of October 2026. The closest tracked market is Miyota, 25 km away.

How much are Airbnb cleaning fees in Hokuto?

In Hokuto, 56% of listings add a cleaning fee. The median fee is ¥5,976, and some higher fees lift the average to ¥9,744.

Method

About This Data

Figures on this page cover 97 active Airbnb listings in Hokuto from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Japanese yen at ¥157 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.