Salems kommun, Stockholm County Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Salems kommun, Stockholm County? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $10,969 per year — at a $168 nightly rate, 33.7% occupancy, and a $58 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 20 active listings, Salems kommun is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 185.7% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Salems kommun?
In Salems kommun, the headline Airbnb metrics are $10,969 in average annual revenue,33.7% occupancy, $168 ADR, and $58 in RevPAR, and guests book about 48 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Salems kommun?
Understanding the monthly revenue variations for Airbnb listings in Salems kommun is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Salems kommun is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Salems kommun across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,172+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,569 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,173 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $556, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Salems kommun
What Is the Monthly Airbnb Occupancy Rate in Salems kommun?
Maximize your bookings by understanding the Salems kommun STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Salems kommun:
- Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Salems kommun
What Is the Average Airbnb Nightly Rate in Salems kommun?
Effective short term rental pricing strategy in Salems kommun involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Salems kommun typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $301+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $229 or more.
- Typical properties (Median) charge around $120 per night.
- Entry-level properties (Bottom 25%) earn around $84 per night.
Average Daily Rate (ADR) Trend by Month in Salems kommun
What Is the RevPAR for Airbnb in Salems kommun?
RevPAR in Salems kommun is currently $58. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $16 RevPAR.
- Typical properties (Median) generate $39 RevPAR.
- Strong performers (Top 25%) earn $68 RevPAR.
- Best-in-class (Top 10%) achieve $123 RevPAR.
Average Monthly RevPAR Trend in Salems kommun
RevPAR Insights for Salems kommun
- The average RevPAR in Salems kommun is $58. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($123) and bottom 25% ($16) is $108, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Salems kommun benchmarks. If your RevPAR falls below the median of $39, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $68+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Salems kommun?
Salems kommun's peak Airbnb season falls in August, July, September, while the softest stretch is February, March, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $2,946 per month
- Occupancy rates average 49.2%
- Daily rates average $158
Shoulder Season
- Revenue averages $1,836 per month
- Occupancy maintains around 30.7%
- Daily rates hold near $155
Low Season (February, March, December)
- Revenue drops to average $1,128 per month
- Occupancy decreases to average 14.6%
- Daily rates adjust to average $172
Seasonality Insights for Salems kommun
- Airbnb seasonality in Salems kommun is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Salems kommun's highest earning potential, with monthly revenues climbing to $3,465, occupancy reaching 58.1%, and ADRs peaking at $177.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $768, occupancy could drop to 11.4%, and ADRs may adjust to $136.
- Lower occupancy paired with meaningful seasonality means hosts in Salems kommun need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Salems kommun, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Salems kommun?
Low regulation and minimal registration activity in Salems kommun, Stockholm County, Sweden point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Salems kommun to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Salems kommun?
With a compact short-term rental market, Salems kommun gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sundbyberg | A rapidly developing area with a mix of urban and suburban feel, close to Stockholm City. Offers good transport links and a diverse range of restaurants and parks, making it attractive for both tourists and business travelers. | Mall of Scandinavia, Sundbybergs Centrum, Duvbo Park, Bromma Airport, Råstasjön lake |
| Solna | A vibrant district featuring shopping, dining, and entertainment options. Home to major companies and close to Stockholm's attractions, making it ideal for business and leisure stays. | Friends Arena, Solna Shopping Center, Haga Park, The Swedish Museum of Natural History, Solna Business Park |
| Bromma | Known for its calm environment and proximity to nature, Bromma is attractive to those looking for a peaceful retreat while still being close to the city. It's also home to the Bromma Airport. | Bromma Blocks, Bromma Airport, Bromma Golf, Mariebergsskogen, Nockebybron bridge |
| Kista | Kista is the center of Sweden's IT and telecom industry, attracting business travelers and tech professionals. It also offers a variety of shopping and dining options. | Kista Galleria, Kista Science City, Kista Sports Hall, Görvälns Slott, Rinkebystråket |
| Rinkeby | A multicultural area that offers a unique experience with diverse cultures and cuisines. It's appealing for those looking to experience local life away from tourist hotspots. | Parks and recreational areas, Local markets, Cultural events, Community centers, Nearby shopping areas |
| Djursholm | A picturesque suburb known for its beautiful houses and waterfront views. It's a calm and affluent area, appealing to families and those seeking tranquility while still having access to Stockholm. | Djursholms Castle, Djursholms Strand, Local parks, Djursholm's shopping district, Nearby beaches |
| Lidingö | An island suburb that offers beautiful nature, parks, and waterfront locations. Ideal for those looking for a calm atmosphere with outdoor activities, yet close to the city. | Lidingö Golf Club, Bondsjöhögen, Elfvik Nature Reserve, Lidingö Museum, Nearby beaches |
| Hägersten | A developing area that balances urban living with nature. Offers a good selection of restaurants and parks, making it a desirable spot for visitors. | Västertorp Centrum, Liljeholmen shopping mall, Hägerstensåsen Park, Nearby lakes, Public transport links to central Stockholm |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Salems kommun offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Salems kommun?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Salems kommun
- The Salems kommun Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Salems kommun, House properties are the most common (55%), reflecting the local real estate landscape.
- Houses represent a significant 55% portion, catering likely to families or larger groups.
- The presence of 10% Hotel/Boutique listings indicates integration with traditional hospitality.
Salems kommun Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Salems kommun
- The dominant room capacity in Salems kommun is 1 bedroom listings, making up 25% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 50.0% of the active Airbnb listings in Salems kommun, indicating a high concentration in these sizes.
- A significant 45.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Salems kommun.
Salems kommun Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Salems kommun
- The most common guest capacity trend in Salems kommun vacation rentals is listings accommodating 4 guests (30%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Salems kommun STR market, accounting for 50.0% of listings.
- 45.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Salems kommun.
- On average, properties in Salems kommun are equipped to host 4.9 guests.
How Do Listings in Salems kommun Compare on Quality?
Listing quality in Salems kommun can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Salems kommun
- At 27.7 photos per listing on average, Salems kommun hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 20.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Salems kommun averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Salems kommun?
Amenity Prevalence
Amenity Insights for Salems kommun
- Essential amenities in Salems kommun that guests expect include: Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Outdoor dining area, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Salems kommun: Free parking on premises, Kitchen.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Smoke alarm or Outdoor dining area to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Salems kommun to stay competitive.
Which Airbnb Amenities Boost Revenue in Salems kommun?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Salems kommun, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Refrigerator | 75.0% | $14,008 | $1,850 | 657.0% |
Fire extinguisher | 60.0% | $16,661 | $2,431 | 585.4% |
Lake access | 50.0% | $17,929 | $4,009 | 347.2% |
First aid kit | 45.0% | $19,134 | $4,289 | 346.2% |
Patio or balcony | 60.0% | $15,701 | $3,871 | 305.6% |
Beach access | 30.0% | $21,478 | $6,465 | 232.2% |
TV | 70.0% | $13,780 | $4,409 | 212.6% |
Oven | 65.0% | $14,385 | $4,624 | 211.1% |
Dedicated workspace | 50.0% | $16,461 | $5,477 | 200.6% |
BBQ grill | 70.0% | $13,224 | $5,707 | 131.7% |
Revenue Impact Insights for Salems kommun
- Refrigerator tops the revenue impact list with a 657.0% uplift — listings with this amenity earn $14,008 vs. $1,850 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Salems kommun STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Salems kommun. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSalems kommun Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Salems kommun
- The typical guest profile for Airbnb in Salems kommun consists of predominantly international visitors (81%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 18.6% of guests.
- Key international markets include Sweden (18.6%) and Germany (16.3%).
- Top languages spoken are English (42%) followed by German (14%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Salems kommun?
Listings in Salems kommun average 4.83 out of 5 overall, with about 21.2 reviews per active listing and 25.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Salems kommun
- With an overall rating of 4.83, Salems kommun listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.91), while Cleanliness (4.68) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 25.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 25.0% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Salems kommun Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Salems kommun
- The most common availability pattern in Salems kommun falls within the 271-366 days range, representing 80% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Salems kommun (45%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Salems kommun?
Average Booking Lead Time by Month
Booking Lead Time Insights for Salems kommun
- The overall average booking lead time for vacation rentals in Salems kommun is 48 days.
- Guests book furthest in advance for stays during July (average 72 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 7 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (66 days avg.) sees the longest lead times, while Winter (15 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Salems kommun.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 66 days) to capture early planners.
- Monitor your own booking lead times against these Salems kommun averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Salems kommun?
Guests in Salems kommun stay about 6.1 nights on average, generating roughly 189 reservations and 9.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Salems kommun
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Salems kommun
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- Stay lengths peak in Aug (8.1 nights) and shorten in Feb (3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Salems kommun Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
30% of total
2 Nights
4 listings
20% of total
4-6 Nights
2 listings
10% of total
7-29 Nights
1 listings
5% of total
30+ Nights
7 listings
35% of total
Key Insights
- The most prevalent minimum stay requirement in Salems kommun is 30+ Nights, adopted by 35% of listings. This highlights the market's preference for longer commitments.
- A significant segment (35%) caters to monthly stays (30+ nights) in Salems kommun, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 35% of Salems kommun hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 35% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Salems kommun.
Salems kommun Airbnb Cancellation Policy Trends Analysis (2026)
Limited
2 listings
10% of total
Flexible
9 listings
45% of total
Moderate
5 listings
25% of total
Firm
4 listings
20% of total
Cancellation Policy Insights for Salems kommun
- The prevailing Airbnb cancellation policy trend in Salems kommun is Flexible, used by 45% of listings.
- There's a relatively balanced mix between guest-friendly (70.0%) and stricter (20.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 45% market standard in Salems kommun.
- Regularly review your cancellation policy against competitors and market demand shifts in Salems kommun.
How Much Are Airbnb Cleaning Fees in Salems kommun?
Cleaning fees in Salems kommun are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Salems kommun
- About 50.0% of Salems kommun listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $97 is close to the median ($92), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 9.4% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Salems kommun median of $92. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Salems kommun Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Salems kommunbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Quiet and cozy.
Entire Place • 4 bedrooms
Villa near the lake with large yard
Entire Place • 5 bedrooms
Homely house by Nature Reserve and lake
Entire Place • 4 bedrooms
Enchanting private lakeside retreat
Entire Place • 2 bedrooms
Nice villa with lake property and swimming
Entire Place • 4 bedrooms
Detached guest house with nice views
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Salems kommun?
Learn from the best! This table showcases top-performing Airbnb hosts in Salems kommun based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Carsten | 1 | $38,605 | 8 | 4.88/5.0 |
| Anna | 1 | $37,709 | 19 | 4.95/5.0 |
| Johan | 1 | $33,876 | 6 | 4.67/5.0 |
| Elin | 1 | $24,703 | 10 | 5.00/5.0 |
| Carin | 1 | $17,171 | 3 | 5.00/5.0 |
| Mauro | 1 | $14,136 | 38 | 4.89/5.0 |
| Björn | 1 | $10,325 | 108 | 4.80/5.0 |
| Moa | 1 | $7,460 | 35 | 4.69/5.0 |
| Cecilia | 1 | $7,243 | 75 | 4.91/5.0 |
| Ninva | 2 | $6,845 | 7 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Salems kommun.
Who Are the Airbnb Hosts in Salems kommun?
Salems kommun has a relatively balanced host base.
Host Profile Insights for Salems kommun
- Only 25.0% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 65.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 25.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Salems kommun averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Salems kommun's Airbnb Market Compare to Nearby Cities?
How does the Salems kommun Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Kungsholmen, Salems kommun has 28 percentage points lower occupancy and about $64 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Östermalm | 12 | $4,030 | $271.08 | 51% |
| Kungsholmen | 12 | $3,932 | $232.20 | 62% |
| Södermalm | 33 | $2,773 | $199.91 | 58% |
| Sandhamn | 17 | $2,419 | $446.57 | 42% |
| Vaxholms kommun | 17 | $2,338 | $370.31 | 43% |
| Brevikshalvön | 10 | $2,325 | $204.78 | 45% |
| Skärmarö | 15 | $2,310 | $372.82 | 37% |
| Strömma | 17 | $2,256 | $286.42 | 41% |
| Älgö | 35 | $2,207 | $392.30 | 40% |
| Österskär | 12 | $2,168 | $339.08 | 48% |
Frequently Asked Questions About Airbnb in Salems kommun
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Salems kommun.
How much do Airbnb hosts make in Salems kommun?
Salems kommun hosts earn about $10,969 per year on average, with an average nightly rate of $168 and RevPAR of $58. Those figures describe the typical revenue environment for active listings in Salems kommun, Stockholm County, not the ceiling for the best operators. Source: AirROI 2026 data, Salems kommun market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Salems kommun?
The average Airbnb occupancy rate in Salems kommun is 33.7%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Salems kommun?
Listings in Salems kommun average $168 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Salems kommun?
Salems kommun currently has about 20 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Salems kommun?
AirROI currently classifies the short-term rental regulation level in Salems kommun as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Salems kommun?
RevPAR in Salems kommun is about $58. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Salems kommun?
Occupancy of 33.7% means Salems kommun is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $10,969, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Salems kommun?
The average booking lead time in Salems kommun is about 48 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Salems kommun?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Salems kommun include Sundbyberg, Solna, Bromma. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Salems kommun?
entire_home listings make up 95.0% of the active supply in Salems kommun. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Salems kommun compare to nearby Airbnb markets?
Among neighboring markets, Östermalm posts $48,366 in average annual revenue with 51.1% occupancy, compared to Salems kommun's $10,969 and 33.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Salems kommun?
The average Airbnb stay length in Salems kommun is about 6.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Salems kommun?
Airbnb listings in Salems kommun average 4.83 out of 5 overall. About 25.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Salems kommun?
Refrigerator and Fire extinguisher are among the strongest revenue-linked amenities in Salems kommun. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Salems kommun?
Yes. About 50.0% of active Airbnb listings in Salems kommun charge a cleaning fee, and the average fee is $97. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Salems kommun?
At 25.0%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.