L'Étang-Salé, Réunion Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in L'Étang-Salé, Réunion? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $15,995 per year — at a $152 nightly rate, 45.4% occupancy, and a $62 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
L'Étang-Salé's 228 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 49.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in L'Étang-Salé?
In L'Étang-Salé, the headline Airbnb metrics are $15,995 in average annual revenue,45.4% occupancy, $152 ADR, and $62 in RevPAR, and guests book about 71 days in advance.
How Much Do Airbnb Hosts Earn Monthly in L'Étang-Salé?
Understanding the monthly revenue variations for Airbnb listings in L'Étang-Salé is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in L'Étang-Salé is typically November, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in L'Étang-Salé across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,901+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,445 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,548 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $905, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in L'Étang-Salé
What Is the Monthly Airbnb Occupancy Rate in L'Étang-Salé?
Maximize your bookings by understanding the L'Étang-Salé STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in L'Étang-Salé:
- Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 75% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 51%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in L'Étang-Salé
What Is the Average Airbnb Nightly Rate in L'Étang-Salé?
Effective short term rental pricing strategy in L'Étang-Salé involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in L'Étang-Salé typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $299+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $196 or more.
- Typical properties (Median) charge around $112 per night.
- Entry-level properties (Bottom 25%) earn around $77 per night.
Average Daily Rate (ADR) Trend by Month in L'Étang-Salé
What Is the RevPAR for Airbnb in L'Étang-Salé?
RevPAR in L'Étang-Salé is currently $62. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $33 RevPAR.
- Typical properties (Median) generate $52 RevPAR.
- Strong performers (Top 25%) earn $79 RevPAR.
- Best-in-class (Top 10%) achieve $115 RevPAR.
Average Monthly RevPAR Trend in L'Étang-Salé
RevPAR Insights for L'Étang-Salé
- The average RevPAR in L'Étang-Salé is $62. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($115) and bottom 25% ($33) is $82, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Nov and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these L'Étang-Salé benchmarks. If your RevPAR falls below the median of $52, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $79+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in L'Étang-Salé?
L'Étang-Salé's peak Airbnb season falls in November, October, December, while the softest stretch is February, March, June. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (November, October, December)
- Revenue averages $2,390 per month
- Occupancy rates average 58.7%
- Daily rates average $161
Shoulder Season
- Revenue averages $1,991 per month
- Occupancy maintains around 50.2%
- Daily rates hold near $149
Low Season (February, March, June)
- Revenue drops to average $1,488 per month
- Occupancy decreases to average 40.9%
- Daily rates adjust to average $155
Seasonality Insights for L'Étang-Salé
- The Airbnb seasonality pattern in L'Étang-Salé shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases L'Étang-Salé's highest earning potential, with monthly revenues climbing to $2,446, occupancy reaching 62.4%, and ADRs peaking at $164.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,332, occupancy could drop to 36.2%, and ADRs may adjust to $142.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in L'Étang-Salé.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these L'Étang-Salé seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in L'Étang-Salé?
Low regulation and minimal registration activity in L'Étang-Salé, Réunion, France point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for L'Étang-Salé to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in L'Étang-Salé?
Location within L'Étang-Salé matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| La Plage de L'Étang-Salé | A popular black sand beach known for its natural beauty and calm waters. Great for families and tourists looking to enjoy water activities and relaxation. | L'Étang-Salé Beach, La Réserve Naturelle Marine, Local seafood restaurants, Water sports rentals, Ocean views |
| Le Centre de L'Étang-Salé | The town center with local shops, markets, and cultural elements. Ideal for visitors wanting to experience local life and amenities. | Local market, Cafés and bakeries, Artisan shops, Cultural festivals, Community events |
| L'Étang-Salé Les Bains | A tranquil area known for its seaside promenades and family-friendly environment. Attracts those looking for a peaceful stay near the sea. | Beaches, Walking trails, Waterfront parks, Family-friendly restaurants, Scenic views |
| Forêt de L'Étang-Salé | Surrounded by lush nature, this area offers hiking trails and nature experiences. Perfect for those who love outdoor activities and the natural environment. | Hiking trails, Bird watching, Nature parks, Picnic areas, Wildlife viewing |
| Ravine des Cabris | A beautiful and quieter neighborhood close to nature, providing an escape for those looking to relax away from the busier tourist spots. | Scenic landscapes, Local farms, Nature walks, Cultural experiences, Peaceful atmosphere |
| Route des Tamarins | A major route that offers easy access to various attractions around Réunion, making it convenient for travelers seeking to explore the island. | Access to tourist sites, Scenic driving, Cafés along the route, Shopping areas, Regional parks |
| Saint-Pierre | The nearby city well-known for its vibrant culture and nightlife. Ideal for guests seeking a more urban experience nearby the coast. | Cultural attractions, Nightlife scene, Markets, Historic buildings, Seaside promenades |
| Cilaos | A mountain town known for its stunning landscapes and hiking trails. Offers a unique contrast to coastal staying options for adventurous travelers. | Hiking routes, Mountain views, Local cuisine, Spa and wellness, Cultural heritage sites |
With 8 distinct neighborhoods showing meaningful short-term rental activity, L'Étang-Salé offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in L'Étang-Salé?
Room Type Distribution
Property Type Distribution
Market Composition Insights for L'Étang-Salé
- The L'Étang-Salé Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 228 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in L'Étang-Salé, House properties are the most common (68.4%), reflecting the local real estate landscape.
- Houses represent a significant 68.4% portion, catering likely to families or larger groups.
- The presence of 8.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 3.5%) offer potential for unique stay experiences.
L'Étang-Salé Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for L'Étang-Salé
- The dominant room capacity in L'Étang-Salé is 1 bedroom listings, making up 35.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.0% of the active Airbnb listings in L'Étang-Salé, indicating a high concentration in these sizes.
- A significant 31.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in L'Étang-Salé.
L'Étang-Salé Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for L'Étang-Salé
- The most common guest capacity trend in L'Étang-Salé vacation rentals is listings accommodating 2 guests (30.7%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the L'Étang-Salé STR market, accounting for 54.4% of listings.
- 34.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in L'Étang-Salé.
- On average, properties in L'Étang-Salé are equipped to host 4.3 guests.
How Do Listings in L'Étang-Salé Compare on Quality?
Listing quality in L'Étang-Salé can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for L'Étang-Salé
- At 22.7 photos per listing on average, L'Étang-Salé hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 21.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the L'Étang-Salé averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in L'Étang-Salé?
Amenity Prevalence
Amenity Insights for L'Étang-Salé
- Essential amenities in L'Étang-Salé that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, TV, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for L'Étang-Salé: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Kitchen or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in L'Étang-Salé to stay competitive.
Which Airbnb Amenities Boost Revenue in L'Étang-Salé?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in L'Étang-Salé, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
TV | 90.4% | $17,271 | $4,052 | 326.2% |
Exterior security cameras on propertyHigh opportunity | 8.8% | $30,050 | $14,644 | 105.2% |
Pool | 53.9% | $20,211 | $11,057 | 82.8% |
Wine glasses | 60.1% | $19,335 | $10,967 | 76.3% |
Babysitter recommendations | 4.8% | $26,707 | $15,452 | 72.8% |
Waterfront | 7.9% | $26,086 | $15,130 | 72.4% |
Baby bath | 7.0% | $25,948 | $15,244 | 70.2% |
Hair dryer | 65.4% | $18,625 | $11,035 | 68.8% |
Pack ’n play/Travel crib | 33.3% | $21,901 | $13,043 | 67.9% |
Hot water kettle | 62.7% | $18,831 | $11,224 | 67.8% |
Revenue Impact Insights for L'Étang-Salé
- TV tops the revenue impact list with a 326.2% uplift — listings with this amenity earn $17,271 vs. $4,052 without it.
- High-opportunity amenities — Exterior security cameras on property — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- TV — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Exterior security cameras on property — it has the best combination of high revenue impact and low market saturation in L'Étang-Salé.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced L'Étang-Salé STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for L'Étang-Salé. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsL'Étang-Salé Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for L'Étang-Salé
- The typical guest profile for Airbnb in L'Étang-Salé consists of primarily domestic travelers (79%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 78.9% of guests.
- Key international markets include France (78.9%) and Réunion (8.7%).
- Top languages spoken are French (46.5%) followed by English (35.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Lyon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in L'Étang-Salé?
Listings in L'Étang-Salé average 4.83 out of 5 overall, with about 36.4 reviews per active listing and 28.5% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for L'Étang-Salé
- With an overall rating of 4.83, L'Étang-Salé listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.89), while Value (4.72) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 28.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 28.5% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
L'Étang-Salé Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for L'Étang-Salé
- The most common availability pattern in L'Étang-Salé falls within the 271-366 days range, representing 43% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 68.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in L'Étang-Salé (27.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in L'Étang-Salé?
Average Booking Lead Time by Month
Booking Lead Time Insights for L'Étang-Salé
- The overall average booking lead time for vacation rentals in L'Étang-Salé is 71 days.
- Guests book furthest in advance for stays during November (average 104 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 44 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (94 days avg.) sees the longest lead times, while Spring (49 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (71 days) as a baseline for your pricing and availability strategy in L'Étang-Salé.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 94 days) to capture early planners.
- Monitor your own booking lead times against these L'Étang-Salé averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in L'Étang-Salé?
Guests in L'Étang-Salé stay about 7.6 nights on average, generating roughly 3,987 reservations and 17.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in L'Étang-Salé
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for L'Étang-Salé
- Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
- 17.6 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (8.3 nights) and shorten in May (5.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
L'Étang-Salé Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
7.9% of total
2 Nights
20 listings
8.8% of total
3 Nights
22 listings
9.6% of total
4-6 Nights
77 listings
33.8% of total
7-29 Nights
21 listings
9.2% of total
30+ Nights
70 listings
30.7% of total
Key Insights
- The most prevalent minimum stay requirement in L'Étang-Salé is 4-6 Nights, adopted by 33.8% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (16.7%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (30.7%) caters to monthly stays (30+ nights) in L'Étang-Salé, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 33.8% of L'Étang-Salé hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 30.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in L'Étang-Salé.
L'Étang-Salé Airbnb Cancellation Policy Trends Analysis (2026)
Limited
4 listings
1.8% of total
Flexible
54 listings
24% of total
Moderate
55 listings
24.4% of total
Firm
91 listings
40.4% of total
Strict
21 listings
9.3% of total
Cancellation Policy Insights for L'Étang-Salé
- The prevailing Airbnb cancellation policy trend in L'Étang-Salé is Firm, used by 40.4% of listings.
- There's a relatively balanced mix between guest-friendly (48.4%) and stricter (49.7%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (9.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 40.4% market standard in L'Étang-Salé.
- Using a Strict policy might deter some guests, as only 9.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in L'Étang-Salé.
How Much Are Airbnb Cleaning Fees in L'Étang-Salé?
Cleaning fees in L'Étang-Salé are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for L'Étang-Salé
- About 69.3% of L'Étang-Salé listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($135) and median ($58) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 6.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the L'Étang-Salé median of $58. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in L'Étang-Salé Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in L'Étang-Salébased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Acacias. Pool & panoramic view
Entire Place • 4 bedrooms
La Case Chouchou - Waterfront Villa
Entire Place • 3 bedrooms
Heritage Creole house, Private pool, Jacuzzi | Sea
Entire Place • 4 bedrooms
3-star large capacity villa
Entire Place • 5 bedrooms
La Caza Léo – 120 m² – Swimming pool with sea view
Entire Place • 4 bedrooms
Villa Clos des Canots - Swimming pool, quiet |Etang-Salé
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in L'Étang-Salé?
Learn from the best! This table showcases top-performing Airbnb hosts in L'Étang-Salé based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marion | 6 | $203,025 | 37 | 5.00/5.0 |
| Quentin | 3 | $123,535 | 36 | 4.80/5.0 |
| Olivier | 2 | $116,641 | 206 | 4.83/5.0 |
| Laurence | 6 | $111,490 | 265 | 4.95/5.0 |
| Laurent | 2 | $105,707 | 57 | 4.95/5.0 |
| Kazova | 3 | $93,757 | 84 | 4.88/5.0 |
| Stéphanie Et Jean-Max | 5 | $89,095 | 529 | 4.82/5.0 |
| Cécile | 2 | $83,158 | 175 | 4.83/5.0 |
| Mahé | 1 | $80,769 | 22 | 4.95/5.0 |
| Nathalie | 2 | $68,402 | 37 | 4.37/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in L'Étang-Salé.
Who Are the Airbnb Hosts in L'Étang-Salé?
L'Étang-Salé has a relatively balanced host base.
Host Profile Insights for L'Étang-Salé
- A 41.7% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 4.4% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.1% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 68.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 16.7% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these L'Étang-Salé averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in L'Étang-Salé
These are the highest-grossing professional property management operations in L'Étang-Salé, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Marion | 6 | $203,025 | $520 | 19.5% | 5.00/5 |
| Laurent | 2 | $105,707 | $227 | 64.8% | 4.95/5 |
| Authentic Stay | 2 | $15,202 | $161 | 43.4% | 4.87/5 |
Management Company Insights for L'Étang-Salé
- The leading management company, Marion, operates 6 listings with $203,025 in gross revenue — a useful benchmark for what scale looks like in L'Étang-Salé.
- Top managers average 3 properties each, suggesting professional management in L'Étang-Salé still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.94/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 4.4% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does L'Étang-Salé's Airbnb Market Compare to Nearby Cities?
How does the L'Étang-Salé Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Salazie, L'Étang-Salé has 3 percentage points lower occupancy and about $17 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Petite-Île | 11 | $1,908 | $224.09 | 44% |
| Les Trois-Bassins | 66 | $1,905 | $201.91 | 45% |
| Cilaos | 156 | $1,838 | $149.97 | 45% |
| Salazie | 61 | $1,744 | $134.52 | 48% |
| Saint-Paul | 1,728 | $1,655 | $168.80 | 46% |
| Saint Pierre | 35 | $1,649 | $155.63 | 46% |
| L'Étang-Salé | 18 | $1,607 | $159.80 | 46% |
| Saint-Paul | 98 | $1,481 | $155.72 | 47% |
| Saint-Joseph | 284 | $1,419 | $145.71 | 42% |
| Petite-Île | 128 | $1,405 | $142.41 | 41% |
Frequently Asked Questions About Airbnb in L'Étang-Salé
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for L'Étang-Salé.
How much do Airbnb hosts make in L'Étang-Salé?
L'Étang-Salé hosts earn about $15,995 per year on average, with an average nightly rate of $152 and RevPAR of $62. Those figures describe the typical revenue environment for active listings in L'Étang-Salé, Réunion, not the ceiling for the best operators. Source: AirROI 2026 data, L'Étang-Salé market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in L'Étang-Salé?
The average Airbnb occupancy rate in L'Étang-Salé is 45.4%. November is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in L'Étang-Salé?
Listings in L'Étang-Salé average $152 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in L'Étang-Salé?
L'Étang-Salé currently has about 228 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in L'Étang-Salé?
AirROI currently classifies the short-term rental regulation level in L'Étang-Salé as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in L'Étang-Salé?
RevPAR in L'Étang-Salé is about $62. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in L'Étang-Salé?
At 45.4% occupancy, L'Étang-Salé can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $15,995, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in L'Étang-Salé?
The average booking lead time in L'Étang-Salé is about 71 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in L'Étang-Salé?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in L'Étang-Salé include La Plage de L'Étang-Salé, Le Centre de L'Étang-Salé, L'Étang-Salé Les Bains. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in L'Étang-Salé?
entire_home listings make up 94.7% of the active supply in L'Étang-Salé. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does L'Étang-Salé compare to nearby Airbnb markets?
Among neighboring markets, Petite-Île posts $22,894 in average annual revenue with 43.7% occupancy, compared to L'Étang-Salé's $15,995 and 45.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in L'Étang-Salé?
The average Airbnb stay length in L'Étang-Salé is about 7.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in L'Étang-Salé?
Airbnb listings in L'Étang-Salé average 4.83 out of 5 overall. About 28.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in L'Étang-Salé?
TV and Exterior security cameras on property are among the strongest revenue-linked amenities in L'Étang-Salé. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in L'Étang-Salé?
Yes. About 69.3% of active Airbnb listings in L'Étang-Salé charge a cleaning fee, and the average fee is $135. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in L'Étang-Salé?
A 41.7% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.