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Airbnb market data · 202612 months to September 2026

São João del-Rei, Brazil Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
207
Avg. booking lead time
33 days
Listings showing a permit
0%
Peak revenue month
July
Lowest revenue month
November

The short answer

São João del-Rei Airbnb Market at a Glance

Rates and bookings both trail the Minas Gerais average. Listings averaged R$298 a night and were booked on 25% of available nights, against R$405 and 30% for the Minas Gerais average.

Timing matters: in July, usually the best month, the average listing earns about twice as much as in November, usually the slowest.

With 207 active listings, São João del-Rei is the 25th-largest of 134 Minas Gerais markets AirROI tracks. From a year earlier, average revenue rose 15% while the number of active listings shrank 9%.

Map of Airbnb listings in São João del-Rei Browse the live São João del-Rei Airbnb market See Every São João del-Rei Listing

Revenue

How Much Do Airbnb Hosts Make in São João del-Rei?

Gross bookings per São João del-Rei listing averaged R$21,159 over the 12 months to September 2026 (Minas Gerais average: R$30,782), before cleaning, platform and management costs and taxes.

In a typical year, the average São João del-Rei listing brings in R$4,040 in July, its best month, and R$2,120 in November, its slowest. February runs within 1% of November, so either can be the slowest in a given year. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 4.9 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn R$6,490+ a month, about four times the typical property.
  • Strong performers (top 25%) earn R$3,480 or more, roughly R$1,900 a month above the median.
  • Typical properties (median) earn about R$1,610 a month.
  • Entry-level properties (bottom 25%) earn R$709 or less, about 44% of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

July earns about twice what November does

Average revenue per active listing, by month, September 2024 to August 2026

The dashed line is the average of the months shown, R$2,560. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

São João del-Rei Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

July 2026 led on revenue, nightly rate and bookings alike.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in São João del-Rei, Sep 2025 to Aug 2026
Month Avg. Revenue Occupancy Avg. Nightly Rate RevPAR Booking Lead Time Avg. Length of Stay
Sep 2025R$2,03227.0%R$259R$6827 days2.4 nights
Oct 2025R$2,13326.2%R$266R$6926 days3.2 nights
Nov 2025R$2,36029.6%R$269R$7937 days3.4 nights
Dec 2025R$3,03328.2%R$289R$9851 days3.9 nights
Jan 2026R$3,11428.8%R$286R$10037 days3.4 nights
Feb 2026R$2,53527.3%R$286R$9144 days4 nights
Mar 2026R$2,00222.1%R$278R$6532 days3 nights
Apr 2026R$2,60327.8%R$287R$8732 days3.4 nights
May 2026R$2,80628.8%R$322R$9124 days3.8 nights
Jun 2026R$3,29830.8%R$342R$11047 days2.9 nights
Jul 2026R$4,98836.4%R$346R$16134 days4.5 nights
Aug 2026R$3,06725.8%R$342R$9933 days3 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

The typical São João del-Rei listing earns about R$1,610 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.

Profit

Is an Airbnb in São João del-Rei Profitable?

Yes, when it's run well. The average São João del-Rei Airbnb took in R$21,159 in the 12 months to September 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about R$45,600, and run by its owner at everyday costs, about R$2,610 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

São João del-Rei Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter São João del-Rei Airbnb
Line Average listing Top-quarter listing
Money in
Nightly bookingsR$19,429R$41,880
Cleaning fees guests pay8% of São João del-Rei bookingsR$1,730R$3,720
Gross bookingsR$21,159R$45,600
Running costs
Airbnb's feeAbout 12%: 15.5% for the 76% of São João del-Rei listings on Simplified Pricing, 3% for the rest−R$2,640−R$5,690
Cleaning and laundryPaid for by the cleaning fee; R$0 if you clean yourself−R$1,730−R$3,720
Utilities and internetAbout 5% of bookings−R$1,060−R$2,280
Guest suppliesToiletries, coffee, paper goods: about 2%−R$420−R$910
Repairs and upkeepIncluding linens and small replacements: about 3%−R$630−R$1,370
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−R$210−R$210
Permit and registrationWhere one is required−R$110−R$110
ManagementR$0 when you run it; co-hosts charge from about 10% of nightly bookingsR$0R$0
Pricing and messaging toolsOptional; Airbnb's own tools are freeR$0R$0
Lodging taxesAdded to the guest's bill and passed onR$0R$0
Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee−R$6,800−R$14,290
Left for housing costs, then profitR$14,359about R$1,200 a monthR$31,310about R$2,610 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo fees Depend on the home

Estimate Your Own São João del-Rei Airbnb Profit

The estimate starts from São João del-Rei's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one São João del-Rei home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How São João del-Rei's Top Earners Get There

  • More nights booked. The busiest quarter of São João del-Rei listings are booked on 40% or more of their nights, against 22% for the median listing. Ten more booked nights a year at the median rate of R$210 adds about R$2,120 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge R$355 a night or more, against a median of R$210. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about R$1,940 a year.
  • Open for the busy months. In a typical year, July brings the average listing about R$4,040, against R$2,120 in November, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. São João del-Rei listings average 4.89 stars, and 66% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about R$3,800 a month, against R$1,760 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in São João del-Rei?

São João del-Rei listings were booked on 25% of the nights they were open over the past year, 5 percentage points below the Minas Gerais average (30%) and 9 points below the Brazil average (34%). Counting only the listings booked in each month and averaging each month over two years, occupancy climbs to 38% in July and falls to 27% in March.

The busiest tenth of listings are booked about 5.6 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 62%+ of open nights, 40 points above the median.
  • Strong performers (top 25%) fill 40% or more, roughly three nights a week.
  • Typical properties (median) fill about 22% of open nights.
  • Entry-level properties (bottom 25%) fill 11% or less, less than one night a week.

July is usually the busiest month in São João del-Rei, March the quietest

Share of open nights booked, by month, September 2024 to August 2026

The 12-month rate of 25% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Nightly rates

How Much Does an Airbnb Cost per Night in São João del-Rei?

The average nightly rate in São João del-Rei, known as ADR (average daily rate), was R$298 over the past year, about 26% below the Minas Gerais average of R$405 and about 43% below the Brazil average of R$525. In a typical year, rates peak in June and July at about R$305 and bottom out in September and October at about R$245.

Prices span a wide range: the top 10% charge about 4.4 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge R$570+ a night, about 2.7 times the median.
  • Strong performers (top 25%) charge R$355 or more, about R$150 above the median.
  • Typical properties (median) charge about R$210 a night.
  • Entry-level properties (bottom 25%) charge R$130 or less, about 61% of the median.

July rates run 24% above September's

Average nightly rate (ADR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, R$269. The 12-month ADR of R$298 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

What Is the RevPAR for Airbnb in São João del-Rei?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In São João del-Rei it averaged R$78 over the past year, from about R$70 in a typical October to about R$130 in a typical July.

A small group of listings earns several times more per open night than the rest.

  • Best-in-class properties (top 10%) earn R$163+ per open night, about 3.7 times the median.
  • Strong performers (top 25%) earn R$89 or more, about R$45 a night above the median.
  • Typical properties (median) earn about R$44 per open night.
  • Entry-level properties (bottom 25%) earn R$27 or less, about 61% of the median.

July RevPAR is about 1.9 times October's

Revenue per open night (RevPAR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, R$84. The 12-month RevPAR of R$78 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Seasonality

Best and Worst Months for Airbnb in São João del-Rei

São João del-Rei has two high seasons, June–July and December–January, which makes it a moderately seasonal market. Business is slowest from September to November and slows again from February to April.

Average revenue by month in São João del-Rei

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, R$2,560.

Revenue by month in São João del-Rei in numbers
Average monthly revenue per active listing in São João del-Rei, by calendar month
Month Season Revenue per listing
JanuaryHigh seasonR$2,880
FebruaryLow seasonR$2,130
MarchLow seasonR$2,200
AprilLow seasonR$2,300
MayShoulder seasonR$2,540
JuneHigh seasonR$2,780
JulyHigh seasonR$4,040
AugustShoulder seasonR$2,560
SeptemberLow seasonR$2,160
OctoberLow seasonR$2,160
NovemberLow seasonR$2,120
DecemberHigh seasonR$2,900
Average monthly Airbnb revenue, occupancy and nightly rate in São João del-Rei by season
Season Revenue per month Occupancy Nightly rate
High seasonJune–JulyR$3,41034%R$303
High seasonDecember–JanuaryR$2,89032%R$262
Shoulder seasonMay, AugustR$2,55028%R$292
Low seasonFebruary–April, September–NovemberR$2,18029%R$253

Seasons are grouped by revenue per listing, so a better-paying season can fill fewer nights when higher rates carry it.

How Far in Advance Do Guests Book Airbnb in São João del-Rei?

Guests book São João del-Rei stays 33 days ahead on average (about five weeks). June stays are booked furthest out, about 43 days ahead, and October stays closest to arrival, about 25 days. A typical June booking is made in early May.

June stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2024 to August 2026

Permits

Airbnb Permits and Registration in São João del-Rei

None of the 207 active listings in São João del-Rei display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in São João del-Rei.

Neighborhoods

Best Neighborhoods for Airbnb in São João del-Rei

AirROI's area guide picks seven São João del-Rei neighborhoods that draw short-term rental guests, led by Historic Center, São João del-Rei City Center and Pouso Alegre. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in São João del-Rei
Area Who it suits Landmarks nearby
Historic Center A UNESCO World Heritage site known for its colonial architecture, vibrant culture, and historical significance. Attracts tourists interested in history and culture, making it ideal for Airbnb hosting.The Church of Saint Francis of Assisi, The Municipal Museum, The Matriz de Nossa Senhora do Pilar, The Railway Station, The Praça Getúlio Vargas
São João del-Rei City Center The bustling heart of the city with shops, restaurants, and festivities. Ideal for visitors looking for convenience and access to local life and culture.Shopping in the City Center, Local restaurants, Craft markets, Cafes, Cultural events
Pouso Alegre A nearby charming town known for its natural beauty and peace. Perfect for those seeking a quiet getaway in nature, attracting family visitors and nature lovers.Hiking trails, Natural parks, Local cuisine, Scenic views, Historic sites
Alto do São João A residential neighborhood that offers panoramic views and is close to nature. Appeals to visitors seeking tranquility and a local neighborhood ambiance.Beautiful views, Parks and trails, Local homes, Nature engagement, Quiet residential life
Recanto do Sol A serene area known for its guest houses and nature experiences, perfect for families and couples looking for a peaceful retreat.Nature reserves, Recreational activities, Quiet atmosphere, Healthy food spots, Relaxing getaways
Caldas Known for its thermal springs and wellness amenities, ideal for health-conscious travelers and those seeking relaxation.Thermal baths, Spas and wellness centers, Natural beauty, Recreation areas, Health-focused retreats
São Sebastião A rural area offering an authentic experience of Minas Gerais life, appealing to those interested in agriculture and rural tourism.Local farms, Cultural traditions, Natural sights, Community festivals, Agritourism experiences

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

São João del-Rei Airbnb Listings by Type and Size

Entire homes make up 72% of listings in São João del-Rei, but private rooms are a real segment: more than one listing in four (28%) rents out a single room. Houses are the most common property type at 53%, about 1.8 times the share of apartments and condos (29%).

Mostly entire homes, with a private-room segment

São João del-Rei Airbnb listings by room type

  • Entire home 72%
  • Private room 28%
Room types in numbers
São João del-Rei Airbnb listings by room type
Room type Share of listings Listings
Entire home72.0%149
Private room28.0%58

Listings by property type

São João del-Rei Airbnb listings by property type

  • House 53%
  • Apartment/Condo 29%
  • Hotel/Boutique 10%
  • Others 6%
  • Cabin/Outdoor 1%
Property types in numbers
São João del-Rei Airbnb listings by property type
Property type Share of listings Listings
House53.1%110
Apartment/Condo29.0%60
Hotel/Boutique10.1%21
Others6.3%13
Cabin/Outdoor1.4%3

How Many Bedrooms Do Airbnb Listings in São João del-Rei Have?

One-bedroom homes are the most common size in São João del-Rei (37% of entire homes), and 31% have three or more bedrooms. Shares are of the 146 entire homes that give a bedroom count; rented rooms are left out.

São João del-Rei entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
São João del-Rei entire homes by number of bedrooms
Bedrooms Share of entire homes with a bedroom count Entire homes
Studio4.8%7
1 bedroom37.0%54
2 bedrooms27.4%40
3 bedrooms19.9%29
4 bedrooms6.2%9
5+ bedrooms4.8%7

What Each Home Size Earns in São João del-Rei

A typical one-bedroom home in São João del-Rei earned R$6,050 over the past year, against R$30,700 for a three-bedroom home.

What each home size earns in São João del-Rei
Home size Listings Typical annual revenue (median) Average annual revenue Avg. nightly rate Occupancy
1 bedroom54R$6,050R$11,900R$20225%
2 bedrooms40R$10,100R$18,800R$29125%
3 bedrooms29R$30,700R$37,000R$45530%

How Many Guests Do Airbnbs in São João del-Rei Sleep?

The most common capacity in São João del-Rei is eight or more guests (25% of listings), and 40% of listings sleep six or more. Shares are of the 161 listings with a guest capacity on file (78% of the market).

São João del-Rei listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
São João del-Rei listings by guest capacity
Guest capacity Share of listings with a capacity on file Listings
1 guest0.6%1
2 guests19.3%31
3 guests14.3%23
4 guests18.0%29
5 guests7.5%12
6 guests14.3%23
7 guests0.6%1
8+ guests25.5%41

How São João del-Rei Airbnb Listings Are Set Up

São João del-Rei hosts set up an average of 3.1 beds per listing. About a quarter of listings (25%) show their exact location on the listing map; the rest show an approximate area.

Photos per listing
15
Beds per listing
3.1
Show exact location
25%

What Amenities Do Airbnb Listings in São João del-Rei Offer?

Pet-friendly policies are common in São João del-Rei: 69% of listings have one, and 63% offer free parking on site. Air conditioning is the exception rather than the rule: only 17% of listings have it.

Share of São João del-Rei listings with each common amenity

  • Wifi Nearly all
  • TV 86%
  • Kitchen 86%
  • Hot water 84%
  • Dishes and silverware 84%
  • Bed linens 80%
  • Refrigerator 72%
  • Cooking basics 72%
  • Pets allowed 69%
  • Stove 69%

Airbnb Amenities Linked to Higher Revenue in São João del-Rei

Listings in São João del-Rei with a hot tub earned about 3.9 times as much a year, on average, as those without: R$72,700 against R$18,500. The gap is smaller for a pet-friendly policy (about 2.7 times as much) and a sound system (about 2.6 times as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for São João del-Rei listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Hot tub +292% on 5% of listings
  • Pets allowed +171% on 69% of listings
  • Sound system +159% on 9% of listings
  • Pool +110% on 20% of listings
  • BBQ grill +92% on 42% of listings
  • Outdoor furniture +79% on 25% of listings
  • Air conditioning +76% on 17% of listings
  • Outdoor shower +43% on 19% of listings
  • Free parking on premises +42% on 63% of listings
  • Outdoor dining area +28% on 28% of listings
Revenue by amenity in numbers
Average annual revenue of São João del-Rei listings with and without each amenity
Amenity Listings with it Avg. revenue with Avg. revenue without Revenue gap
Hot tub5%R$72,700R$18,500+292%
Pets allowed69%R$26,300R$9,710+171%
Sound system9%R$47,900R$18,500+159%
Pool20%R$36,400R$17,300+110%
BBQ grill42%R$29,400R$15,300+92%
Outdoor furniture25%R$31,800R$17,700+79%
Air conditioning17%R$32,900R$18,700+76%
Outdoor shower19%R$28,000R$19,500+43%
Free parking on premises63%R$23,800R$16,700+42%
Outdoor dining area28%R$25,200R$19,600+28%

Guests

Who Books Airbnbs in São João del-Rei?

São João del-Rei draws mostly domestic guests: 95% of those who left reviews live in Brazil. Belo Horizonte alone accounts for 13% of reviews. Guests speak a mix of languages: Portuguese leads at 47%, followed by English and Spanish.

95% of São João del-Rei guests are domestic

Where guests who left reviews live

  • Domestic 95%
  • International 5%

Where São João del-Rei guests come from: top cities

Share of guests who left reviews

  • Belo Horizonte 13%
  • São Paulo 11%
  • Rio de Janeiro 10%
  • State of Minas Gerais 6%
  • Minas Gerais 5%
Top origin cities in numbers
Where São João del-Rei guests come from: top cities
Origin city Share of guests
Belo Horizonte13.0%
São Paulo10.9%
Rio de Janeiro10.3%
State of Minas Gerais5.8%
Minas Gerais5.3%

Where São João del-Rei guests come from: top countries

Share of guests who left reviews

  • Brazil 95%
  • France 1%
  • United States 1%
  • China 0%
  • Spain 0%
Top origin countries in numbers
Where São João del-Rei guests come from: top countries
Origin country Share of guests
Brazil95.1%
France1.4%
United States1.1%
China0.4%
Spain0.2%

Languages spoken by São João del-Rei guests

Share of guests who left reviews

  • Portuguese 47%
  • English 28%
  • Spanish 14%
  • French 5%
  • Italian 3%
Top languages in numbers
Languages spoken by São João del-Rei guests
Language Share of guests
Portuguese46.8%
English27.9%
Spanish14.3%
French4.9%
Italian3.2%

What Are Airbnb Guest Ratings in São João del-Rei?

São João del-Rei Airbnbs average 4.89 stars, and 66% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and location is the lowest, at 4.85.

Communication and check-in score highest in São João del-Rei; location is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.89
  • Cleanliness 4.90
  • Communication 4.95
  • Location 4.85
  • Check-in 4.95
  • Value 4.86
Category scores in numbers
São João del-Rei guest ratings by category
Category Average rating (out of 5)
Accuracy4.89
Cleanliness4.90
Communication4.95
Location4.85
Check-in4.95
Value4.86

Booking patterns

How Guests Book in São João del-Rei: Stays, Rules and Fees

94% of São João del-Rei listings are open to guests more than 180 days a year, but only 7% are booked or blocked that many days. The most common booked-or-blocked total is 1 to 30 days a year, covering 40% of listings; blocked nights include any the host closes off.

Days a year São João del-Rei listings are open to guests

Share of listings by days a year

  • 271-366 days 73%
  • 181-270 days 20%
  • 91-180 days 5%
  • 31-90 days <1%
Open days in numbers
Days a year São João del-Rei listings are open to guests
Days a year Share of listings Listings
271-366 days73.4%152
181-270 days20.3%42
91-180 days5.3%11
31-90 days1.0%2

Days a year São João del-Rei listings are booked or blocked

Share of listings by days a year

  • 271-366 days <1%
  • 181-270 days 6%
  • 91-180 days 21%
  • 31-90 days 32%
  • 1-30 days 40%
Booked or blocked days in numbers
Days a year São João del-Rei listings are booked or blocked
Days a year Share of listings Listings
271-366 days1.0%2
181-270 days6.3%13
91-180 days20.8%43
31-90 days31.9%66
1-30 days40.1%83

What Is the Average Length of Stay for Airbnb in São João del-Rei?

The average São João del-Rei booking lasts 3.8 nights, longest in July and shortest in June. Listings took about 15 bookings each over the year, some 3,130 in all. About four in ten listings that give a check-in time set it at 2 p.m., with check-out usually at noon.

Average length of stay by month in São João del-Rei

Average nights per booking, by month of stay

Two-year average by calendar month.

São João del-Rei Airbnb Minimum Stay Requirements

Nearly all listings in São João del-Rei accept stays of one or two nights.

Minimum stay set by São João del-Rei listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 53% 109 listings
  • 2 Nights 45% 94 listings
  • 3 Nights 1% 3 listings
  • 4-6 Nights <1% 1 listing

What Cancellation Policies Do Airbnb Hosts Use in São João del-Rei?

Moderate is the most common cancellation policy in São João del-Rei, used by 37% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: more than six in ten listings offer Flexible or Moderate terms, against 34% on Firm or stricter ones.

Cancellation policies of São João del-Rei listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 25% 52 listings
  • Moderate 37% 76 listings
  • Limited 4% 9 listings
  • Firm 31% 64 listings
  • Strict 3% 6 listings

How Much Are Airbnb Cleaning Fees in São João del-Rei?

About seven in ten São João del-Rei listings charge a cleaning fee. The typical fee is R$73, and some higher fees lift the average to R$97. Spread over the average stay of 3.8 nights, that adds roughly R$19 a night to what guests pay. For listings that charge one, cleaning fees make up about 8% of gross revenue.

Median cleaning fee
R$73
Average cleaning fee
R$97
Listings charging a fee
70.0%
Share of gross revenue
8.2%

Top earners

Top-Earning Airbnbs and Hosts in São João del-Rei

The top-grossing Airbnb in São João del-Rei, a four-bedroom home, took in R$300,000 over the past year, about 14 times the city's average of R$21,200.

Chalet with Pool & Hot Tub – Up to 12 Guests Chalet with Pool & Hot Tub – Up to 12 Guests Entire home · 4 bedrooms Rated 4.98
Revenue
R$299,596
Occupancy
55.2%
Daily rate
R$1,408
O Canto de São João - Historic Mansion in the center O Canto de São João - Historic Mansion in the center Entire home · 7 bedrooms Rated 4.88
Revenue
R$175,717
Occupancy
25.8%
Daily rate
R$1,626
House in São João Del Rei comfort and charm House in São João Del Rei comfort and charm Entire home · 3 bedrooms Rated 4.94
Revenue
R$127,973
Occupancy
59.2%
Daily rate
R$593
House/Site in Solar da Serra House/Site in Solar da Serra Entire home · 3 bedrooms Rated 4.76
Revenue
R$126,058
Occupancy
69.7%
Daily rate
R$565
House with Swimming Pool/Soccer Field/Bed Linen/Bath House with Swimming Pool/Soccer Field/Bed Linen/Bath Entire home · 4 bedrooms Rated 4.97
Revenue
R$124,044
Occupancy
30.2%
Daily rate
R$1,092
Ranch in Tiradentes: leisure, WiFi and amazing view. Ranch in Tiradentes: leisure, WiFi and amazing view. Entire home · 4 bedrooms Rated 5.00
Revenue
R$108,680
Occupancy
40.5%
Daily rate
R$803

Who Are the Top Airbnb Hosts in São João del-Rei?

Joyce is the top-grossing host in São João del-Rei, with R$300,000 in bookings from a single listing over the past year. Hosting here is fragmented: the ten top-grossing hosts run just 8% of the market's 207 listings.

Top Airbnb hosts in São João del-Rei by revenue
# Host Listings Gross revenue Per listing Avg. rating
Joyce 1R$299,596R$299,5964.98/5
Dominique | Lux Rio 1R$175,717R$175,7174.88/5
Pousada Residência Balestra 5R$161,017R$32,2034.83/5
4 Welhome Brasil 1R$127,973R$127,9734.94/5
5 Daniel Ramos 2R$127,225R$63,6135.00/5
6 Felipe 1R$126,058R$126,0584.76/5
7 André Luiz De 1R$124,044R$124,0444.97/5
8 Andréia Fonseca 1R$108,680R$108,6805.00/5
9 Evandro E Lary 2R$100,663R$50,3314.92/5
10 Lúcio Alvarenga 2R$96,387R$48,1934.97/5

Who Are the Airbnb Hosts in São João del-Rei?

Only 3% of São João del-Rei listings are classed as professionally managed. Six in ten listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Most hosts still vet their guests: only 29% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 76% of listings.

Superhosts
58.9%
Professional management
3.4%
Cohosted listings
24.2%
Instant Book enabled
28.5%
Simplified Pricing
75.8%

Nearby markets

São João del-Rei vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 82 km, Tiradentes (10 km away) earned the most per listing, about 2.3 times as much as São João del-Rei. Conselheiro Lafaiete and Lavras were the busiest, each booked on 33% of nights against 25% in São João del-Rei.

Airbnb markets near São João del-Rei: distance, revenue, nightly rate and occupancy
Market Listings Avg. annual revenue Avg. nightly rate Occupancy
Tiradentes 10 km 689R$47,662R$57028%
Prados 16 km 48R$20,803R$38624%
Barbacena 51 km 52R$13,393R$20632%
Carrancas 55 km 170R$18,862R$31223%
Conselheiro Lafaiete 72 km 30R$15,308R$22633%
Lima Duarte 74 km 360R$22,930R$37022%
Lavras 78 km 154R$18,852R$25133%
Congonhas 82 km 30R$6,191R$19023%

Other Airbnb Markets in Minas Gerais

See all 134 Minas Gerais Airbnb markets

Markets Similar to São João del-Rei

Markets elsewhere in Brazil with a similar nightly rate and occupancy to São João del-Rei:

FAQ

São João del-Rei Airbnb FAQ

How much do Airbnb hosts make in São João del-Rei?

An active São João del-Rei Airbnb grossed R$21,159 on average in the 12 months to September 2026, according to AirROI's tracking of 207 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in R$3,480 or more in a typical month.

How much can I make on Airbnb in São João del-Rei?

It depends most on the home's size, location and how it's run. The middle half of São João del-Rei listings earn between R$709 and R$3,480 in a typical month, and the top tenth R$6,490 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in São João del-Rei?

Listings in São João del-Rei were booked on 25% of available nights over the past year. That compares with 30% for the Minas Gerais average. July is usually the busiest month.

How much does an Airbnb cost per night in São João del-Rei?

The average booked night in São João del-Rei cost R$298 before fees. Half of listings charge between R$130 and R$355, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in São João del-Rei?

None of the active São João del-Rei listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in São João del-Rei?

Yes, when it's run well. The average São João del-Rei Airbnb grossed R$21,159 in the 12 months to September 2026, 31% below the Minas Gerais average of R$30,782, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about R$2,610 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in São João del-Rei?

July usually pays best, averaging R$4,040 per active listing over the past two years, and November usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in São João del-Rei?

Each night a São João del-Rei listing was open to book earned R$78 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made R$163 or more.

How far in advance do guests book Airbnbs in São João del-Rei?

São João del-Rei stays were booked 33 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in São João del-Rei?

The average São João del-Rei Airbnb stay lasted 3.8 nights over the past year. A listing took 15 reservations over the year on average.

How are Airbnbs in São João del-Rei rated?

Guests rate São João del-Rei Airbnbs 4.89 out of 5 on average. Guests score check-in highest and location lowest.

What are the best neighborhoods for Airbnb in São João del-Rei?

Historic Center, São João del-Rei City Center and Pouso Alegre draw the most short-term rental interest in São João del-Rei. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in São João del-Rei?

AirROI counted 207 active Airbnb listings in São João del-Rei as of September 2026. The closest tracked market is Tiradentes, 10 km away.

How much are Airbnb cleaning fees in São João del-Rei?

In São João del-Rei, about seven in ten listings add a cleaning fee. The median fee is R$73, and some higher fees lift the average to R$97.

Method

About This Data

Figures on this page cover 207 active Airbnb listings in São João del-Rei from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Brazilian reals at R$5.19 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.