Valley, Wales Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Valley, Wales? Based on AirROI's 2026 dataset (July 2025 – June 2026), the short answer is $33,579 per year — at a $348 nightly rate, 35.4% occupancy, and a $119 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 24 active listings, Valley is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 33.3% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Valley?
In Valley, the headline Airbnb metrics are $33,579 in average annual revenue,35.4% occupancy, $348 ADR, and $119 in RevPAR, and guests book about 76 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Valley?
Understanding the monthly revenue variations for Airbnb listings in Valley is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Valley is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Valley across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,665+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,550 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,043 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,495, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Valley
What Is the Monthly Airbnb Occupancy Rate in Valley?
Maximize your bookings by understanding the Valley STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Valley:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Valley
What Is the Average Airbnb Nightly Rate in Valley?
Effective short term rental pricing strategy in Valley involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Valley typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $746+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $403 or more.
- Typical properties (Median) charge around $259 per night.
- Entry-level properties (Bottom 25%) earn around $181 per night.
Average Daily Rate (ADR) Trend by Month in Valley
What Is the RevPAR for Airbnb in Valley?
RevPAR in Valley is currently $119. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $42 RevPAR.
- Typical properties (Median) generate $77 RevPAR.
- Strong performers (Top 25%) earn $123 RevPAR.
- Best-in-class (Top 10%) achieve $218 RevPAR.
Average Monthly RevPAR Trend in Valley
RevPAR Insights for Valley
- The average RevPAR in Valley is $119. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($218) and bottom 25% ($42) is $177, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Valley benchmarks. If your RevPAR falls below the median of $77, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $123+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Valley?
Valley's peak Airbnb season falls in August, July, May, while the softest stretch is January, November, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, May)
- Revenue averages $6,641 per month
- Occupancy rates average 55.4%
- Daily rates average $365
Shoulder Season
- Revenue averages $4,520 per month
- Occupancy maintains around 44.2%
- Daily rates hold near $352
Low Season (January, November, December)
- Revenue drops to average $3,033 per month
- Occupancy decreases to average 33.4%
- Daily rates adjust to average $276
Seasonality Insights for Valley
- Airbnb seasonality in Valley is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Valley's highest earning potential, with monthly revenues climbing to $8,367, occupancy reaching 64.3%, and ADRs peaking at $430.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,371, occupancy could drop to 27.7%, and ADRs may adjust to $274.
- Lower occupancy paired with meaningful seasonality means hosts in Valley need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Valley, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Valley?
Low regulation and minimal registration activity in Valley, Wales, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Valley to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Valley?
With a compact short-term rental market, Valley gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cardiff City Centre | The bustling heart of Wales' capital, offering a mix of shopping, dining, and cultural attractions. Attracts tourists and business travelers year-round with its vibrant nightlife and historical sites. | Cardiff Castle, Principality Stadium, Cardiff Market, St David's Dewi Sant, National Museum Cardiff |
| Brecon Beacons National Park | An area of outstanding natural beauty popular among hikers and nature lovers. Ideal for those seeking outdoor activities and stunning landscapes. | Pen y Fan, Taff Trail, Brecon Beacons Mountain Centre, Sgwd yr Eira, Llangorse Lake |
| Tenby | A picturesque seaside town known for its beautiful beaches and historical sites. Very popular with holidaymakers, especially in the summer months. | Tenby Beaches, Tenby Harbour, St Catherine's Island, Pembroke Castle, The Dinosaur Park |
| Conwy | Historic town with a medieval castle and stunning coastal views. Attracts tourists looking for history and charming architecture. | Conwy Castle, Plas Mawr, The Smallest House in Great Britain, Conwy Quay, Bodnant Garden |
| Swansea Waterfront | A vibrant area that combines beautiful coastline with cultural attractions. Appeals to visitors looking for a mix of relaxation and entertainment. | Swansea Marina, National Waterfront Museum, Swansea Beach, Swansea Market, Oystermouth Castle |
| Llangollen | Known for its picturesque landscapes and the Llangollen Canal, this town attracts tourists interested in outdoor activities and cultural festivals. | Llangollen Canal, Pontcysyllte Aqueduct, Llangollen Railway, Dinas Bran Castle, International Eisteddfod |
| Newport | An up-and-coming city with rich history and a developing cultural scene. Appeals to visitors looking for both urban and historical experiences. | Newport Castle, Tredegar House, River Usk, The Coggeshall Town Hall, Newport Wetlands |
| Aberystwyth | University town with a vibrant community and scenic coastal views. Popular with students and summer visitors looking for a lively atmosphere. | Aberystwyth University, Penglais Hill, Aberystwyth Castle, Ceredigion Museum, North Beach |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Valley offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Valley?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Valley
- The Valley Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.8% of the 24 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Valley, House properties are the most common (95.8%), reflecting the local real estate landscape.
- Houses represent a significant 95.8% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 4.2%) offer potential for unique stay experiences.
Valley Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Valley
- The dominant room capacity in Valley is 3 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 62.5% of the active Airbnb listings in Valley, indicating a high concentration in these sizes.
- A significant 58.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Valley.
Valley Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Valley
- The most common guest capacity trend in Valley vacation rentals is listings accommodating 8+ guests (25%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Valley STR market, accounting for 50.0% of listings.
- 45.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Valley.
- On average, properties in Valley are equipped to host 5.4 guests.
How Do Listings in Valley Compare on Quality?
Listing quality in Valley can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Valley
- At 35.5 photos per listing on average, Valley hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 29.2% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Valley averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Valley?
Amenity Prevalence
Amenity Insights for Valley
- Essential amenities in Valley that guests expect include: TV, Smoke alarm, Kitchen, Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Bed linens, Pets allowed, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Valley: TV, Smoke alarm, Kitchen, Wifi, Heating.
- Prioritize adding missing essentials: TV, Wifi, Heating.
- Consider adding popular differentiators like Bed linens or Pets allowed to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Valley to stay competitive.
Which Airbnb Amenities Boost Revenue in Valley?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Valley, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Backyard | 75.0% | $42,202 | $7,711 | 447.3% |
Private entrance | 66.7% | $45,880 | $8,979 | 411.0% |
Washer | 70.8% | $43,218 | $10,172 | 324.9% |
Hot tub | 20.8% | $84,529 | $20,172 | 319.1% |
Outdoor dining area | 25.0% | $75,194 | $19,708 | 281.5% |
Beach access | 33.3% | $66,085 | $17,326 | 281.4% |
Essentials | 45.8% | $55,901 | $14,692 | 280.5% |
Hangers | 58.3% | $48,270 | $13,012 | 271.0% |
Freezer | 37.5% | $57,342 | $19,322 | 196.8% |
Clothing storage | 29.2% | $62,927 | $21,495 | 192.8% |
Revenue Impact Insights for Valley
- Backyard tops the revenue impact list with a 447.3% uplift — listings with this amenity earn $42,202 vs. $7,711 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Valley STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Valley. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsValley Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Valley
- The typical guest profile for Airbnb in Valley consists of primarily domestic travelers (94%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 94.0% of guests.
- Key international markets include United Kingdom (94%) and France (1.2%).
- Top languages spoken are English (67.2%) followed by French (11.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and Liverpool.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Valley?
Listings in Valley average 4.89 out of 5 overall, with about 63.2 reviews per active listing and 45.8% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Valley
- With an overall rating of 4.89, Valley listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.93), while Value (4.82) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 45.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Valley Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Valley
- The most common availability pattern in Valley falls within the 271-366 days range, representing 62.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Valley (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Valley?
Average Booking Lead Time by Month
Booking Lead Time Insights for Valley
- The overall average booking lead time for vacation rentals in Valley is 76 days.
- Guests book furthest in advance for stays during May (average 113 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 54 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (100 days avg.) sees the longest lead times, while Winter (72 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (76 days) as a baseline for your pricing and availability strategy in Valley.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 113 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 100 days) to capture early planners.
- Monitor your own booking lead times against these Valley averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Valley?
Guests in Valley stay about 4.1 nights on average, generating roughly 548 reservations and 22.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Valley
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Valley
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 22.8 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Sep (5.1 nights) and shorten in Jan (2.1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Valley Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
41.7% of total
2 Nights
2 listings
8.3% of total
3 Nights
3 listings
12.5% of total
4-6 Nights
1 listings
4.2% of total
30+ Nights
8 listings
33.3% of total
Key Insights
- The most prevalent minimum stay requirement in Valley is 1 Night, adopted by 41.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (33.3%) caters to monthly stays (30+ nights) in Valley, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 41.7% of Valley hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 33.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Valley.
Valley Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
2 listings
8.3% of total
Super Strict 60 Days
8 listings
33.3% of total
Flexible
2 listings
8.3% of total
Moderate
10 listings
41.7% of total
Firm
2 listings
8.3% of total
Cancellation Policy Insights for Valley
- The prevailing Airbnb cancellation policy trend in Valley is Moderate, used by 41.7% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (8.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 41.7% market standard in Valley.
- Regularly review your cancellation policy against competitors and market demand shifts in Valley.
How Much Are Airbnb Cleaning Fees in Valley?
Cleaning fees in Valley are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Valley
- About 58.3% of Valley listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($575) and median ($258) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 14.1% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Valley median of $258. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Valley Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Valleybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Trefonen House- Beachfront with hot tub & BBQ hut
Entire Place • 7 bedrooms
Peaceful Waterside Cottage with stunning views
Entire Place • 3 bedrooms
Llofft Storws
Entire Place • 5 bedrooms
Coastal, Stylish Holiday Home with enclosed garden
Entire Place • 2 bedrooms
Yr Hen Stabl
Entire Place • 3 bedrooms
Little House near the sea - Anglesey
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Valley?
Learn from the best! This table showcases top-performing Airbnb hosts in Valley based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jane | 2 | $283,884 | 107 | 4.94/5.0 |
| Cottages | 2 | $135,540 | 54 | 4.67/5.0 |
| Simon-Pass The Keys | 1 | $79,832 | 99 | 4.94/5.0 |
| Louise | 1 | $68,653 | 71 | 4.97/5.0 |
| Lucy | 1 | $58,859 | 221 | 4.98/5.0 |
| John | 1 | $41,497 | 168 | 4.80/5.0 |
| Llinos | 1 | $22,588 | 47 | 5.00/5.0 |
| Karina | 1 | $22,528 | 295 | 4.94/5.0 |
| Boltholes And Hideaways | 3 | $18,368 | 15 | 5.00/5.0 |
| Travelnest | 3 | $18,163 | 123 | 4.82/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Valley.
Who Are the Airbnb Hosts in Valley?
Valley is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Valley
- With 54.2% Superhosts, Valley has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 58.3% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 25.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 87.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 20.8% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Valley averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Valley
These are the highest-grossing professional property management operations in Valley, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Jane | 2 | $283,884 | $721 | 41.4% | 4.94/5 |
| Cottages | 2 | $135,540 | $426 | 54.5% | 4.67/5 |
| Boltholes And Hideaways | 3 | $18,368 | $570 | 13.6% | 5.00/5 |
| Travelnest | 3 | $18,163 | $176 | 11.7% | 4.82/5 |
| Coastal | 1 | $13,200 | $288 | 15.4% | 4.91/5 |
| Sykes | 2 | $7,057 | $500 | 13.7% | 5.00/5 |
| Sykes Holiday Cottages | 1 | $1,148 | $449 | 9.7% | 4.67/5 |
Management Company Insights for Valley
- The leading management company, Jane, operates 2 listings with $283,884 in gross revenue — a useful benchmark for what scale looks like in Valley.
- Top managers average 2 properties each, suggesting professional management in Valley still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.86/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Valley's Airbnb Market Compare to Nearby Cities?
How does the Valley Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Bont-dolgadfan, Valley has 16 percentage points lower occupancy and about $33 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Bont-dolgadfan | 10 | $4,715 | $315.64 | 51% |
| Berriew | 12 | $4,051 | $536.46 | 38% |
| Abbeycwmhir | 12 | $3,988 | $312.08 | 42% |
| Cwmann | 20 | $3,949 | $329.09 | 49% |
| Trefriw | 15 | $3,933 | $353.20 | 47% |
| Bull Bay | 17 | $3,890 | $513.61 | 40% |
| Bontnewydd | 27 | $3,885 | $396.55 | 47% |
| Rowen | 25 | $3,873 | $383.29 | 44% |
| Penmorfa | 17 | $3,867 | $496.15 | 44% |
| Painscastle | 14 | $3,860 | $406.71 | 35% |
Frequently Asked Questions About Airbnb in Valley
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Valley.
How much do Airbnb hosts make in Valley?
Valley hosts earn about $33,579 per year on average, with an average nightly rate of $348 and RevPAR of $119. Those figures describe the typical revenue environment for active listings in Valley, Wales, not the ceiling for the best operators. Source: AirROI 2026 data, Valley market, July 2025 to June 2026.
What is the average Airbnb occupancy rate in Valley?
The average Airbnb occupancy rate in Valley is 35.4%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Valley?
Listings in Valley average $348 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Valley?
Valley currently has about 24 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Valley?
AirROI currently classifies the short-term rental regulation level in Valley as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Valley?
RevPAR in Valley is about $119. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Valley?
Occupancy of 35.4% means Valley is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $33,579, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Valley?
The average booking lead time in Valley is about 76 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Valley?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Valley include Cardiff City Centre, Brecon Beacons National Park, Tenby. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Valley?
entire_home listings make up 95.8% of the active supply in Valley. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Valley compare to nearby Airbnb markets?
Among neighboring markets, Bont-dolgadfan posts $56,577 in average annual revenue with 51.4% occupancy, compared to Valley's $33,579 and 35.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Valley?
The average Airbnb stay length in Valley is about 4.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Valley?
Airbnb listings in Valley average 4.89 out of 5 overall. About 45.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Valley?
Backyard and Private entrance are among the strongest revenue-linked amenities in Valley. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Valley?
Yes. About 58.3% of active Airbnb listings in Valley charge a cleaning fee, and the average fee is $575. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Valley?
A 54.2% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-06-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.