Playa Larga, Matanzas Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Playa Larga, Matanzas? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $2,415 per year — at a $42 nightly rate, 20.6% occupancy, and a $9 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

Playa Larga's 215 active listings and selective demand that rewards strong listing quality and pricing strategy position it as a midsize vacation rental market. Supply has held steady while nightly rates moved higher — a market where hosts who optimize for bookability can unlock the full value of rising rates. Balancing rate strategy with occupancy is the key lever, and hosts who get it right will outperform.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. For data-driven hosts, the opportunity lies in reading these signals and positioning accordingly.

What Are the Key Airbnb Metrics in Playa Larga?

In Playa Larga, the headline Airbnb metrics are $2,415 in average annual revenue,20.6% occupancy, $42 ADR, and $9 in RevPAR, and guests book about 52 days in advance.

Avg. Daily Rate (ADR)(?)
$42
The average rental revenue earned for an occupied room per day in Playa Larga.
Occupancy Rate(?)
20.6%
Lower demand, potentially seasonal or market factors at play.
Avg. Annual Revenue(?)
$2,415
Average annual income for an Airbnb listing in Playa Larga. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$9
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-0.7%
Slight decrease (-0.7%) vs. last year.
Active Airbnb Listings(?)
215
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
52 days
How far in advance guests typically book in Playa Larga. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Playa Larga.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Playa Larga.
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How Much Do Airbnb Hosts Earn Monthly in Playa Larga?

Understanding the monthly revenue variations for Airbnb listings in Playa Larga is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Playa Larga is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Playa Larga across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $890+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $387 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $170 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $76, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Playa Larga

What Is the Monthly Airbnb Occupancy Rate in Playa Larga?

Maximize your bookings by understanding the Playa Larga STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Playa Larga:

  • Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 17%.
  • Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Playa Larga

What Is the Average Airbnb Nightly Rate in Playa Larga?

Effective short term rental pricing strategy in Playa Larga involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Playa Larga typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $85+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $48 or more.
  • Typical properties (Median) charge around $31 per night.
  • Entry-level properties (Bottom 25%) earn around $24 per night.

Average Daily Rate (ADR) Trend by Month in Playa Larga

What Is the RevPAR for Airbnb in Playa Larga?

RevPAR in Playa Larga is currently $9. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $3 RevPAR.
  • Typical properties (Median) generate $5 RevPAR.
  • Strong performers (Top 25%) earn $10 RevPAR.
  • Best-in-class (Top 10%) achieve $19 RevPAR.

Average Monthly RevPAR Trend in Playa Larga

RevPAR Insights for Playa Larga

  • The average RevPAR in Playa Larga is $9. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($19) and bottom 25% ($3) is $15, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Jul and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Playa Larga benchmarks. If your RevPAR falls below the median of $5, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $10+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Playa Larga?

Playa Larga's peak Airbnb season falls in July, August, April, while the softest stretch is February, March, December. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (July, August, April)
  • Revenue averages $407 per month
  • Occupancy rates average 25.9%
  • Daily rates average $44
Shoulder Season
  • Revenue averages $363 per month
  • Occupancy maintains around 23.9%
  • Daily rates hold near $44
Low Season (February, March, December)
  • Revenue drops to average $303 per month
  • Occupancy decreases to average 21.9%
  • Daily rates adjust to average $43

Seasonality Insights for Playa Larga

  • The Airbnb seasonality pattern in Playa Larga shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Playa Larga's highest earning potential, with monthly revenues climbing to $424, occupancy reaching 28.2%, and ADRs peaking at $44.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $258, occupancy could drop to 18.1%, and ADRs may adjust to $43.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Playa Larga.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • Regularly analyze your own performance against these Playa Larga seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Do You Need a License for Airbnb in Playa Larga?

Low regulation and minimal registration activity in Playa Larga, Matanzas, Cuba point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Playa Larga to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Playa Larga?

Location within Playa Larga matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.

Best neighborhoods for Airbnb in Playa Larga
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Playa Larga
A stunning beach destination known for its pristine shores and proximity to the Zapata Swamp, making it a great choice for nature lovers and beachgoers alike.
Zapata Swamp, Cueva de los Peces, Playa Girón, Boca de Guama, Bahía de Cochinos, Ceiba Tree Nature Park
Playa Girón
A historic beach famous for the Bay of Pigs invasion. It's a great location for those interested in history and diving activities.
Playa Girón Beach, Bay of Pigs Museum, Diving opportunities, Cueva de los Peces, Snorkeling spots
Guamá
An indigenous-style village offering a glimpse into Cuban heritage, which attracts tourists looking for cultural experiences and eco-tourism.
Guamá village, Crocodile breeding farm, Cueva de los Peces, Museo de la Revolución, Nature trails
Cienfuegos
Known as the 'Pearl of the South', it features a beautiful bay and French colonial architecture, appealing to tourists who appreciate history and beautiful sea views.
Parque José Marti, Cienfuegos Bay, Palacio de Valle, Teatro Tomás Terry, Casas de la Cultura
Varadero
One of the top beach destinations in Cuba, popular for its all-inclusive resorts and vibrant nightlife, appealing to those looking for a lively vacation atmosphere.
Varadero Beach, Josone Park, Varadero Dolphinarium, Cueva de Saturno, Museo Municipal
Trinidad
A UNESCO World Heritage site known for its colonial architecture and cobblestone streets, perfect for tourists interested in culture and history.
Plaza Mayor, Palacio Cantero, Museo Romántico, Topes de Collantes, Valle de los Ingenios
Santa Clara
Home to Che Guevara's mausoleum, this city attracts visitors interested in revolutionary history and culture with a vibrant local scene.
Che Guevara Mausoleum, Memorial de la Revolución, Parque Vidal, Casa de la Cultura, Teatro La Caridad
Matanzas
Known as the 'Athens of Cuba', it has rich cultural heritage and beautiful architecture, appealing to tourists interested in arts and history.
Puente de Versailles, Museo Farmacéutico, Centro Nacional de Escultura, Plaza de la Revolución, Cueva de Bellamar

With 8 distinct neighborhoods showing meaningful short-term rental activity, Playa Larga offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Playa Larga?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Playa Larga

  • The Playa Larga Airbnb market composition is heavily skewed towards Private Room listings, which make up 80% of the 215 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Playa Larga, Hotel/Boutique properties are the most common (72.1%), reflecting the local real estate landscape.
  • Houses represent a significant 27.4% portion, catering likely to families or larger groups.
  • The presence of 72.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 0.5%) offer potential for unique stay experiences.

Playa Larga Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Playa Larga

  • The dominant room capacity in Playa Larga is 1 bedroom listings, making up 22.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 40.5% of the active Airbnb listings in Playa Larga, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (9.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Playa Larga.

Playa Larga Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Playa Larga

  • The most common guest capacity trend in Playa Larga vacation rentals is listings accommodating 3 guests (9.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 3 guests and 2 guests dominate the Playa Larga STR market, accounting for 19.1% of listings.
  • 10.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Playa Larga.
  • On average, properties in Playa Larga are equipped to host 1.5 guests.

How Do Listings in Playa Larga Compare on Quality?

Listing quality in Playa Larga can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
37.7
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
2.7
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
19.1%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Playa Larga

  • At 37.7 photos per listing on average, Playa Larga hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 19.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Playa Larga averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Playa Larga?

Amenity Prevalence

Amenity Insights for Playa Larga

  • Essential amenities in Playa Larga that guests expect include: Air conditioning. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Hangers, Essentials are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Playa Larga: Air conditioning.
  • Prioritize adding missing essentials: Air conditioning.
  • Consider adding popular differentiators like Free parking on premises or Hangers to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Playa Larga to stay competitive.

Which Airbnb Amenities Boost Revenue in Playa Larga?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Playa Larga, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Sound systemHigh opportunity
5.1%$14,944$1,739759.3%
StoveHigh opportunity
5.6%$12,533$1,817590.0%
ToasterHigh opportunity
7.9%$10,530$1,718513.0%
Rice makerHigh opportunity
8.4%$10,068$1,715486.9%
BlenderHigh opportunity
9.3%$9,329$1,706447.0%
TV
61.4%$3,523$653439.8%
Microwave
11.2%$8,539$1,645419.1%
Trash compactorHigh opportunity
3.3%$10,964$2,127415.5%
Sun loungersHigh opportunity
7.4%$9,389$1,854406.4%
Board games
10.2%$8,364$1,736381.7%

Revenue Impact Insights for Playa Larga

  • Sound system tops the revenue impact list with a 759.3% uplift — listings with this amenity earn $14,944 vs. $1,739 without it.
  • High-opportunity amenities — Sound system, Stove, Toaster — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.

Recommendations for Hosts

  • Prioritize adding Sound system — it has the best combination of high revenue impact and low market saturation in Playa Larga.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Playa Larga STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Playa Larga. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Playa Larga Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Playa Larga

  • The typical guest profile for Airbnb in Playa Larga consists of predominantly international visitors (100%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 0.0% of guests.
  • Key international markets include France (23.1%) and United Kingdom (10.1%).
  • Top languages spoken are English (36.4%) followed by Spanish (19.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Playa Larga?

Listings in Playa Larga average 4.76 out of 5 overall, with about 47.7 reviews per active listing and 22.3% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Playa Larga

  • An average rating of 4.76 places Playa Larga in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
  • The strongest subcategory is Check-in (4.84), while Value (4.75) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 22.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 22.3% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Playa Larga Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Playa Larga

  • The most common availability pattern in Playa Larga falls within the 271-366 days range, representing 85.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Playa Larga (50.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Playa Larga?

Average Booking Lead Time by Month

Booking Lead Time Insights for Playa Larga

  • The overall average booking lead time for vacation rentals in Playa Larga is 52 days.
  • Guests book furthest in advance for stays during October (average 78 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (61 days avg.) sees the longest lead times, while Summer (47 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Playa Larga.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 61 days) to capture early planners.
  • Monitor your own booking lead times against these Playa Larga averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Playa Larga?

Guests in Playa Larga stay about 3.2 nights on average, generating roughly 2,644 reservations and 12.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Playa Larga

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Playa Larga

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • 12.6 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Jun (4.6 nights) and shorten in Apr (1.9 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Playa Larga Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (92.1%)

1 Night

198 listings

92.1% of total

2 Nights (5.6%)

2 Nights

12 listings

5.6% of total

30+ Nights (2.3%)

30+ Nights

5 listings

2.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Playa Larga is 1 Night, adopted by 92.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (97.7%) of the Playa Larga Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • Dedicated monthly rentals (30+ nights) represent a small niche (2.3%), possibly an untapped area for hosts.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 92.1% of Playa Larga hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Playa Larga.

Playa Larga Airbnb Cancellation Policy Trends Analysis (2026)

Limited

4 listings

1.9% of total

Flexible (48.8%)

Flexible

105 listings

48.8% of total

Moderate (28.4%)

Moderate

61 listings

28.4% of total

Firm (14.4%)

Firm

31 listings

14.4% of total

Strict (6.5%)

Strict

14 listings

6.5% of total

Cancellation Policy Insights for Playa Larga

  • The prevailing Airbnb cancellation policy trend in Playa Larga is Flexible, used by 48.8% of listings.
  • The market strongly favors guest-friendly terms, with 77.2% of listings offering Flexible or Moderate policies. This suggests guests in Playa Larga may expect booking flexibility.
  • Strict cancellation policies are quite rare (6.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 48.8% market standard in Playa Larga.
  • Using a Strict policy might deter some guests, as only 6.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Playa Larga.

How Much Are Airbnb Cleaning Fees in Playa Larga?

Cleaning fees in Playa Larga are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$8
Median Cleaning Fee
$5
Listings Charging a Fee
16.7%
Fee as Revenue Share
3.4%

Cleaning Fee Insights for Playa Larga

  • Only 16.7% of listings charge a cleaning fee, suggesting that most hosts in Playa Larga bundle cleaning costs into the nightly rate.
  • The average cleaning fee of $8 is close to the median ($5), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 3.4% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Playa Larga median of $5. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Playa Larga Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Playa Largabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beautiful Direct Access to Ocean Cottage in Cuba

Beautiful Direct Access to Ocean Cottage in Cuba

Entire Place • 2 bedrooms

$32,697
Revenue
36.5%
Occupancy
$282.13
Daily Rate
(EL BARCO) 3 bedrooms - entire place + breakfast included

(EL BARCO) 3 bedrooms - entire place + breakfast included

Entire Place • 3 bedrooms

$30,625
Revenue
56.4%
Occupancy
$159.81
Daily Rate
(THE BOAT) Private entire place

(THE BOAT) Private entire place

Entire Place • 3 bedrooms

$23,197
Revenue
57.9%
Occupancy
$107.84
Daily Rate
(EL BARCO) 2rm-entire accommodation + breakfast included

(EL BARCO) 2rm-entire accommodation + breakfast included

Entire Place • 2 bedrooms

$19,649
Revenue
48.5%
Occupancy
$107.98
Daily Rate
Casa 76 -Entire House - Sea View - WIFI

Casa 76 -Entire House - Sea View - WIFI

Entire Place • 2 bedrooms

$18,053
Revenue
31.6%
Occupancy
$158.69
Daily Rate
Casa 46 - Entire House. 3 Private Rooms - WiFi

Casa 46 - Entire House. 3 Private Rooms - WiFi

Entire Place • 3 bedrooms

$17,080
Revenue
40.2%
Occupancy
$116.33
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Playa Larga?

Learn from the best! This table showcases top-performing Airbnb hosts in Playa Larga based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Playa Larga by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Giada4$78,147944.61/5.0
Adrian Y Maitte4$44,0333614.89/5.0
Julietta1$32,697694.90/5.0
Zoraida Mercedes5$31,8922534.90/5.0
Tony4$31,0304924.95/5.0
Alexis6$22,8874574.75/5.0
Motica6$18,7521984.85/5.0
Fidel Silvestre4$17,4652834.43/5.0
Mileidy4$16,9794694.92/5.0
Luis Vidal13$15,6582714.79/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Playa Larga.

Who Are the Airbnb Hosts in Playa Larga?

Playa Larga has a relatively balanced host base.

Superhosts
45.6%
Professional Management
0.0%
Cohosted Listings
19.1%
Instant Book Enabled
4.2%
Simplified Pricing
50.2%

Host Profile Insights for Playa Larga

  • A 45.6% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
  • 4.2% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 50.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 19.1% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Playa Larga averages regularly and adjust your hosting strategy based on what top performers do differently.

How Does Playa Larga's Airbnb Market Compare to Nearby Cities?

How does the Playa Larga Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Varadero, Playa Larga has 11 percentage points lower occupancy and about $50 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Playa Larga — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Varadero41$754$92.0632%
Cárdenas584$514$69.0132%
Matanzas64$209$45.6825%
Cienfuegos277$209$46.9722%
Trinidad568$163$41.4820%
Santa Cruz del Norte11$162$35.7323%
Santa Clara161$152$38.2621%
Ciudad de Trinidad140$149$40.8920%
Ciudad de Sancti Spíritus11$99$22.3018%
Caibarién18$86$45.3516%

Frequently Asked Questions About Airbnb in Playa Larga

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Playa Larga.

How much do Airbnb hosts make in Playa Larga?

Playa Larga hosts earn about $2,415 per year on average, with an average nightly rate of $42 and RevPAR of $9. Those figures describe the typical revenue environment for active listings in Playa Larga, Matanzas, not the ceiling for the best operators. Source: AirROI 2026 data, Playa Larga market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Playa Larga?

The average Airbnb occupancy rate in Playa Larga is 20.6%. July is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Playa Larga?

Listings in Playa Larga average $42 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Playa Larga?

Playa Larga currently has about 215 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Playa Larga?

AirROI currently classifies the short-term rental regulation level in Playa Larga as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Playa Larga?

RevPAR in Playa Larga is about $9. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Playa Larga?

Occupancy of 20.6% means Playa Larga is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $2,415, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Playa Larga?

The average booking lead time in Playa Larga is about 52 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Playa Larga?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Playa Larga include Playa Larga, Playa Girón, Guamá. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Playa Larga?

private_room listings make up 80.0% of the active supply in Playa Larga. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Playa Larga compare to nearby Airbnb markets?

Among neighboring markets, Varadero posts $9,048 in average annual revenue with 32.2% occupancy, compared to Playa Larga's $2,415 and 20.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Playa Larga?

The average Airbnb stay length in Playa Larga is about 3.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Playa Larga?

Airbnb listings in Playa Larga average 4.76 out of 5 overall. About 22.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Playa Larga?

Sound system and Stove are among the strongest revenue-linked amenities in Playa Larga. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Playa Larga?

Yes. About 16.7% of active Airbnb listings in Playa Larga charge a cleaning fee, and the average fee is $8. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Playa Larga?

A 45.6% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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