Montmorillon, Nouvelle-Aquitaine Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Montmorillon, Nouvelle-Aquitaine? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $8,210 per year — at a $83 nightly rate, 44.4% occupancy, and a $33 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 29 active listings, Montmorillon is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 52.6% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low, reducing the compliance barrier — though local ordinances should still be verified. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Montmorillon?
In Montmorillon, the headline Airbnb metrics are $8,210 in average annual revenue,44.4% occupancy, $83 ADR, and $33 in RevPAR, and guests book about 42 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Montmorillon?
Understanding the monthly revenue variations for Airbnb listings in Montmorillon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Montmorillon is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Montmorillon across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,566+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,171 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $802 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $480, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Montmorillon
What Is the Monthly Airbnb Occupancy Rate in Montmorillon?
Maximize your bookings by understanding the Montmorillon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Montmorillon:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Montmorillon
What Is the Average Airbnb Nightly Rate in Montmorillon?
Effective short term rental pricing strategy in Montmorillon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Montmorillon typically peaks in August and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $156+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $82 or more.
- Typical properties (Median) charge around $62 per night.
- Entry-level properties (Bottom 25%) earn around $46 per night.
Average Daily Rate (ADR) Trend by Month in Montmorillon
What Is the RevPAR for Airbnb in Montmorillon?
RevPAR in Montmorillon is currently $33. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $19 RevPAR.
- Typical properties (Median) generate $31 RevPAR.
- Strong performers (Top 25%) earn $35 RevPAR.
- Best-in-class (Top 10%) achieve $49 RevPAR.
Average Monthly RevPAR Trend in Montmorillon
RevPAR Insights for Montmorillon
- The average RevPAR in Montmorillon is $33. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($49) and bottom 25% ($19) is $30, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Montmorillon benchmarks. If your RevPAR falls below the median of $31, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $35+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Montmorillon?
Montmorillon's peak Airbnb season falls in August, July, May, while the softest stretch is February, March, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, May)
- Revenue averages $1,392 per month
- Occupancy rates average 61.2%
- Daily rates average $92
Shoulder Season
- Revenue averages $878 per month
- Occupancy maintains around 45.6%
- Daily rates hold near $87
Low Season (February, March, November)
- Revenue drops to average $559 per month
- Occupancy decreases to average 31.8%
- Daily rates adjust to average $81
Seasonality Insights for Montmorillon
- Airbnb seasonality in Montmorillon is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Montmorillon's highest earning potential, with monthly revenues climbing to $1,591, occupancy reaching 67.1%, and ADRs peaking at $94.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $440, occupancy could drop to 28.8%, and ADRs may adjust to $80.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Montmorillon.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Montmorillon, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Montmorillon?
While Montmorillon, Nouvelle-Aquitaine, France currently shows low STR regulations, 7% of listings carry registration evidence — suggesting some hosts proactively register or that certain neighborhoods have their own rules. Checking local zoning and tax obligations before listing is still wise. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Montmorillon to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 7% licensed listings)
What Are the Best Neighborhoods for Airbnb in Montmorillon?
With a compact short-term rental market, Montmorillon gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Centre | The charming old town with picturesque streets and historical architecture. Ideal for tourists interested in history and culture, with many cafes and shops nearby. | Saint-Laurent Church, The Old Mill, Museum of Montmorillon, The Book Village, Riverside Promenade |
| Place de la République | A central square bustling with local life and amenities. Great for experiencing local markets, dining, and close to transport links. | Local Market on Saturdays, Cafes and Restaurants, Nearby Shopping Streets, Community Events |
| The banks of the Gartempe | Scenic riverside area perfect for nature lovers and outdoor activities. Attracts visitors looking for tranquility and beautiful views. | Gartempe River, Fishing spots, Walking and Cycling Trails, Picnic Areas |
| Cultural Center | An area focused on arts and community activities, appealing to visitors interested in workshops, performances, and local culture. | Art Exhibitions, Cultural Workshops, Community Performances, Library and Resource Center |
| Local Vineyards | Surrounding Montmorillon are several vineyards, appealing to wine lovers and tourists looking to explore local viticulture. | Vineyard Tours, Wine Tasting, Scenic Views of Vineyards, Local Wine Shops |
| Nearby Nature Reserves | Natural reserves located a short distance from the town, great for hiking and experiencing the region's biodiversity. | Nature Trails, Wildlife Viewing, Photography Spots, Guided Nature Tours |
| Montmorillon Book Village | A unique area dedicated to books and literature, attracting bibliophiles and those looking for a literary getaway. | Rare Book Shops, Literary Events, Book Fairs, Themed Cafes |
| Local Cuisine Delights | A melting pot of local gastronomic experiences, showcasing the best of Nouvelle-Aquitaine's food. Perfect for culinary tourists. | Traditional Restaurants, Food Festivals, Local Produce Markets, Cooking Classes |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Montmorillon offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Montmorillon?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Montmorillon
- The Montmorillon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 69% of the 29 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 31% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Montmorillon, House properties are the most common (51.7%), reflecting the local real estate landscape.
- Houses represent a significant 51.7% portion, catering likely to families or larger groups.
- The presence of 17.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 3.4%) offer potential for unique stay experiences.
Montmorillon Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Montmorillon
- The dominant room capacity in Montmorillon is 1 bedroom listings, making up 34.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 58.6% of the active Airbnb listings in Montmorillon, indicating a high concentration in these sizes.
Montmorillon Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Montmorillon
- The most common guest capacity trend in Montmorillon vacation rentals is listings accommodating 2 guests (27.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Montmorillon STR market, accounting for 44.8% of listings.
- 17.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Montmorillon.
- On average, properties in Montmorillon are equipped to host 2.8 guests.
How Do Listings in Montmorillon Compare on Quality?
Listing quality in Montmorillon can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Montmorillon
- The average of 19.5 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 20.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Montmorillon averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Montmorillon?
Amenity Prevalence
Amenity Insights for Montmorillon
- Essential amenities in Montmorillon that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Dishes and silverware, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Montmorillon: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Heating or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Montmorillon to stay competitive.
Which Airbnb Amenities Boost Revenue in Montmorillon?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Montmorillon, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Bed linens | 82.8% | $8,919 | $4,810 | 85.4% |
Toaster | 65.5% | $9,700 | $5,379 | 80.3% |
Cleaning products | 65.5% | $9,678 | $5,421 | 78.5% |
Cooking basics | 75.9% | $9,184 | $5,149 | 78.4% |
First aid kit | 27.6% | $12,026 | $6,757 | 78.0% |
Bathtub | 17.2% | $12,061 | $7,408 | 62.8% |
Freezer | 41.4% | $10,491 | $6,601 | 58.9% |
Portable fans | 44.8% | $10,291 | $6,520 | 57.9% |
Wine glasses | 51.7% | $9,971 | $6,324 | 57.7% |
Private entrance | 65.5% | $9,291 | $6,158 | 50.9% |
Revenue Impact Insights for Montmorillon
- Bed linens tops the revenue impact list with a 85.4% uplift — listings with this amenity earn $8,919 vs. $4,810 without it.
- Bed linens — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Montmorillon STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Montmorillon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMontmorillon Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Montmorillon
- The typical guest profile for Airbnb in Montmorillon consists of primarily domestic travelers (88%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 87.9% of guests.
- Key international markets include France (87.9%) and United Kingdom (6.2%).
- Top languages spoken are French (48.5%) followed by English (31.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Lyon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Montmorillon?
Listings in Montmorillon average 4.82 out of 5 overall, with about 77 reviews per active listing and 37.9% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Montmorillon
- With an overall rating of 4.82, Montmorillon listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.91), while Location (4.77) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 37.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Montmorillon Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Montmorillon
- The most common availability pattern in Montmorillon falls within the 181-270 days range, representing 44.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Montmorillon (44.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Montmorillon?
Average Booking Lead Time by Month
Booking Lead Time Insights for Montmorillon
- The overall average booking lead time for vacation rentals in Montmorillon is 42 days.
- Guests book furthest in advance for stays during May (average 66 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (43 days avg.) sees the longest lead times, while Winter (23 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Montmorillon.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Montmorillon averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Montmorillon?
Guests in Montmorillon stay about 4.1 nights on average, generating roughly 699 reservations and 24.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 5:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Montmorillon
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Montmorillon
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 24.1 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jul (4.8 nights) and shorten in Nov (2.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 5:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Montmorillon Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
51.7% of total
2 Nights
6 listings
20.7% of total
3 Nights
2 listings
6.9% of total
30+ Nights
6 listings
20.7% of total
Key Insights
- The most prevalent minimum stay requirement in Montmorillon is 1 Night, adopted by 51.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (72.4%) of the Montmorillon Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (20.7%) caters to monthly stays (30+ nights) in Montmorillon, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 51.7% of Montmorillon hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 20.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Montmorillon.
Montmorillon Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
1 listings
3.4% of total
Flexible
14 listings
48.3% of total
Moderate
9 listings
31% of total
Firm
4 listings
13.8% of total
Strict
1 listings
3.4% of total
Cancellation Policy Insights for Montmorillon
- The prevailing Airbnb cancellation policy trend in Montmorillon is Flexible, used by 48.3% of listings.
- The market strongly favors guest-friendly terms, with 79.3% of listings offering Flexible or Moderate policies. This suggests guests in Montmorillon may expect booking flexibility.
- Strict cancellation policies are quite rare (3.4%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 48.3% market standard in Montmorillon.
- Using a Strict policy might deter some guests, as only 3.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Montmorillon.
How Much Are Airbnb Cleaning Fees in Montmorillon?
Cleaning fees in Montmorillon are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Montmorillon
- About 48.3% of Montmorillon listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($34) and median ($11) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 5.0% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Montmorillon median of $11. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Montmorillon Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Montmorillonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Family home by the river
Entire Place • 3 bedrooms
Montmorillon Accommodation
Entire Place • 2 bedrooms
2 bedroom, fantastic roof terrace! Town centre!
Entire Place • 2 bedrooms
2-person apartment with indoor pool
Entire Place • 1 bedroom
The cabin in Montmorillon
Entire Place • 1 bedroom
L'Escale
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Montmorillon?
Learn from the best! This table showcases top-performing Airbnb hosts in Montmorillon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Artur | 2 | $26,441 | 242 | 4.98/5.0 |
| Nathalie | 2 | $24,545 | 206 | 4.77/5.0 |
| Beatrice | 1 | $20,282 | 11 | 5.00/5.0 |
| Fred | 1 | $17,150 | 302 | 4.97/5.0 |
| Murielle | 3 | $16,885 | 110 | 4.85/5.0 |
| Tom | 1 | $15,192 | 103 | 4.70/5.0 |
| Nathalie | 1 | $12,959 | 96 | 5.00/5.0 |
| Margaret Patricia | 1 | $11,869 | 25 | 4.96/5.0 |
| Elyette | 1 | $11,849 | 221 | 4.97/5.0 |
| Andrew | 1 | $11,139 | 30 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Montmorillon.
Who Are the Airbnb Hosts in Montmorillon?
Montmorillon has a relatively balanced host base.
Host Profile Insights for Montmorillon
- A 44.8% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 6.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 75.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Montmorillon averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Montmorillon's Airbnb Market Compare to Nearby Cities?
How does the Montmorillon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Saint-Sulpice-de-Pommeray, Montmorillon has 15 percentage points lower occupancy and about $77 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Briollay | 12 | $3,790 | $228.13 | 44% |
| Artannes-sur-Indre | 21 | $3,571 | $403.67 | 35% |
| Thilouze | 10 | $3,295 | $347.23 | 52% |
| Maslives | 17 | $3,019 | $345.27 | 39% |
| Villiers-sur-Loir | 12 | $3,007 | $231.45 | 41% |
| Bourneau | 11 | $2,944 | $398.38 | 34% |
| Bourrou | 10 | $2,920 | $291.95 | 36% |
| Saint-Sulpice-de-Pommeray | 10 | $2,649 | $160.46 | 59% |
| Montrieux-en-Sologne | 14 | $2,564 | $456.37 | 31% |
| Vouhé | 10 | $2,557 | $336.09 | 35% |
Frequently Asked Questions About Airbnb in Montmorillon
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Montmorillon.
How much do Airbnb hosts make in Montmorillon?
Montmorillon hosts earn about $8,210 per year on average, with an average nightly rate of $83 and RevPAR of $33. Those figures describe the typical revenue environment for active listings in Montmorillon, Nouvelle-Aquitaine, not the ceiling for the best operators. Source: AirROI 2026 data, Montmorillon market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Montmorillon?
The average Airbnb occupancy rate in Montmorillon is 44.4%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Montmorillon?
Listings in Montmorillon average $83 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Montmorillon?
Montmorillon currently has about 29 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Montmorillon?
AirROI currently classifies the short-term rental regulation level in Montmorillon as Low. The dataset also shows about 6.9% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Montmorillon?
RevPAR in Montmorillon is about $33. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Montmorillon?
At 44.4% occupancy, Montmorillon can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $8,210, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Montmorillon?
The average booking lead time in Montmorillon is about 42 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Montmorillon?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Montmorillon include Historic Centre, Place de la République, The banks of the Gartempe. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Montmorillon?
entire_home listings make up 69.0% of the active supply in Montmorillon. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Montmorillon compare to nearby Airbnb markets?
Among neighboring markets, Briollay posts $45,478 in average annual revenue with 44.2% occupancy, compared to Montmorillon's $8,210 and 44.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Montmorillon?
The average Airbnb stay length in Montmorillon is about 4.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Montmorillon?
Airbnb listings in Montmorillon average 4.82 out of 5 overall. About 37.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Montmorillon?
Bed linens and Toaster are among the strongest revenue-linked amenities in Montmorillon. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Montmorillon?
Yes. About 48.3% of active Airbnb listings in Montmorillon charge a cleaning fee, and the average fee is $34. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Montmorillon?
A 44.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.