Sandong-myeon, South Jeolla Airbnb Market Data 2025: STR Report & Statistics
How much can you earn on Airbnb in Sandong-myeon, South Jeolla? Based on AirROI's 2025 dataset (May 2024 – April 2025), the short answer is $4,354 per year — at a $62 nightly rate, 17.7% occupancy, and a N/A RevPAR.
With just 17 active listings, Sandong-myeon is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 142.9% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Sandong-myeon?
In Sandong-myeon, the headline Airbnb metrics are $4,354 in average annual revenue,17.7% occupancy, $62 ADR, and $0 in RevPAR, and guests book about 36 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Sandong-myeon?
Understanding the monthly revenue variations for Airbnb listings in Sandong-myeon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sandong-myeon is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sandong-myeon across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,015+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,476 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $557 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $260, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sandong-myeon
What Is the Monthly Airbnb Occupancy Rate in Sandong-myeon?
Maximize your bookings by understanding the Sandong-myeon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sandong-myeon:
- Best-in-class properties (Top 10%) achieve 40%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 32% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 19%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sandong-myeon
What Is the Average Airbnb Nightly Rate in Sandong-myeon?
Effective short term rental pricing strategy in Sandong-myeon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sandong-myeon typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $170+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $120 or more.
- Typical properties (Median) charge around $37 per night.
- Entry-level properties (Bottom 25%) earn around $17 per night.
Average Daily Rate (ADR) Trend by Month in Sandong-myeon
What Is the RevPAR for Airbnb in Sandong-myeon?
RevPAR in Sandong-myeon is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in Sandong-myeon
RevPAR Insights for Sandong-myeon
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Sandong-myeon benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Sandong-myeon?
Sandong-myeon's peak Airbnb season falls in June, May, October, while the softest stretch is February, November, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (June, May, October)
- Revenue averages $1,276 per month
- Occupancy rates average 26.9%
- Daily rates average $88
Shoulder Season
- Revenue averages $899 per month
- Occupancy maintains around 26.4%
- Daily rates hold near $75
Low Season (February, November, December)
- Revenue drops to average $356 per month
- Occupancy decreases to average 12.7%
- Daily rates adjust to average $71
Seasonality Insights for Sandong-myeon
- Airbnb seasonality in Sandong-myeon is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Sandong-myeon's highest earning potential, with monthly revenues climbing to $1,427, occupancy reaching 31.3%, and ADRs peaking at $89.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $266, occupancy could drop to 11.8%, and ADRs may adjust to $60.
- Lower occupancy paired with meaningful seasonality means hosts in Sandong-myeon need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Sandong-myeon, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Sandong-myeon?
Low regulation and minimal registration activity in Sandong-myeon, South Jeolla, South Korea point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Sandong-myeon to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Sandong-myeon?
With a compact short-term rental market, Sandong-myeon gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Wando | Beautiful coastal town known for its scenic views and seafood. Attracts tourists looking for a relaxing getaway by the sea with opportunities for fishing and marine activities. | Wando Marine Park, Wando Garden, Wando Tower, Wando Beach, Bongam Beach |
| Mokpo | A vibrant port city with rich history and cultural attractions. Great for visitors seeking to explore local markets, museums, and beautiful waterfront views. | Mokpo Modern History Museum, Yudalsan Mountain, National Maritime Museum, Mokpo Bridge, Mokpo Fish Market |
| Haenam | Known for its beautiful natural landscapes and historical sites. It's perfect for guests who want to explore nature trails and temples in a serene environment. | Daeheungsa Temple, Cape Misan, Haenam Wind Power Plant, Yongwang Rock, Gacheon Wind Farm |
| Jangheung | Famous for its scenic parks and recreational areas, making it a good choice for families and nature lovers looking for leisure and outdoor activities. | Jangheung Educational Forest, Pine Tree Village, Naju World Eco Park, Bonggokjeong Pavilion, Jangheung Yew Tree |
| Gangjin | A charming area known for its pottery and traditional crafts. Ideal for travelers interested in culture, history, and local artisanal workshops. | Gangjin Celadon Museum, Gangjin Pottery Village, Saja Island, Myeongdong Market, Chuwangsan Mountain |
| Gwangju | A large urban center rich in art, culture, and history. Popular for visitors looking for vibrant city life, festivals, and shopping. | Gwangju Biennale, Mudeungsan National Park, Kimdaejoong Convention Center, Sajik Park, Gwangju National Museum |
| Naju | A city with a blend of history and beautiful landscapes, making it appealing for those interested in both cultural experiences and nature. | Naju Image Museum, Mokpo-Naju Historic Site, Naju ecological park, Naju Inhyung Art Museum, Naejangsan National Park |
| Buan | A scenic area known for its picturesque countryside and rural charms. Perfect for guests looking for an escape from city life and outdoor experiences. | Buan Bamboo Park, Daecheon Beach, Byeonsanbando National Park, Buan Seafood Market, Gyeokpo Beach |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Sandong-myeon offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Sandong-myeon?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sandong-myeon
- The Sandong-myeon Airbnb market composition is heavily skewed towards Shared Room listings, which make up 52.9% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sandong-myeon, Hotel/Boutique properties are the most common (70.6%), reflecting the local real estate landscape.
- Houses represent a significant 23.5% portion, catering likely to families or larger groups.
- The presence of 70.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Sandong-myeon Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sandong-myeon
- The dominant room capacity in Sandong-myeon is 1 bedroom listings, making up 82.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 88.3% of the active Airbnb listings in Sandong-myeon, indicating a high concentration in these sizes.
- With over half the market (82.4%) consisting of studios or 1-bedroom units, Sandong-myeon is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (5.9%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Sandong-myeon.
Sandong-myeon Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sandong-myeon
- The most common guest capacity trend in Sandong-myeon vacation rentals is listings accommodating 1 guest (47.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 1 guest and 4 guests dominate the Sandong-myeon STR market, accounting for 64.7% of listings.
- A significant 53.0% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Sandong-myeon.
- 11.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sandong-myeon.
- On average, properties in Sandong-myeon are equipped to host 2.4 guests.
What Amenities Do Airbnb Guests Expect in Sandong-myeon?
Amenity Prevalence
Amenity Insights for Sandong-myeon
- Essential amenities in Sandong-myeon that guests expect include: Smoke alarm, Kitchen, Washer, Heating, Air conditioning, Hot water, Fire extinguisher, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Carbon monoxide alarm, Free street parking are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sandong-myeon: Smoke alarm, Kitchen, Washer, Heating, Air conditioning, Hot water, Fire extinguisher, Wifi.
- Consider adding popular differentiators like Carbon monoxide alarm or Free street parking to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sandong-myeon to stay competitive.
Dive Deeper: Advanced Sandong-myeon STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sandong-myeon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSandong-myeon Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Sandong-myeon
- The typical guest profile for Airbnb in Sandong-myeon consists of primarily domestic travelers (94%), often arriving from nearby Seoul, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Korean or English.
- Domestic travelers account for 93.5% of guests.
- Key international markets include South Korea (93.5%) and United States (2.2%).
- Top languages spoken are Korean (64.3%) followed by English (28.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seoul and Busan.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Sandong-myeon Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sandong-myeon
- The most common availability pattern in Sandong-myeon falls within the 271-366 days range, representing 76.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Sandong-myeon (70.6%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Sandong-myeon?
Average Booking Lead Time by Month
Booking Lead Time Insights for Sandong-myeon
- The overall average booking lead time for vacation rentals in Sandong-myeon is 36 days.
- Guests book furthest in advance for stays during May (average 73 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (42 days avg.) sees the longest lead times, while Summer (19 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Sandong-myeon.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
- During August, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 42 days) to capture early planners.
- Monitor your own booking lead times against these Sandong-myeon averages to identify opportunities for dynamic pricing adjustments.
Sandong-myeon Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
100% of total
Key Insights
- The most prevalent minimum stay requirement in Sandong-myeon is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Sandong-myeon Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 100% of Sandong-myeon hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sandong-myeon.
Sandong-myeon Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
2 listings
33.3% of total
Moderate
4 listings
66.7% of total
Cancellation Policy Insights for Sandong-myeon
- The prevailing Airbnb cancellation policy trend in Sandong-myeon is Moderate, used by 66.7% of listings.
- The market strongly favors guest-friendly terms, with 100.0% of listings offering Flexible or Moderate policies. This suggests guests in Sandong-myeon may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 66.7% market standard in Sandong-myeon.
- Regularly review your cancellation policy against competitors and market demand shifts in Sandong-myeon.
What Do the Top Airbnb Listings in Sandong-myeon Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sandong-myeonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Gumhwa Dang Love House
Entire Place • 3 bedrooms

Gumhwa-dang Nogomaru
Entire Place • 1 bedroom

Gumhwa-dang Jirima Province
Entire Place • 1 bedroom

Jurinay
Entire Place • 2 bedrooms

지리산아래 순둥이
Entire Place • 1 bedroom
