Martil, Tangier-Tetouan-Al Hoceima Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Martil, Tangier-Tetouan-Al Hoceima? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $4,822 per year — at a $74 nightly rate, 36.9% occupancy, and a $32 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Martil's 646 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 289.2% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Martil?
In Martil, the headline Airbnb metrics are $4,822 in average annual revenue,36.9% occupancy, $74 ADR, and $32 in RevPAR, and guests book about 27 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Martil?
Understanding the monthly revenue variations for Airbnb listings in Martil is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Martil is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Martil across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,629+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $966 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $511 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $234, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Martil
What Is the Monthly Airbnb Occupancy Rate in Martil?
Maximize your bookings by understanding the Martil STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Martil:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Martil
What Is the Average Airbnb Nightly Rate in Martil?
Effective short term rental pricing strategy in Martil involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Martil typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $126+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $90 or more.
- Typical properties (Median) charge around $59 per night.
- Entry-level properties (Bottom 25%) earn around $41 per night.
Average Daily Rate (ADR) Trend by Month in Martil
What Is the RevPAR for Airbnb in Martil?
RevPAR in Martil is currently $32. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $15 RevPAR.
- Typical properties (Median) generate $25 RevPAR.
- Strong performers (Top 25%) earn $42 RevPAR.
- Best-in-class (Top 10%) achieve $63 RevPAR.
Average Monthly RevPAR Trend in Martil
RevPAR Insights for Martil
- The average RevPAR in Martil is $32. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($63) and bottom 25% ($15) is $48, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Martil benchmarks. If your RevPAR falls below the median of $25, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $42+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Martil?
Martil's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $1,399 per month
- Occupancy rates average 45.0%
- Daily rates average $87
Shoulder Season
- Revenue averages $579 per month
- Occupancy maintains around 33.5%
- Daily rates hold near $67
Low Season (January, February, March)
- Revenue drops to average $342 per month
- Occupancy decreases to average 24.3%
- Daily rates adjust to average $66
Seasonality Insights for Martil
- Airbnb seasonality in Martil is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Martil's highest earning potential, with monthly revenues climbing to $1,818, occupancy reaching 53.8%, and ADRs peaking at $95.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $316, occupancy could drop to 22.0%, and ADRs may adjust to $62.
- Lower occupancy paired with meaningful seasonality means hosts in Martil need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Martil, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Martil?
Martil, Tangier-Tetouan-Al Hoceima, Morocco currently shows a low regulation profile despite having 646 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Martil to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 1% licensed listings)
What Are the Best Neighborhoods for Airbnb in Martil?
Location within Martil matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Martil Beach | A vibrant beach destination known for its beautiful coastline and tourist-friendly atmosphere. Ideal for families and young travelers looking for sun and fun. | Martil Beach, Plage de Martil, Restaurants along the beachfront, Water sports and activities, Local markets |
| Tetouan Medina | A UNESCO World Heritage site with a rich history and stunning architecture. Perfect for culture-lovers and those interested in exploring Moroccan heritage. | Tetouan Medina, Royal Palace of Tetouan, Museum of Moroccan Art, Traditional souks, Local cafes and restaurants |
| Tamouda Bay | A serene bay area known for luxury villas and modern amenities. Appeals to high-end clientele looking for tranquility and natural beauty. | Tamouda Bay Beach, Luxury resorts, Golf courses, Nature walks, Water activities |
| Fnideq | A charming coastal town close to the beach with a mix of local culture and tourism. Attracts both locals and visitors looking for an authentic experience. | Plage de Fnideq, Local markets, Seafood restaurants, Morrocan tea houses, Scenic views |
| Rif Mountains | A stunning natural area popular for hiking and outdoor adventures. Ideal for eco-tourism and travelers looking for nature experiences. | Hiking trails, Scenic landscapes, Traditional Berber villages, Wildlife watching, Nature reserves |
| Ksar el Kebir | A historical city with beautiful architecture and a unique Moroccan vibe. Great for tourists interested in exploring lesser-known areas. | Old medina, National parks nearby, Local craftsmanship, Historic buildings, Authentic Moroccan cuisine |
| Mdiq | A coastal town known for its resort-like atmosphere and beautiful beaches. Popular among tourists for relaxation and fun activities. | Mdiq Beach, Water sports, Nearby golf courses, Restaurants and cafes, Shopping areas |
| Asilah | A picturesque coastal town with rich artistic culture and beautiful beaches. Attracts artistic tourists and beachgoers looking for beauty and culture. | Asilah Medina, Art galleries, Asilah Beach, Festivals and cultural events, Historic walls and architecture |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Martil offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Martil?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Martil
- The Martil Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.9% of the 646 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Martil, Apartment/Condo properties are the most common (93.5%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique (combined 0.5%) offer potential for unique stay experiences.
Martil Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Martil
- The dominant room capacity in Martil is 2 bedrooms listings, making up 65.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 88.2% of the active Airbnb listings in Martil, indicating a high concentration in these sizes.
Martil Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Martil
- The most common guest capacity trend in Martil vacation rentals is listings accommodating 6 guests (31.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 5 guests dominate the Martil STR market, accounting for 59.5% of listings.
- 42.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Martil.
- On average, properties in Martil are equipped to host 5.2 guests.
How Do Listings in Martil Compare on Quality?
Listing quality in Martil can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Martil
- At 22.2 photos per listing on average, Martil hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 39.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Martil averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Martil?
Amenity Prevalence
Amenity Insights for Martil
- Essential amenities in Martil that guests expect include: Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Hot water, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Martil: Kitchen, TV.
- Prioritize adding missing essentials: Kitchen, TV.
- Consider adding popular differentiators like Washer or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Martil to stay competitive.
Which Airbnb Amenities Boost Revenue in Martil?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Martil, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Wifi | 74.9% | $5,901 | $1,597 | 269.6% |
Exercise equipmentHigh opportunity | 2.2% | $12,096 | $4,661 | 159.5% |
Washer | 90.1% | $5,131 | $2,007 | 155.7% |
Outdoor furniture | 14.1% | $9,667 | $4,027 | 140.0% |
Iron | 43.7% | $7,162 | $3,009 | 138.0% |
Hot water | 80.0% | $5,444 | $2,329 | 133.8% |
Oven | 51.7% | $6,644 | $2,872 | 131.4% |
Waterfront | 11.9% | $9,599 | $4,175 | 129.9% |
GymHigh opportunity | 4.8% | $10,419 | $4,540 | 129.5% |
Babysitter recommendationsHigh opportunity | 2.0% | $10,622 | $4,703 | 125.9% |
Revenue Impact Insights for Martil
- Wifi tops the revenue impact list with a 269.6% uplift — listings with this amenity earn $5,901 vs. $1,597 without it.
- High-opportunity amenities — Exercise equipment, Gym, Babysitter recommendations — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Washer, Hot water — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Exercise equipment — it has the best combination of high revenue impact and low market saturation in Martil.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Martil STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Martil. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMartil Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Martil
- The typical guest profile for Airbnb in Martil consists of predominantly international visitors (80%), with top international origins including Morocco, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 19.8% of guests.
- Key international markets include France (42.5%) and Morocco (19.8%).
- Top languages spoken are English (30.7%) followed by French (28.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Morocco.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Martil?
Listings in Martil average 4.68 out of 5 overall, with about 21.1 reviews per active listing and 19.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Martil
- An average rating of 4.68 places Martil in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.85), while Value (4.59) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 19.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 19.2% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Martil Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Martil
- The most common availability pattern in Martil falls within the 271-366 days range, representing 81.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Martil (41.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Martil?
Average Booking Lead Time by Month
Booking Lead Time Insights for Martil
- The overall average booking lead time for vacation rentals in Martil is 27 days.
- Guests book furthest in advance for stays during July (average 37 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (31 days avg.) sees the longest lead times, while Winter (15 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Martil.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 31 days) to capture early planners.
- Monitor your own booking lead times against these Martil averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Martil?
Guests in Martil stay about 6.7 nights on average, generating roughly 6,256 reservations and 9.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 12:00 PM.
Monthly Length of Stay in Martil
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Martil
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- Stay lengths peak in Jul (7.1 nights) and shorten in Apr (4.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Martil Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
186 listings
28.8% of total
2 Nights
133 listings
20.6% of total
3 Nights
47 listings
7.3% of total
4-6 Nights
48 listings
7.4% of total
7-29 Nights
9 listings
1.4% of total
30+ Nights
223 listings
34.5% of total
Key Insights
- The most prevalent minimum stay requirement in Martil is 30+ Nights, adopted by 34.5% of listings. This highlights the market's preference for longer commitments.
- A significant segment (34.5%) caters to monthly stays (30+ nights) in Martil, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 34.5% of Martil hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 34.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Martil.
Martil Airbnb Cancellation Policy Trends Analysis (2026)
Limited
44 listings
6.8% of total
Flexible
229 listings
35.5% of total
Moderate
148 listings
22.9% of total
Firm
200 listings
31% of total
Strict
24 listings
3.7% of total
Cancellation Policy Insights for Martil
- The prevailing Airbnb cancellation policy trend in Martil is Flexible, used by 35.5% of listings.
- There's a relatively balanced mix between guest-friendly (58.4%) and stricter (34.7%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (3.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 35.5% market standard in Martil.
- Using a Strict policy might deter some guests, as only 3.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Martil.
How Much Are Airbnb Cleaning Fees in Martil?
Cleaning fees in Martil are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Martil
- About 63.3% of Martil listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $15 is close to the median ($13), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 3.2% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Martil median of $13. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Martil Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Martilbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
AKS Home 1 - Rare retreat for unforgettable travel
Entire Place • 2 bedrooms
AKS Home 2 - Ideal retreat for unforgettable trip
Entire Place • 2 bedrooms
Villa with a View of the Mediterranean
Entire Place • 7 bedrooms
Seaview Paradise
Entire Place • 2 bedrooms
Peaceful Oasis With Sea View
Entire Place • 2 bedrooms
The perfect house to enjoy with your family.
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Martil?
Learn from the best! This table showcases top-performing Airbnb hosts in Martil based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| CosyBay Immo | 11 | $160,923 | 219 | 4.74/5.0 |
| Ahad | 2 | $96,364 | 195 | 4.97/5.0 |
| Houda | 8 | $73,447 | 137 | 4.89/5.0 |
| Mariem | 8 | $60,346 | 55 | 4.95/5.0 |
| Houria | 5 | $42,798 | 128 | 4.92/5.0 |
| Allouch | 6 | $42,488 | 647 | 4.75/5.0 |
| Tarek | 8 | $42,393 | 491 | 4.67/5.0 |
| Zakaria | 3 | $39,983 | 135 | 4.84/5.0 |
| Hakim | 2 | $39,564 | 99 | 4.79/5.0 |
| Imane | 12 | $35,335 | 101 | 4.69/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Martil.
Who Are the Airbnb Hosts in Martil?
Martil has a relatively balanced host base.
Host Profile Insights for Martil
- Only 29.7% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 5.1% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 49.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 21.4% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Martil averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Martil's Airbnb Market Compare to Nearby Cities?
How does the Martil Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Cártama, Martil has 9 percentage points lower occupancy and about $304 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cártama | 49 | $4,291 | $377.67 | 46% |
| Alhaurín de la Torre | 207 | $3,683 | $339.90 | 46% |
| Alhaurín el Grande | 268 | $3,615 | $309.46 | 46% |
| Casarabonela | 25 | $3,379 | $297.32 | 38% |
| Benahavís | 517 | $2,868 | $445.70 | 38% |
| El Paraíso | 13 | $2,774 | $359.39 | 44% |
| Marbella | 5,191 | $2,755 | $350.42 | 41% |
| Coín | 118 | $2,376 | $307.94 | 40% |
| Ojén | 138 | $2,274 | $253.06 | 42% |
| Almogía | 43 | $2,256 | $328.25 | 37% |
Frequently Asked Questions About Airbnb in Martil
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Martil.
How much do Airbnb hosts make in Martil?
Martil hosts earn about $4,822 per year on average, with an average nightly rate of $74 and RevPAR of $32. Those figures describe the typical revenue environment for active listings in Martil, Tangier-Tetouan-Al Hoceima, not the ceiling for the best operators. Source: AirROI 2026 data, Martil market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Martil?
The average Airbnb occupancy rate in Martil is 36.9%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Martil?
Listings in Martil average $74 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Martil?
Martil currently has about 646 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Martil?
AirROI currently classifies the short-term rental regulation level in Martil as Low. The dataset also shows about 0.6% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Martil?
RevPAR in Martil is about $32. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Martil?
Occupancy of 36.9% means Martil is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $4,822, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Martil?
The average booking lead time in Martil is about 27 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Martil?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Martil include Martil Beach, Tetouan Medina, Tamouda Bay. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Martil?
entire_home listings make up 98.9% of the active supply in Martil. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Martil compare to nearby Airbnb markets?
Among neighboring markets, Cártama posts $51,486 in average annual revenue with 46.2% occupancy, compared to Martil's $4,822 and 36.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Martil?
The average Airbnb stay length in Martil is about 6.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Martil?
Airbnb listings in Martil average 4.68 out of 5 overall. About 19.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Martil?
Wifi and Exercise equipment are among the strongest revenue-linked amenities in Martil. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Martil?
Yes. About 63.3% of active Airbnb listings in Martil charge a cleaning fee, and the average fee is $15. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Martil?
At 29.7%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.