Manor house with waterfront property in the Stockholm Archipelago. Entire home · 5 bedrooms Rated 5.00 - Revenue
- kr 590,137
- Occupancy
- 27.8%
- Daily rate
- kr 5,338
Prices in
Airbnb market data · 202612 months to October 2026
Norrtälje, Sweden Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Norrtälje brought in kr 151,930 over the 12 months through October 2026, about 29% less than the Stockholms län average of kr 215,429.
The short answer
Norrtälje Airbnb Market at a Glance
Norrtälje is priced below the Stockholms län average. Listings averaged kr 1,981 a night, about 15% less than that average of kr 2,340, and were booked on 41% of available nights, close to its 43% occupancy.
Timing matters: in July, usually the best month, the average listing earns about 4.7 times as much as in April, usually the slowest.
With 50 active listings, Norrtälje is the second-largest of 5 Stockholms län markets AirROI tracks.
Browse the live Norrtälje Airbnb market See Every Norrtälje ListingRevenue
How Much Do Airbnb Hosts Make in Norrtälje?
Gross bookings per Norrtälje listing averaged kr 151,930 over the 12 months to October 2026 (Stockholms län average: kr 215,429), before cleaning, platform and management costs and taxes.
In a typical year, the average Norrtälje listing brings in kr 39,700 in July, its best month, and kr 8,480 in April, its slowest. February runs within 2% of April, so either can be the slowest in a given year. The three strongest months bring in 47% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.6 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn kr 37,800+ a month, about 2.7 times the typical property.
- Strong performers (top 25%) earn kr 25,000 or more, roughly kr 11,000 a month above the median.
- Typical properties (median) earn about kr 14,000 a month.
- Entry-level properties (bottom 25%) earn kr 6,770 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 4.7 times what April does
Average revenue per active listing, by month, October 2024 to September 2026
Monthly average kr 42,300 kr 5,970
The dashed line is the average of the months shown, kr 16,400. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Norrtälje Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
July 2026 led on revenue and bookings; nightly rates peaked in June 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | kr 9,838 | 20.1% | kr 1,884 | kr 317 | 21 days | 4.4 nights |
| Nov 2025 | kr 11,943 | 29.0% | kr 1,898 | kr 398 | 4 days | 5.7 nights |
| Dec 2025 | kr 20,340 | 31.1% | kr 1,890 | kr 656 | 21 days | 4 nights |
| Jan 2026 | kr 8,838 | 19.4% | kr 1,861 | kr 285 | 24 days | 6.3 nights |
| Feb 2026 | kr 10,811 | 25.8% | kr 1,880 | kr 386 | 15 days | 3.3 nights |
| Mar 2026 | kr 11,876 | 20.7% | kr 1,903 | kr 383 | 13 days | 4.4 nights |
| Apr 2026 | kr 10,987 | 18.9% | kr 1,971 | kr 366 | 17 days | 4.5 nights |
| May 2026 | kr 17,960 | 33.0% | kr 1,967 | kr 579 | 38 days | 5.8 nights |
| Jun 2026 | kr 29,471 | 48.8% | kr 2,096 | kr 982 | 49 days | 5 nights |
| Jul 2026 | kr 42,269 | 65.2% | kr 1,995 | kr 1,364 | 73 days | 6.8 nights |
| Aug 2026 | kr 27,828 | 52.3% | kr 1,985 | kr 898 | 69 days | 4.4 nights |
| Sep 2026 | kr 23,526 | 49.1% | kr 1,915 | kr 784 | 21 days | 5.5 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Norrtälje listing earns about kr 14,000 a month, but one property can land well above or below that. The Airbnb revenue calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in Norrtälje Profitable?
Yes, when it's run well. The average Norrtälje Airbnb took in kr 151,930 in the 12 months to October 2026, and run by its owner at everyday costs, about kr 8,500 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about kr 15,300 a month.
Cleaning it yourself keeps the kr 10,600 a year guests pay in cleaning fees, for about kr 9,400 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about kr 7,300 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Norrtälje Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | kr 141,330 | kr 251,900 |
| Cleaning fees guests pay7% of Norrtälje bookings | kr 10,600 | kr 18,900 |
| Gross bookings | kr 151,930 | kr 270,800 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 90% of Norrtälje listings on Simplified Pricing, 3% for the rest | −kr 21,700 | −kr 38,600 |
| Cleaning and laundryPaid for by the cleaning fee; kr 0 if you clean yourself | −kr 10,600 | −kr 18,900 |
| Utilities and internetAbout 5% of bookings | −kr 7,600 | −kr 13,500 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −kr 3,000 | −kr 5,400 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −kr 4,600 | −kr 8,100 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −kr 1,500 | −kr 1,500 |
| Permit and registrationWhere one is required | −kr 800 | −kr 800 |
| Managementkr 0 when you run it; co-hosts charge from about 10% of nightly bookings | kr 0 | kr 0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | kr 0 | kr 0 |
| Lodging taxesAdded to the guest's bill and passed on | kr 0 | kr 0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −kr 49,800 | −kr 86,800 |
| Left for housing costs, then profit | kr 102,130about kr 8,500 a month | kr 184,000about kr 15,300 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Norrtälje Airbnb Profit
The estimate starts from Norrtälje's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Norrtälje home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Norrtälje's Top Earners Get There
- More nights booked. The busiest quarter of Norrtälje listings are booked on 51% or more of their nights, against 31% for the median listing. Ten more booked nights a year at the median rate of kr 1,655 adds about kr 16,600 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge kr 2,085 a night or more, against a median of kr 1,655. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about kr 14,100 a year.
- Open for the busy months. In a typical year, July brings the average listing about kr 39,700, against kr 8,480 in April, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Norrtälje listings average 4.87 stars, and 48% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about kr 22,600 a month, against kr 12,700 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Norrtälje?
Norrtälje listings were booked on 41% of the nights they were open over the past year, 2 percentage points below the Stockholms län average (43%) and 2 points above the Sweden average (39%). In a typical year, occupancy swings from 19% in January to 62% in July.
The busiest tenth of listings are booked about four times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 66%+ of open nights, 35 points above the median.
- Strong performers (top 25%) fill 51% or more, roughly four nights a week.
- Typical properties (median) fill about 31% of open nights.
- Entry-level properties (bottom 25%) fill 16% or less, under two nights a week.
July is usually the busiest month in Norrtälje, January the quietest
Share of open nights booked, by month, October 2024 to September 2026
Monthly average 35% 65% 19%
The 12-month rate of 41% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Norrtälje?
The average nightly rate in Norrtälje, known as ADR (average daily rate), was kr 1,981 over the past year, about 15% below the Stockholms län average of kr 2,340 and about 6% above the Sweden average of kr 1,865. In a typical year, rates peak in June at about kr 2,080 and bottom out in October and December at about kr 1,585.
Prices span a wide range: the top 10% charge about 3.8 times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge kr 3,780+ a night, about 2.3 times the median.
- Strong performers (top 25%) charge kr 2,085 or more, about kr 430 above the median.
- Typical properties (median) charge about kr 1,655 a night.
- Entry-level properties (bottom 25%) charge kr 1,005 or less, about 61% of the median.
June rates run 31% above October's
Average nightly rate (ADR), by month, October 2024 to September 2026
Monthly average kr 2,100 kr 1,290
The dashed line is the average of the months shown, kr 1,810. The 12-month ADR of kr 1,981 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Norrtälje?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Norrtälje it averaged kr 804 over the past year, from about kr 283 in a typical April to about kr 1,280 in a typical July.
Per open night, by tier:
- Best-in-class properties (top 10%) earn kr 1,590+ per open night, about 2.4 times the median.
- Strong performers (top 25%) earn kr 1,050 or more, about kr 380 a night above the median.
- Typical properties (median) earn about kr 671 per open night.
- Entry-level properties (bottom 25%) earn kr 392 or less, about 58% of the median.
July RevPAR is about 4.5 times April's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
Monthly average kr 1,360 kr 199
The dashed line is the average of the months shown, kr 537. The 12-month RevPAR of kr 804 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Norrtälje
Norrtälje has one high season, June through August, which makes it a highly seasonal market. Business is slowest from January to April and slows again in October and November. A listing earns about 2.8 times as much a month in June through August as in December through February.
Average revenue by month in Norrtälje
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average kr 39,700 kr 8,480
The dashed line is the average of the 12 calendar months, kr 16,300.
Revenue by month in Norrtälje in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | kr 8,840 |
| February | Low season | kr 8,590 |
| March | Low season | kr 9,470 |
| April | Low season | kr 8,480 |
| May | Shoulder season | kr 16,500 |
| June | High season | kr 25,200 |
| July | High season | kr 39,700 |
| August | High season | kr 26,900 |
| September | Shoulder season | kr 17,100 |
| October | Low season | kr 9,870 |
| November | Low season | kr 9,420 |
| December | Shoulder season | kr 15,100 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJune–August | kr 30,600 | 52% | kr 1,990 |
| Shoulder seasonMay, September, December | kr 16,200 | 36% | kr 1,799 |
| Low seasonJanuary–April, October–November | kr 9,110 | 24% | kr 1,772 |
How Far in Advance Do Guests Book Airbnb in Norrtälje?
Guests book Norrtälje stays 43 days ahead on average (about six weeks). August stays are booked furthest out, about 70 days ahead, and November stays closest to arrival, about 4 days. A typical August booking is made in early June.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
Monthly average 28 days 73 days 4 days
The 12-month figure of 43 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Norrtälje
None of the 50 active listings in Norrtälje display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Norrtälje.
Neighborhoods
Best Neighborhoods for Airbnb in Norrtälje
AirROI's area guide picks eight Norrtälje neighborhoods that draw short-term rental guests, led by Norrtälje City Center, Rimbo and Gräddö. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Norrtälje City Center | The heart of Norrtälje, offering a charming blend of historic buildings, shopping, and dining. A popular choice for tourists looking to explore local culture and history. | Norrtälje Waterfront, Norrtälje Museum, Kyrkotorget Square, Shopping streets, Art galleries |
| Rimbo | A small town with a cozy atmosphere, perfect for those looking to escape city life while still being close to amenities and nature. Attracts families and outdoor enthusiasts. | Rimbo Church, Nearby nature reserves, Local parks, Hiking trails |
| Gräddö | An idyllic archipelago destination ideal for summer vacations. Offers stunning sea views, beaches, and outdoor activities, making it attractive for vacationers. | Sundarbådan Beach, Local marina, Fishing spots, Kayaking opportunities |
| Rådmansö | An attractive rural area with beautiful landscapes and a peaceful atmosphere. Great for those looking for a quiet retreat. | Rådmansö Church, Nature walks, Scenic views, Picnic spots |
| Ritterhög | Known for its beautiful coastal views and tranquility, perfect for those wanting to relax and enjoy nature. Suitable for couples and families. | Coastal paths, Fishing areas, Boating opportunities |
| Häverödal | A serene locality surrounded by picturesque nature, perfect for nature lovers. Popular among those seeking quieter stays away from the bustling city. | Nature reserves, Walking trails, Local flora and fauna |
| Bergshamra | A developing area close to Norrtälje with access to beautiful green spaces. Suitable for guests interested in both urban and nature experiences. | Green parks, Walking paths, Community events |
| Älmsta | A quaint village setting that offers a glimpse of rural Swedish life. Indicates a growing interest in rural tourism and local experiences. | Local farms, Community markets, Scenic countryside |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Norrtälje Airbnb Listings by Type and Size
Nine in ten Airbnbs in Norrtälje are entire homes (90%), with private rooms at 10%. Houses are the most common property type at 48%, about 1.7 times the share of cabins and other outdoor stays (28%).
Nearly all listings rent the whole place
Norrtälje Airbnb listings by room type
- Entire home 90%
- Private room 10%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 90.0% | 45 |
| Private room | 10.0% | 5 |
Listings by property type
Norrtälje Airbnb listings by property type
- House 48%
- Cabin/Outdoor 28%
- Apartment/Condo 14%
- Hotel/Boutique 10%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| House | 48.0% | 24 |
| Cabin/Outdoor | 28.0% | 14 |
| Apartment/Condo | 14.0% | 7 |
| Hotel/Boutique | 10.0% | 5 |
How Many Bedrooms Do Airbnb Listings in Norrtälje Have?
Most Norrtälje homes are built for groups: 62% of entire homes have three or more bedrooms, and three-bedroom homes are the most common size (29%). Shares are of the 45 entire homes that give a bedroom count; rented rooms are left out.
Norrtälje entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
20%
18%
29%
20%
13%
Bedroom counts in numbers
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 20.0% | 9 |
| 2 bedrooms | 17.8% | 8 |
| 3 bedrooms | 28.9% | 13 |
| 4 bedrooms | 20.0% | 9 |
| 5+ bedrooms | 13.3% | 6 |
How Many Guests Do Airbnbs in Norrtälje Sleep?
Norrtälje is a group-trip market: 33% of listings sleep eight or more guests, about twice the share of the next most common size, two guests (17%).
Norrtälje listings by guest capacity
Share of listings by the number of guests they sleep
17%
2%
17%
13%
15%
4%
33%
Guest capacity in numbers
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 2 guests | 16.7% | 8 |
| 3 guests | 2.1% | 1 |
| 4 guests | 16.7% | 8 |
| 5 guests | 12.5% | 6 |
| 6 guests | 14.6% | 7 |
| 7 guests | 4.2% | 2 |
| 8+ guests | 33.3% | 16 |
How Norrtälje Airbnb Listings Are Set Up
Norrtälje hosts set up an average of 4.2 beds per listing. Only 46% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 26
- Beds per listing
- 4.2
- Show exact location
- 46%
What Amenities Do Airbnb Listings in Norrtälje Offer?
Fireplaces are common in Norrtälje: 42% of listings have one, and 88% offer free parking on site. Only 42% of listings have air conditioning.
Share of Norrtälje listings with each common amenity
Guests
Who Books Airbnbs in Norrtälje?
Norrtälje splits its demand between home and abroad: 55% of guests who left reviews live outside Sweden, led by visitors from Finland and Germany. Guests speak a mix of languages: English leads at 38%, followed by Swedish and German.
55% of Norrtälje guests come from abroad
Where guests who left reviews live
- International 55%
- Domestic 45%
Where Norrtälje guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| Stockholm | 21.4% |
| Helsinki | 3.1% |
| Oslo | 1.6% |
| Mora | 1.0% |
| Uppsala | 1.0% |
Where Norrtälje guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| Sweden | 44.7% |
| Finland | 10.7% |
| Germany | 9.6% |
| France | 4.6% |
| United States | 4.1% |
Languages spoken by Norrtälje guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 37.8% |
| Swedish | 20.8% |
| German | 9.7% |
| French | 5.8% |
| Finnish | 5.8% |
What Are Airbnb Guest Ratings in Norrtälje?
Norrtälje Airbnbs average 4.87 stars, and 48% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on cleanliness and value for money: both score 4.75, against 4.94 for host communication.
Communication scores highest in Norrtälje; cleanliness and value tie for lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.85 |
| Cleanliness | 4.75 |
| Communication | 4.94 |
| Location | 4.88 |
| Check-in | 4.93 |
| Value | 4.75 |
Booking patterns
How Guests Book in Norrtälje: Stays, Rules and Fees
94% of Norrtälje listings are open to guests more than 180 days a year, but only 6% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 50% of listings; blocked nights include any the host closes off.
Days a year Norrtälje listings are open to guests
Share of listings by days a year
- 271-366 days 64%
- 181-270 days 30%
- 91-180 days 6%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 64.0% | 32 |
| 181-270 days | 30.0% | 15 |
| 91-180 days | 6.0% | 3 |
Days a year Norrtälje listings are booked or blocked
Share of listings by days a year
- 181-270 days 6%
- 91-180 days 32%
- 31-90 days 50%
- 1-30 days 12%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 6.0% | 3 |
| 91-180 days | 32.0% | 16 |
| 31-90 days | 50.0% | 25 |
| 1-30 days | 12.0% | 6 |
What Is the Average Length of Stay for Airbnb in Norrtälje?
The average Norrtälje booking lasts 5.5 nights, longest in January and shortest in February. Listings took about 14 bookings each over the year. More than six in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Norrtälje
Average nights per booking, by month of stay
Average 4.3 nights 6.3 nights 2.6 nights
Two-year average by calendar month.
Norrtälje Airbnb Minimum Stay Requirements
About seven in ten listings in Norrtälje accept stays of one or two nights.
Minimum stay set by Norrtälje listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in Norrtälje?
Moderate is the most common cancellation policy in Norrtälje, used by 38% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: more than seven in ten listings offer Flexible or Moderate terms, against 16% on Firm or stricter ones.
Cancellation policies of Norrtälje listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in Norrtälje?
About six in ten Norrtälje listings charge a cleaning fee. The typical fee is kr 566, and some higher fees lift the average to kr 1,028. Spread over the average stay of 5.5 nights, that adds roughly kr 100 a night to what guests pay. For listings that charge one, cleaning fees make up about 7% of gross revenue.
- Median cleaning fee
- kr 566
- Average cleaning fee
- kr 1,028
- Listings charging a fee
- 60.0%
- Share of gross revenue
- 7.0%
Top earners
Top-Earning Airbnbs and Hosts in Norrtälje
The top-grossing Airbnb in Norrtälje, a five-bedroom home, took in kr 590,000 over the past year, about 3.9 times the city's average of kr 152,000.
Manor house with waterfront property in the Stockholm Archipelago. Entire home · 5 bedrooms Rated 5.00 
Viola's Garden Norrtälje Entire home · 3 bedrooms Rated 4.91 - Revenue
- kr 440,650
- Occupancy
- 60.7%
- Daily rate
- kr 1,904
Stockholm Archipelago - Rådmansö - Waterfront Entire home · 3 bedrooms Rated 4.83 - Revenue
- kr 402,132
- Occupancy
- 28.5%
- Daily rate
- kr 5,417
Rustic Timber House Retreat Entire home · 4 bedrooms Rated 4.94 - Revenue
- kr 400,415
- Occupancy
- 64.2%
- Daily rate
- kr 1,944
Spacious & Cozy Country Guest House Near Norrtälje Entire home · 5 bedrooms Rated 5.00 - Revenue
- kr 349,841
- Occupancy
- 48.1%
- Daily rate
- kr 2,424
Unique villa with pool & south-facing location Entire home · 4 bedrooms Rated 5.00 - Revenue
- kr 257,069
- Occupancy
- 34.3%
- Daily rate
- kr 4,605
Who Are the Airbnb Hosts in Norrtälje?
Fewer than 1% of Norrtälje listings are classed as professionally managed, though 30% of listings have a co-host. Superhosts run 32% of listings. Most hosts still vet their guests: only 16% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 90% of listings.
- Superhosts
- 32.0%
- Professional management
- 0.0%
- Cohosted listings
- 30.0%
- Instant Book enabled
- 16.0%
- Simplified Pricing
- 90.0%
Nearby markets
Norrtälje vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 52 km, Värmdö (50 km away, 54 listings) earned the most per listing, about 62% more than Norrtälje. Vaxholm was the busiest, booked on 44% of nights against 41% in Norrtälje.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Norrtälje kommun 7 km | 306 | kr 138,931 | kr 2,137 | 33% |
| Österåkers kommun 33 km | 104 | kr 179,656 | kr 2,616 | 37% |
| Åkersberga 40 km | 36 | kr 152,959 | kr 2,249 | 40% |
| Ytterby 44 km | 47 | kr 164,647 | kr 2,943 | 34% |
| Vaxholm 46 km | 85 | kr 223,665 | kr 3,240 | 44% |
| Värmdö kommun 49 km | 139 | kr 195,165 | kr 2,674 | 39% |
| Värmdö 50 km | 54 | kr 245,607 | kr 3,275 | 41% |
| Täby kommun 52 km | 34 | kr 139,053 | kr 2,028 | 42% |
Markets Similar to Norrtälje
Markets elsewhere in Sweden with a similar nightly rate and occupancy to Norrtälje:
- Tjörns kommun Airbnb data Sweden · kr 2,021/night · 40.9%
- Mölndal Airbnb data Sweden · kr 1,928/night · 41.0%
- Idre Airbnb data Sweden · kr 1,874/night · 41.2%
- Sälen Airbnb data Sweden · kr 2,111/night · 41.0%
- Gothenburg Airbnb data Sweden · kr 1,995/night · 39.6%
- Färjestaden Airbnb data Sweden · kr 2,188/night · 40.9%
FAQ
Norrtälje Airbnb FAQ
How much do Airbnb hosts make in Norrtälje?
An active Norrtälje Airbnb grossed kr 151,930 on average in the 12 months to October 2026, according to AirROI's tracking of 50 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in kr 25,000 or more in a typical month.
How much can I make on Airbnb in Norrtälje?
It depends most on the home's size, location and how it's run. The middle half of Norrtälje listings earn between kr 6,770 and kr 25,000 in a typical month, and the top tenth kr 37,800 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Norrtälje?
Listings in Norrtälje were booked on 41% of available nights over the past year. That compares with 43% for the Stockholms län average. July is usually the busiest month.
How much does an Airbnb cost per night in Norrtälje?
The average booked night in Norrtälje cost kr 1,981 before fees. Half of listings charge between kr 1,005 and kr 2,085, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Norrtälje?
None of the active Norrtälje listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Norrtälje?
Yes, when it's run well. The average Norrtälje Airbnb grossed kr 151,930 in the 12 months to October 2026, 29% below the Stockholms län average of kr 215,429. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, kr 102,130 a year (about kr 8,500 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about kr 15,300 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Norrtälje?
July usually pays best, averaging kr 39,700 per active listing over the past two years, and April usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Norrtälje?
Each night a Norrtälje listing was open to book earned kr 804 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made kr 1,590 or more.
How far in advance do guests book Airbnbs in Norrtälje?
Norrtälje stays were booked 43 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Norrtälje?
The average Norrtälje Airbnb stay lasted 5.5 nights over the past year. A listing took 14 reservations over the year on average.
How are Airbnbs in Norrtälje rated?
Guests rate Norrtälje Airbnbs 4.87 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Norrtälje?
Norrtälje City Center, Rimbo and Gräddö draw the most short-term rental interest in Norrtälje. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Norrtälje?
AirROI counted 50 active Airbnb listings in Norrtälje as of October 2026. The closest tracked market is Norrtälje kommun, 7 km away.
How much are Airbnb cleaning fees in Norrtälje?
In Norrtälje, about six in ten listings add a cleaning fee. The median fee is kr 566, and some higher fees lift the average to kr 1,028.
How many tourists visit Norrtälje, Sweden?
All of Sweden had 6.6 million international tourist arrivals in 2022, UN Tourism reports, via Our World in Data. AirROI estimates 681 Airbnb stays in Norrtälje, Sweden in the 12 months to October 2026, which counts bookings and not tourists. See Sweden tourism statistics.
Method
About This Data
Figures on this page cover 50 active Airbnb listings in Norrtälje from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Swedish kronor at kr 9.43 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.