Borlänge, Dalarna County Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Borlänge, Dalarna County? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $9,275 per year — at a $121 nightly rate, 33.1% occupancy, and a $38 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 29 active listings, Borlänge is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply expanded 123.1% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Borlänge?
In Borlänge, the headline Airbnb metrics are $9,275 in average annual revenue,33.1% occupancy, $121 ADR, and $38 in RevPAR, and guests book about 55 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Borlänge?
Understanding the monthly revenue variations for Airbnb listings in Borlänge is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Borlänge is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Borlänge across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,599+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,621 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $875 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $434, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Borlänge
What Is the Monthly Airbnb Occupancy Rate in Borlänge?
Maximize your bookings by understanding the Borlänge STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Borlänge:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Borlänge
What Is the Average Airbnb Nightly Rate in Borlänge?
Effective short term rental pricing strategy in Borlänge involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Borlänge typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $214+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $151 or more.
- Typical properties (Median) charge around $113 per night.
- Entry-level properties (Bottom 25%) earn around $75 per night.
Average Daily Rate (ADR) Trend by Month in Borlänge
What Is the RevPAR for Airbnb in Borlänge?
RevPAR in Borlänge is currently $38. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $25 RevPAR.
- Typical properties (Median) generate $33 RevPAR.
- Strong performers (Top 25%) earn $47 RevPAR.
- Best-in-class (Top 10%) achieve $60 RevPAR.
Average Monthly RevPAR Trend in Borlänge
RevPAR Insights for Borlänge
- The average RevPAR in Borlänge is $38. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($60) and bottom 25% ($25) is $34, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Feb and bottoms out in Nov, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Borlänge benchmarks. If your RevPAR falls below the median of $33, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $47+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Borlänge?
Borlänge's peak Airbnb season falls in February, December, June, while the softest stretch is April, October, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (February, December, June)
- Revenue averages $1,746 per month
- Occupancy rates average 43.9%
- Daily rates average $136
Shoulder Season
- Revenue averages $1,204 per month
- Occupancy maintains around 32.4%
- Daily rates hold near $127
Low Season (April, October, November)
- Revenue drops to average $805 per month
- Occupancy decreases to average 22.8%
- Daily rates adjust to average $121
Seasonality Insights for Borlänge
- Airbnb seasonality in Borlänge is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Borlänge's highest earning potential, with monthly revenues climbing to $2,001, occupancy reaching 52.1%, and ADRs peaking at $143.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $653, occupancy could drop to 21.3%, and ADRs may adjust to $111.
- Lower occupancy paired with meaningful seasonality means hosts in Borlänge need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Borlänge, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Borlänge?
Low regulation and minimal registration activity in Borlänge, Dalarna County, Sweden point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Borlänge to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Borlänge?
With a compact short-term rental market, Borlänge gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Borlänge City Center | The vibrant hub of Borlänge, featuring shopping, dining, and cultural experiences. Ideal for tourists who want to be in the midst of city life and enjoy local attractions. | Kupolen Shopping Center, Dalarna Museum, Jussi Björling Museum, Borlänge Konsert & Kongress, Framtidsmuseet |
| Hagaström | A peaceful residential area close to nature, perfect for guests looking for a quiet getaway with easy access to outdoor activities and scenic views. | Hagaström Nature Reserve, Lustgården Park, Skiing at Romme Alpin, Dalarna Golf Club |
| Falu Gruva | A UNESCO World Heritage site known for its historical mining activities. Great for history enthusiasts and those interested in Sweden's industrial heritage. | Falu Mine, Falu Gruva Museum, Bergkarlåsens Nature Reserve, Röda Stugans Café |
| Romme Alpin | A popular ski resort area that attracts winter sports enthusiasts. Ideal for offering winter accommodations and outdoor activities year-round. | Romme Alpin Ski Resort, Biking trails in summer, Nature walks, Skiing and snowboarding |
| Södra Backa | A charming suburb of Borlänge known for its family-friendly atmosphere and amenities. It's suitable for longer stays with families looking to explore Dalarna. | Local parks, Proximity to schools and family activities, Shopping and dining options nearby |
| Lindhagen | A picturesque area with beautiful lakes and nature surroundings, ideal for those seeking a tranquil Airbnb experience close to nature and recreational activities. | Lake Varpen, Nature walks, Fishing spots, Picnic areas |
| Borlänge's Cultural District | Known for its artistic vibe and cultural events, this area attracts tourists interested in local art, music, and events. | Cultural festivals, Local art galleries, Concert venues, Theater shows |
| Mora | Although a bit further from Borlänge, Mora offers rural charm and access to beautiful nature, making it a good investment for tranquil year-round escapes into Dalarna. | Vasaloppet Ski Race, Mora Park, Lake Orsa, Local restaurants and cafes |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Borlänge offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Borlänge?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Borlänge
- The Borlänge Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.2% of the 29 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Borlänge, House properties are the most common (58.6%), reflecting the local real estate landscape.
- Houses represent a significant 58.6% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, unique stays (combined 6.8%) offer potential for unique stay experiences.
Borlänge Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Borlänge
- The dominant room capacity in Borlänge is 1 bedroom listings, making up 44.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 62.0% of the active Airbnb listings in Borlänge, indicating a high concentration in these sizes.
- A significant 24.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Borlänge.
Borlänge Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Borlänge
- The most common guest capacity trend in Borlänge vacation rentals is listings accommodating 2 guests (17.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Borlänge STR market, accounting for 34.4% of listings.
- 37.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Borlänge.
- On average, properties in Borlänge are equipped to host 4.5 guests.
How Do Listings in Borlänge Compare on Quality?
Listing quality in Borlänge can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Borlänge
- The average of 14.8 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 20.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Borlänge averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Borlänge?
Amenity Prevalence
Amenity Insights for Borlänge
- Essential amenities in Borlänge that guests expect include: Free parking on premises, Heating, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Smoke alarm, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Borlänge: Free parking on premises, Heating, Wifi.
- Prioritize adding missing essentials: Free parking on premises, Heating, Wifi.
- Consider adding popular differentiators like Hot water or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Borlänge to stay competitive.
Which Airbnb Amenities Boost Revenue in Borlänge?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Borlänge, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Outdoor dining area | 37.9% | $13,755 | $6,538 | 110.4% |
Dining table | 55.2% | $11,983 | $5,942 | 101.7% |
Coffee maker | 72.4% | $10,649 | $5,668 | 87.9% |
BBQ grill | 31.0% | $13,418 | $7,411 | 81.0% |
Iron | 31.0% | $12,773 | $7,701 | 65.9% |
Dishes and silverware | 82.8% | $9,941 | $6,079 | 63.5% |
Refrigerator | 75.9% | $10,234 | $6,261 | 63.5% |
Air conditioning | 31.0% | $12,662 | $7,751 | 63.4% |
Cleaning products | 37.9% | $12,066 | $7,569 | 59.4% |
Toaster | 31.0% | $12,471 | $7,837 | 59.1% |
Revenue Impact Insights for Borlänge
- Outdoor dining area tops the revenue impact list with a 110.4% uplift — listings with this amenity earn $13,755 vs. $6,538 without it.
- Dishes and silverware — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Borlänge STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Borlänge. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBorlänge Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Borlänge
- The typical guest profile for Airbnb in Borlänge consists of a mix of domestic (55%) and international guests, often arriving from nearby Stockholm, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Swedish.
- Domestic travelers account for 55.0% of guests.
- Key international markets include Sweden (55%) and Germany (6.4%).
- Top languages spoken are English (37.3%) followed by Swedish (22%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Borlänge?
Listings in Borlänge average 4.8 out of 5 overall, with about 44.4 reviews per active listing and 48.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Borlänge
- With an overall rating of 4.8, Borlänge listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.96), while Location (4.74) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 48.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Borlänge Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Borlänge
- The most common availability pattern in Borlänge falls within the 271-366 days range, representing 58.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 93.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Borlänge (41.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 6.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Borlänge?
Average Booking Lead Time by Month
Booking Lead Time Insights for Borlänge
- The overall average booking lead time for vacation rentals in Borlänge is 55 days.
- Guests book furthest in advance for stays during June (average 97 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (67 days avg.) sees the longest lead times, while Fall (14 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Borlänge.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
- During October, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 67 days) to capture early planners.
- Monitor your own booking lead times against these Borlänge averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Borlänge?
Guests in Borlänge stay about 5.6 nights on average, generating roughly 408 reservations and 14.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Borlänge
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Borlänge
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 14.1 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Dec (8.1 nights) and shorten in Apr (3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Borlänge Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
41.4% of total
2 Nights
6 listings
20.7% of total
3 Nights
6 listings
20.7% of total
4-6 Nights
1 listings
3.4% of total
30+ Nights
4 listings
13.8% of total
Key Insights
- The most prevalent minimum stay requirement in Borlänge is 1 Night, adopted by 41.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.1%) of the Borlänge Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (13.8%) caters to monthly stays (30+ nights) in Borlänge, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 41.4% of Borlänge hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 13.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Borlänge.
Borlänge Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
1 listings
3.4% of total
Flexible
16 listings
55.2% of total
Moderate
7 listings
24.1% of total
Firm
4 listings
13.8% of total
Strict
1 listings
3.4% of total
Cancellation Policy Insights for Borlänge
- The prevailing Airbnb cancellation policy trend in Borlänge is Flexible, used by 55.2% of listings.
- The market strongly favors guest-friendly terms, with 79.3% of listings offering Flexible or Moderate policies. This suggests guests in Borlänge may expect booking flexibility.
- Strict cancellation policies are quite rare (3.4%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 55.2% market standard in Borlänge.
- Given the high prevalence of Flexible policies (55.2%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 3.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Borlänge.
How Much Are Airbnb Cleaning Fees in Borlänge?
Cleaning fees in Borlänge are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Borlänge
- Only 34.5% of listings charge a cleaning fee, suggesting that most hosts in Borlänge bundle cleaning costs into the nightly rate.
- The gap between the average ($87) and median ($56) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 5.4% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Borlänge median of $56. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Borlänge Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Borlängebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa in central Borlänge
Entire Place • 4 bedrooms
Two rooms, private kitchen, bathroom and entrance
Entire Place • 2 bedrooms
Cabin in Båtsta
Entire Place • 2 bedrooms
Newly renovated cottage on horse farm
Entire Place • 1 bedroom
Cozy cottage with sauna. Close to Romme Alpin.
Entire Place • 1 bedroom
One room, private kitchen, bathroom and entrance
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Borlänge?
Learn from the best! This table showcases top-performing Airbnb hosts in Borlänge based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Henrik | 1 | $37,267 | 48 | 5.00/5.0 |
| Ola | 2 | $33,559 | 131 | 4.92/5.0 |
| Gosia | 2 | $21,953 | 17 | 4.83/5.0 |
| Lipe Fastigheter | 3 | $21,381 | 11 | 4.19/5.0 |
| Dan | 1 | $19,050 | 98 | 4.88/5.0 |
| Lars | 2 | $17,657 | 97 | 4.74/5.0 |
| Anna | 1 | $16,201 | 72 | 4.92/5.0 |
| Anette | 1 | $14,082 | 70 | 4.91/5.0 |
| Hans | 1 | $11,583 | 39 | 4.97/5.0 |
| Kerstin | 1 | $10,912 | 47 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Borlänge.
Who Are the Airbnb Hosts in Borlänge?
Borlänge has a relatively balanced host base.
Host Profile Insights for Borlänge
- A 41.4% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 3.4% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 72.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 24.1% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Borlänge averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Borlänge
These are the highest-grossing professional property management operations in Borlänge, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Novasol | 1 | $6,141 | $134 | 26.3% | N/A |
Management Company Insights for Borlänge
- The leading management company, Novasol, operates 1 listings with $6,141 in gross revenue — a useful benchmark for what scale looks like in Borlänge.
- Top managers average 1 properties each, suggesting professional management in Borlänge still operates at a relatively boutique scale.
Recommendations
- With only 3.4% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Borlänge's Airbnb Market Compare to Nearby Cities?
How does the Borlänge Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Nora, Borlänge has 12 percentage points lower occupancy and about $17 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Flen | 12 | $1,941 | $184.84 | 37% |
| Kristinehamns kommun | 27 | $1,506 | $167.91 | 37% |
| Karlskoga kommun | 17 | $1,502 | $179.20 | 42% |
| Storfors kommun | 15 | $1,436 | $224.24 | 42% |
| Tällberg | 18 | $1,418 | $202.87 | 42% |
| Degerfors kommun | 14 | $1,353 | $165.39 | 42% |
| Nora | 12 | $1,341 | $137.48 | 45% |
| Katrineholms kommun | 35 | $1,286 | $186.53 | 37% |
| Järvsö | 62 | $1,245 | $186.97 | 31% |
| Borlänge kommun | 46 | $1,211 | $158.77 | 34% |
Frequently Asked Questions About Airbnb in Borlänge
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Borlänge.
How much do Airbnb hosts make in Borlänge?
Borlänge hosts earn about $9,275 per year on average, with an average nightly rate of $121 and RevPAR of $38. Those figures describe the typical revenue environment for active listings in Borlänge, Dalarna County, not the ceiling for the best operators. Source: AirROI 2026 data, Borlänge market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Borlänge?
The average Airbnb occupancy rate in Borlänge is 33.1%. February is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Borlänge?
Listings in Borlänge average $121 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Borlänge?
Borlänge currently has about 29 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Borlänge?
AirROI currently classifies the short-term rental regulation level in Borlänge as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Borlänge?
RevPAR in Borlänge is about $38. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Borlänge?
Occupancy of 33.1% means Borlänge is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $9,275, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Borlänge?
The average booking lead time in Borlänge is about 55 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Borlänge?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Borlänge include Borlänge City Center, Hagaström, Falu Gruva. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Borlänge?
entire_home listings make up 86.2% of the active supply in Borlänge. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Borlänge compare to nearby Airbnb markets?
Among neighboring markets, Flen posts $23,290 in average annual revenue with 37.4% occupancy, compared to Borlänge's $9,275 and 33.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Borlänge?
The average Airbnb stay length in Borlänge is about 5.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Borlänge?
Airbnb listings in Borlänge average 4.8 out of 5 overall. About 48.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Borlänge?
Outdoor dining area and Dining table are among the strongest revenue-linked amenities in Borlänge. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Borlänge?
Yes. About 34.5% of active Airbnb listings in Borlänge charge a cleaning fee, and the average fee is $87. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Borlänge?
A 41.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.