Airbnb market data · 202612 months to September 2026
Florina, Greece Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Florina brought in €8,656 over the 12 months through September 2026, across just 24 active listings, so a single property can move that figure.
The short answer
Florina Airbnb Market at a Glance
Florina is priced below the Epirus and Western Macedonia average. Listings averaged €87 a night, about 24% less than that average of €115, and were booked on 34% of available nights, close to its 33% occupancy.
Timing matters: in December, usually the best month, the average listing earns about twice as much as in February, usually the slowest. With only 24 active listings, a few bookings can reorder the months.
With 24 active listings, Florina is the 12th-largest of 21 Epirus and Western Macedonia markets AirROI tracks.
Browse the live Florina Airbnb market See Every Florina ListingRevenue
How Much Do Airbnb Hosts Make in Florina?
Gross bookings per Florina listing averaged €8,656 over the 12 months to September 2026 (Epirus and Western Macedonia average: €7,463), before cleaning, platform and management costs and taxes.
In a typical year, the average Florina listing brings in €1,300 in December, its best month, and €639 in February, its slowest. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.
Across Florina's 24 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn €1,870+ a month, about 2.4 times the typical property.
- Strong performers (top 25%) earn €1,180 or more, roughly €400 a month above the median.
- Typical properties (median) earn about €781 a month.
- Entry-level properties (bottom 25%) earn €518 or less, about two-thirds of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
December earns about twice what February does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, €868. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Florina Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
December 2025 led on revenue and bookings; nightly rates peaked in May 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | €1,052 | 42.1% | €74 | €35 | 36 days | 4.4 nights |
| Oct 2025 | €972 | 40.6% | €76 | €31 | 36 days | 3.2 nights |
| Nov 2025 | €759 | 37.0% | €76 | €25 | 40 days | 2.5 nights |
| Dec 2025 | €1,307 | 46.3% | €82 | €42 | 42 days | 2.6 nights |
| Jan 2026 | €852 | 30.6% | €83 | €27 | 32 days | 2.3 nights |
| Feb 2026 | €705 | 31.2% | €80 | €25 | 32 days | 2.9 nights |
| Mar 2026 | €909 | 36.1% | €80 | €29 | 30 days | 3.3 nights |
| Apr 2026 | €900 | 34.2% | €82 | €30 | 41 days | 2.9 nights |
| May 2026 | €824 | 29.7% | €91 | €27 | 46 days | 2.9 nights |
| Jun 2026 | €974 | 37.1% | €90 | €32 | 41 days | 3.7 nights |
| Jul 2026 | €970 | 36.2% | €91 | €31 | 47 days | 4.1 nights |
| Aug 2026 | €1,078 | 39.9% | €91 | €35 | 46 days | 2.3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Florina address, run it through the Airbnb income calculator.
Profit
Is an Airbnb in Florina Profitable?
Yes, when it's run well. The average Florina Airbnb took in €8,656 in the 12 months to September 2026, and run by its owner at everyday costs, about €590 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €890 a month.
Cleaning it yourself keeps the €60 a year guests pay in cleaning fees, for about €590 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €520 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Florina Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €8,596 | €12,960 |
| Cleaning fees guests pay1% of Florina bookings | €60 | €80 |
| Gross bookings | €8,656 | €13,040 |
| Running costs | ||
| Airbnb's feeAbout 6%: 15.5% for the 25% of Florina listings on Simplified Pricing, 3% for the rest | −€530 | −€800 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€60 | −€80 |
| Utilities and internetAbout 5% of bookings | −€430 | −€650 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€170 | −€260 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€260 | −€390 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€90 | −€90 |
| Permit and registrationWhere one is required | −€40 | −€40 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 18% of bookings, plus cleaning paid for by the cleaning fee | −€1,580 | −€2,310 |
| Left for housing costs, then profit | €7,076about €590 a month | €10,730about €890 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Florina Airbnb Profit
The estimate starts from Florina's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Florina home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Florina's Top Earners Get There
- More nights booked. The busiest quarter of Florina listings are booked on 52% or more of their nights, against 33% for the median listing. Ten more booked nights a year at the median rate of €76 adds about €759 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge €105 a night or more, against a median of €76. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €860 a year.
- Open for the busy months. In a typical year, December brings the average listing about €1,300, against €639 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Florina listings average 4.86 stars, and 54% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €1,090 a month, against €720 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Florina?
Florina listings were booked on 34% of the nights they were open over the past year, in line with the Epirus and Western Macedonia average and 7 percentage points below the Greece average (41%). In a typical year, occupancy climbs to 48% in December and falls to 30% in February.
Across Florina's 24 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 68%+ of open nights, 35 points above the median.
- Strong performers (top 25%) fill 52% or more, roughly four nights a week.
- Typical properties (median) fill about 33% of open nights.
- Entry-level properties (bottom 25%) fill 20% or less, under two nights a week.
December is usually the busiest month in Florina, February the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 34% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Florina?
The average nightly rate in Florina, known as ADR (average daily rate), was €87 over the past year, about 24% below the Epirus and Western Macedonia average of €115 and about 49% below the Greece average of €170. Averaged month by month over the past two years, rates peak in June and August at about €82 and bottom out in September at about €69.
Across Florina's 24 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge €135+ a night, about 1.8 times the median.
- Strong performers (top 25%) charge €105 or more, about €30 above the median.
- Typical properties (median) charge about €76 a night.
- Entry-level properties (bottom 25%) charge €59 or less, about three-quarters of the median.
June rates run 19% above September's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €77. The 12-month ADR of €87 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Florina?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Florina it averaged €28 over the past year, from about €23 in a typical February to about €42 in a typical December.
Across Florina's 24 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn €46+ per open night, about 1.6 times the median.
- Strong performers (top 25%) earn €32 or more.
- Typical properties (median) earn about €29 per open night.
- Entry-level properties (bottom 25%) earn €21 or less, about three-quarters of the median.
December RevPAR is about 1.8 times February's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €28.
Seasonality
Best and Worst Months for Airbnb in Florina
With only 24 active listings, the monthly pattern in Florina is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in December and bottom out in February.
Average revenue by month in Florina
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, €868.
Revenue by month in Florina in numbers
| Month | Revenue per listing |
|---|---|
| January | €847 |
| February | €639 |
| March | €822 |
| April | €835 |
| May | €749 |
| June | €879 |
| July | €867 |
| August | €1,030 |
| September | €846 |
| October | €860 |
| November | €752 |
| December | €1,300 |
How Far in Advance Do Guests Book Airbnb in Florina?
Guests book Florina stays 42 days ahead on average (about six weeks). August stays are booked furthest out, about 47 days ahead, and February stays closest to arrival, about 26 days. A typical August booking is made in late June.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 42 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Florina
All 24 active listings in Florina display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Florina.
Neighborhoods
Best Neighborhoods for Airbnb in Florina
AirROI's area guide picks seven Florina neighborhoods that draw short-term rental guests, led by Florina, Nymfaio and Metsovo. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Florina | The capital of the Florina regional unit, well-known for its rich history and vibrant culture, making it an attractive destination for tourists who want to explore traditional Greek life and beautiful landscapes. | Florina Archaeological Museum, The Byzantine Era Church of the Assumption, Lake Vegoritida, Agios Pantelimonas Monastery, The National Park of Pindus |
| Nymfaio | A charming village known for its preserved architecture and stunning natural surroundings, it offers a unique experience for those looking to immerse themselves in the beauty of the Epirus region. | Nymfaio Wildlife Rescue Centre, Meteora Monasteries, Traditional stone houses, Hiking trails in the surrounding mountains |
| Metsovo | A vibrant mountain town renowned for its cheese production and traditional crafts, popular with visitors looking for local culture and stunning mountain scenery. | Metsovo Wine Museum, Agia Paraskevi Church, The Averoff Gallery, The Traditional Metsovo Village, Hiking trails in Pindus |
| Prespa Lakes | A unique natural area that offers beautiful scenery, birdwatching opportunities, and the chance to experience the tranquil beauty of the lakes and surrounding villages. | Lake Prespa, Agios Achilios Island, Prespa National Park, Birdwatching sites, Traditional villages around the lakes |
| Vitsi Mountain | Well known for its natural beauty and rich biodiversity, this area is ideal for outdoor lovers and those looking to escape into the wild. | Hiking and trekking routes, Vitsi Mountain Ski Resort, Natural parks, Local flora and fauna |
| Aminteo | Known for its wine production and close proximity to Lake Vegoritida, making it a cozy retreat for wine lovers and nature enthusiasts. | Wine estates, Lake Vegoritida, Cultural festivals, Hiking opportunities nearby |
| Siatista | A historical town famed for its architecture and rich history, situated in a scenic area that attracts visitors interested in history and traditional Greek culture. | Siatista Folklore Museum, Church of St. Demetrius, Old mansions, Local wine tasting experiences |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Florina vs. Nearby Airbnb Markets
Florina out-earns every one of the eight nearby markets in the table, all within 73 km; the best of them, Edessa, averaged about 15% less per listing.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Bitola North Macedonia · 28 km | 88 | €2,238 | €41 | 28% |
| Kastoria 32 km | 105 | €6,538 | €101 | 25% |
| Edessa 54 km | 41 | €7,347 | €94 | 34% |
| Korçë Albania · 56 km | 128 | €2,298 | €63 | 21% |
| Peshtani North Macedonia · 57 km | 38 | €4,154 | €66 | 30% |
| Ohrid North Macedonia · 63 km | 841 | €4,330 | €57 | 31% |
| Pogradec Albania · 64 km | 89 | €2,311 | €49 | 29% |
| Veria Municipality 73 km | 49 | €6,291 | €85 | 28% |
Other Airbnb Markets in Epirus and Western Macedonia
- Preveza Airbnb data 223 listings
- Sivota Airbnb data 91 listings
- Parga Airbnb data 83 listings
- Igoumenitsa Airbnb data 50 listings
- Mytikas Airbnb data 30 listings
See all 21 Epirus and Western Macedonia Airbnb markets
Markets Similar to Florina
Markets elsewhere in Greece with a similar nightly rate and occupancy to Florina:
- Chalkida Airbnb data Greece · €87/night · 33.4%
- Thessaloniki Airbnb data Greece · €84/night · 35.3%
- Piraeus Airbnb data Greece · €89/night · 36.1%
- Katerini Municipality Airbnb data Greece · €100/night · 32.6%
- Thessaloniki Municipal Unit Airbnb data Greece · €82/night · 36.5%
- Kalabaka Airbnb data Greece · €102/night · 32.7%
FAQ
Florina Airbnb FAQ
How much do Airbnb hosts make in Florina?
An active Florina Airbnb grossed €8,656 on average in the 12 months to September 2026, according to AirROI's tracking of 24 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €1,180 or more in a typical month.
How much can I make on Airbnb in Florina?
It depends most on the home's size, location and how it's run. The middle half of Florina listings earn between €518 and €1,180 in a typical month, and the top tenth €1,870 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Florina?
Listings in Florina were booked on 34% of available nights over the past year. That compares with 33% for the Epirus and Western Macedonia average. December is usually the busiest month.
How much does an Airbnb cost per night in Florina?
The average booked night in Florina cost €87 before fees. Half of listings charge between €59 and €105, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Florina?
All active Florina listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Florina?
Yes, when it's run well. The average Florina Airbnb grossed €8,656 in the 12 months to September 2026, 16% above the Epirus and Western Macedonia average of €7,463, though with only 24 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €7,076 a year (about €590 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €890 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Florina?
December usually pays best, averaging €1,300 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Florina?
Each night a Florina listing was open to book earned €28 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €46 or more.
How far in advance do guests book Airbnbs in Florina?
Florina stays were booked 42 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Florina?
The average Florina Airbnb stay lasted 3.3 nights over the past year. A listing took 26 reservations over the year on average.
How are Airbnbs in Florina rated?
Guests rate Florina Airbnbs 4.86 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Florina?
Florina, Nymfaio and Metsovo draw the most short-term rental interest in Florina. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Florina?
AirROI counted 24 active Airbnb listings in Florina as of September 2026. The closest tracked market is Bitola, 28 km away.
How much are Airbnb cleaning fees in Florina?
In Florina, more than six in ten listings add a cleaning fee, and the fees tend to be small: for listings that charge one, they make up only about 1% of gross revenue.
Method
About This Data
Figures on this page cover 24 active Airbnb listings in Florina from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.