Airbnb market data · 202612 months to December 2025
Magarini ward, Kenya Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Magarini ward brought in KES 446,999 over the 12 months through December 2025, across just 20 active listings, so a single property can move that figure.
AirROI's latest figures for Magarini ward run through December 2025.
The short answer
Magarini ward Airbnb Market at a Glance
Listings averaged KES 16,480 a night and were booked on 26% of available nights.
Timing matters: in March, the best month, the average listing earned about 11.2 times as much as in September, the slowest. With only 20 active listings, a few bookings can reorder the months.
With 20 active listings, Magarini ward is the 15th-largest of 16 Kilifi County markets AirROI tracks.
Browse the live Magarini ward Airbnb market See Every Magarini ward ListingRevenue
How Much Do Airbnb Hosts Make in Magarini ward?
Gross bookings per Magarini ward listing averaged KES 446,999 over the 12 months to December 2025 (Kilifi County average: KES 1,318,418), before cleaning, platform and management costs and taxes.
The average Magarini ward listing brought in KES 276,000 in March, its best month, and KES 24,600 in September, its slowest. The three strongest months bring in 45% of a full year's revenue, where an even calendar would give any three months 25%.
Across Magarini ward's 20 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn KES 275,000+ a month, about four times the typical property.
- Strong performers (top 25%) earn KES 157,000 or more, roughly KES 89,000 a month above the median.
- Typical properties (median) earn about KES 68,200 a month.
- Entry-level properties (bottom 25%) earn KES 42,000 or less, about 62% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
March earned about 11.2 times what September did
Average revenue per active listing, by month
The dashed line is the average of the months shown, KES 110,000.
Magarini ward Airbnb Data by Month
Latest 12 months in the December 2025 data.
March led on revenue and bookings; nightly rates peaked in January.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Jan 2025 | KES 169,295 | 31.3% | KES 18,988 | 30 days |
| Feb 2025 | KES 147,529 | 36.7% | KES 18,953 | 10 days |
| Mar 2025 | KES 275,931 | 44.1% | KES 18,857 | 3 days |
| Apr 2025 | KES 73,458 | 19.3% | KES 18,566 | 2 days |
| May 2025 | KES 53,566 | 10.8% | KES 18,751 | 10 days |
| Jun 2025 | KES 86,453 | 14.8% | KES 18,785 | 4 days |
| Jul 2025 | KES 127,310 | 23.4% | KES 17,957 | 36 days |
| Aug 2025 | KES 78,948 | 11.8% | KES 15,553 | 3 days |
| Sep 2025 | KES 24,615 | 4.7% | KES 15,070 | 1 day |
| Oct 2025 | KES 85,599 | 16.5% | KES 15,650 | 68 days |
| Nov 2025 | KES 43,600 | 6.7% | KES 15,923 | 3 days |
| Dec 2025 | KES 155,078 | 26.4% | KES 16,527 | 52 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
For a figure on one home rather than the whole Magarini ward market, enter its address and size in the Airbnb revenue calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in Magarini ward Profitable?
Yes, when it's run well. The average Magarini ward Airbnb took in KES 446,999 in the 12 months to December 2025, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about KES 1,031,300, and run by its owner at everyday costs, about KES 63,500 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Magarini ward Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | KES 446,999 | KES 1,031,300 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −KES 69,300 | −KES 159,900 |
| Utilities and internetAbout 5% of bookings | −KES 22,300 | −KES 51,600 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −KES 8,900 | −KES 20,600 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −KES 13,400 | −KES 30,900 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −KES 4,500 | −KES 4,500 |
| Permit and registrationWhere one is required | −KES 2,200 | −KES 2,200 |
| ManagementKES 0 when you run it; co-hosts charge from about 10% of nightly bookings | KES 0 | KES 0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | KES 0 | KES 0 |
| Lodging taxesAdded to the guest's bill and passed on | KES 0 | KES 0 |
| Total running costsAbout 27% of bookings | −KES 120,600 | −KES 269,700 |
| Left for housing costs, then profit | KES 326,399about KES 27,200 a month | KES 761,600about KES 63,500 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Magarini ward Airbnb Profit
The estimate starts from Magarini ward's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Magarini ward home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Magarini ward's Top Earners Get There
- More nights booked. The busiest quarter of Magarini ward listings are booked on 32% or more of their nights, against 16% for the median listing. Ten more booked nights a year at the median rate of KES 12,300 adds about KES 123,000 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge KES 22,600 a night or more, against a median of KES 12,300. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about KES 44,700 a year.
- Open for the busy months. March brought the average listing about KES 276,000, against KES 24,600 in September, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about KES 85,900 a month, against KES 37,200 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Magarini ward?
Magarini ward listings were booked on 26% of the nights they were open over the past year, 2 percentage points below the Kilifi County average (28%) and 4 points below the Kenya average (30%). Occupancy swings from 5% in September to 44% in March.
Across Magarini ward's 20 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 40%+ of open nights, 24 points above the median.
- Strong performers (top 25%) fill 32% or more, roughly two and a half nights a week.
- Typical properties (median) fill about 16% of open nights.
- Entry-level properties (bottom 25%) fill 9% or less, less than one night a week.
March was the busiest month in Magarini ward, September the quietest
Share of open nights booked, by month
The 12-month rate of 26% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Magarini ward?
The average nightly rate in Magarini ward, known as ADR (average daily rate), was KES 16,480 over the past year, about 10% below the Kilifi County average of KES 18,300 and about 54% above the Kenya average of KES 10,700. Rates peak in January and February at about KES 19,000 and bottom out in September at about KES 15,100.
Across Magarini ward's 20 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge KES 35,100+ a night, about 2.9 times the median.
- Strong performers (top 25%) charge KES 22,600 or more, about KES 10,000 above the median.
- Typical properties (median) charge about KES 12,300 a night.
- Entry-level properties (bottom 25%) charge KES 9,750 or less, about 79% of the median.
January rates ran 26% above September's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, KES 17,500. The 12-month ADR of KES 16,480 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
Seasonality
Best and Worst Months for Airbnb in Magarini ward
With only 20 active listings, the monthly pattern in Magarini ward is noisy, since a few long or pricey stays can lift a month; revenue peaked in March and bottomed out in September.
How Far in Advance Do Guests Book Airbnb in Magarini ward?
Guests book Magarini ward stays 33 days ahead on average (about five weeks). October stays are booked furthest out, about 68 days ahead, and September stays closest to arrival, about 1 days. A typical October booking is made in early August.
October stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 33 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Magarini ward
None of the 20 active listings in Magarini ward display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Magarini ward.
Neighborhoods
Best Neighborhoods for Airbnb in Magarini ward
AirROI's area guide picks four Magarini ward neighborhoods that draw short-term rental guests, led by Fumbene, Gede and Bofa Beach. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Fumbene | A lesser-known gem, Fumbene is quieter and offers a more local experience, appealing to those looking to escape the crowded tourist areas. | Local markets, Scenic coastal views, Authentic dining experiences, Cultural interactions |
| Gede | This area showcases rich historical heritage and proximity to beautiful beaches, great for tourists interested in both culture and relaxation. | Gede Ruins, Local botanical gardens, Kilifi waterways, Scenic coastal paths |
| Bofa Beach | Known for its beautiful sandy beaches and tranquil environment, Bofa Beach is perfect for families and couples looking for a beach getaway. | Bofa Beach, Watamu National Marine Park, Relaxation spots, Scenic viewpoints |
| Shimoni | A charming coastal village offering a quieter beach experience, ideal for tourists looking for relaxation and local culture on the shores of the Indian Ocean. | Shimoni Beach, Tsavo National Park excursions, Local seafood dining, Diving and snorkeling opportunities |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Magarini ward vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 88 km, Dabaso ward (36 km away) earned the most per listing, about 7.5 times as much as Magarini ward.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Malindi 11 km | 219 | KES 764,832 | KES 14,480 | 27% |
| Sabaki ward 11 km | 33 | KES 398,447 | KES 9,290 | 22% |
| Shella ward 15 km | 57 | KES 721,781 | KES 11,659 | 27% |
| Watamu ward 30 km | 198 | KES 1,466,575 | KES 22,242 | 29% |
| Dabaso ward 36 km | 100 | KES 3,359,910 | KES 27,715 | 39% |
| Kilifi 63 km | 74 | KES 1,255,716 | KES 16,324 | 26% |
| Kilifi North 66 km | 46 | KES 730,055 | KES 16,388 | 27% |
| Junju ward 88 km | 42 | KES 1,454,293 | KES 33,403 | 19% |
Other Airbnb Markets in Kilifi County
- Mtwapa Airbnb data 66 listings
- Shimo La Tewa ward Airbnb data 49 listings
See all 16 Kilifi County Airbnb markets
Markets Similar to Magarini ward
Markets elsewhere in Kenya with a similar nightly rate and occupancy to Magarini ward:
- Nanyuki Airbnb data Kenya · KES 15,710/night · 20.9%
FAQ
Magarini ward Airbnb FAQ
How much do Airbnb hosts make in Magarini ward?
An active Magarini ward Airbnb grossed KES 446,999 on average in the 12 months to December 2025, according to AirROI's tracking of 20 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in KES 157,000 or more in a typical month.
How much can I make on Airbnb in Magarini ward?
It depends most on the home's size, location and how it's run. The middle half of Magarini ward listings earn between KES 42,000 and KES 157,000 in a typical month, and the top tenth KES 275,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Magarini ward?
Listings in Magarini ward were booked on 26% of available nights over the past year. That compares with 28% for the Kilifi County average. March was the busiest month.
How much does an Airbnb cost per night in Magarini ward?
The average booked night in Magarini ward cost KES 16,480 before fees. Half of listings charge between KES 9,750 and KES 22,600, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Magarini ward?
None of the active Magarini ward listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Magarini ward?
Yes, when it's run well. The average Magarini ward Airbnb grossed KES 446,999 in the 12 months to December 2025, 66% below the Kilifi County average of KES 1,318,418, though with only 20 active listings a single property can move that figure, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about KES 63,500 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Magarini ward?
March paid best over the past year, at KES 276,000 per active listing, and September paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Magarini ward?
Magarini ward stays were booked 33 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in Magarini ward?
Fumbene, Gede and Bofa Beach draw the most short-term rental interest in Magarini ward. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Magarini ward?
AirROI counted 20 active Airbnb listings in Magarini ward as of December 2025. The closest tracked market is Malindi, 11 km away.
Method
About This Data
Figures on this page cover 20 active Airbnb listings in Magarini ward from January 2025 to December 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Kenyan shillings at KES 129 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.