Family Resort Apartment |Sea View|Pool Kabila Entire home · 3 bedrooms Rated 5.00 - Revenue
- MAD 194,531
- Occupancy
- 41.6%
- Daily rate
- MAD 1,256
Airbnb market data · 202612 months to October 2026
The average Airbnb in Marina Smir brought in MAD 72,924 over the 12 months through October 2026, about 32% less than the national average of MAD 107,312.
The short answer
Rates in Marina Smir run ahead of the national average, with bookings close to it. Listings averaged MAD 1,449 a night and were booked on 37% of available nights, against MAD 1,140 and 36% for the national average.
Timing matters: in August, the best month, the average listing earned about 26.3 times as much as in February, the slowest. With only 35 active listings, a few bookings can reorder the months.
AirROI tracked 35 active listings in Marina Smir.
Browse the live Marina Smir Airbnb market See Every Marina Smir ListingRevenue
Gross bookings per Marina Smir listing averaged MAD 72,924 over the 12 months to October 2026 (Morocco average: MAD 107,312), before cleaning, platform and management costs and taxes.
The average Marina Smir listing brought in MAD 46,100 in August, its best month, and MAD 1,750 in February, its slowest.
In a typical month, a top-quarter listing earns at least 3.1 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earned about 26.3 times what February did
Average revenue per active listing, by month, October 2025 to September 2026
The dashed line is the average of the months shown, MAD 13,300.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
August 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | MAD 2,480 | 6.5% | MAD 1,389 | MAD 80 | 12 days | 2 nights |
| Nov 2025 | – | – | MAD 1,365 | – | – | – |
| Dec 2025 | MAD 9,063 | 29.8% | MAD 1,330 | MAD 292 | 7 days | 4.9 nights |
| Jan 2026 | MAD 3,709 | 11.0% | MAD 1,278 | MAD 120 | 8 days | 2.3 nights |
| Feb 2026 | MAD 1,752 | 4.8% | MAD 1,240 | MAD 63 | 1 day | 1.3 nights |
| Mar 2026 | MAD 4,736 | 10.5% | MAD 1,263 | MAD 153 | 12 days | 2 nights |
| Apr 2026 | MAD 3,751 | 19.2% | MAD 1,340 | MAD 125 | 32 days | 5.4 nights |
| May 2026 | MAD 4,707 | 21.5% | MAD 1,386 | MAD 152 | 10 days | 6.1 nights |
| Jun 2026 | MAD 16,188 | 37.0% | MAD 1,486 | MAD 540 | 31 days | 8.4 nights |
| Jul 2026 | MAD 34,651 | 51.1% | MAD 2,038 | MAD 1,118 | 43 days | 10.9 nights |
| Aug 2026 | MAD 46,119 | 60.6% | MAD 2,133 | MAD 1,488 | 33 days | 5.9 nights |
| Sep 2026 | MAD 19,228 | 38.1% | MAD 1,536 | MAD 641 | 19 days | 4.1 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Marina Smir market, enter its address and size in the free Airbnb calculator, which compares it with similar listings nearby.
Profit
Yes, when it's run well. The average Marina Smir Airbnb took in MAD 72,924 in the 12 months to October 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about MAD 112,000, and run by its owner at everyday costs, about MAD 6,910 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | MAD 71,484 | MAD 109,780 |
| Cleaning fees guests pay2% of Marina Smir bookings | MAD 1,440 | MAD 2,220 |
| Gross bookings | MAD 72,924 | MAD 112,000 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 80% of Marina Smir listings on Simplified Pricing, 3% for the rest | −MAD 9,480 | −MAD 14,560 |
| Cleaning and laundryPaid for by the cleaning fee; MAD 0 if you clean yourself | −MAD 1,440 | −MAD 2,220 |
| Utilities and internetAbout 5% of bookings | −MAD 3,650 | −MAD 5,600 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −MAD 1,460 | −MAD 2,240 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −MAD 2,190 | −MAD 3,360 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −MAD 730 | −MAD 730 |
| Permit and registrationWhere one is required | −MAD 360 | −MAD 360 |
| ManagementMAD 0 when you run it; co-hosts charge from about 10% of nightly bookings | MAD 0 | MAD 0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | MAD 0 | MAD 0 |
| Lodging taxesAdded to the guest's bill and passed on | MAD 0 | MAD 0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −MAD 19,310 | −MAD 29,070 |
| Left for housing costs, then profit | MAD 53,614about MAD 4,470 a month | MAD 82,930about MAD 6,910 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Marina Smir's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Marina Smir home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about MAD 9,330 a month, against MAD 6,080 for the average one.
Occupancy
Marina Smir listings were booked on 37% of the nights they were open over the past year, in line with the Morocco average. Occupancy swings from 5% in February to 61% in August.
The busiest tenth of listings are booked about 4.6 times as often as the bottom quarter.
August was the busiest month in Marina Smir, February the quietest
Share of open nights booked, by month, October 2025 to September 2026
The 12-month rate of 37% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Marina Smir, known as ADR (average daily rate), was MAD 1,449 over the past year, about 27% above the Morocco average of MAD 1,140. Rates swing with the seasons, from about MAD 1,240 in February and March to about MAD 2,135 in August.
The top 10% charge about three times the rate of the bottom quarter.
August rates ran 72% above February's
Average nightly rate (ADR), by month, October 2025 to September 2026
The dashed line is the average of the months shown, MAD 1,490.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Marina Smir it averaged MAD 666 over the past year, from about MAD 63 in February to about MAD 1,490 in August.
Per open night, by tier:
August RevPAR was about 23.8 times February's
Revenue per open night (RevPAR), by month, October 2025 to September 2026
The dashed line is the average of the months shown, MAD 434. The 12-month RevPAR of MAD 666 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 35 active listings, the monthly pattern in Marina Smir is noisy, since a few long or pricey stays can lift a month; revenue peaked in August and bottomed out in February.
Guests book Marina Smir stays 26 days ahead on average (about four weeks). July stays are booked furthest out, about 43 days ahead, and February stays closest to arrival, about 1 days. A typical July booking is made in early June.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2025 to September 2026
The 12-month figure of 26 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 35 active listings in Marina Smir display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Marina Smir.
Neighborhoods
AirROI's area guide picks five Marina Smir neighborhoods that draw short-term rental guests, led by Marina Smir Beach, Tetouan City Center and Tamouda Bay. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Marina Smir Beach | A beautiful coastal area featuring stunning beach views and luxury resorts. It's perfect for tourists seeking relaxation and aquatic activities. | Marina Smir Beach, Water Sports Activities, Beachside Dining, Scuba Diving, Sunbathing Areas |
| Tetouan City Center | The historical heart of Tetouan, known for its rich cultural heritage and traditional Moroccan architecture. Offers a unique glimpse into Moroccan culture and history. | Tetouan Medina, Royal Palace of Tetouan, Museo de la Ciudad, Alfonsi Theater, El Haddade Palace |
| Tamouda Bay | A beautiful bay offering a mix of relaxation and activities. It’s a great family-friendly destination with a serene environment. | Tamouda Bay Beach, Water Parks, Beach Clubs, Family-friendly Activities, Local Markets |
| Ksar es-Sid | A small traditional village located just outside of Tetouan, providing an authentic Moroccan experience and cultural immersion. | Traditional Moroccan Architecture, Local Crafts, Scenic Views, Cultural Festivals, Friendly Locals |
| Bouzdine | A less-known quiet area offering tranquility and beautiful landscapes, perfect for those seeking peace away from the hustle of tourist hotspots. | Natural Landscapes, Local Farms, Hiking Opportunities, Cultural Experiences, Authentic Moroccan Dining |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Every Airbnb in Marina Smir is an entire home: all 35 listings rent the whole place. Apartments and condos account for 97% of the stock; hotels, guesthouses and B&Bs come next at 3%.
Every listing rents the whole place
Marina Smir Airbnb listings by room type
Apartments dominate the property mix
Marina Smir Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 97.1% | 34 |
| Hotel/Boutique | 2.9% | 1 |
Two-bedroom homes are the most common size in Marina Smir (66% of entire homes), followed by three-bedroom homes (26%).
Marina Smir entire homes by number of bedrooms
Entire homes with each number of bedrooms
| Bedrooms | Share of entire homes | Entire homes |
|---|---|---|
| 1 bedroom | 5.7% | 2 |
| 2 bedrooms | 65.7% | 23 |
| 3 bedrooms | 25.7% | 9 |
| 4 bedrooms | 2.9% | 1 |
The most common capacity in Marina Smir is six guests (34% of listings), and 54% of listings sleep six or more.
Marina Smir listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 2 guests | 5.7% | 2 |
| 4 guests | 11.4% | 4 |
| 5 guests | 28.6% | 10 |
| 6 guests | 34.3% | 12 |
| 7 guests | 8.6% | 3 |
| 8+ guests | 11.4% | 4 |
Marina Smir hosts set up an average of 3.7 beds per listing. 57% of listings show their exact location on the listing map; the rest show an approximate area.
Beach access is common in Marina Smir: 71% of listings offer it, and 69% have a pool.
Share of Marina Smir listings with each common amenity
Guests
Marina Smir runs on foreign visitors: three-quarters of guests who left reviews live outside Morocco. France leads with 39% of reviewers, ahead of Canada at 7%. Guests speak a mix of languages: English leads at 34%, followed by French and Arabic.
74% of Marina Smir guests come from abroad
Where guests who left reviews live
Where Marina Smir guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Casablanca | 11.9% |
| Rabat | 9.5% |
| Paris | 7.1% |
| Dubai | 4.8% |
| Montreal | 4.8% |
Where Marina Smir guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| France | 39.1% |
| Morocco | 26.1% |
| Canada | 6.5% |
| Belgium | 4.3% |
| Germany | 4.3% |
Languages spoken by Marina Smir guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 33.8% |
| French | 30.9% |
| Arabic | 19.1% |
| Spanish | 10.3% |
| German | 4.4% |
Marina Smir Airbnbs average 4.78 stars, and 26% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.64, against 4.86 for location. Review histories are short, about 8 per listing, so a few stays can move a listing's score.
Location scores highest in Marina Smir; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.81 |
| Cleanliness | 4.68 |
| Communication | 4.79 |
| Location | 4.86 |
| Check-in | 4.77 |
| Value | 4.64 |
Booking patterns
All Marina Smir listings are open to guests more than 180 days a year, but none are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 54% of listings; blocked nights include any the host closes off.
Days a year Marina Smir listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 97.1% | 34 |
| 181-270 days | 2.9% | 1 |
Days a year Marina Smir listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 91-180 days | 11.4% | 4 |
| 31-90 days | 54.3% | 19 |
| 1-30 days | 34.3% | 12 |
The average Marina Smir booking lasts 6.7 nights, longest in July and shortest in February. Listings took about 6 bookings each over the year. About three-quarters of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Marina Smir
Average nights per booking, by month of stay
About six in ten listings in Marina Smir accept stays of one or two nights.
Minimum stay set by Marina Smir listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Marina Smir, used by 31% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean flexible: more than four in ten listings offer Flexible or Moderate terms, against 31% on Firm or stricter ones.
Cancellation policies of Marina Smir listings, from most to least flexible
Share of listings by the policy they use
More than six in ten Marina Smir listings charge a cleaning fee. The typical fee is about MAD 194. Spread over the average stay of 6.7 nights, that adds roughly MAD 30 a night to what guests pay. For listings that charge one, cleaning fees make up about 2% of gross revenue.
Top earners
The top-grossing Airbnb in Marina Smir, a three-bedroom home, took in MAD 195,000 over the past year, about 2.7 times the city's average of MAD 72,900. Four of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
Family Resort Apartment |Sea View|Pool Kabila Entire home · 3 bedrooms Rated 5.00
Colina Kabila Tamuda Bay Mediterranean Apartment Entire home · 2 bedrooms Rated 5.00
Apartment for rent Entire home · 2 bedrooms Rated 4.92
Marina Smir - Beach Apartment Entire home · 3 bedrooms Rated 4.80
Colina Smir – Beach & Pools Entire home · 2 bedrooms Rated 4.90
Apartment with Sea View and Pool Entire home · 2 bedrooms Rated 4.60 Fewer than 1% of Marina Smir listings are classed as professionally managed. Only 23% of listings are run by Superhosts. Most hosts still vet their guests: only 20% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 80% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 39 km, Cabo Negro (10 km away) earned the most per listing, about 21% more than Marina Smir.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Allyene 0 km | 118 | MAD 75,419 | MAD 1,553 | 32% |
| M'diq 7 km | 446 | MAD 62,481 | MAD 1,041 | 35% |
| Cabo Negro 10 km | 235 | MAD 87,987 | MAD 1,127 | 41% |
| Fnideq 10 km | 189 | MAD 52,078 | MAD 1,057 | 33% |
| Martil 13 km | 838 | MAD 45,738 | MAD 687 | 38% |
| Tétouan 17 km | 328 | MAD 50,458 | MAD 674 | 33% |
| Ceuta Spain · 18 km | 31 | MAD 67,710 | MAD 810 | 36% |
| Oued Laou 39 km | 108 | MAD 35,002 | MAD 695 | 34% |
Markets elsewhere in Morocco with a similar nightly rate and occupancy to Marina Smir:
FAQ
An active Marina Smir Airbnb grossed MAD 72,924 on average in the 12 months to October 2026, according to AirROI's tracking of 35 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in MAD 16,300 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Marina Smir listings earn between MAD 5,170 and MAD 16,300 in a typical month, and the top tenth MAD 27,600 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Marina Smir were booked on 37% of available nights over the past year. That compares with 36% for the national average. August was the busiest month.
The average booked night in Marina Smir cost MAD 1,449 before fees. Half of listings charge between MAD 865 and MAD 1,940, so bedroom count and location move the price more than the average suggests.
None of the active Marina Smir listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Marina Smir Airbnb grossed MAD 72,924 in the 12 months to October 2026, 32% below the national average of MAD 107,312, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about MAD 6,910 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb calculator.
August paid best over the past year, at MAD 46,100 per active listing, and February paid least. The month-by-month table above shows how rates and bookings each move.
Each night a Marina Smir listing was open to book earned MAD 666 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made MAD 1,290 or more.
Marina Smir stays were booked 26 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Marina Smir Airbnb stay lasted 6.7 nights over the past year. A listing took 6 reservations over the year on average.
Guests rate Marina Smir Airbnbs 4.78 out of 5 on average. Guests score location highest and value lowest.
Marina Smir Beach, Tetouan City Center and Tamouda Bay draw the most short-term rental interest in Marina Smir. The neighborhood guide explains what brings guests to each.
AirROI counted 35 active Airbnb listings in Marina Smir as of October 2026. The closest tracked market is M'diq, 7 km away.
In Marina Smir, more than six in ten listings add a cleaning fee, and the typical fee is about MAD 194.
All of Morocco had 19.8 million visitors in 2025, Ministère du Tourisme, de l'Artisanat et de l'Économie Sociale et Solidaire reports. AirROI estimates 226 Airbnb stays in Marina Smir, Morocco in the 12 months to October 2026, which counts bookings and not tourists. See Morocco tourism statistics.
Method
Figures on this page cover 35 active Airbnb listings in Marina Smir from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Moroccan dirhams at MAD 9.26 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.