El Ghazoua, Marrakesh-Safi Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in El Ghazoua, Marrakesh-Safi? Based on AirROI's 2026 dataset (June 2025 – May 2026), the short answer is $3,892 per year — at a $122 nightly rate, 21.5% occupancy, and a $29 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 32 active listings, El Ghazoua is a micro-market where selective demand that rewards strong listing quality and pricing strategy.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in El Ghazoua?
In El Ghazoua, the headline Airbnb metrics are $3,892 in average annual revenue,21.5% occupancy, $122 ADR, and $29 in RevPAR, and guests book about 20 days in advance.
How Much Do Airbnb Hosts Earn Monthly in El Ghazoua?
Understanding the monthly revenue variations for Airbnb listings in El Ghazoua is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in El Ghazoua is typically October, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in El Ghazoua across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,599+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,262 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,368 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $959, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in El Ghazoua
What Is the Monthly Airbnb Occupancy Rate in El Ghazoua?
Maximize your bookings by understanding the El Ghazoua STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in El Ghazoua:
- Best-in-class properties (Top 10%) achieve 56%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 38% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in El Ghazoua
What Is the Average Airbnb Nightly Rate in El Ghazoua?
Effective short term rental pricing strategy in El Ghazoua involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in El Ghazoua typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $242+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $181 or more.
- Typical properties (Median) charge around $109 per night.
- Entry-level properties (Bottom 25%) earn around $72 per night.
Average Daily Rate (ADR) Trend by Month in El Ghazoua
What Is the RevPAR for Airbnb in El Ghazoua?
RevPAR in El Ghazoua is currently $29. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $11 RevPAR.
- Typical properties (Median) generate $17 RevPAR.
- Strong performers (Top 25%) earn $33 RevPAR.
- Best-in-class (Top 10%) achieve $49 RevPAR.
Average Monthly RevPAR Trend in El Ghazoua
RevPAR Insights for El Ghazoua
- The average RevPAR in El Ghazoua is $29. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($49) and bottom 25% ($11) is $38, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Oct and bottoms out in Jun, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these El Ghazoua benchmarks. If your RevPAR falls below the median of $17, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $33+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in El Ghazoua?
El Ghazoua's peak Airbnb season falls in October, September, April, while the softest stretch is January, June, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (October, September, April)
- Revenue averages $3,017 per month
- Occupancy rates average 43.9%
- Daily rates average $135
Shoulder Season
- Revenue averages $1,861 per month
- Occupancy maintains around 28.9%
- Daily rates hold near $140
Low Season (January, June, December)
- Revenue drops to average $698 per month
- Occupancy decreases to average 16.0%
- Daily rates adjust to average $121
Seasonality Insights for El Ghazoua
- Airbnb seasonality in El Ghazoua is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases El Ghazoua's highest earning potential, with monthly revenues climbing to $3,467, occupancy reaching 48.4%, and ADRs peaking at $167.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $0, occupancy could drop to 0.0%, and ADRs may adjust to $118.
- Lower occupancy paired with meaningful seasonality means hosts in El Ghazoua need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like El Ghazoua, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in El Ghazoua?
Low regulation and minimal registration activity in El Ghazoua, Marrakesh-Safi, Morocco point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for El Ghazoua to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in El Ghazoua?
With a compact short-term rental market, El Ghazoua gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Medina | The historic heart of Marrakesh, filled with winding streets, markets, and traditional Moroccan architecture. A must-visit for tourists seeking an authentic cultural experience and proximity to significant landmarks. | Koutoubia Mosque, Jemaa el-Fnaa Square, Saadian Tombs, Bahia Palace, Marrakech Museum, Souks of the Medina |
| Gueliz | The modern district of Marrakesh, known for its vibrant atmosphere, contemporary shops, and cafes. It appeals to a younger, more modern crowd looking for a blend of traditional and contemporary experiences. | Jardin Majorelle, Musee Yves Saint Laurent, Avenue Mohammed V, Marrakech Plaza, Café des Épices, Les Jardins de la Koutoubia |
| Hivernage | An upscale neighborhood known for its luxury hotels, fine dining, and proximity to nightlife. Popular with affluent travelers looking for a more luxurious stay. | Palacio de Congresos, Menara Mall, Sky Lounge, Theatro Marrakech, Café Arabe |
| Palmeraie | Famous for its palm groves and luxury resorts, this area offers a more relaxing stay away from the hustle and bustle of the city center, appealing to those seeking tranquility and outdoor activities. | Palmeraie Golf Club, La Palmeraie, Camel Rides, Quad Biking, Spa Resorts |
| Agdal | A quieter area with beautiful gardens and proximity to the Atlas Mountains. Attractor families and couples looking for relaxation and scenic views. | Agdal Gardens, La Mamounia, Atlas Mountain Views, Koutoubia Gardens |
| Tansift | A less touristy area with a local feel, offering an authentic experience of everyday life in Marrakesh. Ideal for guests looking to immerse themselves in the local culture. | Local Markets, Traditional Restaurants, Community Parks |
| Oukaimeden | Known as a ski resort in the Atlas Mountains, it attracts adventure seekers and nature lovers. A unique location for those looking for a different experience in Morocco. | Ski Slopes, Mountain Hiking, Stunning Views, Oukaïmeden Sky Resort |
| Essaouira (Nearby) | A coastal town known for its picturesque medina and windsurfing. A great choice for travelers wanting to enjoy the beach after visiting Marrakesh. | Essaouira Medina, Beachfront Souks, Skala de la Ville, Windsurfing Spots, Historic Ramparts |
With 8 distinct neighborhoods showing meaningful short-term rental activity, El Ghazoua offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in El Ghazoua?
Room Type Distribution
Property Type Distribution
Market Composition Insights for El Ghazoua
- The El Ghazoua Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.8% of the 32 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 31.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in El Ghazoua, House properties are the most common (53.1%), reflecting the local real estate landscape.
- Houses represent a significant 53.1% portion, catering likely to families or larger groups.
- The presence of 34.4% Hotel/Boutique listings indicates integration with traditional hospitality.
El Ghazoua Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for El Ghazoua
- The dominant room capacity in El Ghazoua is 2 bedrooms listings, making up 31.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 56.3% of the active Airbnb listings in El Ghazoua, indicating a high concentration in these sizes.
- A significant 28.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in El Ghazoua.
El Ghazoua Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for El Ghazoua
- The most common guest capacity trend in El Ghazoua vacation rentals is listings accommodating 4 guests (34.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the El Ghazoua STR market, accounting for 50.0% of listings.
- 28.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in El Ghazoua.
- On average, properties in El Ghazoua are equipped to host 3.9 guests.
How Do Listings in El Ghazoua Compare on Quality?
Listing quality in El Ghazoua can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for El Ghazoua
- At 34.9 photos per listing on average, El Ghazoua hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 43.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the El Ghazoua averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in El Ghazoua?
Amenity Prevalence
Amenity Insights for El Ghazoua
- Popular amenities like Free parking on premises, Wifi, TV are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in El Ghazoua.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Free parking on premises or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in El Ghazoua to stay competitive.
Which Airbnb Amenities Boost Revenue in El Ghazoua?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in El Ghazoua, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
BBQ grill | 34.4% | $8,699 | $1,375 | 532.8% |
Freezer | 31.3% | $9,127 | $1,513 | 503.4% |
Wine glasses | 28.1% | $9,427 | $1,726 | 446.1% |
Indoor fireplace | 34.4% | $8,316 | $1,575 | 428.1% |
Coffee maker | 37.5% | $7,832 | $1,529 | 412.3% |
Dishes and silverware | 40.6% | $7,424 | $1,476 | 402.9% |
Oven | 40.6% | $7,398 | $1,494 | 395.3% |
Refrigerator | 46.9% | $6,690 | $1,424 | 370.0% |
Pool | 75.0% | $4,842 | $1,042 | 364.8% |
Barbecue utensils | 15.6% | $11,444 | $2,494 | 358.9% |
Revenue Impact Insights for El Ghazoua
- BBQ grill tops the revenue impact list with a 532.8% uplift — listings with this amenity earn $8,699 vs. $1,375 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced El Ghazoua STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for El Ghazoua. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEl Ghazoua Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for El Ghazoua
- The typical guest profile for Airbnb in El Ghazoua consists of predominantly international visitors (83%), with top international origins including Morocco, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 16.7% of guests.
- Key international markets include France (42.1%) and Morocco (16.7%).
- Top languages spoken are French (29.6%) followed by English (29.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Morocco.
- Offer listing details and communication support in French.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in El Ghazoua?
Listings in El Ghazoua average 4.86 out of 5 overall, with about 11.5 reviews per active listing and 28.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for El Ghazoua
- With an overall rating of 4.86, El Ghazoua listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.88), while Location (4.72) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 28.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 28.1% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
El Ghazoua Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for El Ghazoua
- The most common availability pattern in El Ghazoua falls within the 271-366 days range, representing 96.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in El Ghazoua (75%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in El Ghazoua?
Average Booking Lead Time by Month
Booking Lead Time Insights for El Ghazoua
- The overall average booking lead time for vacation rentals in El Ghazoua is 20 days.
- Guests book furthest in advance for stays during October (average 54 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (39 days avg.) sees the longest lead times, while Summer (12 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (20 days) as a baseline for your pricing and availability strategy in El Ghazoua.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 54 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 39 days) to capture early planners.
- Monitor your own booking lead times against these El Ghazoua averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in El Ghazoua?
Guests in El Ghazoua stay about 4.4 nights on average, generating roughly 164 reservations and 5.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in El Ghazoua
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for El Ghazoua
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- Stay lengths peak in Aug (6 nights) and shorten in Oct (2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
El Ghazoua Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
34.4% of total
2 Nights
13 listings
40.6% of total
3 Nights
3 listings
9.4% of total
4-6 Nights
1 listings
3.1% of total
30+ Nights
4 listings
12.5% of total
Key Insights
- The most prevalent minimum stay requirement in El Ghazoua is 2 Nights, adopted by 40.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.0%) of the El Ghazoua Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.5%) caters to monthly stays (30+ nights) in El Ghazoua, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 40.6% of El Ghazoua hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in El Ghazoua.
El Ghazoua Airbnb Cancellation Policy Trends Analysis (2026)
Limited
8 listings
25% of total
Flexible
14 listings
43.8% of total
Moderate
6 listings
18.8% of total
Firm
4 listings
12.5% of total
Cancellation Policy Insights for El Ghazoua
- The prevailing Airbnb cancellation policy trend in El Ghazoua is Flexible, used by 43.8% of listings.
- There's a relatively balanced mix between guest-friendly (62.6%) and stricter (12.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 43.8% market standard in El Ghazoua.
- Regularly review your cancellation policy against competitors and market demand shifts in El Ghazoua.
How Much Are Airbnb Cleaning Fees in El Ghazoua?
Cleaning fees in El Ghazoua are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for El Ghazoua
- About 56.3% of El Ghazoua listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $20 is close to the median ($10), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 3.3% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the El Ghazoua median of $10. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in El Ghazoua Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in El Ghazouabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Ali Menouar’s Artist’s House – Nature Oasis
Entire Place • 6 bedrooms
Pink Pepper House
Entire Place • 4 bedrooms
Dar yaza, beautiful guest house, heated pool
Entire Place • 4 bedrooms
Villa Sol & Vera – Private Villa with Pool
Entire Place • 3 bedrooms
Villa Fatima
Entire Place • 4 bedrooms
Villa Chez Latifa
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in El Ghazoua?
Learn from the best! This table showcases top-performing Airbnb hosts in El Ghazoua based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rémi | 1 | $30,689 | 14 | 4.79/5.0 |
| Stephanie | 1 | $24,809 | 4 | 5.00/5.0 |
| Laurence Esposito | 1 | $14,220 | 5 | 5.00/5.0 |
| Nadia | 3 | $7,848 | 49 | 4.86/5.0 |
| Simo | 1 | $7,479 | 19 | 4.95/5.0 |
| Younes | 1 | $4,251 | 7 | 4.86/5.0 |
| Latifa | 1 | $4,184 | 35 | 4.94/5.0 |
| Mohamed Amin | 1 | $3,482 | 0 | Not Rated |
| Souad | 1 | $3,037 | 3 | 5.00/5.0 |
| Julie Suzanne | 1 | $3,019 | 2 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in El Ghazoua.
Who Are the Airbnb Hosts in El Ghazoua?
El Ghazoua has a relatively balanced host base.
Host Profile Insights for El Ghazoua
- A 43.8% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 3.1% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.1% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 50.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 34.4% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these El Ghazoua averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in El Ghazoua
These are the highest-grossing professional property management operations in El Ghazoua, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Souad | 1 | $3,037 | $105 | 15.0% | 5.00/5 |
Management Company Insights for El Ghazoua
- The leading management company, Souad, operates 1 listings with $3,037 in gross revenue — a useful benchmark for what scale looks like in El Ghazoua.
- Top managers average 1 properties each, suggesting professional management in El Ghazoua still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 5/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 3.1% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does El Ghazoua's Airbnb Market Compare to Nearby Cities?
How does the El Ghazoua Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with caïdat d'Aquermoud, El Ghazoua has 28 percentage points lower occupancy and about $244 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| caïdat d'Aquermoud | 10 | $4,463 | $366.31 | 49% |
| Tameslouht | 82 | $3,783 | $459.96 | 32% |
| caïdat d'Ounagha | 13 | $3,489 | $276.62 | 34% |
| Aguerd اكرض | 67 | $3,055 | $339.21 | 39% |
| caïdat de Smimou | 15 | $2,840 | $238.44 | 39% |
| Ounagha | 83 | $2,037 | $251.74 | 36% |
| Drarga | 14 | $1,574 | $174.73 | 30% |
| Ghazoua | 18 | $1,438 | $168.14 | 35% |
| Marrakesh | 9,554 | $1,314 | $161.54 | 38% |
| Saâda | 39 | $1,256 | $203.41 | 30% |
Frequently Asked Questions About Airbnb in El Ghazoua
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for El Ghazoua.
How much do Airbnb hosts make in El Ghazoua?
El Ghazoua hosts earn about $3,892 per year on average, with an average nightly rate of $122 and RevPAR of $29. Those figures describe the typical revenue environment for active listings in El Ghazoua, Marrakesh-Safi, not the ceiling for the best operators. Source: AirROI 2026 data, El Ghazoua market, June 2025 to May 2026.
What is the average Airbnb occupancy rate in El Ghazoua?
The average Airbnb occupancy rate in El Ghazoua is 21.5%. October is the strongest month and December is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in El Ghazoua?
Listings in El Ghazoua average $122 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in El Ghazoua?
El Ghazoua currently has about 32 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in El Ghazoua?
AirROI currently classifies the short-term rental regulation level in El Ghazoua as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in El Ghazoua?
RevPAR in El Ghazoua is about $29. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in El Ghazoua?
Occupancy of 21.5% means El Ghazoua is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $3,892, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in El Ghazoua?
The average booking lead time in El Ghazoua is about 20 days — a relatively short booking window, meaning most guests decide within a few weeks of their trip — dynamic pricing can capture late demand. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in El Ghazoua?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in El Ghazoua include Medina, Gueliz, Hivernage. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in El Ghazoua?
entire_home listings make up 68.8% of the active supply in El Ghazoua. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does El Ghazoua compare to nearby Airbnb markets?
Among neighboring markets, caïdat d'Aquermoud posts $53,556 in average annual revenue with 48.6% occupancy, compared to El Ghazoua's $3,892 and 21.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in El Ghazoua?
The average Airbnb stay length in El Ghazoua is about 4.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in El Ghazoua?
Airbnb listings in El Ghazoua average 4.86 out of 5 overall. About 28.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in El Ghazoua?
BBQ grill and Freezer are among the strongest revenue-linked amenities in El Ghazoua. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in El Ghazoua?
Yes. About 56.3% of active Airbnb listings in El Ghazoua charge a cleaning fee, and the average fee is $20. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in El Ghazoua?
A 43.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-05-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.