Fresnillo, Zacatecas Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Fresnillo, Zacatecas? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $2,878 per year — at a $51 nightly rate, 24.5% occupancy, and a $13 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 30 active listings, Fresnillo is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 57.9% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Fresnillo?
In Fresnillo, the headline Airbnb metrics are $2,878 in average annual revenue,24.5% occupancy, $51 ADR, and $13 in RevPAR, and guests book about 16 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Fresnillo?
Understanding the monthly revenue variations for Airbnb listings in Fresnillo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Fresnillo is typically July, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Fresnillo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,089+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $625 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $277 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $136, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Fresnillo
What Is the Monthly Airbnb Occupancy Rate in Fresnillo?
Maximize your bookings by understanding the Fresnillo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Fresnillo:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 21%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Fresnillo
What Is the Average Airbnb Nightly Rate in Fresnillo?
Effective short term rental pricing strategy in Fresnillo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Fresnillo typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $78+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $62 or more.
- Typical properties (Median) charge around $51 per night.
- Entry-level properties (Bottom 25%) earn around $43 per night.
Average Daily Rate (ADR) Trend by Month in Fresnillo
What Is the RevPAR for Airbnb in Fresnillo?
RevPAR in Fresnillo is currently $13. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $7 RevPAR.
- Typical properties (Median) generate $9 RevPAR.
- Strong performers (Top 25%) earn $17 RevPAR.
- Best-in-class (Top 10%) achieve $23 RevPAR.
Average Monthly RevPAR Trend in Fresnillo
RevPAR Insights for Fresnillo
- The average RevPAR in Fresnillo is $13. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($23) and bottom 25% ($7) is $16, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Oct, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Fresnillo benchmarks. If your RevPAR falls below the median of $9, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $17+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Fresnillo?
Fresnillo's peak Airbnb season falls in July, August, December, while the softest stretch is April, September, October. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, December)
- Revenue averages $551 per month
- Occupancy rates average 33.4%
- Daily rates average $54
Shoulder Season
- Revenue averages $407 per month
- Occupancy maintains around 27.8%
- Daily rates hold near $54
Low Season (April, September, October)
- Revenue drops to average $307 per month
- Occupancy decreases to average 23.3%
- Daily rates adjust to average $53
Seasonality Insights for Fresnillo
- The Airbnb seasonality pattern in Fresnillo shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Fresnillo's highest earning potential, with monthly revenues climbing to $585, occupancy reaching 35.2%, and ADRs peaking at $57.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $299, occupancy could drop to 21.7%, and ADRs may adjust to $50.
- Lower occupancy paired with meaningful seasonality means hosts in Fresnillo need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Fresnillo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Fresnillo?
Low regulation and minimal registration activity in Fresnillo, Zacatecas, Mexico point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Fresnillo to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Fresnillo?
With a compact short-term rental market, Fresnillo gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | The heart of Fresnillo, rich in culture and history. It's ideal for tourists wanting to explore local attractions, cuisine, and traditions. | Templo de la Purísima Concepción, Plaza de Armas, Museo de Fresnillo, Teatro de Fresnillo, Mercado Municipal |
| La Cañada | A popular residential area with parks and recreational spaces. Great for families and those who enjoy outdoor activities. | Parque La Cañada, Plaza de la Revolución, Cañón de Juchipila |
| Fraccionamiento San Felipe | A growing neighborhood with modern amenities and closer access to shops and restaurants, appealing to both locals and visitors. | Centro Comercial San Felipe, Parque de la Ciudad, Cafés y Restaurantes modernos |
| La 47 | A vibrant area filled with local markets and street food. Provides a unique cultural experience for guests who want to explore authentic local life. | Tianguis de Fresnillo, Street Food Stalls, Bares locales |
| Los Pinos | A quiet residential zone, perfect for guests looking for a peaceful stay close to the main attractions of Fresnillo. | Parque Los Pinos, Plazas de reunión, canchas deportivas |
| Valle de Fresnillo | Surrounded by natural beauty, this area is perfect for nature lovers and those looking to escape the city for a while. | Ranchos y áreas verdes, Senderos naturales, Espacio para camping |
| Santa Rosa | An area that blends urban living with recreational spaces. Attracts visitors looking for convenience and comfort. | Parque Santa Rosa, Mercados locales, Cafés y tiendas |
| El Reloj | A traditional neighborhood known for its local flavor and community-driven activities, offering an authentic experience of Fresnillo. | Antiguo Reloj de Fresnillo, Eventos comunitarios, Cultura local |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Fresnillo offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Fresnillo?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Fresnillo
- The Fresnillo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80% of the 30 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Fresnillo, Apartment/Condo properties are the most common (53.3%), reflecting the local real estate landscape.
- Houses represent a significant 33.3% portion, catering likely to families or larger groups.
- The presence of 13.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Fresnillo Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Fresnillo
- The dominant room capacity in Fresnillo is 1 bedroom listings, making up 36.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 70.0% of the active Airbnb listings in Fresnillo, indicating a high concentration in these sizes.
- A significant 26.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Fresnillo.
Fresnillo Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Fresnillo
- The most common guest capacity trend in Fresnillo vacation rentals is listings accommodating 4 guests (26.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Fresnillo STR market, accounting for 50.0% of listings.
- 26.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Fresnillo.
- On average, properties in Fresnillo are equipped to host 4.1 guests.
How Do Listings in Fresnillo Compare on Quality?
Listing quality in Fresnillo can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Fresnillo
- The average of 13.8 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 20.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Fresnillo averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Fresnillo?
Amenity Prevalence
Amenity Insights for Fresnillo
- Essential amenities in Fresnillo that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Carbon monoxide alarm, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Fresnillo: Wifi, TV.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Carbon monoxide alarm or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Fresnillo to stay competitive.
Which Airbnb Amenities Boost Revenue in Fresnillo?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Fresnillo, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Air conditioning | 20.0% | $6,736 | $1,914 | 252.0% |
Bed linens | 43.3% | $4,335 | $1,764 | 145.7% |
Pets allowed | 23.3% | $4,984 | $2,237 | 122.8% |
Blender | 50.0% | $3,933 | $1,823 | 115.7% |
Hair dryer | 40.0% | $4,122 | $2,049 | 101.2% |
Laundromat nearby | 23.3% | $4,650 | $2,339 | 98.8% |
Extra pillows and blankets | 36.7% | $4,114 | $2,162 | 90.3% |
Microwave | 66.7% | $3,405 | $1,825 | 86.6% |
Clothing storage | 63.3% | $3,390 | $1,994 | 70.0% |
Hangers | 70.0% | $3,253 | $2,004 | 62.3% |
Revenue Impact Insights for Fresnillo
- Air conditioning tops the revenue impact list with a 252.0% uplift — listings with this amenity earn $6,736 vs. $1,914 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Fresnillo STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Fresnillo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFresnillo Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Fresnillo
- The typical guest profile for Airbnb in Fresnillo consists of primarily domestic travelers (93%), often arriving from nearby Zacatecas, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 92.9% of guests.
- Key international markets include Mexico (92.9%) and United States (7.1%).
- Top languages spoken are Spanish (55.7%) followed by English (29.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Zacatecas and Mexico City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Fresnillo?
Listings in Fresnillo average 4.7 out of 5 overall, with about 40 reviews per active listing and 26.7% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Fresnillo
- An average rating of 4.7 places Fresnillo in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.82), while Cleanliness (4.68) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 26.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 26.7% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Fresnillo Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Fresnillo
- The most common availability pattern in Fresnillo falls within the 271-366 days range, representing 76.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Fresnillo (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Fresnillo?
Average Booking Lead Time by Month
Booking Lead Time Insights for Fresnillo
- The overall average booking lead time for vacation rentals in Fresnillo is 16 days.
- Guests book furthest in advance for stays during August (average 36 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 5 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (22 days avg.) sees the longest lead times, while Winter (7 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (16 days) as a baseline for your pricing and availability strategy in Fresnillo.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 36 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (5 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 22 days) to capture early planners.
- Monitor your own booking lead times against these Fresnillo averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Fresnillo?
Guests in Fresnillo stay about 4 nights on average, generating roughly 344 reservations and 11.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Fresnillo
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Fresnillo
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 11.5 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (5.7 nights) and shorten in Sep (2.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Fresnillo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
17 listings
56.7% of total
2 Nights
9 listings
30% of total
30+ Nights
4 listings
13.3% of total
Key Insights
- The most prevalent minimum stay requirement in Fresnillo is 1 Night, adopted by 56.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (86.7%) of the Fresnillo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (13.3%) caters to monthly stays (30+ nights) in Fresnillo, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 56.7% of Fresnillo hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 13.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Fresnillo.
Fresnillo Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
21 listings
70% of total
Moderate
7 listings
23.3% of total
Firm
2 listings
6.7% of total
Cancellation Policy Insights for Fresnillo
- The prevailing Airbnb cancellation policy trend in Fresnillo is Flexible, used by 70% of listings.
- The market strongly favors guest-friendly terms, with 93.3% of listings offering Flexible or Moderate policies. This suggests guests in Fresnillo may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 70% market standard in Fresnillo.
- Given the high prevalence of Flexible policies (70%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Fresnillo.
How Much Are Airbnb Cleaning Fees in Fresnillo?
Cleaning fees in Fresnillo are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Fresnillo
- About 53.3% of Fresnillo listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $8 is close to the median ($8), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 3.3% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Fresnillo median of $8. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Fresnillo Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Fresnillobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Ideal accommodation for your stay, Fresnillo
Entire Place • 3 bedrooms

Comfortable house for your stay in Fresnillo
Entire Place • 2 bedrooms

Comfortable apartment in Fresnillo
Entire Place • 3 bedrooms

House Fresnillo
Entire Place • 2 bedrooms

2 Comfortable/complete rooms/Parking/Perfect work
Entire Place • 2 bedrooms

Private house. Security, comfort and good taste
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Fresnillo?
Learn from the best! This table showcases top-performing Airbnb hosts in Fresnillo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ismael | 2 | $23,835 | 205 | 4.96/5.0 |
| Jazmin | 7 | $17,264 | 139 | 4.43/5.0 |
| Pepe Haro | 3 | $8,882 | 246 | 4.94/5.0 |
| Jose Manuel | 1 | $6,130 | 20 | 4.65/5.0 |
| Gabriela | 1 | $4,782 | 26 | 4.81/5.0 |
| Abraham | 1 | $4,660 | 93 | 4.77/5.0 |
| Ana | 3 | $4,413 | 50 | 4.98/5.0 |
| David Angel | 1 | $3,543 | 39 | 4.31/5.0 |
| Jose | 1 | $2,964 | 79 | 4.89/5.0 |
| Gemma | 2 | $2,945 | 73 | 4.82/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Fresnillo.
Who Are the Airbnb Hosts in Fresnillo?
Fresnillo has a relatively balanced host base.
Host Profile Insights for Fresnillo
- A 36.7% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 6.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 63.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 23.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Fresnillo averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Fresnillo's Airbnb Market Compare to Nearby Cities?
How does the Fresnillo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Zacatecas City, Fresnillo has 6 percentage points lower occupancy and about $9 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| San José de Gracia | 20 | $469 | $160.55 | 13% |
| Zacatecas City | 342 | $409 | $60.64 | 30% |
| Zacatecas | 14 | $351 | $61.55 | 25% |
| Jerez | 15 | $232 | $73.63 | 19% |
| Guadalupe | 77 | $195 | $41.83 | 25% |
Frequently Asked Questions About Airbnb in Fresnillo
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Fresnillo.
How much do Airbnb hosts make in Fresnillo?
Fresnillo hosts earn about $2,878 per year on average, with an average nightly rate of $51 and RevPAR of $13. Those figures describe the typical revenue environment for active listings in Fresnillo, Zacatecas, not the ceiling for the best operators. Source: AirROI 2026 data, Fresnillo market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Fresnillo?
The average Airbnb occupancy rate in Fresnillo is 24.5%. July is the strongest month and April is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Fresnillo?
Listings in Fresnillo average $51 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Fresnillo?
Fresnillo currently has about 30 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Fresnillo?
AirROI currently classifies the short-term rental regulation level in Fresnillo as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Fresnillo?
RevPAR in Fresnillo is about $13. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Fresnillo?
Occupancy of 24.5% means Fresnillo is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $2,878, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Fresnillo?
The average booking lead time in Fresnillo is about 16 days — a relatively short booking window, meaning most guests decide within a few weeks of their trip — dynamic pricing can capture late demand. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Fresnillo?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Fresnillo include Centro Histórico, La Cañada, Fraccionamiento San Felipe. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Fresnillo?
entire_home listings make up 80.0% of the active supply in Fresnillo. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Fresnillo compare to nearby Airbnb markets?
Among neighboring markets, San José de Gracia posts $5,634 in average annual revenue with 13.2% occupancy, compared to Fresnillo's $2,878 and 24.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Fresnillo?
The average Airbnb stay length in Fresnillo is about 4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Fresnillo?
Airbnb listings in Fresnillo average 4.7 out of 5 overall. About 26.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Fresnillo?
Air conditioning and Bed linens are among the strongest revenue-linked amenities in Fresnillo. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Fresnillo?
Yes. About 53.3% of active Airbnb listings in Fresnillo charge a cleaning fee, and the average fee is $8. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Fresnillo?
At 36.7%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.