Airbnb market data · 202612 months to October 2026
Sowon-myeon, South Korea Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Sowon-myeon brought in ₩2,700,058 over the 12 months through October 2026, across just 24 active listings, so a single property can move that figure.
The short answer
Sowon-myeon Airbnb Market at a Glance
Rates and bookings both trail the South Chungcheong Province average. Listings averaged ₩128,264 a night and were booked on 13% of available nights, against ₩177,000 and 20% for the South Chungcheong Province average.
Timing matters: in November, usually the best month, the average listing earns about 2.7 times as much as in February, usually the slowest. With only 24 active listings, a few bookings can reorder the months.
With 24 active listings, Sowon-myeon is the fifth-largest of 5 South Chungcheong Province markets AirROI tracks.
Browse the live Sowon-myeon Airbnb market See Every Sowon-myeon ListingRevenue
How Much Do Airbnb Hosts Make in Sowon-myeon?
Gross bookings per Sowon-myeon listing averaged ₩2,700,058 over the 12 months to October 2026 (South Chungcheong Province average: ₩8,823,853), before cleaning, platform and management costs and taxes.
In a typical year, the average Sowon-myeon listing brings in ₩748,000 in November, its best month, and ₩273,000 in February, its slowest. October runs within 3% of November, so either can come out on top in a given year. The three strongest months bring in 38% of a full year's revenue, where an even calendar would give any three months 25%.
Across Sowon-myeon's 24 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn ₩959,000+ a month, about 2.5 times the typical property.
- Strong performers (top 25%) earn ₩598,000 or more, roughly ₩220,000 a month above the median.
- Typical properties (median) earn about ₩380,000 a month.
- Entry-level properties (bottom 25%) earn ₩254,000 or less, about two-thirds of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
November earns about 2.7 times what February does
Average revenue per active listing, by month, October 2024 to September 2026
The dashed line is the average of the months shown, ₩535,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Sowon-myeon Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
January 2026 led on revenue and bookings; nightly rates peaked in October 2025. January 2026 was a one-off: listings earned about 2.5 times what they did in January 2025, so the seasonal averages on this page leave it out. Across the past two years, November is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | ₩672,285 | 16.1% | ₩170,976 | ₩21,687 | 28 days | 1.9 nights |
| Nov 2025 | ₩374,718 | 13.3% | ₩160,638 | ₩12,491 | 25 days | 1.3 nights |
| Dec 2025 | ₩346,488 | 11.0% | ₩157,230 | ₩11,177 | 41 days | 1.4 nights |
| Jan 2026 | ₩822,124 | 21.8% | ₩156,119 | ₩26,520 | 31 days | 3.4 nights |
| Feb 2026 | ₩335,509 | 12.5% | ₩158,028 | ₩11,982 | 36 days | 1.8 nights |
| Mar 2026 | ₩279,893 | 12.9% | ₩154,722 | ₩9,029 | 10 days | 1.3 nights |
| Apr 2026 | ₩301,705 | 10.0% | ₩153,998 | ₩10,057 | 27 days | 1 night |
| May 2026 | ₩371,841 | 11.4% | ₩158,330 | ₩11,995 | 20 days | 1.2 nights |
| Jun 2026 | ₩440,197 | 14.8% | ₩147,267 | ₩14,673 | 27 days | 1.5 nights |
| Jul 2026 | ₩716,287 | 18.4% | ₩151,306 | ₩23,106 | 24 days | 1.4 nights |
| Aug 2026 | ₩561,204 | 13.5% | ₩153,386 | ₩18,103 | 27 days | 1.3 nights |
| Sep 2026 | ₩534,431 | 15.1% | ₩152,334 | ₩17,814 | 20 days | 1.4 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Sowon-myeon market, enter its address and size in the Airbnb calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in Sowon-myeon Profitable?
Yes, as extra income from a home or room you already have. The average Sowon-myeon Airbnb took in ₩2,700,058 in the 12 months to October 2026, counting listings open only part of the year, and a listing in the top quarter, run by its owner at everyday costs, keeps about ₩258,000 a month after running costs.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Sowon-myeon Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | ₩2,687,058 | ₩4,223,000 |
| Cleaning fees guests pay0% of Sowon-myeon bookings | ₩13,000 | ₩20,000 |
| Gross bookings | ₩2,700,058 | ₩4,243,000 |
| Running costs | ||
| Airbnb's feeAbout 16%: 15.5% for the 100% of Sowon-myeon listings on Simplified Pricing, 3% for the rest | −₩419,000 | −₩658,000 |
| Cleaning and laundryPaid for by the cleaning fee; ₩0 if you clean yourself | −₩13,000 | −₩20,000 |
| Utilities and internetAbout 5% of bookings | −₩135,000 | −₩212,000 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −₩54,000 | −₩85,000 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −₩81,000 | −₩127,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −₩27,000 | −₩27,000 |
| Permit and registrationWhere one is required | −₩14,000 | −₩14,000 |
| Management₩0 when you run it; co-hosts charge from about 10% of nightly bookings | ₩0 | ₩0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | ₩0 | ₩0 |
| Lodging taxesAdded to the guest's bill and passed on | ₩0 | ₩0 |
| Total running costsAbout 27% of bookings, plus cleaning paid for by the cleaning fee | −₩743,000 | −₩1,143,000 |
| Left for housing costs, then profit | ₩1,957,058about ₩163,000 a month | ₩3,100,000about ₩258,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Sowon-myeon Airbnb Profit
The estimate starts from Sowon-myeon's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Sowon-myeon home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Sowon-myeon's Top Earners Get There
- More nights booked. The busiest quarter of Sowon-myeon listings are booked on 18% or more of their nights, against 11% for the median listing. Ten more booked nights a year at the median rate of ₩134,000 adds about ₩1,340,000 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge ₩162,000 a night or more, against a median of ₩134,000. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about ₩269,000 a year.
- Open for the busy months. In a typical year, November brings the average listing about ₩748,000, against ₩273,000 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Sowon-myeon listings average 4.47 stars, and 0% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about ₩354,000 a month, against ₩225,000 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Sowon-myeon?
Sowon-myeon listings were booked on 13% of the nights they were open over the past year, 7 percentage points below the South Chungcheong Province average (20%) and 28 points below the South Korea average (41%). In a typical year, occupancy climbs to 20% in November and falls to 7% in February.
Across Sowon-myeon's 24 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 29%+ of open nights, 18 points above the median.
- Strong performers (top 25%) fill 18% or more, roughly one night a week.
- Typical properties (median) fill about 11% of open nights.
- Entry-level properties (bottom 25%) fill 7% or less, less than one night a week.
November is usually the busiest month in Sowon-myeon, February the quietest
Share of open nights booked, by month, October 2024 to September 2026
The 12-month rate of 13% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Sowon-myeon?
The average nightly rate in Sowon-myeon, known as ADR (average daily rate), was ₩128,264 over the past year, about 28% below the South Chungcheong Province and South Korea averages (₩177,000 and ₩171,000). Averaged month by month over the past two years, rates peak in July and August at about ₩172,000 and bottom out in January and February at about ₩141,000.
Across Sowon-myeon's 24 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge ₩271,000+ a night, about twice the median.
- Strong performers (top 25%) charge ₩162,000 or more, about ₩28,000 above the median.
- Typical properties (median) charge about ₩134,000 a night.
- Entry-level properties (bottom 25%) charge ₩97,800 or less, about three-quarters of the median.
August rates run 22% above February's
Average nightly rate (ADR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, ₩157,000. The 12-month ADR of ₩128,264 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Sowon-myeon?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Sowon-myeon it averaged ₩15,000 over the past year, from about ₩9,760 in a typical February to about ₩24,900 in a typical November.
Across Sowon-myeon's 24 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn ₩21,800+ per open night, about 1.7 times the median.
- Strong performers (top 25%) earn ₩15,300 or more.
- Typical properties (median) earn about ₩13,000 per open night.
- Entry-level properties (bottom 25%) earn ₩10,200 or less, about three-quarters of the median.
November RevPAR is about 2.6 times February's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, ₩17,500. The 12-month RevPAR of ₩15,000 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Sowon-myeon
With only 24 active listings, the monthly pattern in Sowon-myeon is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in November and bottom out in February.
January 2026 is left out of these averages as a one-off: listings earned about 2.5 times what they did in January 2025. It still counts in the 12-month figures at the top of the page.
Average revenue by month in Sowon-myeon
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, ₩479,000.
Revenue by month in Sowon-myeon in numbers
| Month | Revenue per listing |
|---|---|
| January | ₩328,000 |
| February | ₩273,000 |
| March | ₩360,000 |
| April | ₩302,000 |
| May | ₩372,000 |
| June | ₩465,000 |
| July | ₩729,000 |
| August | ₩673,000 |
| September | ₩404,000 |
| October | ₩733,000 |
| November | ₩748,000 |
| December | ₩368,000 |
How Far in Advance Do Guests Book Airbnb in Sowon-myeon?
Guests book Sowon-myeon stays 25 days ahead on average (about four weeks). August stays are booked furthest out, about 31 days ahead, and February stays closest to arrival, about 12 days. A typical August booking is made in mid-July.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
Permits
Airbnb Permits and Registration in Sowon-myeon
63% of the 24 active listings in Sowon-myeon display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Sowon-myeon.
Neighborhoods
Best Neighborhoods for Airbnb in Sowon-myeon
AirROI's area guide picks Asan, Yesan and Nonsan as the parts of Sowon-myeon that draw short-term rental guests. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Asan | Famous for its hot springs and proximity to Seoul, Asan is popular among tourists seeking relaxation and wellness, offering opportunities for Airbnb hosting focused on wellness retreats. | Asan Spavis Water Park, Korean Traditional Tea House, Onyang Folk Museum, Asan Soft Center, Onyang Hot Springs, The Seonggok Jangsa Temple |
| Yesan | A serene area known for its natural beauty and agricultural tours. Yesan provides a more rural experience for visitors desiring peace and quiet in nature. | Yesan Agricultural Museum, Baebong Mountain, Yesan Hyanggyo, Gwangdeoksan Mountain, Seongamsa Temple, Bonghwangsa Temple |
| Nonsan | Home to historical and natural attractions, Nonsan offers unique Airbnb potential for those looking to host active travelers interested in nature and culture. | Nonsan National Museum, Gogang Elementary School, Nonsan Strawberry Farm, Gwangju Mountain, Nonsan Park, Daejeon Gureop Park |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Sowon-myeon vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 83 km, Ansan (71 km away, 59 listings) earned the most per listing, about 8.9 times as much as Sowon-myeon. Pyeongtaek-si was the busiest, booked on 35% of nights against 13% in Sowon-myeon.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Taean 17 km | 83 | ₩10,264,335 | ₩207,140 | 19% |
| Seosan-si 25 km | 46 | ₩15,602,078 | ₩278,932 | 25% |
| Anmyeon-eup 35 km | 129 | ₩4,212,865 | ₩152,401 | 16% |
| Boryeong-si 63 km | 278 | ₩8,961,387 | ₩204,288 | 17% |
| Ansan 71 km | 59 | ₩24,071,240 | ₩292,512 | 32% |
| Siheung-si 78 km | 37 | ₩6,232,435 | ₩138,851 | 20% |
| Hwaseong-si 79 km | 65 | ₩9,895,166 | ₩148,623 | 31% |
| Pyeongtaek-si 83 km | 115 | ₩12,225,995 | ₩121,580 | 35% |
Other Airbnb Markets in South Chungcheong Province
- Cheonan Airbnb data 41 listings
FAQ
Sowon-myeon Airbnb FAQ
How much do Airbnb hosts make in Sowon-myeon?
An active Sowon-myeon Airbnb grossed ₩2,700,058 on average in the 12 months to October 2026, according to AirROI's tracking of 24 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in ₩598,000 or more in a typical month.
How much can I make on Airbnb in Sowon-myeon?
It depends most on the home's size, location and how it's run. The middle half of Sowon-myeon listings earn between ₩254,000 and ₩598,000 in a typical month, and the top tenth ₩959,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Sowon-myeon?
Listings in Sowon-myeon were booked on 13% of available nights over the past year. That compares with 20% for the South Chungcheong Province average. November is usually the busiest month.
How much does an Airbnb cost per night in Sowon-myeon?
The average booked night in Sowon-myeon cost ₩128,264 before fees. Half of listings charge between ₩97,800 and ₩162,000, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Sowon-myeon?
In Sowon-myeon, 63% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Sowon-myeon?
It can be, as extra income from a home or room you already have. The average Sowon-myeon Airbnb grossed ₩2,700,058 in the 12 months to October 2026, 69% below the South Chungcheong Province average of ₩8,823,853, though with only 24 active listings a single property can move that figure, counting listings open only part of the year, and a listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, keeps about ₩258,000 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Sowon-myeon?
November usually pays best, averaging ₩748,000 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Sowon-myeon?
Each night a Sowon-myeon listing was open to book earned ₩15,000 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made ₩21,800 or more.
How far in advance do guests book Airbnbs in Sowon-myeon?
Sowon-myeon stays were booked 25 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Sowon-myeon?
The average Sowon-myeon Airbnb stay lasted 1.7 nights over the past year. A listing took 6 reservations over the year on average.
How are Airbnbs in Sowon-myeon rated?
Guests rate Sowon-myeon Airbnbs 4.47 out of 5 on average. Guests score check-in highest and cleanliness lowest.
What are the best neighborhoods for Airbnb in Sowon-myeon?
Asan, Yesan and Nonsan draw the most short-term rental interest in Sowon-myeon. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Sowon-myeon?
AirROI counted 24 active Airbnb listings in Sowon-myeon as of October 2026. The closest tracked market is Taean, 17 km away.
How much are Airbnb cleaning fees in Sowon-myeon?
In Sowon-myeon, about a quarter of listings add a cleaning fee, and the fees tend to be small: for listings that charge one, they make up less than 1% of gross revenue.
How many tourists visit Sowon-myeon, South Korea?
All of South Korea had 16.4 million international tourist arrivals in 2024, UN Tourism reports, via Our World in Data. AirROI estimates 137 Airbnb stays in Sowon-myeon, South Korea in the 12 months to October 2026, which counts bookings and not tourists. See South Korea tourism statistics.
Method
About This Data
Figures on this page cover 24 active Airbnb listings in Sowon-myeon from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in South Korean won at ₩1,448 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.