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Airbnb market data · 202612 months to May 2026

Tholen, Netherlands Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

AirROI's latest figures for Tholen run through May 2026.

Active Airbnb listings
21
Avg. booking lead time
50 days
Listings showing a permit
0%
Peak revenue month
June
Lowest revenue month
November

The short answer

Tholen Airbnb Market at a Glance

Listings averaged €439 a night and were booked on 29% of available nights.

Timing matters: in June, the best month, the average listing earned about 2.5 times as much as in November, the slowest. With only 21 active listings, a few bookings can reorder the months.

With 21 active listings, Tholen is the 41st-largest of 43 Zeeland markets AirROI tracks.

Map of Airbnb listings in Tholen Browse the live Tholen Airbnb market See Every Tholen Listing

Revenue

How Much Do Airbnb Hosts Make in Tholen?

Gross bookings per Tholen listing averaged €16,705 over the 12 months to May 2026 (Zeeland average: €21,003), before cleaning, platform and management costs and taxes.

The average Tholen listing brought in €3,340 in June, its best month, and €1,340 in November, its slowest. The three strongest months bring in 36% of a full year's revenue, where an even calendar would give any three months 25%.

Across Tholen's 21 active listings, monthly revenue by tier:

  • Best-in-class properties (top 10%) earn €4,120+ a month, about 2.3 times the typical property.
  • Strong performers (top 25%) earn €2,920 or more, roughly €1,200 a month above the median.
  • Typical properties (median) earn about €1,770 a month.
  • Entry-level properties (bottom 25%) earn €933 or less, about half of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

June earned about 2.5 times what November did

Average revenue per active listing, by month

The dashed line is the average of the months shown, €2,140.

Tholen Airbnb Data by Month

Latest 12 months in the May 2026 data.

June led on revenue. Nightly rates peaked in May and bookings in September, so the best-paying month is not always the busiest or the priciest.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Tholen, Jun 2025 to May 2026
MonthAvg. RevenueOccupancyAvg. Nightly RateRevPARBooking Lead TimeAvg. Length of Stay
Jun 2025€3,33635.3%€421€11147 days2.3 nights
Jul 2025€2,88638.7%€478€9338 days2.9 nights
Aug 2025€2,92940.4%€493€9459 days3 nights
Sep 2025€2,37041.3%€417€7971 days2.6 nights
Oct 2025€1,55132.5%€440€5069 days2 nights
Nov 2025€1,34438.3%€391€4544 days3.1 nights
Dec 2025€1,96529.6%€413€6330 days2.4 nights
Jan 2026€1,55822.6%€400€5034 days3.6 nights
Feb 2026€1,58535.1%€402€5734 days3.8 nights
Mar 2026€1,38230.2%€395€4557 days2 nights
Apr 2026€2,05439.4%€434€6833 days2.3 nights
May 2026€2,70632.7%€502€8752 days3 nights

Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

For a figure on one home rather than the whole Tholen market, enter its address and size in the Airbnb calculator, which compares it with similar listings nearby.

Profit

Is an Airbnb in Tholen Profitable?

Yes, when it's run well. The average Tholen Airbnb took in €16,705 in the 12 months to May 2026, and run by its owner at everyday costs, about €820 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,370 a month.

Cleaning it yourself keeps the €3,160 a year guests pay in cleaning fees, for about €1,080 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €710 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

Tholen Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Tholen Airbnb
LineAverage listingTop-quarter listing
Money in
Nightly bookings€13,545€22,370
Cleaning fees guests pay19% of Tholen bookings€3,160€5,210
Gross bookings€16,705€27,580
Running costs
Airbnb's feeAbout 11%: 15.5% for the 62% of Tholen listings on Simplified Pricing, 3% for the rest−€1,790−€2,960
Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself−€3,160−€5,210
Utilities and internetAbout 5% of bookings−€840−€1,380
Guest suppliesToiletries, coffee, paper goods: about 2%−€330−€550
Repairs and upkeepIncluding linens and small replacements: about 3%−€500−€830
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−€170−€170
Permit and registrationWhere one is required−€80−€80
Management€0 when you run it; co-hosts charge from about 10% of nightly bookings€0€0
Pricing and messaging toolsOptional; Airbnb's own tools are free€0€0
Lodging taxesAdded to the guest's bill and passed on€0€0
Total running costsAbout 22% of bookings, plus cleaning paid for by the cleaning fee−€6,870−€11,180
Left for housing costs, then profit€9,835about €820 a month€16,400about €1,370 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo feesDepend on the home

Estimate Your Own Tholen Airbnb Profit

The estimate starts from Tholen's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Tholen home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Tholen's Top Earners Get There

  • More nights booked. The busiest quarter of Tholen listings are booked on 55% or more of their nights, against 24% for the median listing. Ten more booked nights a year at the median rate of €430 adds about €4,320 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge €655 a night or more, against a median of €430. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €1,350 a year.
  • Open for the busy months. June brought the average listing about €3,340, against €1,340 in November, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Tholen listings average 4.82 stars, and 24% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €2,300 a month, against €1,390 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Tholen?

Tholen listings were booked on 29% of the nights they were open over the past year, 11 percentage points below the Zeeland average (40%) and 16 points below the Netherlands average (45%). Occupancy climbs to 41% in September and falls to 23% in January.

Across Tholen's 21 active listings, the share of open nights booked by tier:

  • Best-in-class properties (top 10%) are booked 82%+ of open nights, 58 points above the median.
  • Strong performers (top 25%) fill 55% or more, roughly four nights a week.
  • Typical properties (median) fill about 24% of open nights.
  • Entry-level properties (bottom 25%) fill 8% or less, less than one night a week.

September was the busiest month in Tholen, January the quietest

Share of open nights booked, by month

The 12-month rate of 29% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Nightly rates

How Much Does an Airbnb Cost per Night in Tholen?

The average nightly rate in Tholen, known as ADR (average daily rate), was €439 over the past year, about 2.2 times the Zeeland average of €200 and about twice the Netherlands average of €225. Rates peak in May and August at about €500 and bottom out in March and November at about €390.

Across Tholen's 21 active listings, nightly rates by tier:

  • Best-in-class properties (top 10%) charge €855+ a night, about twice the median.
  • Strong performers (top 25%) charge €655 or more, about €230 above the median.
  • Typical properties (median) charge about €430 a night.
  • Entry-level properties (bottom 25%) charge €120 or less, about a quarter of the median.

May rates ran 28% above November's

Average nightly rate (ADR), by month

The dashed line is the average of the months shown, €432.

What Is the RevPAR for Airbnb in Tholen?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Tholen it averaged €80 over the past year, from about €45 in March to about €111 in June.

Across Tholen's 21 active listings, RevPAR by tier:

  • Best-in-class properties (top 10%) earn €134+ per open night, about twice the median.
  • Strong performers (top 25%) earn €102 or more, about €35 a night above the median.
  • Typical properties (median) earn about €68 per open night.
  • Entry-level properties (bottom 25%) earn €43 or less, about two-thirds of the median.

June RevPAR was about 2.5 times March's

Revenue per open night (RevPAR), by month

The dashed line is the average of the months shown, €70. The 12-month RevPAR of €80 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Seasonality

Best and Worst Months for Airbnb in Tholen

With only 21 active listings, the monthly pattern in Tholen is noisy, since a few long or pricey stays can lift a month; revenue peaked in June and bottomed out in November.

How Far in Advance Do Guests Book Airbnb in Tholen?

Guests book Tholen stays 50 days ahead on average (about seven weeks). September stays are booked furthest out, about 71 days ahead, and December stays closest to arrival, about 30 days. A typical September booking is made in early July.

September stays are booked furthest ahead

Average days between booking and check-in, by month of stay

Permits

Airbnb Permits and Registration in Tholen

None of the 21 active listings in Tholen display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Tholen.

Neighborhoods

Best Neighborhoods for Airbnb in Tholen

AirROI's area guide picks seven Tholen neighborhoods that draw short-term rental guests, led by Tholen Town, Schijf and Oude Tonge. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Tholen
AreaWho it suitsLandmarks nearby
Tholen TownThe quaint and historic heart of Tholen, perfect for visitors interested in local culture and history. Offers charming streets, local shops, and restaurants leading to the waterfront.St. Lievense Church, Tholen Town Museum, Dijkhuis Tholen, Canal walks, Local markets
SchijfThis rural area surrounding Tholen is perfect for those looking for a countryside escape. Offers nature trails and opportunities for cycling and hiking.Schijf Nature Reserve, Cycle routes through Zeeland, Bird watching, Tranquil landscapes, Local farms
Oude TongeA serene village with scenic views of the water, ideally situated for fishing enthusiasts and those who enjoy quiet, rural getaways.Oude Tonge Harbor, Fishing spots, Beautiful countryside, Small local cafes, Waterfront views
HalsterenLocated near Tholen, Halsteren offers guest houses and farm stays suitable for families looking for a relaxed atmosphere with access to nature.Halsteren Nature Park, Local fairs and markets, Family-friendly activities, Biking paths, Nearby forests
DinteloordDinteloord is known for its community vibe and allows visitors to enjoy the local life in Tholen while being close to larger attractions.Dinteloord Village Center, Local shops and restaurants, Cultural events, Community activities, Natural landscapes
Tholen IslandsThe islands around Tholen are a wonderful escape for those seeking outdoor adventure, ideal for kayaking, sailing, and exploring nature.Island hopping, Kayaking, Bird watching, Atlantic beaches, Scenic views
MoerdijkJust a short drive from Tholen, this area is ideal for guests wanting an urban experience while being close to nature. It offers parks and waterfronts.Moerdijk Park, Waterfront promenades, Local dining, Cultural events, Shopping areas

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Nearby markets

Tholen vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 25 km, Stavenisse (15 km away, 34 listings) earned the most per listing, about twice as much as Tholen.

Airbnb markets near Tholen: distance, revenue, nightly rate and occupancy
MarketListingsAvg. annual revenueAvg. nightly rateOccupancy
Scherpenisse 9 km59€12,483€27026%
Yerseke 10 km32€17,034€18132%
Sint-Annaland 12 km81€26,526€23240%
Wemeldinge 14 km86€14,727€18233%
Stavenisse 15 km34€32,780€23448%
Bruinisse 19 km82€14,888€16538%
Zierikzee 24 km52€16,210€12144%
Baarland 25 km39€13,674€15135%

Other Airbnb Markets in Zeeland

See all 43 Zeeland Airbnb markets

FAQ

Tholen Airbnb FAQ

How much do Airbnb hosts make in Tholen?

An active Tholen Airbnb grossed €16,705 on average in the 12 months to May 2026, according to AirROI's tracking of 21 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €2,920 or more in a typical month.

How much can I make on Airbnb in Tholen?

It depends most on the home's size, location and how it's run. The middle half of Tholen listings earn between €933 and €2,920 in a typical month, and the top tenth €4,120 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Tholen?

Listings in Tholen were booked on 29% of available nights over the past year. That compares with 40% for the Zeeland average. September was the busiest month.

How much does an Airbnb cost per night in Tholen?

The average booked night in Tholen cost €439 before fees. Half of listings charge between €120 and €655, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Tholen?

None of the active Tholen listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in Tholen?

Yes, when it's run well. The average Tholen Airbnb grossed €16,705 in the 12 months to May 2026, 20% below the Zeeland average of €21,003, though with only 21 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €9,835 a year (about €820 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,370 a month. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in Tholen?

June paid best over the past year, at €3,340 per active listing, and November paid least. The month-by-month table above shows how rates and bookings each move.

What is the Airbnb RevPAR in Tholen?

Each night a Tholen listing was open to book earned €80 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €134 or more.

How far in advance do guests book Airbnbs in Tholen?

Tholen stays were booked 50 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in Tholen?

The average Tholen Airbnb stay lasted 2.7 nights over the past year. A listing took 20 reservations over the year on average.

How are Airbnbs in Tholen rated?

Guests rate Tholen Airbnbs 4.82 out of 5 on average. Guests score check-in highest and value lowest.

What are the best neighborhoods for Airbnb in Tholen?

Tholen Town, Schijf and Oude Tonge draw the most short-term rental interest in Tholen. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Tholen?

AirROI counted 21 active Airbnb listings in Tholen as of May 2026. The closest tracked market is Scherpenisse, 9 km away.

How much are Airbnb cleaning fees in Tholen?

In Tholen, 86% of listings add a cleaning fee, and the typical fee is about €544.

Method

About This Data

Figures on this page cover 21 active Airbnb listings in Tholen from June 2025 to May 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.