Airbnb market data · 202512 months to April 2025
Horw, Switzerland Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Horw brought in CHF 19,362 over the 12 months through April 2025, across just 16 active listings, so a single property can move that figure.
AirROI's latest figures for Horw run through April 2025.
The short answer
Horw Airbnb Market at a Glance
Listings averaged CHF 189 a night and were booked on 52% of available nights.
Timing matters: in May, the best month, the average listing earned about five times as much as in March, the slowest. With only 16 active listings, a few bookings can reorder the months.
With 16 active listings, Horw is the tenth-largest of 10 Lucerne markets AirROI tracks.
Browse the live Horw Airbnb market See Every Horw ListingRevenue
How Much Do Airbnb Hosts Make in Horw?
Gross bookings per Horw listing averaged CHF 19,362 over the 12 months to April 2025 (Lucerne average: CHF 37,747), before cleaning, platform and management costs and taxes.
The average Horw listing brought in CHF 7,060 in May, its best month, and CHF 1,400 in March, its slowest. The three strongest months bring in 41% of a full year's revenue, where an even calendar would give any three months 25%.
Across Horw's 16 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn CHF 4,750+ a month, about 2.1 times the typical property.
- Strong performers (top 25%) earn CHF 3,830 or more, roughly CHF 1,600 a month above the median.
- Typical properties (median) earn about CHF 2,230 a month.
- Entry-level properties (bottom 25%) earn CHF 1,150 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
May earned about five times what March did
Average revenue per active listing, by month
The dashed line is the average of the months shown, CHF 2,970.
Horw Airbnb Data by Month
Latest 12 months in the April 2025 data.
May led on revenue. Nightly rates peaked in June and bookings in September, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| May 2024 | CHF 7,061 | 63.8% | CHF 288 | 87 days |
| Jun 2024 | CHF 2,887 | 63.6% | CHF 289 | 73 days |
| Jul 2024 | CHF 3,903 | 62.8% | CHF 284 | 43 days |
| Aug 2024 | CHF 3,389 | 64.9% | CHF 286 | 61 days |
| Sep 2024 | CHF 3,488 | 70.0% | CHF 285 | 38 days |
| Oct 2024 | CHF 2,464 | 52.0% | CHF 285 | 33 days |
| Nov 2024 | CHF 2,008 | 41.7% | CHF 285 | 24 days |
| Dec 2024 | CHF 2,059 | 33.3% | CHF 187 | 59 days |
| Jan 2025 | CHF 2,100 | 35.9% | CHF 187 | 46 days |
| Feb 2025 | CHF 1,760 | 36.9% | CHF 185 | 33 days |
| Mar 2025 | CHF 1,396 | 24.7% | CHF 195 | 47 days |
| Apr 2025 | CHF 3,154 | 44.7% | CHF 204 | 46 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
These are market-wide figures. To see what one particular Horw home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Horw Profitable?
Yes, when it's run well. The average Horw Airbnb took in CHF 19,362 in the 12 months to April 2025, and run by its owner at everyday costs, about CHF 1,180 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about CHF 2,040 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Horw Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | CHF 19,362 | CHF 33,290 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −CHF 3,000 | −CHF 5,160 |
| Utilities and internetAbout 5% of bookings | −CHF 970 | −CHF 1,660 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −CHF 390 | −CHF 670 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −CHF 580 | −CHF 1,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −CHF 190 | −CHF 190 |
| Permit and registrationWhere one is required | −CHF 100 | −CHF 100 |
| ManagementCHF 0 when you run it; co-hosts charge from about 10% of nightly bookings | CHF 0 | CHF 0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | CHF 0 | CHF 0 |
| Lodging taxesAdded to the guest's bill and passed on | CHF 0 | CHF 0 |
| Total running costsAbout 27% of bookings | −CHF 5,230 | −CHF 8,780 |
| Left for housing costs, then profit | CHF 14,132about CHF 1,180 a month | CHF 24,510about CHF 2,040 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Horw Airbnb Profit
The estimate starts from Horw's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Horw home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Horw's Top Earners Get There
- More nights booked. The busiest quarter of Horw listings are booked on 65% or more of their nights, against 52% for the median listing. Ten more booked nights a year at the median rate of CHF 120 adds about CHF 1,220 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge CHF 200 a night or more, against a median of CHF 120. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about CHF 1,940 a year.
- Open for the busy months. May brought the average listing about CHF 7,060, against CHF 1,400 in March, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about CHF 2,770 a month, against CHF 1,610 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Horw?
Horw listings were booked on 52% of the nights they were open over the past year, 3 percentage points above the Lucerne average (49%) and 13 points above the Switzerland average (39%). Occupancy swings from 25% in March to 70% in September.
Across Horw's 16 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 84%+ of open nights, 32 points above the median.
- Strong performers (top 25%) fill 65% or more, roughly five nights a week.
- Typical properties (median) fill about 52% of open nights.
- Entry-level properties (bottom 25%) fill 25% or less, under two nights a week.
September was the busiest month in Horw, March the quietest
Share of open nights booked, by month
Nightly rates
How Much Does an Airbnb Cost per Night in Horw?
The average nightly rate in Horw, known as ADR (average daily rate), was CHF 189 over the past year, about 24% below the Lucerne and Switzerland averages (CHF 250 and CHF 245). Rates swing with the seasons, from about CHF 185 in January and February to about CHF 290 in May and June.
Across Horw's 16 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge CHF 400+ a night, about 3.3 times the median.
- Strong performers (top 25%) charge CHF 200 or more, about CHF 80 above the median.
- Typical properties (median) charge about CHF 120 a night.
- Entry-level properties (bottom 25%) charge CHF 91 or less, about three-quarters of the median.
June rates ran 56% above February's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, CHF 247. The 12-month ADR of CHF 189 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
Seasonality
Best and Worst Months for Airbnb in Horw
With only 16 active listings, the monthly pattern in Horw is noisy, since a few long or pricey stays can lift a month; revenue peaked in May and bottomed out in March.
How Far in Advance Do Guests Book Airbnb in Horw?
Guests book Horw stays 48 days ahead on average (about seven weeks). May stays are booked furthest out, about 87 days ahead, and November stays closest to arrival, about 24 days. A typical May booking is made in mid-February.
May stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Permits
Airbnb Permits and Registration in Horw
None of the 16 active listings in Horw display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Horw.
Neighborhoods
Best Neighborhoods for Airbnb in Horw
AirROI's area guide picks eight Horw neighborhoods that draw short-term rental guests, led by Lakefront Horw, Historical Old Town and Horw Village Center. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Lakefront Horw | A picturesque area along the shores of Lake Lucerne, offering stunning views and opportunities for water activities. Ideal for tourists looking to enjoy nature and relaxation. | Lake Lucerne, Horw Beach, Hiking Trails, Boat Rentals, Scenic Walks |
| Historical Old Town | Rich in history and culture, this area features charming old buildings, shops, and restaurants. Perfect for travelers interested in Swiss heritage and local cuisine. | St. John's Church, Old Town Square, Local Markets, Café Culture, Historic Architecture |
| Horw Village Center | The bustling heart of Horw with shops, cafes, and local life. An ideal spot for visitors who want to experience the local lifestyle and community. | Local Cafés, Boutiques, Public Parks, Community Events, Historical Sites |
| Hiking Trails | Access to scenic hiking trails and outdoor adventures. Attracts active travelers and nature lovers looking to explore the mountains around Lucerne. | Mt. Pilatus, Mt. Rigi, Hiking Trails, Lakeside Walks, Nature Reserves |
| Cultural Hub | Home to various museums, galleries, and cultural events that reflect the rich artistic scene of the region. A magnet for culture enthusiasts. | Richard Wagner Museum, Lucerne Cultural Centre, Art Galleries, Theatre Events, Music Festivals |
| Local Farms | Scenic agricultural areas surrounding Horw that provide a glimpse into Swiss rural life, attracting guests interested in local produce and farm experiences. | Farmers Markets, Culinary Tours, Animal Petting Farms, Nature Walks, Cheese Tasting Tours |
| Public Transport Access | Well-connected area with excellent public transport links to Lucerne and surrounding regions, ideal for travelers wanting to explore the wider area easily. | Train Station, Bus Services, Accessibility to City Attractions, Transport to Mt. Pilatus, Convenient Travel Options |
| Family-Friendly Neighborhoods | Safe and welcoming neighborhoods that cater to families visiting the region. Features parks, playgrounds, and family-oriented activities. | Playgrounds, Family Parks, Nearby Schools, Community Activities, Safe Environment |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Horw vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 23 km, Vitznau (12 km away, 36 listings) earned the most per listing, about 2.6 times as much as Horw.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Kriens 3 km | 73 | CHF 27,281 | CHF 194 | 52% |
| Lucerne 4 km | 340 | CHF 45,471 | CHF 277 | 52% |
| Weggis 9 km | 64 | CHF 31,530 | CHF 240 | 45% |
| Vitznau 12 km | 36 | CHF 50,825 | CHF 405 | 46% |
| Sarnen 15 km | 40 | CHF 36,904 | CHF 320 | 42% |
| Emmetten 16 km | 41 | CHF 26,461 | CHF 256 | 37% |
| Engelberg 22 km | 246 | CHF 26,646 | CHF 236 | 38% |
| Zug 23 km | 66 | CHF 19,580 | CHF 217 | 39% |
Other Airbnb Markets in Lucerne
- Flühli Airbnb data 30 listings
See all 10 Lucerne Airbnb markets
Markets Similar to Horw
Markets elsewhere in Switzerland with a similar nightly rate and occupancy to Horw:
- Thun Airbnb data Switzerland · CHF 194/night · 49.4%
FAQ
Horw Airbnb FAQ
How much do Airbnb hosts make in Horw?
An active Horw Airbnb grossed CHF 19,362 on average in the 12 months to April 2025, according to AirROI's tracking of 16 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in CHF 3,830 or more in a typical month.
How much can I make on Airbnb in Horw?
It depends most on the home's size, location and how it's run. The middle half of Horw listings earn between CHF 1,150 and CHF 3,830 in a typical month, and the top tenth CHF 4,750 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Horw?
Listings in Horw were booked on 52% of available nights over the past year. That compares with 49% for the Lucerne average. September was the busiest month.
How much does an Airbnb cost per night in Horw?
The average booked night in Horw cost CHF 189 before fees. Half of listings charge between CHF 91 and CHF 200, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Horw?
None of the active Horw listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Horw?
Yes, when it's run well. The average Horw Airbnb grossed CHF 19,362 in the 12 months to April 2025, 49% below the Lucerne average of CHF 37,747, though with only 16 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, CHF 14,132 a year (about CHF 1,180 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about CHF 2,040 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Horw?
May paid best over the past year, at CHF 7,060 per active listing, and March paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Horw?
Horw stays were booked 48 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in Horw?
Lakefront Horw, Historical Old Town and Horw Village Center draw the most short-term rental interest in Horw. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Horw?
AirROI counted 16 active Airbnb listings in Horw as of April 2025. The closest tracked market is Kriens, 3 km away.
Method
About This Data
Figures on this page cover 16 active Airbnb listings in Horw from May 2024 to April 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Swiss francs at CHF 0.80 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.