Boho-Chic at Mamitas-Private Hot-Tub-Canopy views Playa del Carmen, Mexico · 2 bedrooms Rated 4.90 (346 reviews)Airbnb management company12 months to October 2026
Cher: Airbnb Management Company
Cher is a short-term rental management company running 69 active Airbnb listings across 19 markets in 4 regions, in AirROI's data for the 12 months to October 2026. Cher is larger than 94% of the 1,514 management companies with 10 or more listings in Mexico.
- Where
- 4 regions
- Homes
- Apartments and condos, typically 2 bedrooms
- Hosting
- Mostly co-hosts on owners' accounts
Markets
Where Does Cher Operate?
Cher runs listings across 19 markets in 4 regions, led by Jalisco (46%), Nayarit (28%), and Quintana Roo (25%).
No single market holds more than 22% of Cher's listings
Active Airbnb listings in its largest markets, 12 months to October 2026
And 15 more markets.
Every market it works in
Active Airbnb homes run as host or co-host in each market, 12 months to October 2026. Market data links go to the market's own report, apart from any ranking.
| # | Market | Homes |
|---|---|---|
| Playa del Carmen Quintana Roo | 15 | |
| Guadalajara Jalisco | 10 | |
| Puerto Vallarta Jalisco | 9 | |
| 4 | Mazamitla Jalisco | 7 |
| 5 | Bucerías Nayarit | 4 |
| 6 | La Cruz de Huanacaxtle Nayarit | 4 |
| 7 | Zapopan Jalisco | 3 |
| 8 | Cruz de Huanacaxtle Nayarit | 3 |
| 9 | Punta de Mita Nayarit | 2 |
| 10 | Tulum Quintana Roo | 2 |
| 11 | San Miguel de Allende Guanajuato | 1 |
| 12 | Boca de Tomatlán Jalisco | 1 |
| 13 | Ferrería de Tula Jalisco | 1 |
| 14 | San Nicolás de Ibarra Jalisco | 1 |
| 15 | Compostela Nayarit | 1 |
| 16 | Corral del Risco Nayarit | 1 |
| 17 | Las Jarretaderas Nayarit | 1 |
| 18 | Mezcales Nayarit | 1 |
| 19 | Nuevo Vallarta Nayarit | 1 |
| 20 | Sayulita Nayarit | 1 |
Guest ratings
How Do Guests Rate Cher?
Cher's homes hold a median guest rating of 4.79 across 6,811 reviews, and 48% of its rated listings score 4.8 or higher, against 46% for Mexico managers with 25–99 listings.
48% of Cher's rated listings score 4.8 or higher, against 46% for Mexico managers its size
Rated listings scoring 4.8+, 12 months to October 2026
Airbnb guest ratings, not owner reviews: the median of the overall ratings of the company's rated listings, and the share of them at 4.8 or higher, in the 12 months to October 2026. Managers its size are those with 25–99 listings in Mexico.
Homes
What Kind of Homes Does Cher Run?
Cher lists mostly apartments and condos: 81% of its homes, against 66% of the listings in its markets. Its typical home has 2 bedrooms.
2 bedrooms is Cher's most common size, at 51% of its homes
Share of active listings by bedrooms, 12 months to October 2026
- Cher's listings
- Across its markets
Apartments and condos: 81% of Cher's homes, against 66% in its markets
Share of active listings by property type, 12 months to October 2026
Cher
- House 16%
- Apartment & Condo 81%
- Outdoor & Mobile 3%
Its markets
- House 17%
- Apartment & Condo 66%
- Boutique & Hotels 6%
- Outdoor & Mobile 10%
- Others <1%
Some of its best-reviewed homes
- Boho-Chic at Mamitas-Private Hot-Tub-Canopy views Playa del Carmen, Mexico · 2 bedrooms Rated 4.90 (346 reviews)
Spacious 2 Bedroom Apartment in Luxury Area - Pool Zapopan, Mexico · 2 bedrooms Rated 4.90 (196 reviews)
Luxury cabin in the heart of the Tapalpa forest Ferrería de Tula, Mexico · 4 bedrooms Rated 5.00 (48 reviews)
3BR Terrace+ Pool & Free Shuttle to San Miguel Center San Miguel de Allende, Mexico · 3 bedrooms Rated 4.92 (39 reviews)
Tropical Retreat with Pool Terrace & Private Beach Cruz de Huanacaxtle, Mexico · 2 bedrooms Rated 4.90 (20 reviews)
New Romantic Zone - 2 BDRM apartment Rooftop Pool Puerto Vallarta, Mexico · 2 bedrooms Rated 4.86 (249 reviews)
Rated 4.8 or higher by guests over 20 or more reviews.
Size
How Big Is Cher?
Cher is the 84th largest of 1,514 companies with 10 or more Airbnb listings in Mexico, by active listings. It places in 2 of AirROI's rankings.
| Rank | Ranking | Listings |
|---|---|---|
| 84 | 84th largest in Mexico | 69 |
| 29 | 29th largest in Nayarit | 19 |
| 36 | 36th largest in Jalisco | 32 |
| 128 | 128th largest in the Riviera Maya | 17 |
Companies of Similar Size in Mexico
- Park Royal Los Cabos #69 · 79 listings
- Hauzio #71 · 78 listings
- Bennie #77 · 72 listings
- Integra Vacations #78 · 72 listings
- Waves Management #81 · 70 listings
- Stella Rentals #95 · 64 listings
- See the full ranking in Mexico
Checks
Is Cher Legit?
In AirROI's data, Cher is an active Airbnb business: 69 active listings and 6,811 guest reviews, run from one public Airbnb host account. AirROI checks activity on Airbnb's public listings. It doesn't certify companies or judge how they treat owners, so ask for references and read the contract.
- Airbnb account
- Cher (69 homes). Accounts updated October 2026.
- Listings and reviews
- 69 active listings, 6,811 guest reviews
- Markets
- 19 markets in 4 regions
- How it hosts
- 0% on its own accounts, 100% as co-host on owners' accounts
Questions
Questions About Cher
What does Cher charge?
AirROI does not publish or estimate any single company's fee, so ask Cher for its rate card in writing, and what it covers.
Where does this data come from?
AirROI counts the active Airbnb homes run from Cher's public host account, as host or co-host, over the 12 months to October 2026, each home once. The counts cover Airbnb only, so its full portfolio may be larger.
About the data
About This Data
Every figure comes from AirROI's data on active Airbnb listings over the 12 months to October 2026: listings open to bookings through the year, run by the company as host or as co-host on the owner's account. The company's Airbnb accounts with 5 or more listings are joined by name, so smaller accounts may be missing and the counts are a floor; homes listed only on other sites are not counted. Nothing is self-reported. Profiles are refreshed every month, next in December 2026. The method page gives how homes are counted, how accounts are credited and joined, and how a region is drawn.
Your Ranking Badge
Show Cher's ranking on your website. The badge is served by AirROI, updates with every monthly refresh and links to this profile.
