Vipava Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ajdovščina, Slovenia

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Vipava in 2025? Explore comprehensive Airbnb analytics for Vipava, Ajdovščina, Slovenia to uncover income potential. This 2025 STR market report for Vipava, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 24 active listings.

Whether you're considering an Airbnb investment in Vipava, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vipava Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Vipava Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$141
The average rental revenue earned for an occupied room per day in Vipava.
Occupancy Rate(?)
33.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,460
Typical annual income for an Airbnb listing in Vipava. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
21.8%
Strong growth (21.8%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Vipava.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Vipava.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Vipava (2025)

Understanding the monthly revenue variations for Airbnb listings in Vipava is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vipava is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vipava across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,235+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,829 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,149 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $544, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Vipava

Vipava Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Vipava STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vipava:

  • Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Vipava

Average Daily Rate (ADR) Airbnb Trends in Vipava (2025)

Effective short term rental pricing strategy in Vipava involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vipava typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $263+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $149 or more.
  • Typical properties (Median) charge around $116 per night.
  • Entry-level properties (Bottom 25%) earn around $90 per night.

Average Daily Rate (ADR) Trend by Month in Vipava

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Airbnb Seasonality Analysis & Trends in Vipava (2025)

Peak Season (July, August, September)
  • Revenue averages $2,551 per month
  • Occupancy rates average 51.8%
  • Daily rates average $137
Shoulder Season
  • Revenue averages $1,371 per month
  • Occupancy maintains around 30.0%
  • Daily rates hold near $141
Low Season (January, February, November)
  • Revenue drops to average $536 per month
  • Occupancy decreases to average 14.8%
  • Daily rates adjust to average $133

Seasonality Insights for Vipava

  • The Airbnb seasonality in Vipava shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Vipava's highest earning potential, with monthly revenues capable of climbing to $2,938, occupancy reaching a high of 57.0%, and ADRs peaking at $156.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $227, occupancy could drop to 7.2%, and ADRs may adjust down to $130.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vipava.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Vipava seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Vipava (2025)

Exploring the top neighborhoods for short-term rentals in Vipava? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Vipava Valley
Stunning natural beauty with vineyards, hills, and outdoor activities. Ideal for tourists seeking a rural escape with great wine and food experiences.
Vipava Wine Route, Nadiža River, Outdoor activities like hiking and cycling, Vipava Castle, Local wineries, Traditional restaurants
Ajdovščina
A charming town with a rich history and diverse culture, close to nature parks and outdoor adventures. Great for families and culture enthusiasts.
Ajdovščina Archaeological Park, Ajdovščina Town Square, Hiking trails in Trnovo Forest, Local festivals, Cultural events, Nearby wine regions
Predjama
Famous for its castle built into a cliff, attracting history lovers and adventure seekers. Offers unique experiences in a picturesque setting.
Predjama Castle, Postojna Cave nearby, Scenic hiking trails, Local folklore, Guided tours, Historical significance
Goriška Brda
Known for its beautiful hills and vineyards, perfect for wine tourism and agritourism. It's a silent yet stunning retreat for couples and wine lovers.
Wine tasting tours, Scenic viewpoints, Cultural heritage sites, Goriška Brda Wine Route, Local cuisine, Art galleries
Slap Soče
A beautiful natural area famous for its stunning river and waterfalls. Ideal for outdoor activities and nature lovers.
Soča River, Mlinarica Gorge, Great outdoor sports opportunities, Kayaking and rafting, Stunning scenery, Wild swimming spots
Tolmin
This town serves as a gateway to the Soča Valley and Triglav National Park, attracting adventure seekers and nature enthusiasts.
Tolmin Gorge, Outdoor sports facilities, Cultural heritage, Nearby festivals, Natural beauty spots, Hiking routes
Stanjel
A picturesque village known for its architecture, offering a tranquil escape with beautiful views and a strong sense of local culture.
Stanjel Castle, Local galleries, Scenic walks, Cultural events, Community markets, Traditional stone houses
Kobarid
Known for its historical significance in WWI and stunning natural landscapes, appealing to history buffs and adventurers alike.
Kobarid Museum, NATIONAL PARK, Outdoor sports, Cultural heritage, Historical sites, Boka Waterfall

Understanding Airbnb License Requirements & STR Laws in Vipava (2025)

While Vipava, Ajdovščina, Slovenia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vipava to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Vipava (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Vipavabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Hiša Vipava river house + hot tub

Hiša Vipava river house + hot tub

Entire Place • 3 bedrooms

$45,996
Revenue
67.0%
Occupancy
$284.63
Daily Rate
Theodosius village-Glamping hut superior+hot tub

Theodosius village-Glamping hut superior+hot tub

Private Room • 1 bedroom

$31,636
Revenue
51.6%
Occupancy
$263.92
Daily Rate
Theodosius village-glamping hut with sauna+hot tub

Theodosius village-glamping hut with sauna+hot tub

Private Room • 1 bedroom

$25,761
Revenue
30.0%
Occupancy
$278.01
Daily Rate
Podraga18 - HeritageStoneBarn

Podraga18 - HeritageStoneBarn

Entire Place • 1 bedroom

$23,388
Revenue
44.3%
Occupancy
$158.17
Daily Rate
Entoli Apartments

Entoli Apartments

Entire Place • 3 bedrooms

$21,318
Revenue
51.9%
Occupancy
$126.48
Daily Rate
Apartment Štucin

Apartment Štucin

Entire Place • 2 bedrooms

$19,487
Revenue
45.9%
Occupancy
$117.06
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Vipava (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Vipava based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Andreja4$114,589485.00/5.0
Lucija1$23,388744.97/5.0
Teja1$21,318565.00/5.0
Maruša1$19,487244.79/5.0
Tine2$17,841824.90/5.0
Miroslava2$17,802924.71/5.0
Tatjana1$10,686104.70/5.0
Nadja1$9,96535.00/5.0
Matej2$9,445434.88/5.0
Erika Jež1$9,347444.93/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vipava.

Dive Deeper: Advanced Vipava STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vipava. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Vipava Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Vipava

  • The Vipava Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70.8% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Vipava, House properties are the most common (41.7%), reflecting the local real estate landscape.
  • Houses represent a significant 41.7% portion, catering likely to families or larger groups.
  • The presence of 8.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Vipava Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Vipava

  • The dominant room capacity in Vipava is 1 bedroom listings, making up 41.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 70.9% of the active Airbnb listings in Vipava, indicating a high concentration in these sizes.

Vipava Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Vipava

  • The most common guest capacity trend in Vipava vacation rentals is listings accommodating 2 guests (37.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the Vipava STR market, accounting for 50.0% of listings.
  • 20.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vipava.
  • On average, properties in Vipava are equipped to host 3.4 guests.

Vipava Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Vipava

  • The most common availability pattern in Vipava falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Vipava (50%), reflecting common guest stay durations or potential owner blocking patterns.

Vipava Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (30.4%)

1 Night

7 listings

30.4% of total

2 Nights (34.8%)

2 Nights

8 listings

34.8% of total

3 Nights (4.3%)

3 Nights

1 listings

4.3% of total

30+ Nights (30.4%)

30+ Nights

7 listings

30.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Vipava is 2 Nights, adopted by 34.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (65.2%) of the Vipava Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (30.4%) caters to monthly stays (30+ nights) in Vipava, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 34.8% of Vipava hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 30.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vipava.

Vipava Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (33.3%)

Flexible

8 listings

33.3% of total

Moderate (33.3%)

Moderate

8 listings

33.3% of total

Firm (8.3%)

Firm

2 listings

8.3% of total

Strict (25%)

Strict

6 listings

25% of total

Cancellation Policy Insights for Vipava

  • The prevailing Airbnb cancellation policy trend in Vipava is Flexible, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (66.6%) and stricter (33.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 33.3% market standard in Vipava.
  • Regularly review your cancellation policy against competitors and market demand shifts in Vipava.

Vipava STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Vipava

  • The overall average booking lead time for vacation rentals in Vipava is 58 days.
  • Guests book furthest in advance for stays during April (average 76 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 12 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (62 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Vipava.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 62 days) to capture early planners.
  • Monitor your own booking lead times against these Vipava averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Vipava (2025)

Amenity data is currently unavailable for Vipava.

Vipava Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Vipava

  • The typical guest profile for Airbnb in Vipava consists of predominantly international visitors (99%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 0.9% of guests.
  • Key international markets include France (16.2%) and Germany (11.1%).
  • Top languages spoken are English (41.6%) followed by French (14.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Vipava Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cortina d'Ampezzo285$3,549$395.9443%
Venice6,799$3,129$244.0250%
Großkirchheim13$2,904$322.4337%
Selina17$2,849$371.4947%
Šivati10$2,830$374.5640%
Barat25$2,825$429.8740%
Sveti Bartul14$2,712$378.5050%
Režanci20$2,647$423.8041%
Stadl-Predlitz94$2,605$323.3235%
Bad Sankt Leonhard im Lavanttal34$2,548$274.2737%

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