Airbnb market data · 202612 months to July 2026
West End, Jamaica Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in West End brought in JMD 2,672,777 over the 12 months through July 2026, across just 22 active listings, so a single property can move that figure.
AirROI's latest figures for West End run through July 2026.
The short answer
West End Airbnb Market at a Glance
Listings averaged JMD 29,524 a night and were booked on 28% of available nights.
Timing matters: in March, the best month, the average listing earned about 3.6 times as much as in November, the slowest. With only 22 active listings, a few bookings can reorder the months.
With 22 active listings, West End is the second-largest of 6 Westmoreland markets AirROI tracks.
Browse the live West End Airbnb market See Every West End ListingRevenue
How Much Do Airbnb Hosts Make in West End?
Gross bookings per West End listing averaged JMD 2,672,777 over the 12 months to July 2026 (Westmoreland average: JMD 2,249,635), before cleaning, platform and management costs and taxes.
The average West End listing brought in JMD 756,000 in March, its best month, and JMD 212,000 in November, its slowest. The three strongest months bring in 42% of a full year's revenue, where an even calendar would give any three months 25%.
Across West End's 22 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn JMD 918,000+ a month, about 5.5 times the typical property.
- Strong performers (top 25%) earn JMD 415,000 or more, roughly JMD 250,000 a month above the median.
- Typical properties (median) earn about JMD 167,000 a month.
- Entry-level properties (bottom 25%) earn JMD 89,300 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
March earned about 3.6 times what November did
Average revenue per active listing, by month
The dashed line is the average of the months shown, JMD 378,000.
West End Airbnb Data by Month
Latest 12 months in the July 2026 data.
March led on revenue. Nightly rates peaked in July and bookings in April, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Aug 2025 | JMD 221,843 | 17.5% | JMD 22,917 | JMD 7,156 | 48 days | 3.6 nights |
| Sep 2025 | JMD 495,232 | 26.7% | JMD 22,635 | JMD 16,508 | 26 days | 3.4 nights |
| Oct 2025 | JMD 257,708 | 30.5% | JMD 23,267 | JMD 8,313 | 27 days | 4.3 nights |
| Nov 2025 | JMD 211,705 | 24.6% | JMD 22,849 | JMD 7,057 | 37 days | 4.4 nights |
| Dec 2025 | JMD 225,437 | 26.3% | JMD 22,893 | JMD 7,272 | 72 days | 4.7 nights |
| Jan 2026 | JMD 288,697 | 29.7% | JMD 22,659 | JMD 9,313 | 59 days | 6.5 nights |
| Feb 2026 | JMD 572,172 | 41.3% | JMD 22,570 | JMD 20,435 | 81 days | 8.3 nights |
| Mar 2026 | JMD 756,025 | 42.4% | JMD 25,429 | JMD 24,388 | 57 days | 4.7 nights |
| Apr 2026 | JMD 589,682 | 45.1% | JMD 24,917 | JMD 19,656 | 48 days | 4.5 nights |
| May 2026 | JMD 283,161 | 29.6% | JMD 24,798 | JMD 9,134 | 31 days | 4.5 nights |
| Jun 2026 | JMD 359,218 | 42.4% | JMD 25,236 | JMD 11,974 | 47 days | 4.1 nights |
| Jul 2026 | JMD 279,467 | 29.8% | JMD 26,137 | JMD 9,015 | 35 days | 3.8 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole West End market, enter its address and size in the free Airbnb calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in West End Profitable?
Yes, when it's run well. The average West End Airbnb took in JMD 2,672,777 in the 12 months to July 2026, and run by its owner at everyday costs, about JMD 155,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about JMD 390,000 a month.
Cleaning it yourself keeps the JMD 162,000 a year guests pay in cleaning fees, for about JMD 169,000 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about JMD 135,000 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
West End Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | JMD 2,510,777 | JMD 6,221,000 |
| Cleaning fees guests pay6% of West End bookings | JMD 162,000 | JMD 401,000 |
| Gross bookings | JMD 2,672,777 | JMD 6,622,000 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 77% of West End listings on Simplified Pricing, 3% for the rest | −JMD 338,000 | −JMD 838,000 |
| Cleaning and laundryPaid for by the cleaning fee; JMD 0 if you clean yourself | −JMD 162,000 | −JMD 401,000 |
| Utilities and internetAbout 5% of bookings | −JMD 134,000 | −JMD 331,000 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −JMD 53,000 | −JMD 132,000 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −JMD 80,000 | −JMD 199,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −JMD 27,000 | −JMD 27,000 |
| Permit and registrationWhere one is required | −JMD 13,000 | −JMD 13,000 |
| ManagementJMD 0 when you run it; co-hosts charge from about 10% of nightly bookings | JMD 0 | JMD 0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | JMD 0 | JMD 0 |
| Lodging taxesAdded to the guest's bill and passed on | JMD 0 | JMD 0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −JMD 807,000 | −JMD 1,941,000 |
| Left for housing costs, then profit | JMD 1,865,777about JMD 155,000 a month | JMD 4,681,000about JMD 390,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own West End Airbnb Profit
The estimate starts from West End's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one West End home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How West End's Top Earners Get There
- More nights booked. The busiest quarter of West End listings are booked on 45% or more of their nights, against 27% for the median listing. Ten more booked nights a year at the median rate of JMD 13,500 adds about JMD 135,000 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge JMD 18,600 a night or more, against a median of JMD 13,500. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about JMD 251,000 a year.
- Open for the busy months. March brought the average listing about JMD 756,000, against JMD 212,000 in November, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. West End listings average 4.65 stars, and 9% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about JMD 552,000 a month, against JMD 223,000 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in West End?
West End listings were booked on 28% of the nights they were open over the past year, 4 percentage points below the Westmoreland average (32%) and 6 points below the Jamaica average (34%). Occupancy swings from 18% in August to 45% in April.
Across West End's 22 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 61%+ of open nights, 34 points above the median.
- Strong performers (top 25%) fill 45% or more, roughly three nights a week.
- Typical properties (median) fill about 27% of open nights.
- Entry-level properties (bottom 25%) fill 18% or less, under two nights a week.
April was the busiest month in West End, August the quietest
Share of open nights booked, by month
The 12-month rate of 28% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in West End?
The average nightly rate in West End, known as ADR (average daily rate), was JMD 29,524 over the past year, about the same as the Westmoreland and Jamaica averages (JMD 28,500 and JMD 28,800). Averaged month by month, rates peak in July at about JMD 26,100 and bottom out in February and September at about JMD 22,600.
Across West End's 22 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge JMD 45,200+ a night, about 3.4 times the median.
- Strong performers (top 25%) charge JMD 18,600 or more, about JMD 5,100 above the median.
- Typical properties (median) charge about JMD 13,500 a night.
- Entry-level properties (bottom 25%) charge JMD 9,265 or less, about two-thirds of the median.
July rates ran 16% above February's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, JMD 23,900. The 12-month ADR of JMD 29,524 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in West End?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In West End it averaged JMD 9,150 over the past year, from about JMD 7,060 in November to about JMD 24,400 in March.
Across West End's 22 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn JMD 23,100+ per open night, about 5.2 times the median.
- Strong performers (top 25%) earn JMD 8,430 or more, about JMD 4,000 a night above the median.
- Typical properties (median) earn about JMD 4,480 per open night.
- Entry-level properties (bottom 25%) earn JMD 2,220 or less, about half of the median.
March RevPAR was about 3.5 times November's
Revenue per open night (RevPAR), by month
The dashed line is the average of the months shown, JMD 12,500. The 12-month RevPAR of JMD 9,150 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in West End
With only 22 active listings, the monthly pattern in West End is noisy, since a few long or pricey stays can lift a month; revenue peaked in March and bottomed out in November.
How Far in Advance Do Guests Book Airbnb in West End?
Guests book West End stays 58 days ahead on average (about eight weeks). February stays are booked furthest out, about 81 days ahead, and September stays closest to arrival, about 26 days. A typical February booking is made in late November.
February stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 58 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in West End
None of the 22 active listings in West End display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in West End.
Neighborhoods
Best Neighborhoods for Airbnb in West End
AirROI's area guide picks Runaway Bay as the parts of West End that draw short-term rental guests. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Runaway Bay | A family-friendly destination with beautiful beaches and abundant excursions, Runaway Bay is great for hosting families and groups looking for relaxation and adventure. | Runaway Bay Beach, Green Grotto Caves, Flavours Beach, Four Rivers Eco-park, Bamboo Beach Club |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
West End vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 81 km, Reading (48 km away, 57 listings) earned the most per listing, about 49% more than West End.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Negril 4 km | 461 | JMD 2,249,635 | JMD 28,500 | 32% |
| Lucea 31 km | 62 | JMD 1,744,415 | JMD 23,146 | 32% |
| Reading 48 km | 57 | JMD 3,980,938 | JMD 31,722 | 40% |
| Montego Bay 54 km | 988 | JMD 3,038,745 | JMD 35,479 | 35% |
| St.Bran's Burg 66 km | 39 | JMD 1,285,641 | JMD 16,239 | 35% |
| Treasure Beach 76 km | 136 | JMD 3,246,173 | JMD 51,313 | 26% |
| Falmouth 81 km | 41 | JMD 1,173,475 | JMD 16,667 | 32% |
| Florence Hall 81 km | 103 | JMD 1,582,960 | JMD 19,975 | 31% |
Markets Similar to West End
Markets elsewhere in Jamaica with a similar nightly rate and occupancy to West End:
- Port Antonio Airbnb data Jamaica · JMD 27,654/night · 27.7%
- Priory Airbnb data Jamaica · JMD 30,549/night · 30.7%
- Ocho Rios Airbnb data Jamaica · JMD 27,411/night · 33.8%
FAQ
West End Airbnb FAQ
How much do Airbnb hosts make in West End?
An active West End Airbnb grossed JMD 2,672,777 on average in the 12 months to July 2026, according to AirROI's tracking of 22 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in JMD 415,000 or more in a typical month.
How much can I make on Airbnb in West End?
It depends most on the home's size, location and how it's run. The middle half of West End listings earn between JMD 89,300 and JMD 415,000 in a typical month, and the top tenth JMD 918,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in West End?
Listings in West End were booked on 28% of available nights over the past year. That compares with 32% for the Westmoreland average. April was the busiest month.
How much does an Airbnb cost per night in West End?
The average booked night in West End cost JMD 29,524 before fees. Half of listings charge between JMD 9,265 and JMD 18,600; a few high-priced homes pull the average above that range.
Do you need a permit for an Airbnb in West End?
None of the active West End listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in West End?
Yes, when it's run well. The average West End Airbnb grossed JMD 2,672,777 in the 12 months to July 2026, 19% above the Westmoreland average of JMD 2,249,635, though with only 22 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, JMD 1,865,777 a year (about JMD 155,000 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about JMD 390,000 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in West End?
March paid best over the past year, at JMD 756,000 per active listing, and November paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in West End?
Each night a West End listing was open to book earned JMD 9,150 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made JMD 23,100 or more.
How far in advance do guests book Airbnbs in West End?
West End stays were booked 58 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in West End?
The average West End Airbnb stay lasted 5.1 nights over the past year. A listing took 13 reservations over the year on average.
How are Airbnbs in West End rated?
Guests rate West End Airbnbs 4.65 out of 5 on average. Guests score location highest and value lowest.
What are the best neighborhoods for Airbnb in West End?
Runaway Bay draw the most short-term rental interest in West End. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in West End?
AirROI counted 22 active Airbnb listings in West End as of July 2026. The closest tracked market is Negril, 4 km away.
How much are Airbnb cleaning fees in West End?
In West End, more than two-thirds of listings add a cleaning fee, and the typical fee is about JMD 8,057.
Method
About This Data
Figures on this page cover 22 active Airbnb listings in West End from August 2025 to July 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Jamaican dollars at JMD 158 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.