Săcele, Brașov Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Săcele, Brașov? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $17,555 per year — at a $192 nightly rate, 27.7% occupancy, and a $59 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 28 active listings, Săcele is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 55.6% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Săcele?
In Săcele, the headline Airbnb metrics are $17,555 in average annual revenue,27.7% occupancy, $192 ADR, and $59 in RevPAR, and guests book about 39 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Săcele?
Understanding the monthly revenue variations for Airbnb listings in Săcele is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Săcele is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Săcele across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,216+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,497 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,299 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $543, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Săcele
What Is the Monthly Airbnb Occupancy Rate in Săcele?
Maximize your bookings by understanding the Săcele STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Săcele:
- Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Săcele
What Is the Average Airbnb Nightly Rate in Săcele?
Effective short term rental pricing strategy in Săcele involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Săcele typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $455+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $261 or more.
- Typical properties (Median) charge around $145 per night.
- Entry-level properties (Bottom 25%) earn around $75 per night.
Average Daily Rate (ADR) Trend by Month in Săcele
What Is the RevPAR for Airbnb in Săcele?
RevPAR in Săcele is currently $59. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $22 RevPAR.
- Typical properties (Median) generate $38 RevPAR.
- Strong performers (Top 25%) earn $67 RevPAR.
- Best-in-class (Top 10%) achieve $140 RevPAR.
Average Monthly RevPAR Trend in Săcele
RevPAR Insights for Săcele
- The average RevPAR in Săcele is $59. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($140) and bottom 25% ($22) is $118, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Săcele benchmarks. If your RevPAR falls below the median of $38, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $67+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Săcele?
Săcele's peak Airbnb season falls in August, July, October, while the softest stretch is March, May, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, October)
- Revenue averages $2,968 per month
- Occupancy rates average 42.4%
- Daily rates average $205
Shoulder Season
- Revenue averages $1,791 per month
- Occupancy maintains around 28.2%
- Daily rates hold near $202
Low Season (March, May, November)
- Revenue drops to average $1,272 per month
- Occupancy decreases to average 21.1%
- Daily rates adjust to average $202
Seasonality Insights for Săcele
- Airbnb seasonality in Săcele is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Săcele's highest earning potential, with monthly revenues climbing to $3,587, occupancy reaching 46.5%, and ADRs peaking at $215.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,210, occupancy could drop to 20.3%, and ADRs may adjust to $191.
- Lower occupancy paired with meaningful seasonality means hosts in Săcele need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Săcele, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Săcele?
Low regulation and minimal registration activity in Săcele, Brașov, Romania point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Săcele to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Săcele?
With a compact short-term rental market, Săcele gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Săcele-Center | Conveniently located in the heart of Săcele, offering easy access to local shops, restaurants, and public transport. Ideal for guests who want to explore the local culture and attractions. | Local shops, Parks, Restaurants, Public transport access, Cultural events |
| Timișul de Sus | Known for its natural beauty and proximity to outdoor activities, this area is perfect for nature lovers and adventure seekers. Offers hiking trails and scenic views. | Hiking trails, Scenic views, Nature reserves, Access to Făgăraș Mountains, Wildlife watching |
| Bănia | A tranquil residential area with a family-friendly environment, ideal for guests looking for a peaceful retreat. Close to various amenities and local attractions. | Local parks, Family-friendly activities, Quiet neighborhoods, Community events, Nature walks |
| Săcele-Gara | This area benefits from excellent transport links, making it convenient for travelers coming and going from Brașov. Great for short stays and easy access to the region. | Train station, Local supermarkets, Restaurants, Public transport, Easy access to Brașov |
| Săcele - Brădet | A picturesque area with beautiful landscapes and access to outdoor leisure activities, suitable for guests who enjoy a rural setting with a touch of adventure. | Natural landscapes, Horseback riding, Mountain biking, Scenic viewpoints, Local wildlife |
| Pârău | A charming village atmosphere with authentic Romanian culture, perfect for guests wanting a unique experience away from the city hustle. Offers local cuisine and traditions. | Local traditions, Cultural festivals, Romanian cuisine, Scenic countryside, Artisan shops |
| Tărlungeni | A historically rich area with traditional architecture and local history, attracting guests interested in exploring Romania's heritage. | Historical sites, Museums, Churches, Cultural landmarks, Friendly locals |
| Răcăștia | A serene area close to nature, ideal for those seeking tranquility and adventure alike. Offers a mix of relaxation and outdoor fun. | Natural parks, Outdoor sports, Local wildlife, Peaceful settings, Fresh air |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Săcele offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Săcele?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Săcele
- The Săcele Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.6% of the 28 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Săcele, House properties are the most common (75%), reflecting the local real estate landscape.
- Houses represent a significant 75% portion, catering likely to families or larger groups.
- Smaller segments like unique stays, hotel/boutique (combined 7.2%) offer potential for unique stay experiences.
Săcele Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Săcele
- The dominant room capacity in Săcele is 5+ bedrooms listings, making up 25% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 5+ bedrooms and 1 bedroom properties represent 42.9% of the active Airbnb listings in Săcele, indicating a high concentration in these sizes.
- A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Săcele.
Săcele Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Săcele
- The most common guest capacity trend in Săcele vacation rentals is listings accommodating 8+ guests (42.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Săcele STR market, accounting for 57.2% of listings.
- 57.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Săcele.
- On average, properties in Săcele are equipped to host 5.2 guests.
How Do Listings in Săcele Compare on Quality?
Listing quality in Săcele can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Săcele
- At 46.2 photos per listing on average, Săcele hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 32.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Săcele averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Săcele?
Amenity Prevalence
Amenity Insights for Săcele
- Essential amenities in Săcele that guests expect include: Heating, Pets allowed, Wifi, Hot water, Backyard, Refrigerator, TV, Free parking on premises, Coffee maker. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Săcele: Heating, Pets allowed, Wifi, Hot water, Backyard, Refrigerator, TV, Free parking on premises, Coffee maker.
- Prioritize adding missing essentials: Heating, Pets allowed, Wifi, Refrigerator, TV, Free parking on premises, Coffee maker.
- Consider adding popular differentiators like Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Săcele to stay competitive.
Which Airbnb Amenities Boost Revenue in Săcele?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Săcele, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Air conditioning | 64.3% | $25,591 | $3,089 | 728.3% |
Kitchen | 82.1% | $20,176 | $5,494 | 267.2% |
Luggage dropoff allowed | 42.9% | $28,544 | $9,313 | 206.5% |
Smoke alarm | 46.4% | $27,326 | $9,086 | 200.8% |
Crib | 25.0% | $33,842 | $12,126 | 179.1% |
Oven | 67.9% | $21,878 | $8,428 | 159.6% |
Sound system | 17.9% | $33,995 | $13,981 | 143.2% |
Hot tub | 35.7% | $28,221 | $11,629 | 142.7% |
BBQ grill | 82.1% | $19,588 | $8,201 | 138.8% |
Indoor fireplace | 32.1% | $27,960 | $12,626 | 121.5% |
Revenue Impact Insights for Săcele
- Air conditioning tops the revenue impact list with a 728.3% uplift — listings with this amenity earn $25,591 vs. $3,089 without it.
- Kitchen, BBQ grill — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Săcele STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Săcele. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSăcele Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Săcele
- The typical guest profile for Airbnb in Săcele consists of predominantly international visitors (68%), with top international origins including Israel, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Romanian.
- Domestic travelers account for 32.1% of guests.
- Key international markets include Romania (32.1%) and Israel (15.4%).
- Top languages spoken are English (43%) followed by Romanian (16.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Israel.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Săcele?
Listings in Săcele average 4.92 out of 5 overall, with about 31.9 reviews per active listing and 50.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Săcele
- With an overall rating of 4.92, Săcele listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.97), while Location (4.84) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 50.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Săcele Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Săcele
- The most common availability pattern in Săcele falls within the 271-366 days range, representing 57.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Săcele (42.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Săcele?
Average Booking Lead Time by Month
Booking Lead Time Insights for Săcele
- The overall average booking lead time for vacation rentals in Săcele is 39 days.
- Guests book furthest in advance for stays during December (average 62 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (50 days avg.) sees the longest lead times, while Fall (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Săcele.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 50 days) to capture early planners.
- Monitor your own booking lead times against these Săcele averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Săcele?
Guests in Săcele stay about 4.4 nights on average, generating roughly 567 reservations and 20.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Săcele
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Săcele
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 20.3 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Mar (5.3 nights) and shorten in Nov (1.8 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Săcele Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
32.1% of total
2 Nights
8 listings
28.6% of total
3 Nights
2 listings
7.1% of total
30+ Nights
9 listings
32.1% of total
Key Insights
- The most prevalent minimum stay requirement in Săcele is 1 Night, adopted by 32.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (60.7%) of the Săcele Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (32.1%) caters to monthly stays (30+ nights) in Săcele, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 32.1% of Săcele hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 32.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Săcele.
Săcele Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
6 listings
21.4% of total
Moderate
7 listings
25% of total
Firm
15 listings
53.6% of total
Cancellation Policy Insights for Săcele
- The prevailing Airbnb cancellation policy trend in Săcele is Firm, used by 53.6% of listings.
- A majority (53.6%) of hosts in Săcele utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 53.6% market standard in Săcele.
- Regularly review your cancellation policy against competitors and market demand shifts in Săcele.
How Much Are Airbnb Cleaning Fees in Săcele?
Cleaning fees in Săcele are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Săcele
- Only 35.7% of listings charge a cleaning fee, suggesting that most hosts in Săcele bundle cleaning costs into the nightly rate.
- The average cleaning fee of $21 is close to the median ($11), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 3.0% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Săcele median of $11. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Săcele Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Săcelebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Swiss
Entire Place • 7 bedrooms
Monadin Villa Relax & Spa Brasov
Entire Place • 5 bedrooms
Berg House 31
Private Room • 6 bedrooms
Brasov villa - stunning mountain views and sauna
Entire Place • 5 bedrooms
Casa Georgea (Ciubăr)
Entire Place • 3 bedrooms
Family house: mountain views, free parking
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Săcele?
Learn from the best! This table showcases top-performing Airbnb hosts in Săcele based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Villa | 1 | $75,568 | 55 | 4.89/5.0 |
| Robert | 4 | $61,390 | 45 | 4.99/5.0 |
| Mihai Sorin | 1 | $58,034 | 2 | Not Rated |
| Razvan | 1 | $51,026 | 44 | 4.93/5.0 |
| Milena-Diana | 1 | $36,487 | 64 | 4.91/5.0 |
| Raluca | 1 | $26,914 | 107 | 4.98/5.0 |
| Radu | 1 | $26,686 | 123 | 4.79/5.0 |
| Mihaela | 1 | $24,661 | 25 | 4.56/5.0 |
| Istvan | 1 | $23,286 | 55 | 5.00/5.0 |
| David | 1 | $19,422 | 124 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Săcele.
Who Are the Airbnb Hosts in Săcele?
Săcele is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Săcele
- With 50.0% Superhosts, Săcele has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 67.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Săcele averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Săcele's Airbnb Market Compare to Nearby Cities?
How does the Săcele Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Sadu, Săcele has 14 percentage points lower occupancy and about $18 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sadu | 12 | $1,998 | $174.01 | 42% |
| Avrig | 19 | $1,506 | $273.40 | 23% |
| Bughea de Sus | 10 | $1,484 | $131.80 | 36% |
| Bran | 127 | $1,448 | $255.18 | 27% |
| Moeciu de Jos | 92 | $1,400 | $214.40 | 27% |
| Breaza | 26 | $1,232 | $259.04 | 22% |
| Dâmbovicioara | 10 | $1,221 | $225.87 | 24% |
| Balotești | 12 | $1,212 | $164.39 | 42% |
| Porumbacu de Jos | 33 | $1,101 | $206.27 | 24% |
| Rasnov | 111 | $1,064 | $185.30 | 24% |
Frequently Asked Questions About Airbnb in Săcele
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Săcele.
How much do Airbnb hosts make in Săcele?
Săcele hosts earn about $17,555 per year on average, with an average nightly rate of $192 and RevPAR of $59. Those figures describe the typical revenue environment for active listings in Săcele, Brașov, not the ceiling for the best operators. Source: AirROI 2026 data, Săcele market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Săcele?
The average Airbnb occupancy rate in Săcele is 27.7%. August is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Săcele?
Listings in Săcele average $192 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Săcele?
Săcele currently has about 28 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Săcele?
AirROI currently classifies the short-term rental regulation level in Săcele as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Săcele?
RevPAR in Săcele is about $59. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Săcele?
Occupancy of 27.7% means Săcele is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $17,555, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Săcele?
The average booking lead time in Săcele is about 39 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Săcele?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Săcele include Săcele-Center, Timișul de Sus, Bănia. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Săcele?
entire_home listings make up 78.6% of the active supply in Săcele. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Săcele compare to nearby Airbnb markets?
Among neighboring markets, Sadu posts $23,972 in average annual revenue with 41.8% occupancy, compared to Săcele's $17,555 and 27.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Săcele?
The average Airbnb stay length in Săcele is about 4.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Săcele?
Airbnb listings in Săcele average 4.92 out of 5 overall. About 50.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Săcele?
Air conditioning and Kitchen are among the strongest revenue-linked amenities in Săcele. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Săcele?
Yes. About 35.7% of active Airbnb listings in Săcele charge a cleaning fee, and the average fee is $21. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Săcele?
A 50.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.