AirROI ranking · 20263 markets ranked
Best Places to Buy an Airbnb in St. James Parish, Jamaica (2026)
Reading is the best place to buy an Airbnb in St. James Parish in 2026, according to AirROI's ranking of 3 markets. Its listings averaged $25,200 in revenue over the 12 months to September 2026 and were booked on 40% of nights. It leads on the blend rather than on any one measure, placing 1st of 3 for market size and 1st of 3 for occupancy. With 57 active listings it is a small market, so its averages can move more from year to year than those of larger ones. St. James Parish and St.Bran's Burg come next.
- Markets tracked
- 4
- Active Airbnb listings
- 357
- Avg. revenue per listing
- $23,800
- Occupancy rate
- 36%
- Avg. nightly rate
- $265
- Avg. revenue, top 3 markets
- $22,400
The short answer
St. James Parish Airbnb Market at a Glance
Across St. James Parish, the 357 active Airbnb listings tracked by AirROI, a short-term-rental data firm, averaged $23,800 over the same period. They were booked on 36% of nights at about $265 a night; the ranking covers the 3 markets with at least 30 active listings.
The ranking weighs revenue per listing most, then occupancy and market size, then how evenly income spreads across the year and how it changed on the year. It reflects rental performance, not purchase prices or local short-term rental rules. How the ranking works.
Where the top 3 Airbnb markets in St. James Parish are
Each dot is one of the 4 markets AirROI tracks in St. James Parish, sized by active listings. Select a number to jump to its profile.
All money figures on this page are in US dollars.
Top 3
The Top 3 Airbnb Markets in St. James Parish
Each profile draws on the market's full AirROI report: how it earns, when in the year, who books and what sells. Monthly figures are averages per listing active in that month, so twelve of them add up to more than the annual average, which also counts listings that operated for only part of the year.
| # | Market | Avg. revenue | Occupancy |
|---|---|---|---|
 Reading High occupancy | $25,200 | 40% | |
 St. James Parish High earnings · Growing revenue | $33,700 | 33% | |
 St.Bran's Burg Year-round demand | $8,140 | 35% |
1. Reading
Known for: High occupancy
Top-earning Airbnb listings in Reading - Avg. revenue
- $25,200 −1% vs. last year
- Occupancy
- 40%
- Nightly rate
- $200
- Active listings
- 57
Where it places among the 3 ranked markets in St. James Parish
- Revenue 2nd of 3
- Occupancy 1st of 3
- Market size 1st of 3
- Year-round 2nd of 3
- Growth 2nd of 2
- How it earns
- Reading earns on volume. Rates run below the St. James Parish average at about $200 a night, but listings book 40% of nights. That adds up to $25,200 per listing over the year, the second-highest of the 3 ranked markets. A typical listing takes in about $2,390 a month; the top quarter clear $3,720 or more.
- When it earns
- Reading has two seasons, June–August and March–April. July is the strongest month at about $3,990 per listing, and September the quietest at about $2,050.
- Who books
- Most guests come from abroad (93%), led by visitors from the United States, Canada and the United Kingdom.
- What sells
- The most common entire home has 2 bedrooms (54% of entire homes), and apartments and condos make up 75% of supply.
- Who it suits
- It suits buyers who would rather price for occupancy than for rate.
Revenue per listing by month
$3,990 $2,050- Median listing
- $2,390/mo
- Top 25% of listings
- $3,720+/mo
- Booked ahead
- 28 days
- Average stay
- 6 nights
- Guests from abroad
- 93%
- Most common home size
- 2 bedrooms
2. St. James Parish
Known for: High earnings · Growing revenue
Top-earning Airbnb listings in St. James Parish - Avg. revenue
- $33,700 +35% vs. last year
- Occupancy
- 33%
- Nightly rate
- $450
- Active listings
- 53
Where it places among the 3 ranked markets in St. James Parish
- Revenue 1st of 3
- Occupancy 3rd of 3
- Market size 2nd of 3
- Year-round 3rd of 3
- Growth 1st of 2
- How it earns
- St. James Parish earns on price: guests pay about $450 a night, 71% above the St. James Parish average. Listings averaged $33,700 in revenue over the year, the highest of the 3 ranked markets. In a typical month the median listing brings in about $2,080, and the best quarter clear $4,740. Revenue per listing rose 35% over the year, the biggest gain in St. James Parish, helped by nightly rates 30% higher. With 53 listings it is a small market, so its averages can move more from year to year.
- When it earns
- St. James Parish's season runs from May to September, peaking in July at about $6,050 per listing; February, the quietest month, brings in about $2,840.
- Who books
- Most guests come from abroad (94%), led by visitors from the United States, the United Kingdom and Canada.
- What sells
- One-bedroom homes lead the market (31% of entire homes), and apartments and condos make up 57% of supply.
- Who it suits
- Best for buyers who can furnish and price for a premium stay.
Revenue per listing by month
$6,050 $2,840- Median listing
- $2,080/mo
- Top 25% of listings
- $4,740+/mo
- Booked ahead
- 41 days
- Average stay
- 6 nights
- Guests from abroad
- 94%
- Most common home size
- 1 bedroom
3. St.Bran's Burg
Known for: Year-round demand
Top-earning Airbnb listings in St.Bran's Burg - Avg. revenue
- $8,140
- Occupancy
- 35%
- Nightly rate
- $105
- Active listings
- 39
Where it places among the 3 ranked markets in St. James Parish
- Revenue 3rd of 3
- Occupancy 2nd of 3
- Market size 3rd of 3
- Year-round 1st of 3
- Growth No prior year
- How it earns
- St.Bran's Burg is St. James Parish's third-largest Airbnb market, with 39 active listings to price against. Listings averaged $8,140 in revenue over the year, the third-highest of the 3 ranked markets. Its place at #3 rests on year-round demand (1st of 3) rather than on revenue per listing. Month to month, the median listing earns about $900 and a top-quarter listing $1,640 or more. Its 39 listings make it one of the smaller ranked markets, so its figures are less settled than those of larger ones.
- When it earns
- Revenue in St.Bran's Burg concentrates from May to August: July earns about $1,400 per listing, about 1.8 times as much as October.
- Who books
- Most guests come from abroad (88%), led by visitors from the United States, the United Kingdom and Canada.
- What sells
- The most common entire home has 2 bedrooms (50% of entire homes), and apartments and condos make up 51% of supply.
Revenue per listing by month
$1,400 $759- Median listing
- $900/mo
- Top 25% of listings
- $1,640+/mo
- Booked ahead
- 30 days
- Average stay
- 6 nights
- Guests from abroad
- 88%
- Most common home size
- 2 bedrooms
Full ranking
How All 3 Ranked Markets in St. James Parish Compare
The overall ranking with the five measures behind it. "Slow month" is a market's weakest month of revenue as a share of its best, so a higher figure means steadier income. Select a column heading to re-sort.
| Reading High occupancy | $25,199 | 40% | $201 | 51% | −1% | 57 | |
| St. James Parish High earnings, growing revenue | $33,715 | 33% | $451 | 47% | +35% | 53 | |
| St.Bran's Burg Year-round demand | $8,138 | 35% | $103 | 54% | – | 39 |
By measure
St. James Parish Airbnb Markets Ranked by Revenue, Nightly Rate and Occupancy
The overall ranking balances five measures. These lists take one at a time, for buyers who care most about income, pricing power, bookings, a steady calendar, momentum or market size.
Largest Airbnb markets in St. James Parish
Active listings. Bigger markets have more comparable rentals to price against and more buyers at resale.
| # | Market | Listings |
|---|---|---|
| Reading #1 overall | 57 | |
| St. James Parish #2 overall | 53 | |
| St.Bran's Burg #3 overall | 39 |
Method
How the Ranking Works
The ranking covers the 3 markets in St. James Parish with at least 30 active Airbnb listings and data through September 2026. Each market is compared with the others on five measures, and markets are ordered by a weighted blend of where they place on each:
- Revenue per listing (35%): average revenue an active listing earned over the past 12 months.
- Occupancy (20%): share of available nights that were booked.
- Market size (20%): active listings. Bigger markets offer more comparable rentals to price against and more buyers when you sell.
- Year-round demand (15%): revenue in the slowest month as a share of the best month. The latest month is left out when its bookings look incomplete.
- Growth (10%): change in revenue per listing from the year before. Markets whose boundaries changed between years are scored in the middle.
Left out: 1 market whose data predates the latest refresh. The score measures how rentals perform. It does not include purchase prices, financing, operating costs or local short-term rental rules, which vary by address and should be checked before buying. Figures are in US dollars and match each market's own report; see the data methodology for how listings are tracked.
To check one property before buying, run its address and size through the Airbnb calculator for a revenue, occupancy and nightly-rate range from comparable listings.
FAQ
Frequently Asked Questions About Airbnb Investing in St. James Parish
What is the best place to buy an Airbnb in St. James Parish?
Reading ranks first of the 3 markets in St. James Parish in AirROI's ranking, with US$25,200 in average revenue per listing and 40% occupancy. St. James Parish and St.Bran's Burg follow. The ranking weighs revenue, occupancy, market size, seasonality and growth; it leaves out purchase prices.
How much does an Airbnb make in St. James Parish?
The average active listing in St. James Parish earned US$23,800 over the 12 months to September 2026, at 36% occupancy. Averages include listings that operated for only part of the year, so a listing rented all year typically earns more.
How many Airbnb listings are there in St. James Parish?
AirROI tracked 357 active Airbnb listings in St. James Parish over the 12 months to September 2026, across 4 markets. The largest ranked market is Reading, with 57 listings, followed by St. James Parish with 53.
Directory
All 4 Airbnb Markets in St. James Parish
Every St. James Parish city with an AirROI Airbnb market report, A–Z, with its active listing count.
M
- Montego Bay 208 listings
R
- Reading 57 listings
S
- St. James Parish 53 listings
- St.Bran's Burg 39 listings