Villa Luna di Mare Entire home · 4 bedrooms Rated 5.00 - Revenue
- €34,289
- Occupancy
- 56.7%
- Daily rate
- €291
Airbnb market data · 202612 months to October 2026
The average Airbnb in Omiš brought in €8,929 over the 12 months through October 2026, about 34% less than the Splitsko-dalmatinska županija average of €13,497.
The short answer
Omiš is priced below the Splitsko-dalmatinska županija average. Listings averaged €138 a night, about 27% less than that average of €190, and were booked on 40% of available nights, close to its 41% occupancy.
Timing matters: in July, the best month, the average listing earned about 9.4 times as much as in October, the slowest. With only 30 active listings, a few bookings can reorder the months.
With 30 active listings, Omiš is the 44th-largest of 53 Splitsko-dalmatinska županija markets AirROI tracks.
Browse the live Omiš Airbnb market See Every Omiš ListingRevenue
Gross bookings per Omiš listing averaged €8,929 over the 12 months to October 2026 (Splitsko-dalmatinska županija average: €13,497), before cleaning, platform and management costs and taxes.
The average Omiš listing brought in €3,920 in July, its best month, and €419 in October, its slowest. The three strongest months bring in 51% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.5 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earned about 9.4 times what October did
Average revenue per active listing, by month, October 2025 to September 2026
The dashed line is the average of the months shown, €1,550.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
July 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | €419 | 17.2% | €122 | €14 | 11 days | 2.3 nights |
| Nov 2025 | €522 | 16.7% | €128 | €17 | 1 day | 9.5 nights |
| Dec 2025 | €1,234 | 39.5% | €130 | €40 | 5 days | 4.5 nights |
| Jan 2026 | €1,665 | 46.8% | €133 | €54 | 19 days | 15 nights |
| Feb 2026 | €678 | 23.8% | €134 | €24 | 28 days | 14.7 nights |
| Mar 2026 | €1,052 | 39.8% | €133 | €34 | 29 days | 2 nights |
| Apr 2026 | €887 | 26.0% | €128 | €30 | 13 days | 3.9 nights |
| May 2026 | €1,128 | 28.7% | €131 | €36 | 48 days | 5.1 nights |
| Jun 2026 | €1,927 | 44.4% | €152 | €64 | 55 days | 6.3 nights |
| Jul 2026 | €3,923 | 68.2% | €182 | €127 | 96 days | 8.6 nights |
| Aug 2026 | €3,643 | 62.1% | €180 | €118 | 101 days | 5.6 nights |
| Sep 2026 | €1,508 | 36.7% | €143 | €50 | 59 days | 4.9 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Omiš listing earns about €1,100 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, when it's run well. The average Omiš Airbnb took in €8,929 in the 12 months to October 2026, and run by its owner at everyday costs, about €550 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,140 a month.
Cleaning it yourself keeps the €130 a year guests pay in cleaning fees, for about €560 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €480 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €8,799 | €18,080 |
| Cleaning fees guests pay1% of Omiš bookings | €130 | €270 |
| Gross bookings | €8,929 | €18,350 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 80% of Omiš listings on Simplified Pricing, 3% for the rest | −€1,160 | −€2,390 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€130 | −€270 |
| Utilities and internetAbout 5% of bookings | −€450 | −€920 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€180 | −€370 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€270 | −€550 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€90 | −€90 |
| Permit and registrationWhere one is required | −€40 | −€40 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −€2,320 | −€4,630 |
| Left for housing costs, then profit | €6,609about €550 a month | €13,720about €1,140 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Omiš's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Omiš home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €1,530 a month, against €740 for the average one.
Occupancy
Omiš listings were booked on 40% of the nights they were open over the past year, in line with the Splitsko-dalmatinska županija average and in line with the Croatia average. Occupancy swings from 17% in November to 68% in July.
The busiest tenth of listings are booked about 3.8 times as often as the bottom quarter.
July was the busiest month in Omiš, November the quietest
Share of open nights booked, by month, October 2025 to September 2026
The 12-month rate of 40% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Omiš, known as ADR (average daily rate), was €138 over the past year, about 27% below the Splitsko-dalmatinska županija average of €190 and about 16% below the Croatia average of €165. Rates peak in July and August at about €180 and bottom out in October at about €120.
The top 10% charge about 2.7 times the rate of the bottom quarter.
July rates ran 49% above October's
Average nightly rate (ADR), by month, October 2025 to September 2026
The dashed line is the average of the months shown, €141.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Omiš it averaged €63 over the past year, from about €14 in October to about €127 in July.
Per open night, by tier:
July RevPAR was about 9.4 times October's
Revenue per open night (RevPAR), by month, October 2025 to September 2026
The dashed line is the average of the months shown, €51. The 12-month RevPAR of €63 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 30 active listings, the monthly pattern in Omiš is noisy, since a few long or pricey stays can lift a month; revenue peaked in July and bottomed out in October.
Guests book Omiš stays 72 days ahead on average (about two and a half months), so guests here plan well ahead. August stays are booked furthest out, about 101 days ahead, and November stays closest to arrival, about 1 days. A typical August booking is made in early May.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2025 to September 2026
The 12-month figure of 72 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 30 active listings in Omiš display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Omiš.
Neighborhoods
AirROI's area guide picks eight Omiš neighborhoods that draw short-term rental guests, led by Omiš Old Town, Duće Beach and Cetina River. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Omiš Old Town | Charming historical district with narrow streets and beautiful architecture. It attracts tourists interested in culture, history, and local cuisine, making it a prime spot for Airbnb investment. | Fortica Fortress, Mirabella Fortress, Omiš Riviera, Local markets, Cultural events |
| Duće Beach | Popular beach area with a family-friendly atmosphere. Ideal for tourists seeking relaxation and sun, making it an excellent location for beachside Airbnb rentals. | Duće Beach, Water sports activities, Beachfront cafes, Nearby restaurants |
| Cetina River | Scenic area near the river, perfect for adventure tourism and outdoor activities like rafting and hiking. Appeals to nature lovers and thrill-seekers. | Rafting on the Cetina, Zipline through the canyon, Hiking trails, Natural beauty |
| Luka Omiš | Picturesque harbor area with stunning views and a relaxed atmosphere. Attracts both visitors looking for scenic vistas and maritime activities. | Luka Omiš, Fishing tours, Boat rentals, Dining by the harbor |
| Dugi Rat | Nearby coastal village that offers peaceful surroundings and proximity to the beach. Great for tourists seeking a quieter getaway while still close to Omiš. | Beaches of Dugi Rat, Local restaurants, Cycling paths |
| Radmanove Mlinice | A beautiful mill area along the Cetina River, perfect for nature walks and picnics. Attractive to families and nature lovers. | Radmanove Mlinice, Picnic areas, Cafes by the river |
| Sveti Petar | A serene area ideal for those looking to escape the crowds. Offers tranquility with the beauty of nature, appealing to couples and individuals. | Hiking routes, Scenic overlooks, Local vineyards |
| Bacvice Beach | Famous for its vibrant summer scene, Bacvice Beach attracts both locals and tourists. A hotspot for nightlife and socializing, perfect for short-term rentals. | Beach clubs, Water sports, Restaurants and bars |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Almost every Airbnb in Omiš is an entire home: 97% of listings, with private rooms at 3%. Apartments and condos account for 83% of the stock; houses come next at 17%.
Nearly all listings rent the whole place
Omiš Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 96.7% | 29 |
| Private room | 3.3% | 1 |
Apartments dominate the property mix
Omiš Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 83.3% | 25 |
| House | 16.7% | 5 |
The most common size among Omiš's 28 entire homes with a bedroom count is one bedroom (14 homes).
Omiš entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 7.1% | 2 |
| 1 bedroom | 50.0% | 14 |
| 2 bedrooms | 28.6% | 8 |
| 3 bedrooms | 7.1% | 2 |
| 4 bedrooms | 7.1% | 2 |
The most common capacity in Omiš is four guests (24% of listings), and 24% of listings sleep six or more.
Omiš listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 2 guests | 20.7% | 6 |
| 3 guests | 10.3% | 3 |
| 4 guests | 24.1% | 7 |
| 5 guests | 20.7% | 6 |
| 6 guests | 13.8% | 4 |
| 8+ guests | 10.3% | 3 |
Omiš hosts set up an average of 2.4 beds per listing. 73% of listings show their exact location on the listing map; the rest show an approximate area.
Beach access is common in Omiš: 47% of listings offer it, and 80% offer free parking on site.
Share of Omiš listings with each common amenity
Guests
Omiš runs on foreign visitors: 100% of guests who left reviews live outside Croatia. The United States leads with 20% of reviewers, ahead of Germany at 17%. Guests speak a mix of languages: English leads at 41%, followed by German and Spanish.
100% of Omiš guests come from abroad
Where guests who left reviews live
Where Omiš guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| New York | 3.8% |
| Copenhagen | 2.5% |
| Oslo | 2.5% |
| Rotterdam | 2.5% |
Where Omiš guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 19.5% |
| Germany | 17.1% |
| United Kingdom | 15.9% |
| France | 6.1% |
| Netherlands | 3.7% |
Languages spoken by Omiš guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 41.4% |
| German | 13.8% |
| Spanish | 9.2% |
| French | 5.7% |
| Danish | 3.4% |
Omiš Airbnbs average 4.91 stars, and 30% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.85.
Communication scores highest in Omiš; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.89 |
| Cleanliness | 4.91 |
| Communication | 4.98 |
| Location | 4.90 |
| Check-in | 4.91 |
| Value | 4.85 |
Booking patterns
Nearly all Omiš listings are open to guests more than 180 days a year, but only 3% are booked or blocked that many days. The most common booked-or-blocked total is 1 to 30 days a year, covering 40% of listings; blocked nights include any the host closes off.
Days a year Omiš listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 80.0% | 24 |
| 181-270 days | 16.7% | 5 |
| 91-180 days | 3.3% | 1 |
Days a year Omiš listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 3.3% | 1 |
| 91-180 days | 20.0% | 6 |
| 31-90 days | 36.7% | 11 |
| 1-30 days | 40.0% | 12 |
The average Omiš booking lasts 6.3 nights, longest in January and shortest in March. Listings took about 10 bookings each over the year. About half of listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Omiš
Average nights per booking, by month of stay
Only 30% of listings in Omiš accept stays of one or two nights; the most common minimum is four to six nights.
Minimum stay set by Omiš listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Omiš, used by 53% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: about seven in ten listings use Firm or stricter terms, against 30% on Flexible or Moderate.
Cancellation policies of Omiš listings, from most to least flexible
Share of listings by the policy they use
More than a third of Omiš listings charge a cleaning fee. Fees here tend to be small: for listings that charge one, cleaning fees make up only about 1% of gross revenue.
Top earners
The top-grossing Airbnb in Omiš, a four-bedroom home, took in €34,300 over the past year, about 3.8 times the city's average of €8,930. Three of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
Villa Luna di Mare Entire home · 4 bedrooms Rated 5.00
Beachside Holiday Apartment Entire home · 2 bedrooms Rated 4.84
Holiday home Teraca u Babe- in the town centre Entire home · 4 bedrooms Rated 4.80
Anchor 2 Entire home · 1 bedroom Rated 4.90
U La La Apartment - 4 * Entire home · 1 bedroom Rated 5.00
Apartman Betula - close to beach, 3 rooms, parking Entire home · 3 bedrooms Rated 5.00 Only 10% of Omiš listings are classed as professionally managed. Superhosts run a third of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 80% of listings.
Nearby markets
AirROI also tracks listings in this area under another name: Grad Omiš (1,148 active listings) has its own page and is left out of the comparison below.
Of the eight nearby markets in the table, all within 13 km, Srinjine (9 km away, 42 listings) earned the most per listing, about 3.8 times as much as Omiš. Mutogras was the busiest, booked on 51% of nights against 40% in Omiš.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Općina Dugi Rat 5 km | 546 | €15,078 | €199 | 39% |
| Općina Postira 9 km | 149 | €8,928 | €148 | 38% |
| Srinjine 9 km | 42 | €33,830 | €353 | 48% |
| Općina Pučišća 10 km | 105 | €8,480 | €185 | 33% |
| Mutogras 11 km | 52 | €21,674 | €226 | 51% |
| Gornja Podstrana 13 km | 38 | €32,258 | €322 | 49% |
| Grbavac 13 km | 104 | €14,364 | €177 | 42% |
| Grad Supetar 13 km | 403 | €9,711 | €181 | 35% |
See all 53 Splitsko-dalmatinska županija Airbnb markets
Markets elsewhere in Croatia with a similar nightly rate and occupancy to Omiš:
FAQ
An active Omiš Airbnb grossed €8,929 on average in the 12 months to October 2026, according to AirROI's tracking of 30 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €2,260 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Omiš listings earn between €639 and €2,260 in a typical month, and the top tenth €3,020 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Omiš were booked on 40% of available nights over the past year. That compares with 41% for the Splitsko-dalmatinska županija average. July was the busiest month.
The average booked night in Omiš cost €138 before fees. Half of listings charge between €86 and €170, so bedroom count and location move the price more than the average suggests.
None of the active Omiš listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Omiš Airbnb grossed €8,929 in the 12 months to October 2026, 34% below the Splitsko-dalmatinska županija average of €13,497. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €6,609 a year (about €550 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,140 a month. Check a specific home in the Airbnb estimator.
July paid best over the past year, at €3,920 per active listing, and October paid least. The month-by-month table above shows how rates and bookings each move.
Each night a Omiš listing was open to book earned €63 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €97 or more.
Omiš stays were booked 72 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Omiš Airbnb stay lasted 6.3 nights over the past year. A listing took 10 reservations over the year on average.
Guests rate Omiš Airbnbs 4.91 out of 5 on average. Guests score communication highest and value lowest.
Omiš Old Town, Duće Beach and Cetina River draw the most short-term rental interest in Omiš. The neighborhood guide explains what brings guests to each.
AirROI counted 30 active Airbnb listings in Omiš as of October 2026. The closest tracked market is Općina Dugi Rat, 5 km away.
In Omiš, more than a third of listings add a cleaning fee, and the fees tend to be small: for listings that charge one, they make up only about 1% of gross revenue.
All of Croatia had 17,614,016 international tourist arrivals in 2025, Državni zavod za statistiku reports. AirROI estimates 296 Airbnb stays in Omiš, Croatia in the 12 months to October 2026, which counts bookings and not tourists. See Splitsko-dalmatinska županija tourism statistics.
Method
Figures on this page cover 30 active Airbnb listings in Omiš from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.