Spacious and Modern 5 bedrooms W/bathroom A/C Wifi Entire home · 5 bedrooms Rated 4.90 - Revenue
- MX$598,793
- Occupancy
- 58.3%
- Daily rate
- MX$2,684
Prices in
Airbnb market data · 202612 months to September 2026
Torreón, Mexico Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Torreón brought in MX$73,173 over the 12 months through September 2026, about 38% less than the Coahuila average of MX$118,396.
The short answer
Torreón Airbnb Market at a Glance
Torreón is cheaper but busier than the Coahuila average. Listings averaged MX$983 a night and were booked on 31% of available nights, against MX$1,850 and 27% for the Coahuila average.
July, usually the best month, brings in about 73% more per listing than February, usually the slowest.
With 747 active listings, Torreón is the largest of 16 Coahuila markets AirROI tracks. From a year earlier, average revenue rose 4% while the number of active listings grew 64%.
Browse the live Torreón Airbnb market
See Every Torreón Listing
Revenue
How Much Do Airbnb Hosts Make in Torreón?
Gross bookings per Torreón listing averaged MX$73,173 over the 12 months to September 2026 (Coahuila average: MX$118,396), before cleaning, platform and management costs and taxes.
In a typical year, the average Torreón listing brings in MX$12,300 in July, its best month, and MX$7,120 in February, its slowest. January runs within 3% of February, so either can be the slowest in a given year. The three strongest months bring in 30% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 4.5 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn MX$22,500+ a month, about 3.2 times the typical property.
- Strong performers (top 25%) earn MX$13,700 or more, roughly MX$6,700 a month above the median.
- Typical properties (median) earn about MX$7,020 a month.
- Entry-level properties (bottom 25%) earn MX$3,030 or less, about 43% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 1.7 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
Monthly average MX$14,400 MX$6,740
The dashed line is the average of the months shown, MX$9,370. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Torreón Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue and nightly rate; bookings peaked in December 2025.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | MX$8,976 | 37.4% | MX$916 | MX$299 | 10 days | 5.3 nights |
| Oct 2025 | MX$9,393 | 35.5% | MX$922 | MX$303 | 12 days | 4.8 nights |
| Nov 2025 | MX$8,021 | 32.2% | MX$921 | MX$267 | 15 days | 4.2 nights |
| Dec 2025 | MX$12,315 | 40.4% | MX$931 | MX$397 | 16 days | 4.8 nights |
| Jan 2026 | MX$7,711 | 28.0% | MX$920 | MX$249 | 10 days | 5.1 nights |
| Feb 2026 | MX$7,496 | 29.3% | MX$921 | MX$268 | 13 days | 4.6 nights |
| Mar 2026 | MX$9,220 | 31.1% | MX$936 | MX$297 | 10 days | 4.7 nights |
| Apr 2026 | MX$8,737 | 28.0% | MX$956 | MX$291 | 19 days | 5.1 nights |
| May 2026 | MX$11,470 | 32.3% | MX$1,060 | MX$370 | 10 days | 5.8 nights |
| Jun 2026 | MX$11,976 | 35.6% | MX$1,109 | MX$399 | 12 days | 5.5 nights |
| Jul 2026 | MX$14,444 | 35.5% | MX$1,113 | MX$466 | 14 days | 6.4 nights |
| Aug 2026 | MX$11,397 | 33.7% | MX$1,108 | MX$368 | 14 days | 3.8 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Torreón market, enter its address and size in the short-term rental calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in Torreón Profitable?
Yes, when it's run well. The average Torreón Airbnb took in MX$73,173 in the 12 months to September 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about MX$142,600, and run by its owner at everyday costs, about MX$8,380 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Torreón Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | MX$68,823 | MX$134,130 |
| Cleaning fees guests pay6% of Torreón bookings | MX$4,350 | MX$8,470 |
| Gross bookings | MX$73,173 | MX$142,600 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 78% of Torreón listings on Simplified Pricing, 3% for the rest | −MX$9,330 | −MX$18,190 |
| Cleaning and laundryPaid for by the cleaning fee; MX$0 if you clean yourself | −MX$4,350 | −MX$8,470 |
| Utilities and internetAbout 5% of bookings | −MX$3,660 | −MX$7,130 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −MX$1,460 | −MX$2,850 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −MX$2,200 | −MX$4,280 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −MX$730 | −MX$730 |
| Permit and registrationWhere one is required | −MX$370 | −MX$370 |
| ManagementMX$0 when you run it; co-hosts charge from about 10% of nightly bookings | MX$0 | MX$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | MX$0 | MX$0 |
| Lodging taxesAdded to the guest's bill and passed on | MX$0 | MX$0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −MX$22,100 | −MX$42,020 |
| Left for housing costs, then profit | MX$51,073about MX$4,260 a month | MX$100,580about MX$8,380 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Torreón Airbnb Profit
The estimate starts from Torreón's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Torreón home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Torreón's Top Earners Get There
- More nights booked. The busiest quarter of Torreón listings are booked on 50% or more of their nights, against 28% for the median listing. Ten more booked nights a year at the median rate of MX$780 adds about MX$7,810 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge MX$1,180 a night or more, against a median of MX$780. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about MX$6,880 a year.
- Open for the busy months. In a typical year, July brings the average listing about MX$12,300, against MX$7,120 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Torreón listings average 4.78 stars, and 44% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about MX$11,880 a month, against MX$6,100 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Torreón?
Torreón listings were booked on 31% of the nights they were open over the past year, 4 percentage points above the Coahuila average (27%) and 2 points below the Mexico average (33%). In a typical year, occupancy climbs to 43% in December and falls to 30% in January.
The busiest tenth of listings are booked about 5.5 times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 70%+ of open nights, 42 points above the median.
- Strong performers (top 25%) fill 50% or more, roughly three nights a week.
- Typical properties (median) fill about 28% of open nights.
- Entry-level properties (bottom 25%) fill 13% or less, less than one night a week.
December is usually the busiest month in Torreón, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
Monthly average 36% 46% 28%
The 12-month rate of 31% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Torreón?
The average nightly rate in Torreón, known as ADR (average daily rate), was MX$983 over the past year, about 47% below the Coahuila average of MX$1,850 and about 62% below the Mexico average of MX$2,565. In a typical year, rates peak in July and August at about MX$1,010 and bottom out in October and November at about MX$840.
Prices span a wide range: the top 10% charge about three times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge MX$1,710+ a night, about 2.2 times the median.
- Strong performers (top 25%) charge MX$1,180 or more, about MX$400 above the median.
- Typical properties (median) charge about MX$780 a night.
- Entry-level properties (bottom 25%) charge MX$560 or less, about three-quarters of the median.
July rates run 20% above November's
Average nightly rate (ADR), by month, September 2024 to August 2026
Monthly average MX$1,110 MX$754
The dashed line is the average of the months shown, MX$911. The 12-month ADR of MX$983 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Torreón?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Torreón it averaged MX$307 over the past year, from about MX$236 in a typical January to about MX$397 in a typical July.
Per open night, by tier:
- Best-in-class properties (top 10%) earn MX$610+ per open night, about 2.6 times the median.
- Strong performers (top 25%) earn MX$392 or more, about MX$160 a night above the median.
- Typical properties (median) earn about MX$234 per open night.
- Entry-level properties (bottom 25%) earn MX$133 or less, about 57% of the median.
July RevPAR is about 1.7 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Monthly average MX$466 MX$223
The dashed line is the average of the months shown, MX$307.
Seasonality
Best and Worst Months for Airbnb in Torreón
Torreón has two high seasons, June–August and December, which makes it a moderately seasonal market.
Average revenue by month in Torreón
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average MX$12,300 MX$7,120
The dashed line is the average of the 12 calendar months, MX$9,370.
Revenue by month in Torreón in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | MX$7,310 |
| February | Low season | MX$7,120 |
| March | Shoulder season | MX$8,760 |
| April | Low season | MX$8,030 |
| May | Shoulder season | MX$9,630 |
| June | High season | MX$10,400 |
| July | High season | MX$12,300 |
| August | High season | MX$10,600 |
| September | Shoulder season | MX$9,370 |
| October | Shoulder season | MX$9,200 |
| November | Low season | MX$8,610 |
| December | High season | MX$11,100 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJune–August, December | MX$11,100 | 38% | MX$966 |
| Shoulder seasonMarch, May, September–October | MX$9,240 | 37% | MX$885 |
| Low seasonJanuary–February, April, November | MX$7,770 | 33% | MX$880 |
How Far in Advance Do Guests Book Airbnb in Torreón?
Guests book Torreón stays 14 days ahead on average (about two weeks), so many trips are booked close to arrival. April stays are booked furthest out, about 17 days ahead, and January stays closest to arrival, about 8 days. A typical April booking is made in late March.
April stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Monthly average 12 days 19 days 7 days
The 12-month figure of 14 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Torreón
None of the 747 active listings in Torreón display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Torreón.
Neighborhoods
Best Neighborhoods for Airbnb in Torreón
AirROI's area guide picks seven Torreón neighborhoods that draw short-term rental guests, led by Centro Histórico, Laguna Area and Colonia San Isidro. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Centro Histórico | The historical center of Torreón is rich in culture and history, making it a prime location for tourists interested in local heritage. | Teatro Nazas, Museo Regional de La Laguna, Plaza Mayor, Catedral de Torreón, Casa del Cerro |
| Laguna Area | The broader Laguna area encompasses several municipalities with beautiful landscapes and recreational activities, attracting outdoor enthusiasts year-round. | Laguna de Mayrán, El Chorrito de los Olmos, Caballo Blanco, La Presa de Francisco Zarco, Huauchinango Lago |
| Colonia San Isidro | A modern neighborhood with amenities and accessibility to central Torreón, popular with families and business travelers. | San Isidro Shopping Mall, local restaurants, parks and recreation areas, Cafes and bars, easy transport options |
| Colonia Las Etnias | A rapidly developing area showcasing Torreón's cultural diversity, appealing to younger vacationers and culturally curious tourists. | Street art murals, local markets, diverse eateries, festivals and cultural events, community workshops |
| El Coyote | Known for its vibrant nightlife and dining options, this area attracts a younger crowd seeking entertainment and social activities. | bars and clubs, live music venues, food markets, community events, cultural festivals |
| Colonia Torreón Jardín | A residential neighborhood known for its parks and quiet environment, ideal for families looking to escape the city hubbub. | Parks and green spaces, local playgrounds, family-friendly restaurants, proximity to schools, quiet residential atmosphere |
| Colonia Oriente | An up-and-coming area with modern developments and a variety of local businesses, suitable for investment with growing demand for accommodations. | new shopping centers, community parks, urban art installations, local dining options, development projects |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Torreón Airbnb Listings by Type and Size
Entire homes make up 82% of listings in Torreón, but private rooms are a real segment: more than one listing in six (18%) rents out a single room. Apartments and condos are the most common property type at 53%, ahead of houses (41%).
Mostly entire homes, with a private-room segment
Torreón Airbnb listings by room type
- Entire home 82%
- Private room 18%
- Shared room <1%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 81.7% | 610 |
| Private room | 18.2% | 136 |
| Shared room | 0.1% | 1 |
Listings by property type
Torreón Airbnb listings by property type
- Apartment/Condo 53%
- House 41%
- Hotel/Boutique 5%
- Others 1%
- Unique stay <1%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 52.6% | 393 |
| House | 41.0% | 306 |
| Hotel/Boutique | 4.8% | 36 |
| Others | 1.5% | 11 |
| Unique stay | 0.1% | 1 |
How Many Bedrooms Do Airbnb Listings in Torreón Have?
One-bedroom homes are the most common size in Torreón (38% of entire homes), and 31% have three or more bedrooms. Shares are of the 596 entire homes that give a bedroom count; rented rooms are left out.
Torreón entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
1%
38%
30%
24%
5%
2%
Bedroom counts in numbers
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 0.5% | 3 |
| 1 bedroom | 37.8% | 225 |
| 2 bedrooms | 30.4% | 181 |
| 3 bedrooms | 24.5% | 146 |
| 4 bedrooms | 4.7% | 28 |
| 5+ bedrooms | 2.2% | 13 |
What Each Home Size Earns in Torreón
A typical one-bedroom home in Torreón earned MX$40,600 over the past year, against MX$121,000 for a home with five or more bedrooms.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 225 | MX$40,600 | MX$54,000 | MX$715 | 32% |
| 2 bedrooms | 181 | MX$71,000 | MX$85,400 | MX$1,043 | 34% |
| 3 bedrooms | 146 | MX$63,400 | MX$97,600 | MX$1,381 | 30% |
| 4 bedrooms | 28 | MX$148,000 | MX$177,000 | MX$1,922 | 37% |
| 5+ bedrooms | 13 | MX$121,000 | MX$210,000 | MX$2,433 | 32% |
How Many Guests Do Airbnbs in Torreón Sleep?
Most Torreón listings are sized for couples and small families: 61% sleep four guests or fewer, and just 11% take eight or more. Shares are of the 663 listings with a guest capacity on file (89% of the market).
Torreón listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
1%
27%
9%
24%
10%
16%
2%
11%
Guest capacity in numbers
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 0.9% | 6 |
| 2 guests | 26.8% | 178 |
| 3 guests | 9.0% | 60 |
| 4 guests | 23.8% | 158 |
| 5 guests | 10.4% | 69 |
| 6 guests | 16.3% | 108 |
| 7 guests | 1.5% | 10 |
| 8+ guests | 11.2% | 74 |
How Torreón Airbnb Listings Are Set Up
Torreón hosts set up an average of 2.6 beds per listing. Only 38% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 10
- Beds per listing
- 2.6
- Show exact location
- 38%
What Amenities Do Airbnb Listings in Torreón Offer?
Free on-site parking is common in Torreón: 71% of listings offer it.
Share of Torreón listings with each common amenity
Airbnb Amenities Linked to Higher Revenue in Torreón
Listings in Torreón with sun loungers earned about twice as much a year, on average, as those without: MX$150,000 against MX$70,400. Listings with an indoor fireplace show about the same gap. The gap is smaller for outdoor furniture (about 85% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for Torreón listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
Revenue by amenity in numbers
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Sun loungers | 3% | MX$150,000 | MX$70,400 | +113% |
| Indoor fireplace | 2% | MX$139,000 | MX$71,700 | +93% |
| Outdoor furniture | 11% | MX$123,000 | MX$67,200 | +83% |
| Life size games | 2% | MX$129,000 | MX$72,300 | +78% |
| Pool view | 2% | MX$126,000 | MX$72,200 | +74% |
| Sound system | 5% | MX$122,000 | MX$70,500 | +74% |
| Elevator | 7% | MX$119,000 | MX$69,700 | +71% |
| Garden view | 3% | MX$117,000 | MX$71,800 | +63% |
| Pool | 15% | MX$108,000 | MX$66,800 | +62% |
| Free parking on premises | 71% | MX$81,500 | MX$53,000 | +54% |
Guests
Who Books Airbnbs in Torreón?
Torreón draws mostly domestic guests: nine in ten of those who left reviews live in Mexico. No single city dominates: Monterrey is the largest source outside Torreón, at about 9% of reviews. Of the 10% from abroad, most come from the United States and Canada. Guests speak a mix of languages: Spanish leads at 56%, followed by English and French.
90% of Torreón guests are domestic
Where guests who left reviews live
- Domestic 90%
- International 10%
Where Torreón guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| Torreón | 13.8% |
| Monterrey | 8.9% |
| Mexico City | 8.6% |
| Durango | 6.7% |
| Chihuahua | 5.0% |
Where Torreón guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| Mexico | 90.4% |
| United States | 7.4% |
| Canada | 0.4% |
| Germany | 0.2% |
| Spain | 0.2% |
Languages spoken by Torreón guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| Spanish | 56.5% |
| English | 34.8% |
| French | 3.7% |
| Italian | 1.5% |
| Portuguese | 1.4% |
What Are Airbnb Guest Ratings in Torreón?
Torreón Airbnbs average 4.78 stars, and 44% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and cleanliness is the lowest, at 4.74.
Communication scores highest in Torreón; cleanliness is lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.81 |
| Cleanliness | 4.74 |
| Communication | 4.88 |
| Location | 4.85 |
| Check-in | 4.86 |
| Value | 4.78 |
Booking patterns
How Guests Book in Torreón: Stays, Rules and Fees
More than nine in ten Torreón listings are open to guests more than 180 days a year, but only 8% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 37% of listings; blocked nights include any the host closes off.
Days a year Torreón listings are open to guests
Share of listings by days a year
- 271-366 days 67%
- 181-270 days 26%
- 91-180 days 6%
- 31-90 days <1%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 66.8% | 499 |
| 181-270 days | 26.2% | 196 |
| 91-180 days | 6.4% | 48 |
| 31-90 days | 0.5% | 4 |
Days a year Torreón listings are booked or blocked
Share of listings by days a year
- 271-366 days <1%
- 181-270 days 7%
- 91-180 days 27%
- 31-90 days 37%
- 1-30 days 29%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 0.7% | 5 |
| 181-270 days | 7.5% | 56 |
| 91-180 days | 26.8% | 200 |
| 31-90 days | 36.5% | 273 |
| 1-30 days | 28.5% | 213 |
What Is the Average Length of Stay for Airbnb in Torreón?
The average Torreón booking lasts 5.2 nights, longest in July and shortest in March. Listings took about 13 bookings each over the year, some 9,740 in all. About three-quarters of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Torreón
Average nights per booking, by month of stay
Average 5.1 nights 6.1 nights 4.5 nights
Two-year average by calendar month.
Torreón Airbnb Minimum Stay Requirements
86% of listings in Torreón accept stays of one or two nights.
Minimum stay set by Torreón listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in Torreón?
Flexible is the most common cancellation policy in Torreón, used by 58% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: more than eight in ten listings offer Flexible or Moderate terms, against 15% on Firm or stricter ones.
Cancellation policies of Torreón listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in Torreón?
Nearly two-thirds of Torreón listings charge a cleaning fee. The typical fee is about MX$280. Spread over the average stay of 5.2 nights, that adds roughly MX$55 a night to what guests pay. For listings that charge one, cleaning fees make up about 6% of gross revenue.
- Median cleaning fee
- MX$280
- Average cleaning fee
- MX$319
- Listings charging a fee
- 64.8%
- Share of gross revenue
- 5.9%
Top earners
Top-Earning Airbnbs and Hosts in Torreón
The top-grossing Airbnb in Torreón, a five-bedroom home, took in MX$599,000 over the past year, about 8.2 times the city's average of MX$73,200.
Spacious and Modern 5 bedrooms W/bathroom A/C Wifi Entire home · 5 bedrooms Rated 4.90 
Large house in exclusive colony residential. Entire home · 4 bedrooms Rated 4.91 - Revenue
- MX$525,549
- Occupancy
- 37.8%
- Daily rate
- MX$3,861
Spacious 5 bedroom house with A/C and private bathrooms Entire home · 5 bedrooms Rated 4.80 - Revenue
- MX$494,286
- Occupancy
- 51.4%
- Daily rate
- MX$2,685
House with a pool and closed-circuit TV. Entire home · 3 bedrooms Rated 4.98 - Revenue
- MX$473,024
- Occupancy
- 48.6%
- Daily rate
- MX$2,369
Modern house with pool and terrace Entire home · 2 bedrooms Rated 4.83 - Revenue
- MX$454,003
- Occupancy
- 58.1%
- Daily rate
- MX$2,126
House in a residential area with an excellent location Entire home · 4 bedrooms Rated 4.89 - Revenue
- MX$449,905
- Occupancy
- 45.6%
- Daily rate
- MX$2,375
Who Are the Top Airbnb Hosts in Torreón?
Mary is the top-grossing host in Torreón, with MX$1.43 million in bookings across 3 listings over the past year. Hosting here is fragmented: the ten top-grossing hosts run just 9% of the market's 747 listings. Mary also earns more per listing than any other host on the list.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Mary | 3 | MX$1,433,940 | MX$477,980 | 4.82/5 | |
| Luis | 12 | MX$1,099,594 | MX$91,633 | 4.76/5 | |
| Nam | 6 | MX$877,356 | MX$146,226 | 4.90/5 | |
| 4 | José Gerardo | 9 | MX$847,127 | MX$94,125 | 4.81/5 |
| 5 | Alberto | 12 | MX$785,932 | MX$65,494 | 4.77/5 |
| 6 | Teresita | 4 | MX$736,647 | MX$184,162 | 4.91/5 |
| 7 | Berenice | 5 | MX$674,349 | MX$134,870 | 4.88/5 |
| 8 | GN Rentals | 10 | MX$655,066 | MX$65,507 | 4.70/5 |
| 9 | Stivy | 3 | MX$640,792 | MX$213,597 | 4.85/5 |
| 10 | Omar | 4 | MX$618,987 | MX$154,747 | 4.95/5 |
Who Are the Airbnb Hosts in Torreón?
Fewer than 1% of Torreón listings are classed as professionally managed, though 40% of listings have a co-host. Superhosts run 48% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 78% of listings.
- Superhosts
- 48.1%
- Professional management
- 0.5%
- Cohosted listings
- 39.9%
- Instant Book enabled
- 38.3%
- Simplified Pricing
- 78.0%
Nearby markets
Torreón vs. Nearby Airbnb Markets
Of the two nearby markets in the table, all within 9 km, La Concha (8 km away, 65 listings) earned the most per listing, about 68% more than Torreón.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| La Concha 8 km | 65 | MX$122,669 | MX$1,295 | 31% |
| Gómez Palacio 9 km | 71 | MX$63,016 | MX$962 | 29% |
Other Airbnb Markets in Coahuila
- Saltillo Airbnb data 741 listings
- Parras de la Fuente Airbnb data 437 listings
- Piedras Negras Airbnb data 139 listings
- Cuatro Ciénegas de Carranza Airbnb data 104 listings
- Monclova Airbnb data 104 listings
- Ramos Arizpe Airbnb data 100 listings
- Arteaga Airbnb data 90 listings
- Ciudad Acuña Airbnb data 83 listings
See all 16 Coahuila Airbnb markets
Markets Similar to Torreón
Markets elsewhere in Mexico with a similar nightly rate and occupancy to Torreón:
- Reynosa Airbnb data Mexico · MX$984/night · 30.4%
- Orizaba Airbnb data Mexico · MX$936/night · 30.4%
- Coatzacoalcos Airbnb data Mexico · MX$971/night · 29.4%
- Los Mochis Airbnb data Mexico · MX$974/night · 32.1%
- Irapuato Airbnb data Mexico · MX$940/night · 29.8%
- Tepic Airbnb data Mexico · MX$930/night · 31.2%
FAQ
Torreón Airbnb FAQ
How much do Airbnb hosts make in Torreón?
An active Torreón Airbnb grossed MX$73,173 on average in the 12 months to September 2026, according to AirROI's tracking of 747 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in MX$13,700 or more in a typical month.
How much can I make on Airbnb in Torreón?
It depends most on the home's size, location and how it's run. The middle half of Torreón listings earn between MX$3,030 and MX$13,700 in a typical month, and the top tenth MX$22,500 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Torreón?
Listings in Torreón were booked on 31% of available nights over the past year. That compares with 27% for the Coahuila average. December is usually the busiest month.
How much does an Airbnb cost per night in Torreón?
The average booked night in Torreón cost MX$983 before fees. Half of listings charge between MX$560 and MX$1,180, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Torreón?
None of the active Torreón listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Torreón?
Yes, when it's run well. The average Torreón Airbnb grossed MX$73,173 in the 12 months to September 2026, 38% below the Coahuila average of MX$118,396, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about MX$8,380 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Torreón?
July usually pays best, averaging MX$12,300 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Torreón?
Each night a Torreón listing was open to book earned MX$307 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made MX$610 or more.
How far in advance do guests book Airbnbs in Torreón?
Torreón stays were booked 14 days (about two weeks) before arrival on average over the past year, so a listing can still fill close to the date.
How long do guests stay at Airbnbs in Torreón?
The average Torreón Airbnb stay lasted 5.2 nights over the past year. A listing took 13 reservations over the year on average.
How are Airbnbs in Torreón rated?
Guests rate Torreón Airbnbs 4.78 out of 5 on average. Guests score communication highest and cleanliness lowest.
What are the best neighborhoods for Airbnb in Torreón?
Centro Histórico, Laguna Area and Colonia San Isidro draw the most short-term rental interest in Torreón. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Torreón?
AirROI counted 747 active Airbnb listings in Torreón as of September 2026. The closest tracked market is La Concha, 8 km away.
How much are Airbnb cleaning fees in Torreón?
In Torreón, nearly two-thirds of listings add a cleaning fee, and the typical fee is about MX$280.
Method
About This Data
Figures on this page cover 747 active Airbnb listings in Torreón from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Mexican pesos at MX$17.5 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.