Durness, Scotland Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Durness, Scotland? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $29,582 per year — at a $264 nightly rate, 50.1% occupancy, and a $114 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

With just 26 active listings, Durness is a micro-market where solid booking activity throughout the year. Supply expanded 8.3% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.

Regulation is high, and hosts should factor licensing costs and compliance timelines into their launch plan. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Durness?

In Durness, the headline Airbnb metrics are $29,582 in average annual revenue,50.1% occupancy, $264 ADR, and $114 in RevPAR, and guests book about 88 days in advance.

Avg. Daily Rate (ADR)(?)
$264
The average rental revenue earned for an occupied room per day in Durness.
Occupancy Rate(?)
50.1%
High demand. Good booking frequency.
Avg. Annual Revenue(?)
$29,582
Average annual income for an Airbnb listing in Durness. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$114
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
5.0%
Positive growth (5.0%) vs. last year.
Active Airbnb Listings(?)
26
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
88 days
How far in advance guests typically book in Durness. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Peak Revenue Month(?)
September
The month with the highest average earnings, indicating peak season in Durness.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Durness.
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How Much Do Airbnb Hosts Earn Monthly in Durness?

Understanding the monthly revenue variations for Airbnb listings in Durness is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Durness is typically September, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Durness across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,926+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,002 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,041 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,804, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Durness

What Is the Monthly Airbnb Occupancy Rate in Durness?

Maximize your bookings by understanding the Durness STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Durness:

  • Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 53%.
  • Entry-level properties (Bottom 25%) average 31% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Durness

What Is the Average Airbnb Nightly Rate in Durness?

Effective short term rental pricing strategy in Durness involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Durness typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $576+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $308 or more.
  • Typical properties (Median) charge around $234 per night.
  • Entry-level properties (Bottom 25%) earn around $164 per night.

Average Daily Rate (ADR) Trend by Month in Durness

What Is the RevPAR for Airbnb in Durness?

RevPAR in Durness is currently $114. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $97 RevPAR.
  • Typical properties (Median) generate $114 RevPAR.
  • Strong performers (Top 25%) earn $129 RevPAR.
  • Best-in-class (Top 10%) achieve $165 RevPAR.

Average Monthly RevPAR Trend in Durness

RevPAR Insights for Durness

  • The average RevPAR in Durness is $114. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($165) and bottom 25% ($97) is $68, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Sep and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Durness benchmarks. If your RevPAR falls below the median of $114, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $129+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Durness?

Durness's peak Airbnb season falls in September, July, August, while the softest stretch is January, February, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (September, July, August)
  • Revenue averages $4,936 per month
  • Occupancy rates average 69.6%
  • Daily rates average $296
Shoulder Season
  • Revenue averages $3,045 per month
  • Occupancy maintains around 50.7%
  • Daily rates hold near $287
Low Season (January, February, December)
  • Revenue drops to average $1,515 per month
  • Occupancy decreases to average 31.7%
  • Daily rates adjust to average $280

Seasonality Insights for Durness

  • Airbnb seasonality in Durness is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Durness's highest earning potential, with monthly revenues climbing to $5,662, occupancy reaching 77.3%, and ADRs peaking at $300.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,323, occupancy could drop to 24.7%, and ADRs may adjust to $277.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Durness.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Durness, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Durness, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Durness?

Durness, Scotland, United Kingdom has a high regulation classification, yet only 42% of listings show registration evidence. That gap between regulation on the books and compliance on the ground can shift quickly — municipalities often tighten enforcement in waves, putting unregistered operators at risk of fines or delisting. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Durness to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 42% licensed listings)

What Are the Best Neighborhoods for Airbnb in Durness?

With a compact short-term rental market, Durness gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Durness
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Sango Sands
Popular for its stunning sandy beaches and dramatic cliffs. Attracts tourists looking for scenic views and outdoor activities like hiking and beachcombing.
Sango Bay, Durness Beach, Cape Wrath, John Lennon Memorial, Smoo Cave
Balnakeil Beach
Beautiful and serene beach location, perfect for those seeking tranquility and natural beauty. It's a hidden gem for travelers who love the outdoors.
Balnakeil Beach, Balnakeil Craft Village, Durness Golf Club, Ceannabeinne Beach, Smoo Cave
Durness Village
The heart of Durness, offering local shops, cafes, and accommodations. A great base for tourists exploring the surrounding region.
Durness Village Hall, Local cafes, Durness Beach, Smoo Cave, Near Cape Wrath
Cape Wrath
Remote and dramatic cliffs, perfect for adventure seekers and those wishing to explore the rugged beauty of Scotland's coastline. A popular destination for nature lovers.
Cape Wrath Lighthouse, Cape Wrath Trail, Beautiful coastal views, Wildlife watching, Historic landmarks
Loch Eriboll
Stunning loch area with amazing views and opportunities for outdoor activities. Popular for fishing, kayaking, and sightseeing.
Loch Eriboll, Peatlands, Wildlife viewing, Hiking trails, Scenic photography
Foinaven
A beautiful mountain area for hikers and nature enthusiasts. Known for its stunning landscapes and diverse wildlife.
Foinaven Mountain, Hiking routes, Wild flora and fauna, Stunning landscapes, Kayaking opportunities
Smoo Cave
An impressive sea cave that attracts visitors interested in geology and adventure. A popular tourist site for those exploring the Durness area.
Smoo Cave, Guided tours, Natural beauty, Historical significance, Nearby beaches
Durness Golf Club
A hidden gem for golf lovers, offering spectacular views and a challenging course. Draws both local and traveling golfers.
Durness Golf Course, Scenic views, Pro shop, Clubhouse, Nearby beaches

Because Durness has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.

What Types of Properties Are on Airbnb in Durness?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Durness

  • The Durness Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 57.7% of the 26 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 42.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Durness, House properties are the most common (57.7%), reflecting the local real estate landscape.
  • Houses represent a significant 57.7% portion, catering likely to families or larger groups.
  • The presence of 26.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 3.8%) offer potential for unique stay experiences.

Durness Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Durness

  • The dominant room capacity in Durness is 1 bedroom listings, making up 46.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 61.6% of the active Airbnb listings in Durness, indicating a high concentration in these sizes.

Durness Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Durness

  • The most common guest capacity trend in Durness vacation rentals is listings accommodating 2 guests (42.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the Durness STR market, accounting for 57.7% of listings.
  • A significant 42.3% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Durness.
  • 30.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Durness.
  • On average, properties in Durness are equipped to host 3.5 guests.

How Do Listings in Durness Compare on Quality?

Listing quality in Durness can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
24.3
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3.5
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
3.8%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Durness

  • At 24.3 photos per listing on average, Durness hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 3.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Durness averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Durness?

Amenity Prevalence

Amenity Insights for Durness

  • Essential amenities in Durness that guests expect include: Heating, Essentials, Free parking on premises, Hot water, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Bed linens, Smoke alarm, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Durness: Heating, Essentials, Free parking on premises, Hot water, TV.
  • Prioritize adding missing essentials: TV.
  • Consider adding popular differentiators like Bed linens or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Durness to stay competitive.

Which Airbnb Amenities Boost Revenue in Durness?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Durness, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Beach access
30.8%$42,371$23,89877.3%
Hangers
76.9%$32,407$20,16660.7%
Cooking basics
76.9%$32,248$20,69655.8%
Dishes and silverware
76.9%$32,248$20,69655.8%
Kitchen
76.9%$32,248$20,69655.8%
Wine glasses
42.3%$36,860$24,24552.0%
Microwave
61.5%$33,761$22,89647.5%
Backyard
57.7%$34,238$23,23447.4%
Dining table
34.6%$36,330$26,01039.7%
Clothing storage
46.2%$34,577$25,30136.7%

Revenue Impact Insights for Durness

  • Beach access tops the revenue impact list with a 77.3% uplift — listings with this amenity earn $42,371 vs. $23,898 without it.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Durness STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Durness. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Durness Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Durness

  • The typical guest profile for Airbnb in Durness consists of a mix of domestic (49%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 48.6% of guests.
  • Key international markets include United Kingdom (48.6%) and United States (11%).
  • Top languages spoken are English (55.8%) followed by German (12.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Durness?

Listings in Durness average 4.83 out of 5 overall, with about 174.5 reviews per active listing and 50.0% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Durness

  • With an overall rating of 4.83, Durness listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Location (4.91), while Value (4.68) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 50.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Durness Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Durness

  • The most common availability pattern in Durness falls within the 91-180 days range, representing 42.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 53.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Durness (42.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 46.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Durness?

Average Booking Lead Time by Month

Booking Lead Time Insights for Durness

  • The overall average booking lead time for vacation rentals in Durness is 88 days.
  • Guests book furthest in advance for stays during May (average 119 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 33 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (96 days avg.) sees the longest lead times, while Winter (57 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (88 days) as a baseline for your pricing and availability strategy in Durness.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 119 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 96 days) to capture early planners.
  • Monitor your own booking lead times against these Durness averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Durness?

Guests in Durness stay about 2.9 nights on average, generating roughly 858 reservations and 33 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Durness

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Durness

  • Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
  • At 33 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Feb (7 nights) and shorten in Nov (1.5 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Durness Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (42.3%)

1 Night

11 listings

42.3% of total

2 Nights (3.8%)

2 Nights

1 listings

3.8% of total

7-29 Nights (3.8%)

7-29 Nights

1 listings

3.8% of total

30+ Nights (50%)

30+ Nights

13 listings

50% of total

Key Insights

  • The most prevalent minimum stay requirement in Durness is 30+ Nights, adopted by 50% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (50%) caters to monthly stays (30+ nights) in Durness, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 50% of Durness hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 50% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Durness.

Durness Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 60 Days (7.7%)

Super Strict 60 Days

2 listings

7.7% of total

Limited

1 listings

3.8% of total

Flexible (19.2%)

Flexible

5 listings

19.2% of total

Firm (11.5%)

Firm

3 listings

11.5% of total

Strict (57.7%)

Strict

15 listings

57.7% of total

Cancellation Policy Insights for Durness

  • The prevailing Airbnb cancellation policy trend in Durness is Strict, used by 57.7% of listings.
  • A majority (69.2%) of hosts in Durness utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 57.7% market standard in Durness.
  • With 57.7% using Strict terms, this is a viable option in Durness, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Durness.

How Much Are Airbnb Cleaning Fees in Durness?

Cleaning fees in Durness are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$927
Median Cleaning Fee
$462
Listings Charging a Fee
11.5%
Fee as Revenue Share
6.0%

Cleaning Fee Insights for Durness

  • Only 11.5% of listings charge a cleaning fee, suggesting that most hosts in Durness bundle cleaning costs into the nightly rate.
  • The gap between the average ($927) and median ($462) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 6.0% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Durness median of $462. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Durness Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Durnessbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

THE BOTHAN - unique Tiny House @ Mackay's

THE BOTHAN - unique Tiny House @ Mackay's

Entire Place • N/A

$56,355
Revenue
60.7%
Occupancy
$263.32
Daily Rate
The Wallaby's

The Wallaby's

Entire Place • 3 bedrooms

$55,472
Revenue
63.2%
Occupancy
$232.88
Daily Rate
Acacia shepherd hut @ Aiden House B&B, Durness

Acacia shepherd hut @ Aiden House B&B, Durness

Entire Place • 1 bedroom

$47,273
Revenue
61.9%
Occupancy
$197.60
Daily Rate
Kempies-Cozy house on the NC500 (Self Catering)

Kempies-Cozy house on the NC500 (Self Catering)

Entire Place • 2 bedrooms

$45,844
Revenue
70.5%
Occupancy
$192.25
Daily Rate
TIGH CEIT (Kate's House) a traditional croft house

TIGH CEIT (Kate's House) a traditional croft house

Entire Place • 3 bedrooms

$45,491
Revenue
69.6%
Occupancy
$156.22
Daily Rate
Kenandra, shepherd hut @ Aiden House B&B, Durness

Kenandra, shepherd hut @ Aiden House B&B, Durness

Entire Place • 1 bedroom

$40,621
Revenue
55.0%
Occupancy
$193.70
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Durness?

Learn from the best! This table showcases top-performing Airbnb hosts in Durness based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Durness by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Alexandra6$208,44110714.94/5.0
Fiona6$164,1038864.58/5.0
Kirsteen3$113,6966864.94/5.0
Philipp2$80,65514844.67/5.0
Ewen1$55,472714.94/5.0
Donald1$45,4912004.90/5.0
Fiona2$36,624114.89/5.0
Merlin3$36,2191214.98/5.0
Sally1$16,62965.00/5.0
Holidaycottages.Co.Uk1$11,8051Not Rated

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Durness.

Who Are the Airbnb Hosts in Durness?

Durness has a relatively balanced host base.

Superhosts
46.2%
Professional Management
3.8%
Cohosted Listings
7.7%
Instant Book Enabled
0.0%
Simplified Pricing
76.9%

Host Profile Insights for Durness

  • A 46.2% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
  • 3.8% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 76.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • Benchmark your host metrics against these Durness averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Durness

These are the highest-grossing professional property management operations in Durness, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Durness
CompanyListingsRevenueADROcc.Rating
Holidaycottages.Co.Uk1$11,805$76418.3%N/A

Management Company Insights for Durness

  • The leading management company, Holidaycottages.Co.Uk, operates 1 listings with $11,805 in gross revenue — a useful benchmark for what scale looks like in Durness.
  • Top managers average 1 properties each, suggesting professional management in Durness still operates at a relatively boutique scale.

Recommendations

  • With only 3.8% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Durness's Airbnb Market Compare to Nearby Cities?

How does the Durness Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Foyers, Durness has 12 percentage points lower occupancy and about $98 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Durness — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Foyers16$6,672$361.9362%
Camuscross13$5,132$359.4658%
Insh13$4,877$302.3459%
Kirkhill10$4,628$749.4645%
Dallas10$4,250$348.6743%
Applecross22$4,152$391.1043%
Dulnain Bridge15$4,124$380.4446%
Broadford84$4,003$288.5159%
Drumnadrochit45$3,809$349.6051%
Nethy Bridge51$3,799$261.4151%

Frequently Asked Questions About Airbnb in Durness

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Durness.

How much do Airbnb hosts make in Durness?

Durness hosts earn about $29,582 per year on average, with an average nightly rate of $264 and RevPAR of $114. Those figures describe the typical revenue environment for active listings in Durness, Scotland, not the ceiling for the best operators. Source: AirROI 2026 data, Durness market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Durness?

The average Airbnb occupancy rate in Durness is 50.1%. September is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Durness?

Listings in Durness average $264 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Durness?

Durness currently has about 26 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Durness?

AirROI currently classifies the short-term rental regulation level in Durness as High. The dataset also shows about 42.3% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Durness?

RevPAR in Durness is about $114. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Durness?

At 50.1% occupancy, Durness can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $29,582, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Durness?

The average booking lead time in Durness is about 88 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Durness?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Durness include Sango Sands, Balnakeil Beach, Durness Village. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Durness?

entire_home listings make up 57.7% of the active supply in Durness. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Durness compare to nearby Airbnb markets?

Among neighboring markets, Foyers posts $80,058 in average annual revenue with 61.7% occupancy, compared to Durness's $29,582 and 50.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Durness?

The average Airbnb stay length in Durness is about 2.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Durness?

Airbnb listings in Durness average 4.83 out of 5 overall. About 50.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Durness?

Beach access and Hangers are among the strongest revenue-linked amenities in Durness. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Durness?

Yes. About 11.5% of active Airbnb listings in Durness charge a cleaning fee, and the average fee is $927. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Durness?

A 46.2% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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