Las Coloradas, Yucatán Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Las Coloradas, Yucatán? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $1,702 per year — at a $54 nightly rate, 15.6% occupancy, and a $8 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 22 active listings, Las Coloradas is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 22.2% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in Las Coloradas?
In Las Coloradas, the headline Airbnb metrics are $1,702 in average annual revenue,15.6% occupancy, $54 ADR, and $8 in RevPAR, and guests book about 38 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Las Coloradas?
Understanding the monthly revenue variations for Airbnb listings in Las Coloradas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Las Coloradas is typically October, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Las Coloradas across different performance tiers:
- Best-in-class properties (Top 10%) achieve $537+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $425 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $207 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $104, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Las Coloradas
What Is the Monthly Airbnb Occupancy Rate in Las Coloradas?
Maximize your bookings by understanding the Las Coloradas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Las Coloradas:
- Best-in-class properties (Top 10%) achieve 37%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 22% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 13%.
- Entry-level properties (Bottom 25%) average 7% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Las Coloradas
What Is the Average Airbnb Nightly Rate in Las Coloradas?
Effective short term rental pricing strategy in Las Coloradas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Las Coloradas typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $109+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $68 or more.
- Typical properties (Median) charge around $47 per night.
- Entry-level properties (Bottom 25%) earn around $40 per night.
Average Daily Rate (ADR) Trend by Month in Las Coloradas
What Is the RevPAR for Airbnb in Las Coloradas?
RevPAR in Las Coloradas is currently $8. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $5 RevPAR.
- Typical properties (Median) generate $6 RevPAR.
- Strong performers (Top 25%) earn $10 RevPAR.
- Best-in-class (Top 10%) achieve $13 RevPAR.
Average Monthly RevPAR Trend in Las Coloradas
RevPAR Insights for Las Coloradas
- The average RevPAR in Las Coloradas is $8. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($13) and bottom 25% ($5) is $8, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Oct and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Las Coloradas benchmarks. If your RevPAR falls below the median of $6, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $10+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Las Coloradas Market Intelligence 👇

Explore Real-time Analytics
When Is the Peak Season for Airbnb in Las Coloradas?
Las Coloradas's peak Airbnb season falls in October, August, April, while the softest stretch is January, February, May. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (October, August, April)
- Revenue averages $398 per month
- Occupancy rates average 25.8%
- Daily rates average $65
Shoulder Season
- Revenue averages $264 per month
- Occupancy maintains around 16.5%
- Daily rates hold near $66
Low Season (January, February, May)
- Revenue drops to average $215 per month
- Occupancy decreases to average 12.6%
- Daily rates adjust to average $66
Seasonality Insights for Las Coloradas
- Airbnb seasonality in Las Coloradas is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Las Coloradas's highest earning potential, with monthly revenues climbing to $505, occupancy reaching 35.5%, and ADRs peaking at $68.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $167, occupancy could drop to 11.3%, and ADRs may adjust to $63.
- Lower occupancy paired with meaningful seasonality means hosts in Las Coloradas need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Las Coloradas, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Las Coloradas?
Low regulation and minimal registration activity in Las Coloradas, Yucatán, Mexico point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Las Coloradas to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Las Coloradas?
With a compact short-term rental market, Las Coloradas gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Las Coloradas Beach | Scenic beach area famous for stunning pink lakes and wild flamingo populations. Great for nature lovers and those looking for a unique beach experience. | Las Coloradas Pink Lakes, Flamingo spotting, Laguna Rosa, Mayan ruins nearby, Ecotourism activities |
| Las Coloradas Town | A quaint fishing village that offers a glimpse into local culture and lifestyle. It's an off-the-beaten-path location perfect for travelers seeking tranquility. | Local fish markets, Cultural experiences, Traditional Yucatecan cuisine, Artisan shops |
| Río Lagartos | Nearby coastal town known for eco-tourism and rich biodiversity. Home to a nature reserve where visitors can see various wildlife, including crocodiles and birds. | Río Lagartos Biosphere Reserve, Crocodile tours, Bird watching, Fishing excursions, Local gastronomy |
| Puerto Progreso | Popular nearby beach destination that offers a mix of local culture and tourist amenities. Ideal for those who enjoy beach relaxation combined with activities. | Progreso Beach, Mayan ruins excursions, Local markets, Seafood dining, Cenotes tours |
| Chichén Itzá | World-renowned Mayan archaeological site that attracts millions of visitors. Investing in Airbnb here allows for capitalizing on the tourism flow. | Chichén Itzá ruins, Cenote Ik Kil, Mayan history tours, Cultural experiences |
| Valladolid | Charming colonial city nearby known for its historical significance and cultural heritage. Perfect for tourists exploring the Yucatán peninsula. | Cenote Zaci, San Bernardino Monastery, Colorful colonial architecture, Local market, Cultural events |
| Cenote Ik Kil | Famous natural swimming hole that attracts visitors looking for adventure and relaxation. An excellent spot for day-trippers from nearby attractions. | Swimming in the cenote, Landscaped gardens, Nearby restaurants |
| Cenote Suytun | Unique cenote with a stunning geological formation, ideal for photography enthusiasts and nature lovers. Close to Valladolid and offers a tropical experience. | Breathtaking scenery, Swimming and relaxing, Photography opportunities, Cultural events |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Las Coloradas offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Las Coloradas?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Las Coloradas
- The Las Coloradas Airbnb market composition is heavily skewed towards Private Room listings, which make up 95.5% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Las Coloradas, House properties are the most common (45.5%), reflecting the local real estate landscape.
- Houses represent a significant 45.5% portion, catering likely to families or larger groups.
- The presence of 27.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Las Coloradas Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Las Coloradas
- The dominant room capacity in Las Coloradas is 1 bedroom listings, making up 45.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
Las Coloradas Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Las Coloradas
- The most common guest capacity trend in Las Coloradas vacation rentals is listings accommodating 4 guests (27.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Las Coloradas STR market, accounting for 40.9% of listings.
- On average, properties in Las Coloradas are equipped to host 1.5 guests.
How Do Listings in Las Coloradas Compare on Quality?
Listing quality in Las Coloradas can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Las Coloradas
- The average of 16.8 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 31.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Las Coloradas averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Las Coloradas?
Amenity Prevalence
Amenity Insights for Las Coloradas
- Essential amenities in Las Coloradas that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Free parking on premises, Shampoo, Air conditioning are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Las Coloradas: Wifi.
- Consider adding popular differentiators like Free parking on premises or Shampoo to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Las Coloradas to stay competitive.
Which Airbnb Amenities Boost Revenue in Las Coloradas?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Las Coloradas, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Fire extinguisher | 45.5% | $2,861 | $736 | 288.5% |
Shower gel | 45.5% | $2,861 | $736 | 288.5% |
Extra pillows and blankets | 45.5% | $2,681 | $886 | 202.6% |
Bed linens | 45.5% | $2,635 | $925 | 185.0% |
Private entrance | 54.5% | $2,404 | $860 | 179.5% |
Exterior security cameras on property | 27.3% | $2,817 | $1,284 | 119.4% |
Ceiling fan | 45.5% | $2,414 | $1,109 | 117.7% |
Dining table | 27.3% | $2,753 | $1,308 | 110.4% |
Patio or balcony | 36.4% | $2,539 | $1,224 | 107.4% |
Essentials | 68.2% | $2,005 | $1,054 | 90.3% |
Revenue Impact Insights for Las Coloradas
- Fire extinguisher tops the revenue impact list with a 288.5% uplift — listings with this amenity earn $2,861 vs. $736 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Las Coloradas STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Las Coloradas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLas Coloradas Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Las Coloradas
- The typical guest profile for Airbnb in Las Coloradas consists of a mix of domestic (48%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 47.8% of guests.
- Key international markets include Mexico (47.8%) and France (19.6%).
- Top languages spoken are English (40.9%) followed by Spanish (20.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Las Coloradas?
Listings in Las Coloradas average 4.59 out of 5 overall, with about 42.3 reviews per active listing and 9.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Las Coloradas
- An average rating of 4.59 places Las Coloradas in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.8), while Value (4.49) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 9.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 9.1% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Las Coloradas Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Las Coloradas
- The most common availability pattern in Las Coloradas falls within the 271-366 days range, representing 90.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Las Coloradas (63.6%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Las Coloradas?
Average Booking Lead Time by Month
Booking Lead Time Insights for Las Coloradas
- The overall average booking lead time for vacation rentals in Las Coloradas is 38 days.
- Guests book furthest in advance for stays during November (average 90 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (50 days avg.) sees the longest lead times, while Summer (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Las Coloradas.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 90 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 50 days) to capture early planners.
- Monitor your own booking lead times against these Las Coloradas averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Las Coloradas?
Guests in Las Coloradas stay about 2.8 nights on average, generating roughly 151 reservations and 6.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 12:00 PM.
Monthly Length of Stay in Las Coloradas
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Las Coloradas
- Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
- Stay lengths peak in Oct (11 nights) and shorten in Jan (1.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Las Coloradas Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
100% of total
Key Insights
- The most prevalent minimum stay requirement in Las Coloradas is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Las Coloradas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 100% of Las Coloradas hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Las Coloradas.
Las Coloradas Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
15 listings
68.2% of total
Moderate
3 listings
13.6% of total
Firm
4 listings
18.2% of total
Cancellation Policy Insights for Las Coloradas
- The prevailing Airbnb cancellation policy trend in Las Coloradas is Flexible, used by 68.2% of listings.
- The market strongly favors guest-friendly terms, with 81.8% of listings offering Flexible or Moderate policies. This suggests guests in Las Coloradas may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 68.2% market standard in Las Coloradas.
- Given the high prevalence of Flexible policies (68.2%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Las Coloradas.
How Much Are Airbnb Cleaning Fees in Las Coloradas?
Cleaning fees in Las Coloradas are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Las Coloradas
- About 40.9% of Las Coloradas listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $11 is close to the median ($14), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 6.3% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Las Coloradas median of $14. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Las Coloradas Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Las Coloradasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Room "Casa cuatro" by Pina Coloradas
Private Room • N/A

Hotel Las Coloradas. Breeze 3
Private Room • 1 bedroom

Grandma's house 2
Private Room • 1 bedroom

Hotel Las Coloradas. Room 5
Private Room • 1 bedroom

Chambre "Estrella de los mares" by Pina Colorada
Private Room • N/A

Hotel Las Coloradas. Room 1
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Las Coloradas?
Learn from the best! This table showcases top-performing Airbnb hosts in Las Coloradas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rebeca, JarÍ | 8 | $17,157 | 407 | 4.48/5.0 |
| Gina | 4 | $13,689 | 80 | 4.78/5.0 |
| Juan Alberto | 2 | $3,732 | 360 | 4.80/5.0 |
| Aime | 2 | $1,173 | 8 | 3.90/5.0 |
| Efrain | 2 | $870 | 7 | 4.54/5.0 |
| Carlos | 3 | $673 | 64 | 4.82/5.0 |
| Edgard | 1 | $151 | 5 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Las Coloradas.
Who Are the Airbnb Hosts in Las Coloradas?
Las Coloradas has a relatively balanced host base.
Host Profile Insights for Las Coloradas
- Only 22.7% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 22.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 54.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 50.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Las Coloradas averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Las Coloradas's Airbnb Market Compare to Nearby Cities?
How does the Las Coloradas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Isla Mujeres, Las Coloradas has 21 percentage points lower occupancy and about $192 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Punta Sam | 31 | $3,078 | $445.45 | 34% |
| Isla Mujeres | 875 | $2,371 | $246.65 | 37% |
| Cozumel | 39 | $2,294 | $325.84 | 31% |
| Quintana Roo | 80 | $1,874 | $250.13 | 33% |
| Puerto Aventuras | 393 | $1,625 | $290.54 | 30% |
| Holbox | 597 | $1,365 | $168.94 | 30% |
| Tulum | 7,577 | $1,265 | $192.55 | 29% |
| Akumal | 28 | $1,117 | $247.72 | 27% |
| Cancún | 5,703 | $1,073 | $122.91 | 37% |
| San Miguel de Cozumel | 1,197 | $1,055 | $146.84 | 33% |
Frequently Asked Questions About Airbnb in Las Coloradas
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Las Coloradas.
How much do Airbnb hosts make in Las Coloradas?
Las Coloradas hosts earn about $1,702 per year on average, with an average nightly rate of $54 and RevPAR of $8. Those figures describe the typical revenue environment for active listings in Las Coloradas, Yucatán, not the ceiling for the best operators. Source: AirROI 2026 data, Las Coloradas market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Las Coloradas?
The average Airbnb occupancy rate in Las Coloradas is 15.6%. October is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Las Coloradas?
Listings in Las Coloradas average $54 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Las Coloradas?
Las Coloradas currently has about 22 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Las Coloradas?
AirROI currently classifies the short-term rental regulation level in Las Coloradas as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Las Coloradas?
RevPAR in Las Coloradas is about $8. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Las Coloradas?
Occupancy of 15.6% means Las Coloradas is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $1,702, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Las Coloradas?
The average booking lead time in Las Coloradas is about 38 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Las Coloradas?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Las Coloradas include Las Coloradas Beach, Las Coloradas Town, Río Lagartos. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Las Coloradas?
private_room listings make up 95.5% of the active supply in Las Coloradas. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Las Coloradas compare to nearby Airbnb markets?
Among neighboring markets, Punta Sam posts $36,939 in average annual revenue with 34.0% occupancy, compared to Las Coloradas's $1,702 and 15.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Las Coloradas?
The average Airbnb stay length in Las Coloradas is about 2.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Las Coloradas?
Airbnb listings in Las Coloradas average 4.59 out of 5 overall. About 9.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Las Coloradas?
Fire extinguisher and Shower gel are among the strongest revenue-linked amenities in Las Coloradas. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Las Coloradas?
Yes. About 40.9% of active Airbnb listings in Las Coloradas charge a cleaning fee, and the average fee is $11. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Las Coloradas?
At 22.7%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.