Airbnb market data · 202612 months to October 2026
Plerguer, France Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Plerguer brought in €7,811 over the 12 months through October 2026, across just 22 active listings, so a single property can move that figure.
The short answer
Plerguer Airbnb Market at a Glance
Rates and bookings both trail the Brittany average. Listings averaged €106 a night and were booked on 36% of available nights, against €130 and 41% for the Brittany average.
Timing matters: in August, usually the best month, the average listing earns about 4.7 times as much as in March, usually the slowest. With only 22 active listings, a few bookings can reorder the months.
With 22 active listings, Plerguer is the 365th-largest of 443 Brittany markets AirROI tracks.
Browse the live Plerguer Airbnb market See Every Plerguer ListingRevenue
How Much Do Airbnb Hosts Make in Plerguer?
Gross bookings per Plerguer listing averaged €7,811 over the 12 months to October 2026 (Brittany average: €12,828), before cleaning, platform and management costs and taxes.
In a typical year, the average Plerguer listing brings in €2,240 in August, its best month, and €473 in March, its slowest. The three strongest months bring in 41% of a full year's revenue, where an even calendar would give any three months 25%.
Across Plerguer's 22 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn €2,370+ a month, about 2.4 times the typical property.
- Strong performers (top 25%) earn €1,610 or more, roughly €610 a month above the median.
- Typical properties (median) earn about €999 a month.
- Entry-level properties (bottom 25%) earn €521 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 4.7 times what March does
Average revenue per active listing, by month, October 2024 to September 2026
The dashed line is the average of the months shown, €1,090. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Plerguer Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
August 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | €1,086 | 31.0% | €100 | €35 | 36 days | 3.6 nights |
| Nov 2025 | €877 | 27.4% | €99 | €29 | 17 days | 2.9 nights |
| Dec 2025 | €858 | 24.5% | €100 | €28 | 33 days | 3.9 nights |
| Jan 2026 | €920 | 29.8% | €101 | €30 | 26 days | 3.6 nights |
| Feb 2026 | €613 | 20.0% | €101 | €22 | 9 days | 2 nights |
| Mar 2026 | €463 | 14.1% | €102 | €15 | 26 days | 1.5 nights |
| Apr 2026 | €768 | 26.4% | €105 | €26 | 50 days | 3.1 nights |
| May 2026 | €1,236 | 37.6% | €106 | €40 | 29 days | 2.9 nights |
| Jun 2026 | €1,364 | 51.0% | €108 | €45 | 52 days | 5.5 nights |
| Jul 2026 | €2,181 | 59.2% | €110 | €70 | 66 days | 7 nights |
| Aug 2026 | €2,235 | 62.7% | €111 | €72 | 73 days | 3.7 nights |
| Sep 2026 | €1,570 | 45.8% | €107 | €52 | 49 days | 3.5 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Plerguer market, enter its address and size in the Airbnb calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in Plerguer Profitable?
Yes, when it's run well. The average Plerguer Airbnb took in €7,811 in the 12 months to October 2026, and run by its owner at everyday costs, about €460 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €740 a month.
Cleaning it yourself keeps the €400 a year guests pay in cleaning fees, for about €490 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €400 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Plerguer Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €7,411 | €11,960 |
| Cleaning fees guests pay5% of Plerguer bookings | €400 | €640 |
| Gross bookings | €7,811 | €12,600 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 82% of Plerguer listings on Simplified Pricing, 3% for the rest | −€1,030 | −€1,670 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€400 | −€640 |
| Utilities and internetAbout 5% of bookings | −€390 | −€630 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€160 | −€250 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€230 | −€380 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€80 | −€80 |
| Permit and registrationWhere one is required | −€40 | −€40 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −€2,330 | −€3,690 |
| Left for housing costs, then profit | €5,481about €460 a month | €8,910about €740 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Plerguer Airbnb Profit
The estimate starts from Plerguer's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Plerguer home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Plerguer's Top Earners Get There
- More nights booked. The busiest quarter of Plerguer listings are booked on 52% or more of their nights, against 33% for the median listing. Ten more booked nights a year at the median rate of €89 adds about €889 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge €115 a night or more, against a median of €89. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €740 a year.
- Open for the busy months. In a typical year, August brings the average listing about €2,240, against €473 in March, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Plerguer listings average 4.85 stars, and 41% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €1,050 a month, against €650 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Plerguer?
Plerguer listings were booked on 36% of the nights they were open over the past year, 5 percentage points below the Brittany average (41%) and 5 points below the France average (41%). In a typical year, occupancy swings from 19% in March to 65% in August.
Across Plerguer's 22 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 71%+ of open nights, 38 points above the median.
- Strong performers (top 25%) fill 52% or more, roughly four nights a week.
- Typical properties (median) fill about 33% of open nights.
- Entry-level properties (bottom 25%) fill 16% or less, under two nights a week.
August is usually the busiest month in Plerguer, March the quietest
Share of open nights booked, by month, October 2024 to September 2026
Nightly rates
How Much Does an Airbnb Cost per Night in Plerguer?
The average nightly rate in Plerguer, known as ADR (average daily rate), was €106 over the past year, about 18% below the Brittany average of €130 and about 34% below the France average of €160. Averaged month by month over the past two years, rates peak in July and August at about €105 and bottom out in October and December at about €92.
Across Plerguer's 22 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge €190+ a night, about 2.1 times the median.
- Strong performers (top 25%) charge €115 or more, about €25 above the median.
- Typical properties (median) charge about €89 a night.
- Entry-level properties (bottom 25%) charge €72 or less, about 19% below the median.
August rates run 17% above December's
Average nightly rate (ADR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, €99. The 12-month ADR of €106 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Plerguer?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Plerguer it averaged €38 over the past year, from about €15 in a typical March to about €72 in a typical August.
Across Plerguer's 22 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn €67+ per open night, about 1.9 times the median.
- Strong performers (top 25%) earn €49 or more, about €14 a night above the median.
- Typical properties (median) earn about €35 per open night.
- Entry-level properties (bottom 25%) earn €19 or less, about 54% of the median.
August RevPAR is about 4.7 times March's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, €36. The 12-month RevPAR of €38 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Plerguer
With only 22 active listings, the monthly pattern in Plerguer is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in August and bottom out in March.
Average revenue by month in Plerguer
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, €1,090.
Revenue by month in Plerguer in numbers
| Month | Revenue per listing |
|---|---|
| January | €800 |
| February | €587 |
| March | €473 |
| April | €761 |
| May | €1,150 |
| June | €1,000 |
| July | €1,770 |
| August | €2,240 |
| September | €1,310 |
| October | €1,080 |
| November | €828 |
| December | €1,060 |
How Far in Advance Do Guests Book Airbnb in Plerguer?
Guests book Plerguer stays 49 days ahead on average (about seven weeks). August stays are booked furthest out, about 66 days ahead, and February stays closest to arrival, about 16 days. A typical August booking is made in early June.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 49 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Plerguer
None of the 22 active listings in Plerguer display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Plerguer.
Neighborhoods
Best Neighborhoods for Airbnb in Plerguer
AirROI's area guide picks Plerguer City Center, La Vallée de la Rance and Mont-Saint-Michel as the parts of Plerguer that draw short-term rental guests. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Plerguer City Center | The heart of Plerguer with local shops, cafes, and restaurants. Ideal for travelers looking to experience local French culture and convenience. | Local markets, Historical buildings, Nearby hiking trails, Brittany cuisine restaurants |
| La Vallée de la Rance | A picturesque valley by the Rance River, popular for scenic views, walking trails, and outdoor activities. Great for nature lovers and tranquility seekers. | Rance River trails, Scenic viewpoints, Cycling paths, Water sports activities |
| Mont-Saint-Michel | Although slightly further away, this iconic island commune is a UNESCO World Heritage site and a popular tourist destination, making it excellent for hosting. | Mont-Saint-Michel Abbey, Tidal flats, Historic buildings, Culinary experiences |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Plerguer vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 9 km, Mont-Dol (9 km away, 54 listings) earned the most per listing, about 89% more than Plerguer. La Fresnais was the busiest, booked on 45% of nights against 36% in Plerguer.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Miniac-Morvan 3 km | 51 | €14,685 | €163 | 39% |
| La Fresnais 7 km | 35 | €13,206 | €121 | 45% |
| Pleudihen-sur-Rance 8 km | 70 | €14,743 | €148 | 40% |
| Dol-de-Bretagne 8 km | 85 | €14,588 | €124 | 43% |
| Mont-Dol 9 km | 54 | €14,788 | €137 | 37% |
| Saint-Père-Marc-en-Poulet 9 km | 42 | €11,196 | €120 | 42% |
| Hirel 9 km | 45 | €13,287 | €132 | 41% |
| Mesnil-Roc'h 9 km | 46 | €10,058 | €115 | 35% |
Other Airbnb Markets in Brittany
- Saint-Malo Airbnb data 1,834 listings
- Rennes Airbnb data 1,381 listings
- Vannes Airbnb data 1,065 listings
- Dinard Airbnb data 1,002 listings
- Brest Airbnb data 910 listings
- Carnac Airbnb data 764 listings
- Quiberon Airbnb data 721 listings
- Perros-Guirec Airbnb data 688 listings
See all 443 Brittany Airbnb markets
Markets Similar to Plerguer
Markets elsewhere in France with a similar nightly rate and occupancy to Plerguer:
- Les Adrets Airbnb data France · €103/night · 35.7%
- Saint-Omer Airbnb data France · €106/night · 36.5%
- Argenteuil Airbnb data France · €109/night · 36.0%
- La Flèche Airbnb data France · €110/night · 35.8%
- Leucate Airbnb data France · €105/night · 35.2%
- Le Tréport Airbnb data France · €103/night · 35.5%
FAQ
Plerguer Airbnb FAQ
How much do Airbnb hosts make in Plerguer?
An active Plerguer Airbnb grossed €7,811 on average in the 12 months to October 2026, according to AirROI's tracking of 22 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €1,610 or more in a typical month.
How much can I make on Airbnb in Plerguer?
It depends most on the home's size, location and how it's run. The middle half of Plerguer listings earn between €521 and €1,610 in a typical month, and the top tenth €2,370 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Plerguer?
Listings in Plerguer were booked on 36% of available nights over the past year. That compares with 41% for the Brittany average. August is usually the busiest month.
How much does an Airbnb cost per night in Plerguer?
The average booked night in Plerguer cost €106 before fees. Half of listings charge between €72 and €115, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Plerguer?
None of the active Plerguer listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Plerguer?
Yes, when it's run well. The average Plerguer Airbnb grossed €7,811 in the 12 months to October 2026, 39% below the Brittany average of €12,828, though with only 22 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €5,481 a year (about €460 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €740 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Plerguer?
August usually pays best, averaging €2,240 per active listing over the past two years, and March usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Plerguer?
Each night a Plerguer listing was open to book earned €38 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €67 or more.
How far in advance do guests book Airbnbs in Plerguer?
Plerguer stays were booked 49 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Plerguer?
The average Plerguer Airbnb stay lasted 4.1 nights over the past year. A listing took 15 reservations over the year on average.
How are Airbnbs in Plerguer rated?
Guests rate Plerguer Airbnbs 4.85 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Plerguer?
Plerguer City Center, La Vallée de la Rance and Mont-Saint-Michel draw the most short-term rental interest in Plerguer. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Plerguer?
AirROI counted 22 active Airbnb listings in Plerguer as of October 2026. The closest tracked market is Miniac-Morvan, 3 km away.
How much are Airbnb cleaning fees in Plerguer?
In Plerguer, about half of listings add a cleaning fee, and the typical fee is about €41.
How many tourists visit Plerguer, France?
All of France had more than 100 million international visitors in 2024, a preliminary estimate from Ministère de l'Économie, des Finances et de la Souveraineté industrielle, énergétique et numérique. AirROI estimates 302 Airbnb stays in Plerguer, France in the 12 months to October 2026, which counts bookings and not tourists. See France tourism statistics.
Method
About This Data
Figures on this page cover 22 active Airbnb listings in Plerguer from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.