Casa da Paula Entire home · 3 bedrooms Rated 4.87 - Revenue
- €36,081
- Occupancy
- 44.4%
- Daily rate
- €171
Prices in
Airbnb market data · 202612 months to September 2026
Horta (Matriz), Portugal Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Horta (Matriz) brought in €10,597 over the 12 months through September 2026, about 43% less than the Azores average of €18,487.
The short answer
Horta (Matriz) Airbnb Market at a Glance
Rates and bookings both trail the Azores average. Listings averaged €117 a night and were booked on 39% of available nights, against €150 and 45% for the Azores average.
Timing matters: in August, usually the best month, the average listing earns about 6.9 times as much as in January, usually the slowest.
With 60 active listings, Horta (Matriz) is the 11th-largest of 41 Azores markets AirROI tracks. From a year earlier, average revenue rose 7% while the number of active listings grew 25%.
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Browse the live Horta (Matriz) Airbnb market See Every Horta (Matriz) ListingRevenue
How Much Do Airbnb Hosts Make in Horta (Matriz)?
Gross bookings per Horta (Matriz) listing averaged €10,597 over the 12 months to September 2026 (Azores average: €18,487), before cleaning, platform and management costs and taxes.
In a typical year, the average Horta (Matriz) listing brings in €3,100 in August, its best month, and €449 in January, its slowest. Both ends are close calls: August leads July by 5%, and January sits just 1% below February, so either pair can swap places in a given year. The three strongest months bring in 52% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 2.5 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn €2,260+ a month, about twice the typical property.
- Strong performers (top 25%) earn €1,620 or more, roughly €470 a month above the median.
- Typical properties (median) earn about €1,150 a month.
- Entry-level properties (bottom 25%) earn €641 or less, about 55% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 6.9 times what January does
Average revenue per active listing, by month, September 2024 to August 2026
Monthly average €3,180 €406
The dashed line is the average of the months shown, €1,270. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Horta (Matriz) Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue, nightly rate and bookings alike. Across the past two years, August is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | €1,642 | 51.9% | €132 | €55 | 101 days | 3.2 nights |
| Oct 2025 | €837 | 35.6% | €109 | €27 | 80 days | 3.3 nights |
| Nov 2025 | €566 | 30.1% | €100 | €19 | 61 days | 3.3 nights |
| Dec 2025 | €552 | 31.1% | €100 | €18 | 47 days | 3.6 nights |
| Jan 2026 | €406 | 21.1% | €101 | €13 | 33 days | 3 nights |
| Feb 2026 | €420 | 23.8% | €102 | €15 | 27 days | 5.5 nights |
| Mar 2026 | €591 | 22.5% | €103 | €19 | 42 days | 4.2 nights |
| Apr 2026 | €899 | 36.3% | €105 | €30 | 71 days | 2.8 nights |
| May 2026 | €1,276 | 40.9% | €132 | €41 | 75 days | 5.5 nights |
| Jun 2026 | €1,853 | 48.5% | €149 | €62 | 84 days | 3.1 nights |
| Jul 2026 | €3,052 | 64.7% | €158 | €98 | 106 days | 5.3 nights |
| Aug 2026 | €3,011 | 63.8% | €157 | €97 | 125 days | 3.5 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Horta (Matriz) home could earn, enter its address, bedrooms and guests in the Airbnb income calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Horta (Matriz) Profitable?
Yes, when it's run well. The average Horta (Matriz) Airbnb took in €10,597 in the 12 months to September 2026, and run by its owner at everyday costs, about €650 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €920 a month.
Cleaning it yourself keeps the €180 a year guests pay in cleaning fees, for about €660 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €560 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Horta (Matriz) Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €10,417 | €14,640 |
| Cleaning fees guests pay2% of Horta (Matriz) bookings | €180 | €250 |
| Gross bookings | €10,597 | €14,890 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 82% of Horta (Matriz) listings on Simplified Pricing, 3% for the rest | −€1,400 | −€1,970 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€180 | −€250 |
| Utilities and internetAbout 5% of bookings | −€530 | −€740 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€210 | −€300 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€320 | −€450 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€110 | −€110 |
| Permit and registrationWhere one is required | −€50 | −€50 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −€2,800 | −€3,870 |
| Left for housing costs, then profit | €7,797about €650 a month | €11,020about €920 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Horta (Matriz) Airbnb Profit
The estimate starts from Horta (Matriz)'s average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Horta (Matriz) home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Horta (Matriz)'s Top Earners Get There
- More nights booked. The busiest quarter of Horta (Matriz) listings are booked on 58% or more of their nights, against 38% for the median listing. Ten more booked nights a year at the median rate of €100 adds about €1,020 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge €135 a night or more, against a median of €100. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €1,040 a year.
- Open for the busy months. In a typical year, August brings the average listing about €3,100, against €449 in January, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Horta (Matriz) listings average 4.81 stars, and 28% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €1,240 a month, against €880 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Horta (Matriz)?
Horta (Matriz) listings were booked on 39% of the nights they were open over the past year, 6 percentage points below the Azores average (45%) and 5 points below the Portugal average (44%). In a typical year, occupancy swings from 24% in January to 67% in August.
The busiest tenth of listings are booked about 3.6 times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 71%+ of open nights, 33 points above the median.
- Strong performers (top 25%) fill 58% or more, roughly four nights a week.
- Typical properties (median) fill about 38% of open nights.
- Entry-level properties (bottom 25%) fill 20% or less, under two nights a week.
August is usually the busiest month in Horta (Matriz), January the quietest
Share of open nights booked, by month, September 2024 to August 2026
Monthly average 41% 70% 21%
The 12-month rate of 39% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Horta (Matriz)?
The average nightly rate in Horta (Matriz), known as ADR (average daily rate), was €117 over the past year, about 22% below the Azores average of €150 and about 31% below the Portugal average of €170. In a typical year, rates swing with the seasons, from about €99 in January and December to about €160 in August.
The top 10% charge about 2.6 times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge €190+ a night, about 1.9 times the median.
- Strong performers (top 25%) charge €135 or more, about €35 above the median.
- Typical properties (median) charge about €100 a night.
- Entry-level properties (bottom 25%) charge €72 or less, about 71% of the median.
August rates run 62% above December's
Average nightly rate (ADR), by month, September 2024 to August 2026
Monthly average €163 €97
The dashed line is the average of the months shown, €118.
What Is the RevPAR for Airbnb in Horta (Matriz)?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Horta (Matriz) it averaged €48 over the past year, from about €14 in a typical January to about €100 in a typical August.
Per open night, by tier:
- Best-in-class properties (top 10%) earn €74+ per open night, about 1.7 times the median.
- Strong performers (top 25%) earn €54 or more, about €11 a night above the median.
- Typical properties (median) earn about €43 per open night.
- Entry-level properties (bottom 25%) earn €29 or less, about two-thirds of the median.
August RevPAR is about 6.9 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Monthly average €103 €13
The dashed line is the average of the months shown, €42. The 12-month RevPAR of €48 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Horta (Matriz)
Horta (Matriz) has one high season, June through September, which makes it a highly seasonal market. Business is slowest from October to April. A listing earns about 5.3 times as much a month in June through August as in December through February.
Average revenue by month in Horta (Matriz)
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average €3,100 €449
The dashed line is the average of the 12 calendar months, €1,270.
Revenue by month in Horta (Matriz) in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | €449 |
| February | Low season | €451 |
| March | Low season | €760 |
| April | Low season | €887 |
| May | Shoulder season | €1,250 |
| June | High season | €1,840 |
| July | High season | €2,960 |
| August | High season | €3,100 |
| September | High season | €1,610 |
| October | Low season | €806 |
| November | Low season | €563 |
| December | Low season | €599 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJune–September | €2,380 | 58% | €146 |
| Shoulder seasonMay | €1,250 | 41% | €126 |
| Low seasonOctober–April | €645 | 32% | €101 |
How Far in Advance Do Guests Book Airbnb in Horta (Matriz)?
Guests book Horta (Matriz) stays 77 days ahead on average (about two and a half months), so guests here plan well ahead. August stays are booked furthest out, about 127 days ahead, and February stays closest to arrival, about 28 days. A typical August booking is made in early April.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Monthly average 67 days 129 days 27 days
The 12-month figure of 77 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Horta (Matriz)
97% of the 60 active listings in Horta (Matriz) display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Horta (Matriz).
Neighborhoods
Best Neighborhoods for Airbnb in Horta (Matriz)
AirROI's area guide picks eight Horta (Matriz) neighborhoods that draw short-term rental guests, led by Centro Histórico, Praia do Porto Pim and Capelinhos. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Centro Histórico | The historic center of Horta, known for its charming streets, traditional architecture, and vibrant atmosphere. It is a focal point for tourists exploring the culture and history of the Azores. | Peter's Scrimshaw Museum, Horta Marina, Fort of Santa Cruz, Horta Cultural Center, Horta's Botanical Garden |
| Praia do Porto Pim | A beautiful beach area that is popular for sunbathing and swimming. Its scenic views and proximity to the city center make it an attractive spot for tourists. | Porto Pim Beach, Whale Watching Tours, Hiking around the coastline, Local seafood restaurants, Scuba diving opportunities |
| Capelinhos | Known for the unique volcanic landscape created by the Capelinhos Volcano. This area offers a stunning backdrop for nature lovers and those interested in geological history. | Capelinhos Volcano Interpretation Center, Capelinhos Lighthouse, Hiking trails with panoramic views, Volcanic sand beaches, Outdoor photography opportunities |
| Vale da Ribeira | A picturesque valley that offers visitors a variety of outdoor activities including hiking, bird watching, and enjoying the natural beauty of the Azores. Perfect for eco-tourism. | Ribeira da Faial, Hiking trails, Picnic areas, Natural hot springs, Wildlife spotting |
| Alto da Cabrito | This area provides a panoramic view of Horta and the surrounding ocean, making it a popular spot for photography and sightseeing, especially during sunset. | Viewpoint at Alto da Cabrito, Hiking paths, Bird watching, Flora and fauna, Nearby restaurants |
| Cais de Horta | The main harbor area that is bustling with activity, especially during the sailing season. It's a perfect place for visitors to explore local shops and cafes. | Restaurants and bars, Shopping area, Boat tours, Cultural events, Fishing spots |
| Pico Island Viewpoint | This viewpoint offers breathtaking views of Pico Island, which is a unique selling point for visitors wanting stunning landscapes and photography opportunities. | Viewpoint for Pico Island, Best photography spots, Walking trails, Whale watching tours, Cafes nearby |
| Botanical Garden of Faial | A serene and beautiful botanical garden featuring a diverse range of flora, ideal for those looking to relax and experience the local biodiversity. | Native Azorean plants, Walking paths, Educational tours, Picnic areas, Flower exhibitions |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Horta (Matriz) Airbnb Listings by Type and Size
Entire homes make up 63% of listings in Horta (Matriz), but private rooms are a real segment: about one listing in three (33%) rents out a single room. Apartments and condos are the most common property type at 70%, about 4.7 times the share of houses (15%).
Mostly entire homes, with a private-room segment
Horta (Matriz) Airbnb listings by room type
- Entire home 63%
- Private room 33%
- Shared room 3%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 63.3% | 38 |
| Private room | 33.3% | 20 |
| Shared room | 3.3% | 2 |
Listings by property type
Horta (Matriz) Airbnb listings by property type
- Apartment/Condo 70%
- House 15%
- Hotel/Boutique 15%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 70.0% | 42 |
| House | 15.0% | 9 |
| Hotel/Boutique | 15.0% | 9 |
How Many Bedrooms Do Airbnb Listings in Horta (Matriz) Have?
One- and two-bedroom homes are equally common in Horta (Matriz) (34% of entire homes each), followed by three-bedroom homes (23%). Shares are of the 35 entire homes that give a bedroom count; rented rooms are left out.
Horta (Matriz) entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
3%
34%
34%
23%
6%
Bedroom counts in numbers
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 2.9% | 1 |
| 1 bedroom | 34.3% | 12 |
| 2 bedrooms | 34.3% | 12 |
| 3 bedrooms | 22.9% | 8 |
| 5+ bedrooms | 5.7% | 2 |
What Each Home Size Earns in Horta (Matriz)
A typical one-bedroom home in Horta (Matriz) earned €12,600 over the past year, against €10,100 for a two-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 12 | €12,600 | €11,400 | €102 | 43% |
| 2 bedrooms | 12 | €10,100 | €12,100 | €101 | 39% |
How Many Guests Do Airbnbs in Horta (Matriz) Sleep?
Most Horta (Matriz) listings are sized for couples and small families: 74% sleep four guests or fewer, and just 11% take eight or more. Shares are of the 53 listings with a guest capacity on file (88% of the market).
Horta (Matriz) listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
32%
11%
30%
2%
11%
2%
11%
Guest capacity in numbers
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 32.1% | 17 |
| 3 guests | 11.3% | 6 |
| 4 guests | 30.2% | 16 |
| 5 guests | 1.9% | 1 |
| 6 guests | 11.3% | 6 |
| 7 guests | 1.9% | 1 |
| 8+ guests | 11.3% | 6 |
How Horta (Matriz) Airbnb Listings Are Set Up
Horta (Matriz) hosts set up an average of 2.8 beds per listing. Only 47% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 10
- Beds per listing
- 2.8
- Show exact location
- 47%
What Amenities Do Airbnb Listings in Horta (Matriz) Offer?
Washers are close to standard in Horta (Matriz): 80% of listings have one, and 43% have a patio or balcony.
Share of Horta (Matriz) listings with each common amenity
Guests
Who Books Airbnbs in Horta (Matriz)?
Horta (Matriz) runs on foreign visitors: 93% of guests who left reviews live outside Portugal. Germany leads with 21% of reviewers, ahead of France at 19%. Guests speak a mix of languages: English leads at 40%, followed by French and German.
93% of Horta (Matriz) guests come from abroad
Where guests who left reviews live
- International 93%
- Domestic 7%
Where Horta (Matriz) guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| Berlin | 2.4% |
| Montreal | 2.4% |
| Hamburg | 1.9% |
| Stuttgart | 1.9% |
| Toulouse | 1.9% |
Where Horta (Matriz) guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| Germany | 21.0% |
| France | 18.7% |
| United States | 11.7% |
| Canada | 11.2% |
| Portugal | 6.5% |
Languages spoken by Horta (Matriz) guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 39.8% |
| French | 18.2% |
| German | 15.3% |
| Spanish | 7.2% |
| Portuguese | 4.2% |
What Are Airbnb Guest Ratings in Horta (Matriz)?
Horta (Matriz) Airbnbs average 4.81 stars, and 28% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.75.
Location and check-in score highest in Horta (Matriz); value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.86 |
| Cleanliness | 4.85 |
| Communication | 4.86 |
| Location | 4.87 |
| Check-in | 4.87 |
| Value | 4.75 |
Booking patterns
How Guests Book in Horta (Matriz): Stays, Rules and Fees
More than eight in ten Horta (Matriz) listings are open to guests more than 180 days a year, but only 18% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 32% of listings; blocked nights include any the host closes off.
Days a year Horta (Matriz) listings are open to guests
Share of listings by days a year
- 271-366 days 53%
- 181-270 days 30%
- 91-180 days 15%
- 31-90 days 2%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 53.3% | 32 |
| 181-270 days | 30.0% | 18 |
| 91-180 days | 15.0% | 9 |
| 31-90 days | 1.7% | 1 |
Days a year Horta (Matriz) listings are booked or blocked
Share of listings by days a year
- 271-366 days 2%
- 181-270 days 17%
- 91-180 days 28%
- 31-90 days 32%
- 1-30 days 22%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 1.7% | 1 |
| 181-270 days | 16.7% | 10 |
| 91-180 days | 28.3% | 17 |
| 31-90 days | 31.7% | 19 |
| 1-30 days | 21.7% | 13 |
What Is the Average Length of Stay for Airbnb in Horta (Matriz)?
The average Horta (Matriz) booking lasts 4.6 nights, longest in July and shortest in October. Listings took about 21 bookings each over the year, some 1,230 in all. More than half of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Horta (Matriz)
Average nights per booking, by month of stay
Average 3.7 nights 4.9 nights 2.9 nights
Two-year average by calendar month.
Horta (Matriz) Airbnb Minimum Stay Requirements
More than seven in ten listings in Horta (Matriz) accept stays of one or two nights.
Minimum stay set by Horta (Matriz) listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in Horta (Matriz)?
Firm is the most common cancellation policy in Horta (Matriz), used by 55% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: more than two-thirds of listings use Firm or stricter terms, against 27% on Flexible or Moderate.
Cancellation policies of Horta (Matriz) listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in Horta (Matriz)?
More than four in ten Horta (Matriz) listings charge a cleaning fee. Fees here tend to be small: for listings that charge one, cleaning fees make up only about 2% of gross revenue.
- Listings charging a fee
- 41.7%
- Share of gross revenue
- 1.7%
Top earners
Top-Earning Airbnbs and Hosts in Horta (Matriz)
The top-grossing Airbnb in Horta (Matriz), a three-bedroom home, took in €36,100 over the past year, about 3.4 times the city's average of €10,600. Four of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
Casa da Paula Entire home · 3 bedrooms Rated 4.87 
Home Entire home · 2 bedrooms Rated 4.90 - Revenue
- €27,182
- Occupancy
- 56.2%
- Daily rate
- €115
Quinta Peixinho Entire home · 2 bedrooms Rated 4.93 - Revenue
- €21,313
- Occupancy
- 65.2%
- Daily rate
- €81
Avenida Apartment - AL 1798 Entire home · 1 bedroom Rated 4.90 - Revenue
- €18,947
- Occupancy
- 55.2%
- Daily rate
- €96
Main House AL/323 Entire home · 5 bedrooms Rated 5.00 - Revenue
- €18,858
- Occupancy
- 62.9%
- Daily rate
- €478
Faial Marina Apartments 4 Entire home · 2 bedrooms Rated 4.64 - Revenue
- €18,771
- Occupancy
- 41.2%
- Daily rate
- €86
Who Are the Airbnb Hosts in Horta (Matriz)?
Only 3% of Horta (Matriz) listings are classed as professionally managed. Superhosts run 52% of listings. Seven in ten listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 82% of listings.
- Superhosts
- 51.7%
- Professional management
- 3.3%
- Cohosted listings
- 20.0%
- Instant Book enabled
- 70.0%
- Simplified Pricing
- 81.7%
Nearby markets
Horta (Matriz) vs. Nearby Airbnb Markets
AirROI also tracks listings in this area under other names: Horta (58 active listings) and Horta (Angústias) (49) have their own pages and are left out of the comparison below.
Of the six nearby markets in the table, all within 85 km, Madalena (11 km away) earned the most per listing, about 42% more than Horta (Matriz).
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Madalena 11 km | 142 | €15,059 | €135 | 44% |
| São Roque do Pico 33 km | 217 | €12,769 | €147 | 38% |
| Lajes do Pico 39 km | 86 | €8,350 | €127 | 34% |
| Velas 43 km | 69 | €9,546 | €92 | 41% |
| Calheta 62 km | 38 | €10,739 | €122 | 39% |
| Feteira 85 km | 33 | €11,013 | €117 | 39% |
Other Airbnb Markets in Azores
- Ponta Delgada Airbnb data 1,372 listings
- Povoação Airbnb data 179 listings
- Vila Franca do Campo Airbnb data 179 listings
- Angra do Heroísmo Airbnb data 121 listings
- Rabo de Peixe Airbnb data 97 listings
- Lagoa (Nossa Senhora do Rosário) Airbnb data 69 listings
- Nordeste Airbnb data 49 listings
- Biscoitos Airbnb data 48 listings
See all 41 Azores Airbnb markets
Markets Similar to Horta (Matriz)
Markets elsewhere in Portugal with a similar nightly rate and occupancy to Horta (Matriz):
- Póvoa de Varzim Airbnb data Portugal · €120/night · 37.7%
- Évora Airbnb data Portugal · €124/night · 37.7%
- Nazaré Airbnb data Portugal · €113/night · 37.1%
- Peniche Airbnb data Portugal · €112/night · 37.3%
- Loures Airbnb data Portugal · €102/night · 40.1%
- Matosinhos Airbnb data Portugal · €119/night · 43.3%
FAQ
Horta (Matriz) Airbnb FAQ
How much do Airbnb hosts make in Horta (Matriz)?
An active Horta (Matriz) Airbnb grossed €10,597 on average in the 12 months to September 2026, according to AirROI's tracking of 60 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €1,620 or more in a typical month.
How much can I make on Airbnb in Horta (Matriz)?
It depends most on the home's size, location and how it's run. The middle half of Horta (Matriz) listings earn between €641 and €1,620 in a typical month, and the top tenth €2,260 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Horta (Matriz)?
Listings in Horta (Matriz) were booked on 39% of available nights over the past year. That compares with 45% for the Azores average. August is usually the busiest month.
How much does an Airbnb cost per night in Horta (Matriz)?
The average booked night in Horta (Matriz) cost €117 before fees. Half of listings charge between €72 and €135, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Horta (Matriz)?
In Horta (Matriz), 97% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Horta (Matriz)?
Yes, when it's run well. The average Horta (Matriz) Airbnb grossed €10,597 in the 12 months to September 2026, 43% below the Azores average of €18,487. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €7,797 a year (about €650 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €920 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Horta (Matriz)?
August usually pays best, averaging €3,100 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Horta (Matriz)?
Each night a Horta (Matriz) listing was open to book earned €48 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €74 or more.
How far in advance do guests book Airbnbs in Horta (Matriz)?
Horta (Matriz) stays were booked 77 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Horta (Matriz)?
The average Horta (Matriz) Airbnb stay lasted 4.6 nights over the past year. A listing took 21 reservations over the year on average.
How are Airbnbs in Horta (Matriz) rated?
Guests rate Horta (Matriz) Airbnbs 4.81 out of 5 on average. Guests score location highest and value lowest.
What are the best neighborhoods for Airbnb in Horta (Matriz)?
Centro Histórico, Praia do Porto Pim and Capelinhos draw the most short-term rental interest in Horta (Matriz). The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Horta (Matriz)?
AirROI counted 60 active Airbnb listings in Horta (Matriz) as of September 2026. The closest tracked market is Madalena, 11 km away.
How much are Airbnb cleaning fees in Horta (Matriz)?
In Horta (Matriz), more than four in ten listings add a cleaning fee, and the fees tend to be small: for listings that charge one, they make up only about 2% of gross revenue.
Method
About This Data
Figures on this page cover 60 active Airbnb listings in Horta (Matriz) from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.