Airbnb market data · 202512 months to April 2025
Omitlán de Juárez, Mexico Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Omitlán de Juárez brought in MX$182,636 over the 12 months through April 2025, across just 18 active listings, so a single property can move that figure.
AirROI's latest figures for Omitlán de Juárez run through April 2025.
The short answer
Omitlán de Juárez Airbnb Market at a Glance
Listings averaged MX$2,048 a night and were booked on 20% of available nights.
Timing matters: in May, the best month, the average listing earned about 2.2 times as much as in January, the slowest. With only 18 active listings, a few bookings can reorder the months.
With 18 active listings, Omitlán de Juárez is the 22nd-largest of 25 Hidalgo markets AirROI tracks.
Browse the live Omitlán de Juárez Airbnb market See Every Omitlán de Juárez ListingRevenue
How Much Do Airbnb Hosts Make in Omitlán de Juárez?
Gross bookings per Omitlán de Juárez listing averaged MX$182,636 over the 12 months to April 2025 (Hidalgo average: MX$124,263), before cleaning, platform and management costs and taxes.
The average Omitlán de Juárez listing brought in MX$49,700 in May, its best month, and MX$22,600 in January, its slowest. The three strongest months bring in 33% of a full year's revenue, where an even calendar would give any three months 25%.
Across Omitlán de Juárez's 18 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn MX$95,100+ a month, about 5.2 times the typical property.
- Strong performers (top 25%) earn MX$36,600 or more, roughly MX$18,000 a month above the median.
- Typical properties (median) earn about MX$18,200 a month.
- Entry-level properties (bottom 25%) earn MX$9,620 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
May earned about 2.2 times what January did
Average revenue per active listing, by month
The dashed line is the average of the months shown, MX$34,900. Dashed: April left out, as the latest month's data looks incomplete.
Omitlán de Juárez Airbnb Data by Month
Latest 12 months in the April 2025 data.
May led on revenue, while nightly rates and bookings both peaked in June.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| May 2024 | MX$49,711 | 25.8% | MX$2,207 | 23 days |
| Jun 2024 | MX$48,989 | 33.3% | MX$2,207 | 61 days |
| Jul 2024 | MX$35,395 | 29.7% | MX$2,197 | 24 days |
| Aug 2024 | MX$32,459 | 26.8% | MX$2,195 | 13 days |
| Sep 2024 | MX$36,552 | 24.8% | MX$2,155 | 11 days |
| Oct 2024 | MX$37,219 | 25.5% | MX$2,144 | 9 days |
| Nov 2024 | MX$31,838 | 25.5% | MX$2,142 | 12 days |
| Dec 2024 | MX$25,510 | 31.6% | MX$1,932 | 34 days |
| Jan 2025 | MX$22,584 | 18.8% | MX$1,973 | 28 days |
| Feb 2025 | MX$32,709 | 29.0% | MX$2,049 | 11 days |
| Mar 2025 | MX$31,112 | 26.2% | MX$2,034 | 11 days |
| Apr 2025* | MX$23,686 | 19.7% | MX$2,028 | 13 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month. *Apr 2025 is the latest month and looks incomplete: its occupancy sits well below the calendar months either side of it, as the latest month often does before late bookings are recorded. It may be revised and is not counted as a best or worst month.
These are market-wide figures. To see what one particular Omitlán de Juárez home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Omitlán de Juárez Profitable?
Yes, when it's run well. The average Omitlán de Juárez Airbnb took in MX$182,636 in the 12 months to April 2025, and run by its owner at everyday costs, about MX$11,100 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about MX$22,600 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Omitlán de Juárez Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | MX$182,636 | MX$367,700 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −MX$28,300 | −MX$57,000 |
| Utilities and internetAbout 5% of bookings | −MX$9,100 | −MX$18,400 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −MX$3,700 | −MX$7,400 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −MX$5,500 | −MX$11,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −MX$1,800 | −MX$1,800 |
| Permit and registrationWhere one is required | −MX$900 | −MX$900 |
| ManagementMX$0 when you run it; co-hosts charge from about 10% of nightly bookings | MX$0 | MX$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | MX$0 | MX$0 |
| Lodging taxesAdded to the guest's bill and passed on | MX$0 | MX$0 |
| Total running costsAbout 27% of bookings | −MX$49,300 | −MX$96,500 |
| Left for housing costs, then profit | MX$133,336about MX$11,100 a month | MX$271,200about MX$22,600 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Omitlán de Juárez Airbnb Profit
The estimate starts from Omitlán de Juárez's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Omitlán de Juárez home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Omitlán de Juárez's Top Earners Get There
- More nights booked. The busiest quarter of Omitlán de Juárez listings are booked on 40% or more of their nights, against 19% for the median listing. Ten more booked nights a year at the median rate of MX$1,560 adds about MX$15,600 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge MX$2,405 a night or more, against a median of MX$1,560. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about MX$18,300 a year.
- Open for the busy months. May brought the average listing about MX$49,700, against MX$22,600 in January, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about MX$30,600 a month, against MX$15,200 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Omitlán de Juárez?
Omitlán de Juárez listings were booked on 20% of the nights they were open over the past year, 4 percentage points below the Hidalgo average (24%) and 13 points below the Mexico average (33%). Occupancy climbs to 33% in June and falls to 19% in January.
Across Omitlán de Juárez's 18 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 58%+ of open nights, 39 points above the median.
- Strong performers (top 25%) fill 40% or more, roughly three nights a week.
- Typical properties (median) fill about 19% of open nights.
- Entry-level properties (bottom 25%) fill 9% or less, less than one night a week.
June was the busiest month in Omitlán de Juárez, January the quietest
Share of open nights booked, by month
Dashed: April data incomplete. The 12-month rate of 20% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Omitlán de Juárez?
The average nightly rate in Omitlán de Juárez, known as ADR (average daily rate), was MX$2,048 over the past year, about 7% above the Hidalgo average of MX$1,920 and about 23% below the Mexico average of MX$2,675. Rates peak in May and June at about MX$2,205 and bottom out in December at about MX$1,930.
Across Omitlán de Juárez's 18 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge MX$3,645+ a night, about 2.3 times the median.
- Strong performers (top 25%) charge MX$2,405 or more, about MX$850 above the median.
- Typical properties (median) charge about MX$1,560 a night.
- Entry-level properties (bottom 25%) charge MX$1,255 or less, about 20% below the median.
June rates ran 14% above December's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, MX$2,110. Dashed: April data incomplete.
Seasonality
Best and Worst Months for Airbnb in Omitlán de Juárez
With only 18 active listings, the monthly pattern in Omitlán de Juárez is noisy, since a few long or pricey stays can lift a month; revenue peaked in May and bottomed out in January.
How Far in Advance Do Guests Book Airbnb in Omitlán de Juárez?
Guests book Omitlán de Juárez stays 18 days ahead on average (about three weeks), so many trips are booked close to arrival. June stays are booked furthest out, about 61 days ahead, and October stays closest to arrival, about 9 days. A typical June booking is made in mid-April.
June stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Dashed: April data incomplete. The 12-month figure of 18 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Omitlán de Juárez
None of the 18 active listings in Omitlán de Juárez display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Omitlán de Juárez.
Neighborhoods
Best Neighborhoods for Airbnb in Omitlán de Juárez
AirROI's area guide picks five Omitlán de Juárez neighborhoods that draw short-term rental guests, led by Centro Omitlán, Zacualtipán and Real del Monte. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Centro Omitlán | The vibrant center of Omitlán, close to local shops, restaurants, and cultural attractions. Ideal for guests who want to experience the local lifestyle and convenience. | Catedral de Omitlán, Local markets, Traditional restaurants, Artisan shops |
| Zacualtipán | Famous for its natural beauty and cultural heritage, Zacualtipán attracts tourists interested in nature and traditional crafts, making it a popular day trip destination. | Cascada de Lluvia, Zacualtipán market, Hiking trails, Traditional craft workshops |
| Real del Monte | A charming town known for its mining history and English heritage, it draws tourists for its picturesque streets and unique attractions. | Museo del Paste, Pueblo Mágico, Mining tunnels, Local cuisine |
| Tula de Allende | Home to the ancient Toltec civilization, Tula is rich in history and archaeology, attracting visitors interested in Mesoamerican culture and history. | Ruins of Tula, Atlantean Statues, Local archaeological museums, Historical tours |
| Apan | A small town characterized by its traditional architecture and peaceful ambiance, attracting travelers looking for tranquility and authentic experiences. | Local artisan crafts, Colonial architecture, Farmers markets, Cultural events |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Omitlán de Juárez vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 31 km, Mineral del Chico (10 km away) earned the most per listing, about 23% more than Omitlán de Juárez. Pachuca de Soto was the busiest, booked on 30% of nights against 20% in Omitlán de Juárez.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Mineral del Monte 5 km | 161 | MX$142,058 | MX$2,148 | 22% |
| San José Ocotillos 5 km | 55 | MX$199,171 | MX$2,497 | 23% |
| Huasca de Ocampo 8 km | 320 | MX$173,040 | MX$2,772 | 22% |
| Mineral del Chico 10 km | 129 | MX$224,007 | MX$2,665 | 28% |
| Pachuca 14 km | 215 | MX$71,896 | MX$987 | 29% |
| Pachuca de Soto 16 km | 164 | MX$81,371 | MX$1,141 | 30% |
| Hidalgo 17 km | 56 | MX$133,914 | MX$2,524 | 20% |
| Tulancingo de Bravo 31 km | 31 | MX$81,178 | MX$1,284 | 29% |
Other Airbnb Markets in Hidalgo
- Ixmiquilpan Airbnb data 119 listings
- Tecozautla Airbnb data 35 listings
- Huichapan Airbnb data 34 listings
See all 25 Hidalgo Airbnb markets
Markets Similar to Omitlán de Juárez
Markets elsewhere in Mexico with a similar nightly rate and occupancy to Omitlán de Juárez:
- Real de Catorce Airbnb data Mexico · MX$2,084/night · 19.1%
- Tequila Airbnb data Mexico · MX$2,189/night · 19.8%
- Bernal Airbnb data Mexico · MX$2,163/night · 19.4%
- Tecolutla Airbnb data Mexico · MX$2,159/night · 22.1%
- San Blas Airbnb data Mexico · MX$2,325/night · 20.7%
- Tamasopo Airbnb data Mexico · MX$2,211/night · 18.6%
FAQ
Omitlán de Juárez Airbnb FAQ
How much do Airbnb hosts make in Omitlán de Juárez?
An active Omitlán de Juárez Airbnb grossed MX$182,636 on average in the 12 months to April 2025, according to AirROI's tracking of 18 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in MX$36,600 or more in a typical month.
How much can I make on Airbnb in Omitlán de Juárez?
It depends most on the home's size, location and how it's run. The middle half of Omitlán de Juárez listings earn between MX$9,620 and MX$36,600 in a typical month, and the top tenth MX$95,100 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Omitlán de Juárez?
Listings in Omitlán de Juárez were booked on 20% of available nights over the past year. That compares with 24% for the Hidalgo average. June was the busiest month.
How much does an Airbnb cost per night in Omitlán de Juárez?
The average booked night in Omitlán de Juárez cost MX$2,048 before fees. Half of listings charge between MX$1,255 and MX$2,405, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Omitlán de Juárez?
None of the active Omitlán de Juárez listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Omitlán de Juárez?
Yes, when it's run well. The average Omitlán de Juárez Airbnb grossed MX$182,636 in the 12 months to April 2025, 47% above the Hidalgo average of MX$124,263, though with only 18 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, MX$133,336 a year (about MX$11,100 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about MX$22,600 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Omitlán de Juárez?
May paid best over the past year, at MX$49,700 per active listing, and January paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Omitlán de Juárez?
Omitlán de Juárez stays were booked 18 days (about three weeks) before arrival on average over the past year, so a listing can still fill close to the date.
What are the best neighborhoods for Airbnb in Omitlán de Juárez?
Centro Omitlán, Zacualtipán and Real del Monte draw the most short-term rental interest in Omitlán de Juárez. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Omitlán de Juárez?
AirROI counted 18 active Airbnb listings in Omitlán de Juárez as of April 2025. The closest tracked market is Mineral del Monte, 5 km away.
Method
About This Data
Figures on this page cover 18 active Airbnb listings in Omitlán de Juárez from May 2024 to April 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Mexican pesos at MX$17.5 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.