Tourism statisticsCity2026
Dallas Tourism Statistics: 27.7M Visitors in 2024
Dallas, in Texas, United States, recorded 27.7 million visitors in 2024, Visit Dallas reports. AirROI estimates 106,757 Airbnb stays in Dallas in the 12 months to October 2026. The busiest month was June, and the quietest was February.
Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method
- Estimated Airbnb nights
- 666,788
- Typical Airbnb stay
- 6.2 nights
- Busiest Airbnb month
- June
- From within the United States, among guests who left a review
- 89%
Key facts
Dallas Tourism Facts
Each sentence names its place, period and source, so it can be quoted alone.
Official
- Visit Dallas puts Dallas at 27.7 million visitors in 2024.
Airbnb stays
- AirROI puts Airbnb stays in Dallas at 106,757 in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Dallas added up to 666,788 nights in the 12 months to October 2026.
- AirROI estimates a typical Airbnb stay in Dallas lasted 6.2 nights in the 12 months to October 2026, booked about 30 days ahead.
Busiest months
- AirROI ranks June the busiest Airbnb month in Dallas in the 12 months to October 2026, followed by March and September, with February the quietest.
- AirROI estimates Airbnb in Dallas had no single high season in the 12 months to October 2026: the three busiest months were June, March and September.
- AirROI estimates Airbnb stays in Dallas in June were booked furthest ahead, about 54 days, against 18 days for February, in the 12 months to October 2026.
Guests
- AirROI estimates 89% of Dallas Airbnb guests who left a review as of October 2026 were from within the United States, and Mexico at 2% and the United Kingdom at 1.4% were the top countries abroad.
- Among Dallas Airbnb guests who left a review as of October 2026, Dallas was the top origin city at 8.1%, ahead of Houston at 4.7%, AirROI estimates.
By place
- AirROI ranks Dallas 4th for Airbnb stays among the 128 towns it lists in Texas in the 12 months to October 2026.
Official numbers
How Many Tourists Visit Dallas?
Visit Dallas counted 27.7 million visitors in 2024.
| Figure | What it counts | Year | Publisher |
|---|---|---|---|
| 27.7 millionVisitors | Visitors to Dallas | 2024 | Visit Dallas |
Airbnb stays
Airbnb Stays in Dallas
Dallas had 4,869 Airbnb homes in the 12 months to October 2026. They took an estimated 106,757 stays and 666,788 nights. A typical stay lasted 6.2 nights and was booked about 30 days ahead, longer than the worldwide stay of 5.2 nights.
- Airbnb homes
- 4,869
- Airbnb stays, estimate
- 106,757
- Airbnb nights, estimate
- 666,788
- Typical stay
- 6.2 nights
- Booked ahead
- 30 days
Busiest months
When Is the Busiest Time in Dallas?
On Airbnb, June was the busiest month in Dallas in the 12 months to October 2026, then March and September. February was the quietest. The busiest months do not sit together, so there is no single high season.
June ranks first, February last
Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
From busiest to quietest: June, March, September, December, October, May, November, August, July, January, April, February.
Month by month: rank, typical stay and days booked ahead
| Month | Share of nights | Booked ahead |
|---|---|---|
| June | 9.6% | 54 days |
| March | 9.0% | 22 days |
| September | 9.0% | 26 days |
| December | 8.8% | 25 days |
| October | 8.8% | 34 days |
| May | 8.5% | 27 days |
| November | 8.4% | 35 days |
| August | 8.2% | 28 days |
| July | 7.8% | 38 days |
| January | 7.7% | 24 days |
| April | 7.4% | 25 days |
| February | 6.9% | 18 days |
Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.
Where guests come from
Where Do Dallas Airbnb Guests Come From?
About nine in ten Dallas Airbnb guests who left a review as of October 2026 were from within the United States (89%), and the top countries abroad were Mexico at 2% and the United Kingdom at 1.4%, AirROI estimates. Among the same guests, Dallas was the top origin city at 8.1%, ahead of Houston at 4.7%. The figures rest on 321,374 reviews, written over many years.
89% from within the United States
Among guests who left a review, as of October 2026
- From within the United States 89%
- From abroad 11%
Top countries abroad
Among guests who left a review
Top origin cities
Among guests who left a review
FAQ
Questions About Tourism in Dallas
How many tourists visit Dallas?
Dallas had 27.7 million visitors in 2024, according to Visit Dallas. AirROI estimates 106,757 Airbnb stays in Dallas in the 12 months to October 2026, which is a separate count of bookings.
When is the busiest time in Dallas?
The busiest Airbnb month in Dallas in the 12 months to October 2026 was June, then March and September.
What is the quietest month in Dallas?
February was the quietest Airbnb month in Dallas in the 12 months to October 2026, ranking 12th of 12, and April ranked 11th. Stays in February were booked about 18 days ahead, against 54 days for June.
How long is a typical Airbnb stay in Dallas?
A typical Airbnb stay in Dallas lasted 6.2 nights in the 12 months to October 2026, booked about 30 days ahead. That is longer than the worldwide 5.2 nights. By month, stays ran from 3.9 nights in September to 6.6 nights in July.
Where do Airbnb guests in Dallas come from?
Of Dallas Airbnb guests who left a review as of October 2026, 89% were from within the United States, AirROI estimates. The top countries abroad were Mexico at 2% and the United Kingdom at 1.4%. Among the same guests, the top origin city was Dallas at 8.1%, ahead of Houston at 4.7%.
Are Airbnb stays the same as tourists?
No. Visit Dallas counts visitors (27.7 million in 2024). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 106,757 stays are estimates for the 12 months to October 2026.
Method
How These Numbers Are Made
Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights are stays times the typical stay: 106,757 stays at 6.25 nights. Month ranks compare each month's part of Airbnb nights. Origin rests on 321,374 reviews and describes guests who left a review, not everyone who stayed. Read the method page.