Pīraʻe, France Airbnb Market Data: Revenue, Occupancy & Trends

In a typical year, the average Pīraʻe listing brings in €2,310 in July, its best month, and €939 in February, its slowest. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.

Across Pīraʻe's 24 active listings, monthly revenue by tier:

• Best-in-class properties (top 10%) earn €3,560+ a month, about 2.3 times the typical property.
• Strong performers (top 25%) earn €2,420 or more, roughly €870 a month above the median.
• Typical properties (median) earn about €1,550 a month.
• Entry-level properties (bottom 25%) earn €870 or less, about 56% of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

Pīraʻe listings were booked on 41% of the nights they were open over the past year, 4 percentage points below the French Polynesia average (45%) and in line with the France average. In a typical year, occupancy climbs to 54% in July and falls to 31% in January.

Across Pīraʻe's 24 active listings, the share of open nights booked by tier:

• Best-in-class properties (top 10%) are booked 81%+ of open nights, 46 points above the median.
• Strong performers (top 25%) fill 57% or more, roughly four nights a week.
• Typical properties (median) fill about 35% of open nights.
• Entry-level properties (bottom 25%) fill 21% or less, under two nights a week.

The average nightly rate in Pīraʻe, known as ADR (average daily rate), was €163 over the past year, about 22% below the French Polynesia average of €210 and about the same as the France average (€160). Averaged month by month over the past two years, rates peak in July and August at about €155 and bottom out in February and December at about €130.

Across Pīraʻe's 24 active listings, nightly rates by tier:

• Best-in-class properties (top 10%) charge €295+ a night, about 2.6 times the median.
• Strong performers (top 25%) charge €155 or more, about €40 above the median.
• Typical properties (median) charge about €115 a night.
• Entry-level properties (bottom 25%) charge €86 or less, about three-quarters of the median.

What Is the RevPAR for Airbnb in Pīraʻe?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Pīraʻe it averaged €62 over the past year, from about €34 in a typical February to about €74 in a typical July.

Across Pīraʻe's 24 active listings, RevPAR by tier:

• Best-in-class properties (top 10%) earn €89+ per open night, about 1.5 times the median.
• Strong performers (top 25%) earn €81 or more, about €25 a night above the median.
• Typical properties (median) earn about €58 per open night.
• Entry-level properties (bottom 25%) earn €29 or less, about half of the median.

With only 24 active listings, the monthly pattern in Pīraʻe is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in February.

How Far in Advance Do Guests Book Airbnb in Pīraʻe?

Guests book Pīraʻe stays 69 days ahead on average (about two and a half months), so guests here plan well ahead. August stays are booked furthest out, about 75 days ahead, and February stays closest to arrival, about 27 days. A typical August booking is made in early June.

83% of the 24 active listings in Pīraʻe display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Pīraʻe.