Paraíso, Tabasco Airbnb Market Data 2025: STR Report & Statistics
How much can you earn on Airbnb in Paraíso, Tabasco? Based on AirROI's 2025 dataset (October 2024 – September 2025), the short answer is $1,450 per year — at a $43 nightly rate, 22.6% occupancy, and a N/A RevPAR.
With just 18 active listings, Paraíso is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 63.6% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Paraíso?
In Paraíso, the headline Airbnb metrics are $1,450 in average annual revenue,22.6% occupancy, $43 ADR, and $0 in RevPAR, and guests book about 6 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Paraíso?
Understanding the monthly revenue variations for Airbnb listings in Paraíso is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Paraíso is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Paraíso across different performance tiers:
- Best-in-class properties (Top 10%) achieve $918+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $575 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $288 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $169, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Paraíso
What Is the Monthly Airbnb Occupancy Rate in Paraíso?
Maximize your bookings by understanding the Paraíso STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Paraíso:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Paraíso
What Is the Average Airbnb Nightly Rate in Paraíso?
Effective short term rental pricing strategy in Paraíso involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Paraíso typically peaks in November and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $84+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $63 or more.
- Typical properties (Median) charge around $43 per night.
- Entry-level properties (Bottom 25%) earn around $18 per night.
Average Daily Rate (ADR) Trend by Month in Paraíso
What Is the RevPAR for Airbnb in Paraíso?
RevPAR in Paraíso is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in Paraíso
RevPAR Insights for Paraíso
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Paraíso benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Paraíso?
Paraíso's peak Airbnb season falls in August, December, February, while the softest stretch is January, March, May. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, December, February)
- Revenue averages $741 per month
- Occupancy rates average 45.5%
- Daily rates average $50
Shoulder Season
- Revenue averages $344 per month
- Occupancy maintains around 26.4%
- Daily rates hold near $48
Low Season (January, March, May)
- Revenue drops to average $234 per month
- Occupancy decreases to average 24.5%
- Daily rates adjust to average $49
Seasonality Insights for Paraíso
- Airbnb seasonality in Paraíso is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Paraíso's highest earning potential, with monthly revenues climbing to $1,312, occupancy reaching 74.2%, and ADRs peaking at $54.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $206, occupancy could drop to 19.4%, and ADRs may adjust to $41.
- Lower occupancy paired with meaningful seasonality means hosts in Paraíso need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Paraíso, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Paraíso?
Low regulation and minimal registration activity in Paraíso, Tabasco, Mexico point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Paraíso to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Paraíso?
With a compact short-term rental market, Paraíso gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | The heart of Tabasco with rich cultural heritage, historic sites, and vibrant local life. Ideal for tourists visiting the local museums and parks. | Parque Museo La Venta, La Catedral del Señor de Tabasco, Museo de Historia Natural, Museo de los Recursos Naturales, Casa de los Azulejos |
| Villahermosa | The capital city of Tabasco offers a mix of business and leisure with its urban and natural attractions. Great for both business travelers and tourists. | Parque Tomás Garrido Canabal, La Venta Museum-Park, Cascadas de Villa Luz, Museo La Venta, Malecón de Villahermosa |
| Teapa | A charming town known for it's beautiful surroundings and local culture. Great for travelers looking to explore rural Tabasco. | Cascada de La Cangrejera, Zocalo de Teapa, Temple of San Juan Bautista, Parque Central de Teapa |
| Chococam | An emerging destination for eco-tourism and cultural experiences, perfect for guests interested in local traditions and nature. | Chococam Natural Park, Templo de San Pedro Apostol, Culturales local markets |
| Tabasco's coastal areas | Offers beach and nature experiences along the Gulf of Mexico, ideal for tourists seeking a relaxing getaway. | Playa Paraíso, Playa La Isla, Río Puxcatán, Reserva de la Biosfera Pantanos de Centla |
| Nacajuca | A tranquil area known for its nature and indigenous cultures. Appeals to those looking for authentic experiences away from the city hustle. | Parque Natural Sordo, Tradicional villages, Cultural festivals |
| Cunduacán | Another interesting town good for cultural tourism and local festivals. Great for history buffs and those enjoying local gastronomy. | Museo de Cunduacán, Lago de Cunduacán, Cultural Historical routes |
| Otomí | A small yet fascinating area that offers a glimpse into traditional Tabasco life and community gatherings, suitable for immersive experiences. | Traditional markets, Cultural events, Scenic views |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Paraíso offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Paraíso?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Paraíso
- The Paraíso Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Paraíso, Apartment/Condo properties are the most common (66.7%), reflecting the local real estate landscape.
- The presence of 16.7% Hotel/Boutique listings indicates integration with traditional hospitality.
Paraíso Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Paraíso
- The dominant room capacity in Paraíso is 2 bedrooms listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 83.3% of the active Airbnb listings in Paraíso, indicating a high concentration in these sizes.
Paraíso Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Paraíso
- The most common guest capacity trend in Paraíso vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Paraíso STR market, accounting for 55.5% of listings.
- 11.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Paraíso.
- On average, properties in Paraíso are equipped to host 3.4 guests.
What Amenities Do Airbnb Guests Expect in Paraíso?
Amenity Prevalence
Amenity Insights for Paraíso
- Popular amenities like Air conditioning, TV, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Air conditioning or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Paraíso to stay competitive.
Dive Deeper: Advanced Paraíso STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Paraíso. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsParaíso Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Paraíso
- The typical guest profile for Airbnb in Paraíso consists of primarily domestic travelers (98%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 97.5% of guests.
- Key international markets include Mexico (97.5%) and DC (2.5%).
- Top languages spoken are Spanish (74.3%) followed by English (22.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Mexico City and Mérida.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Paraíso Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Paraíso
- The most common availability pattern in Paraíso falls within the 271-366 days range, representing 88.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Paraíso (61.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Paraíso?
Average Booking Lead Time by Month
Booking Lead Time Insights for Paraíso
- The overall average booking lead time for vacation rentals in Paraíso is 6 days.
- Guests book furthest in advance for stays during April (average 13 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 2 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (9 days avg.) sees the longest lead times, while Fall (3 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (6 days) as a baseline for your pricing and availability strategy in Paraíso.
- Target marketing efforts for the Spring season well in advance (at least 9 days) to capture early planners.
- Monitor your own booking lead times against these Paraíso averages to identify opportunities for dynamic pricing adjustments.
Paraíso Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
61.1% of total
2 Nights
2 listings
11.1% of total
3 Nights
2 listings
11.1% of total
4-6 Nights
1 listings
5.6% of total
30+ Nights
2 listings
11.1% of total
Key Insights
- The most prevalent minimum stay requirement in Paraíso is 1 Night, adopted by 61.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (72.2%) of the Paraíso Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.1%) caters to monthly stays (30+ nights) in Paraíso, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 61.1% of Paraíso hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Paraíso.
Paraíso Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
12 listings
66.7% of total
Moderate
3 listings
16.7% of total
Firm
2 listings
11.1% of total
Strict
1 listings
5.6% of total
Cancellation Policy Insights for Paraíso
- The prevailing Airbnb cancellation policy trend in Paraíso is Flexible, used by 66.7% of listings.
- The market strongly favors guest-friendly terms, with 83.4% of listings offering Flexible or Moderate policies. This suggests guests in Paraíso may expect booking flexibility.
- Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 66.7% market standard in Paraíso.
- Given the high prevalence of Flexible policies (66.7%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Paraíso.
What Do the Top Airbnb Listings in Paraíso Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Paraísobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Apartment 300 meters from Refinery
Entire Place • 2 bedrooms

Comfortable air-conditioned apartment with a private pool
Entire Place • 2 bedrooms

La oveja negra! Cabin/pool
Entire Place • 2 bedrooms

Apartment in the park
Entire Place • 2 bedrooms

Descanso Bonito & Privado
Entire Place • 1 bedroom

Suite 4, 100 meters from Pemex warehouse
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Paraíso?
Learn from the best! This table showcases top-performing Airbnb hosts in Paraíso based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nadia | 1 | $6,147 | 11 | 5.00/5.0 |
| Viridiana | 1 | $6,047 | 91 | 4.91/5.0 |
| Luz María Y | 3 | $3,058 | 16 | 4.90/5.0 |
| Irving | 1 | $2,494 | 55 | 4.75/5.0 |
| Juan Antonio | 1 | $2,448 | 15 | 4.87/5.0 |
| Ivette | 1 | $2,422 | 16 | 4.81/5.0 |
| Vicent | 2 | $819 | 11 | 5.00/5.0 |
| Francisco | 1 | $602 | 16 | 4.63/5.0 |
| Alejandrina | 1 | $579 | 1 | Not Rated |
| Carlos | 1 | $397 | 22 | 4.77/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Paraíso.
How Does Paraíso's Airbnb Market Compare to Nearby Cities?
How does the Paraíso Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Minatitlán, Paraíso has 10 percentage points lower occupancy and about $4 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Fraccionamiento Miramar | 10 | $1,107 | $164.51 | 21% |
| Minatitlán | 23 | $347 | $38.25 | 33% |
| Coatzacoalcos | 82 | $342 | $39.46 | 33% |
| Villahermosa | 276 | $286 | $42.53 | 30% |
| Pomoca | 11 | $246 | $39.71 | 28% |
| Comalcalco | 14 | $200 | $43.38 | 25% |
Frequently Asked Questions About Airbnb in Paraíso
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Paraíso.
How much do Airbnb hosts make in Paraíso?
Paraíso hosts earn about $1,450 per year on average, with an average nightly rate of $43 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Paraíso, Tabasco, not the ceiling for the best operators. Source: AirROI 2025 data, Paraíso market, October 2024 to September 2025.
What is the average Airbnb occupancy rate in Paraíso?
The average Airbnb occupancy rate in Paraíso is 22.6%. August is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Paraíso?
Listings in Paraíso average $43 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Paraíso?
Paraíso currently has about 18 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Paraíso?
AirROI currently classifies the short-term rental regulation level in Paraíso as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Paraíso?
RevPAR in Paraíso is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Paraíso?
Occupancy of 22.6% means Paraíso is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $1,450, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Paraíso?
The average booking lead time in Paraíso is about 6 days — an extremely short window that favors hosts with flexible availability and last-minute pricing strategies. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Paraíso?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Paraíso include Centro Histórico, Villahermosa, Teapa. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Paraíso?
entire_home listings make up 83.3% of the active supply in Paraíso. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Paraíso compare to nearby Airbnb markets?
Among neighboring markets, Fraccionamiento Miramar posts $13,284 in average annual revenue with 21.1% occupancy, compared to Paraíso's $1,450 and 22.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in Paraíso?
August is the highest-revenue month in Paraíso, while May is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2025-09-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.