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Airbnb market data · 202612 months to January 2026

Essa, ON Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

AirROI's latest figures for Essa run through January 2026.

Active Airbnb listings
19
Avg. booking lead time
36 days
Listings showing a permit
0%
Peak revenue month
August
Lowest revenue month
February

The short answer

Essa Airbnb Market at a Glance

Listings averaged CA$358 a night and were booked on 41% of available nights.

Timing matters: in August, the best month, the average listing earned about 3.9 times as much as in February, the slowest. With only 19 active listings, a few bookings can reorder the months.

With 19 active listings, Essa is the 257th-largest of 286 Ontario markets AirROI tracks.

Map of Airbnb listings in Essa Browse the live Essa Airbnb market See Every Essa Listing

Revenue

How Much Do Airbnb Hosts Make in Essa?

Gross bookings per Essa listing averaged CA$35,452 over the 12 months to January 2026 (Ontario average: CA$31,663), before cleaning, platform and management costs and taxes.

The average Essa listing brought in CA$8,910 in August, its best month, and CA$2,310 in February, its slowest. The three strongest months bring in 43% of a full year's revenue, where an even calendar would give any three months 25%.

Across Essa's 19 active listings, monthly revenue by tier:

  • Best-in-class properties (top 10%) earn CA$8,980+ a month, about three times the typical property.
  • Strong performers (top 25%) earn CA$4,790 or more, roughly CA$1,800 a month above the median.
  • Typical properties (median) earn about CA$2,980 a month.
  • Entry-level properties (bottom 25%) earn CA$1,490 or less, about half of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

August earned about 3.9 times what February did

Average revenue per active listing, by month

The dashed line is the average of the months shown, CA$4,160. January left out, as the latest month's data looks incomplete.

Essa Airbnb Data by Month

Latest 12 months in the January 2026 data.

August led on revenue and bookings; nightly rates peaked in December.

Average monthly Airbnb revenue, occupancy, nightly rate and booking lead time per active listing in Essa, Feb 2025 to Jan 2026
MonthAvg. RevenueOccupancyAvg. Nightly RateBooking Lead Time
Feb 2025CA$2,31338.7%CA$29726 days
Mar 2025CA$3,10241.9%CA$35627 days
Apr 2025CA$2,55535.7%CA$32927 days
May 2025CA$2,37436.1%CA$33549 days
Jun 2025CA$4,01738.1%CA$34644 days
Jul 2025CA$6,85862.9%CA$34363 days
Aug 2025CA$8,90965.9%CA$35652 days
Sep 2025CA$3,56544.1%CA$34593 days
Oct 2025CA$3,47841.4%CA$35439 days
Nov 2025CA$3,25747.6%CA$32527 days
Dec 2025CA$5,35056.6%CA$35635 days
Jan 2026*CA$2,97829.4%CA$33521 days

Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month. *Jan 2026 is the latest month and looks incomplete: its occupancy sits well below the calendar months either side of it, as the latest month often does before late bookings are recorded. It may be revised and is not counted as a best or worst month.

Location, size and how a home is run move its income far more than a city average shows. For a range on one Essa address, run it through the Airbnb income calculator.

Profit

Is an Airbnb in Essa Profitable?

Yes, when it's run well. The average Essa Airbnb took in CA$35,452 in the 12 months to January 2026, and run by its owner at everyday costs, about CA$2,160 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about CA$3,490 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

Essa Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Essa Airbnb
LineAverage listingTop-quarter listing
Money in
Gross bookingsCA$35,452CA$56,950
Running costs
Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee−CA$5,500−CA$8,830
Utilities and internetAbout 5% of bookings−CA$1,770−CA$2,850
Guest suppliesToiletries, coffee, paper goods: about 2%−CA$710−CA$1,140
Repairs and upkeepIncluding linens and small replacements: about 3%−CA$1,060−CA$1,710
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−CA$350−CA$350
Permit and registrationWhere one is required−CA$180−CA$180
ManagementCA$0 when you run it; co-hosts charge from about 10% of nightly bookingsCA$0CA$0
Pricing and messaging toolsOptional; Airbnb's own tools are freeCA$0CA$0
Lodging taxesAdded to the guest's bill and passed onCA$0CA$0
Total running costsAbout 27% of bookings−CA$9,570−CA$15,060
Left for housing costs, then profitCA$25,882about CA$2,160 a monthCA$41,890about CA$3,490 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo feesDepend on the home

Estimate Your Own Essa Airbnb Profit

The estimate starts from Essa's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Essa home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Essa's Top Earners Get There

  • More nights booked. The busiest quarter of Essa listings are booked on 63% or more of their nights, against 48% for the median listing. Ten more booked nights a year at the median rate of CA$205 adds about CA$2,070 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge CA$310 a night or more, against a median of CA$205. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about CA$3,550 a year.
  • Open for the busy months. August brought the average listing about CA$8,910, against CA$2,310 in February, so a calendar that is open and full in the busy months carries the year.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about CA$4,750 a month, against CA$2,950 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Essa?

Essa listings were booked on 41% of the nights they were open over the past year, 2 percentage points below the Ontario average (43%) and 4 points below the Canada average (45%). Occupancy swings from 36% in April to 66% in August.

Across Essa's 19 active listings, the share of open nights booked by tier:

  • Best-in-class properties (top 10%) are booked 74%+ of open nights, 26 points above the median.
  • Strong performers (top 25%) fill 63% or more, roughly four nights a week.
  • Typical properties (median) fill about 48% of open nights.
  • Entry-level properties (bottom 25%) fill 23% or less, under two nights a week.

August was the busiest month in Essa, April the quietest

Share of open nights booked, by month

January data incomplete. The 12-month rate of 41% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Nightly rates

How Much Does an Airbnb Cost per Night in Essa?

The average nightly rate in Essa, known as ADR (average daily rate), was CA$358 over the past year, about 26% above the Ontario and Canada averages (CA$285 and CA$290). Averaged month by month, rates peak in August and December at about CA$355 and bottom out in February at about CA$295.

Across Essa's 19 active listings, nightly rates by tier:

  • Best-in-class properties (top 10%) charge CA$630+ a night, about three times the median.
  • Strong performers (top 25%) charge CA$310 or more, about CA$110 above the median.
  • Typical properties (median) charge about CA$205 a night.
  • Entry-level properties (bottom 25%) charge CA$130 or less, about two-thirds of the median.

December rates ran 20% above February's

Average nightly rate (ADR), by month

The dashed line is the average of the months shown, CA$340. January data incomplete. The 12-month ADR of CA$358 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

Seasonality

Best and Worst Months for Airbnb in Essa

With only 19 active listings, the monthly pattern in Essa is noisy, since a few long or pricey stays can lift a month; revenue peaked in August and bottomed out in February.

How Far in Advance Do Guests Book Airbnb in Essa?

Guests book Essa stays 36 days ahead on average (about five weeks). September stays are booked furthest out, about 93 days ahead, and February stays closest to arrival, about 26 days. A typical September booking is made in mid-June.

September stays are booked furthest ahead

Average days between booking and check-in, by month of stay

January data incomplete. The 12-month figure of 36 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Essa

None of the 19 active listings in Essa display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Essa.

Neighborhoods

Best Neighborhoods for Airbnb in Essa

AirROI's area guide picks seven Essa neighborhoods that draw short-term rental guests, led by Beach Area, Downtown Essa and Horseshoe Valley. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Essa
AreaWho it suitsLandmarks nearby
Beach AreaPopular for its stunning waterfront views and recreational activities. Ideal for families looking for beach vacations and summer getaways.Wasaga Beach, Georgian Bay, World's Longest Freshwater Beach, Water Sports Activities, Beachfront Restaurants, Local Festivals
Downtown EssaA charming area with local shops and eateries. Great for those wanting a local experience and proximity to amenities.Local Markets, Historical Sites, Cafes and Diners, Community Events, Parks and Recreation Areas
Horseshoe ValleyKnown for its year-round recreational activities, including skiing in winter and golf in summer. Suitable for adventure seekers and families.Horseshoe Resort, Skiing and Snowboarding, Mountain Biking Trails, Golf Courses, Spa and Wellness Centers
Essa Township ParksNumerous parks and natural areas ideal for outdoor enthusiasts. Great for visitors looking to relax and explore nature.Ellis Park, Nottawasaga River Trails, Community Parks, Birdwatching, Picnic Areas
AngusAn emerging community with easy access to major highways. Attracts both families and professionals commuting to nearby cities.Shopping Centres, Local Restaurants, Parks, Angus Recreation Centre, Heritage Sites
AllistonA vibrant town with a mix of history and modern amenities. Attractive to visitors who enjoy a small-town feel close to larger urban areas.Nottawasaga Inn Resort, Arts and Culture Festivals, Local Dining, Shopping Areas, Historical Society
Nottawasaga Conservation AreaA natural tranquil area ideal for those looking to escape the city and enjoy the outdoors with hiking and camping.Hiking Trails, Campgrounds, Wildlife Viewing, Picnic Areas, Scenic Overlooks

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Nearby markets

Essa vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 29 km, Springwater (25 km away, 34 listings) earned the most per listing, about 41% more than Essa.

Airbnb markets near Essa: distance, revenue, nightly rate and occupancy
MarketListingsAvg. annual revenueAvg. nightly rateOccupancy
Barrie 15 km345CA$20,458CA$19638%
New Tecumseth 21 km35CA$28,988CA$27541%
Innisfil 24 km349CA$33,699CA$34838%
Mulmur 25 km42CA$38,485CA$46239%
Springwater 25 km34CA$50,158CA$44038%
Bradford West Gwillimbury 27 km51CA$24,320CA$20039%
Clearview 27 km77CA$29,885CA$44035%
Wasaga Beach 29 km306CA$21,691CA$33729%

Other Airbnb Markets in Ontario

See all 286 Ontario Airbnb markets

Markets Similar to Essa

Markets elsewhere in Canada with a similar nightly rate and occupancy to Essa:

FAQ

Essa Airbnb FAQ

How much do Airbnb hosts make in Essa?

An active Essa Airbnb grossed CA$35,452 on average in the 12 months to January 2026, according to AirROI's tracking of 19 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in CA$4,790 or more in a typical month.

How much can I make on Airbnb in Essa?

It depends most on the home's size, location and how it's run. The middle half of Essa listings earn between CA$1,490 and CA$4,790 in a typical month, and the top tenth CA$8,980 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Essa?

Listings in Essa were booked on 41% of available nights over the past year. That compares with 43% for the Ontario average. August was the busiest month.

How much does an Airbnb cost per night in Essa?

The average booked night in Essa cost CA$358 before fees. Half of listings charge between CA$130 and CA$310; a few high-priced homes pull the average above that range.

Do you need a permit for an Airbnb in Essa?

None of the active Essa listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in Essa?

Yes, when it's run well. The average Essa Airbnb grossed CA$35,452 in the 12 months to January 2026, 12% above the Ontario average of CA$31,663, though with only 19 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, CA$25,882 a year (about CA$2,160 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about CA$3,490 a month. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in Essa?

August paid best over the past year, at CA$8,910 per active listing, and February paid least. The month-by-month table above shows how rates and bookings each move.

How far in advance do guests book Airbnbs in Essa?

Essa stays were booked 36 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

What are the best neighborhoods for Airbnb in Essa?

Beach Area, Downtown Essa and Horseshoe Valley draw the most short-term rental interest in Essa. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Essa?

AirROI counted 19 active Airbnb listings in Essa as of January 2026. The closest tracked market is Barrie, 15 km away.

Method

About This Data

Figures on this page cover 19 active Airbnb listings in Essa from February 2025 to January 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Canadian dollars at CA$1.39 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.