Makawao, Hawaii Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Makawao, Hawaii? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $91,741 per year — at a $443 nightly rate, 66.2% occupancy, and a $277 RevPAR that reflects strong rate-to-revenue efficiency across the market.
With just 19 active listings, Makawao is a micro-market where solid booking activity throughout the year. Supply grew 46.2% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is high and 100% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Makawao?
In Makawao, the headline Airbnb metrics are $91,741 in average annual revenue,66.2% occupancy, $443 ADR, and $277 in RevPAR, and guests book about 94 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Makawao?
Understanding the monthly revenue variations for Airbnb listings in Makawao is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Makawao is typically December, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Makawao across different performance tiers:
- Best-in-class properties (Top 10%) achieve $13,418+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $11,680 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $9,368 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $6,082, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Makawao
What Is the Monthly Airbnb Occupancy Rate in Makawao?
Maximize your bookings by understanding the Makawao STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Makawao:
- Best-in-class properties (Top 10%) achieve 92%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 88% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 75%.
- Entry-level properties (Bottom 25%) average 58% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Makawao
What Is the Average Airbnb Nightly Rate in Makawao?
Effective short term rental pricing strategy in Makawao involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Makawao typically peaks in March and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $943+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $493 or more.
- Typical properties (Median) charge around $403 per night.
- Entry-level properties (Bottom 25%) earn around $263 per night.
Average Daily Rate (ADR) Trend by Month in Makawao
What Is the RevPAR for Airbnb in Makawao?
RevPAR in Makawao is currently $277. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $180 RevPAR.
- Typical properties (Median) generate $303 RevPAR.
- Strong performers (Top 25%) earn $360 RevPAR.
- Best-in-class (Top 10%) achieve $395 RevPAR.
Average Monthly RevPAR Trend in Makawao
RevPAR Insights for Makawao
- The average RevPAR in Makawao is $277. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($395) and bottom 25% ($180) is $216, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Dec and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Makawao benchmarks. If your RevPAR falls below the median of $303, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $360+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Makawao?
Makawao's peak Airbnb season falls in December, July, January, while the softest stretch is May, October, November. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, July, January)
- Revenue averages $10,306 per month
- Occupancy rates average 76.9%
- Daily rates average $444
Shoulder Season
- Revenue averages $9,339 per month
- Occupancy maintains around 71.0%
- Daily rates hold near $444
Low Season (May, October, November)
- Revenue drops to average $7,821 per month
- Occupancy decreases to average 61.9%
- Daily rates adjust to average $440
Seasonality Insights for Makawao
- The Airbnb seasonality pattern in Makawao shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Makawao's highest earning potential, with monthly revenues climbing to $11,115, occupancy reaching 83.3%, and ADRs peaking at $461.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $7,465, occupancy could drop to 54.5%, and ADRs may adjust to $430.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Makawao.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Makawao, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Even in a market with solid annual occupancy, the slower months benefit from competitive pricing and flexible check-in/check-out windows. Target remote workers and extended-stay travelers who value value over peak-season amenities.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Makawao seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Makawao?
Yes, Makawao, Hawaii, United States enforces high STR regulations and 100% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Makawao to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 100% licensed listings)
What Are the Best Neighborhoods for Airbnb in Makawao?
With a compact short-term rental market, Makawao gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Paia | Charming beach town known for its laid-back atmosphere, surf culture, and local shops. Popular for tourists seeking a quaint experience close to the beach and natural beauty. | Ho'okipa Beach Park, Mama's Fish House, Paia Bay, Baldwin Beach Park, Twin Falls |
| Makena | Known for its stunning beaches and natural beauty, Makena attracts visitors looking for relaxation and outdoor activities. Ideal for luxury vacation rentals. | Makena Beach State Park, Little Beach, Big Beach, Maui Ocean Center, Molokini Crater |
| Kula | Set in the upcountry, Kula offers a cooler climate and lush landscapes. Ideal for travelers interested in agriculture, hiking, and local produce. | Ali'i Kula Lavender Farm, Kula Botanical Garden, Haleakalā National Park, Maui Wine, Kula Marketplace |
| Haleakalā | This area is home to the iconic Haleakalā National Park, attracting nature lovers and adventure seekers. Great for eco-tourism Airbnb options. | Haleakalā Crater, Sunrise at Haleakalā, Hiking Trails, Cultural Experiences, Stargazing |
| Makawao | Known for its artsy vibe and paniolo (cowboy) culture, Makawao attracts visitors interested in local art, history, and culture. Great for unique stays. | Makawao History Museum, Art Galleries, Ranch Events, Paniolo Park, Nearby Upcountry Farms |
| Kihei | Kihei is a popular destination for beachgoers with diverse accommodations and easy beach access, suitable for families and groups. | Kamaole Beach Parks, Keawakapu Beach, Dolphin Plaza, Maui Kamaole, Ellele Beach |
| Lahaina | Historic town with a vibrant art scene and lively atmosphere. Ideal for tourists looking to explore history and enjoy waterfront attractions. | Front Street, Banyan Tree Park, Whale Center of Maui, Lahaina Harbor, Old Lahaina Luau |
| Napili | Napili is famous for its beautiful beaches and snorkeling spots. A serene and peaceful area great for family vacations and romantic getaways. | Napili Bay, Kapalu Beach, Napili Bay Beach, Snorkeling Tours, Golf Courses |
Because Makawao has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Makawao?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Makawao
- The Makawao Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 63.2% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 36.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Makawao, Hotel/Boutique properties are the most common (52.6%), reflecting the local real estate landscape.
- Houses represent a significant 26.3% portion, catering likely to families or larger groups.
- The presence of 52.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Makawao Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Makawao
- The dominant room capacity in Makawao is 1 bedroom listings, making up 52.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 63.1% of the active Airbnb listings in Makawao, indicating a high concentration in these sizes.
- With over half the market (52.6%) consisting of studios or 1-bedroom units, Makawao is particularly well-suited for individuals or couples.
- A significant 21.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Makawao.
Makawao Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Makawao
- The most common guest capacity trend in Makawao vacation rentals is listings accommodating 2 guests (47.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Makawao STR market, accounting for 68.5% of listings.
- A significant 47.4% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Makawao.
- 21.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Makawao.
- On average, properties in Makawao are equipped to host 3.4 guests.
How Do Listings in Makawao Compare on Quality?
Listing quality in Makawao can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Makawao
- At 46.5 photos per listing on average, Makawao hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 0.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Makawao averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Makawao?
Amenity Prevalence
Amenity Insights for Makawao
- Essential amenities in Makawao that guests expect include: TV. Lacking these (this) could significantly impact bookings.
- Popular amenities like First aid kit, Smoke alarm, Private entrance are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Makawao: TV.
- Prioritize adding missing essentials: TV.
- Consider adding popular differentiators like First aid kit or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Makawao to stay competitive.
Which Airbnb Amenities Boost Revenue in Makawao?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Makawao, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Iron | 68.4% | $118,341 | $34,108 | 247.0% |
Cooking basics | 73.7% | $111,445 | $36,572 | 204.7% |
BBQ grill | 47.4% | $124,895 | $61,903 | 101.8% |
Barbecue utensils | 47.4% | $124,447 | $62,306 | 99.7% |
Wine glasses | 63.2% | $111,470 | $57,921 | 92.4% |
Dishes and silverware | 63.2% | $111,470 | $57,921 | 92.4% |
Pets allowed | 36.8% | $127,686 | $70,773 | 80.4% |
Heating | 47.4% | $118,671 | $67,505 | 75.8% |
Portable fans | 26.3% | $132,598 | $77,150 | 71.9% |
Ceiling fan | 36.8% | $122,299 | $73,916 | 65.5% |
Revenue Impact Insights for Makawao
- Iron tops the revenue impact list with a 247.0% uplift — listings with this amenity earn $118,341 vs. $34,108 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Makawao STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Makawao. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMakawao Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Makawao
- The typical guest profile for Airbnb in Makawao consists of primarily domestic travelers (94%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 93.5% of guests.
- Key international markets include United States (93.5%) and Canada (2%).
- Top languages spoken are English (59.5%) followed by Spanish (14.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seattle and San Francisco.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Makawao?
Listings in Makawao average 4.96 out of 5 overall, with about 141.3 reviews per active listing and 84.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Makawao
- With an overall rating of 4.96, Makawao listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.99), while Value (4.86) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 84.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Makawao Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Makawao
- The most common availability pattern in Makawao falls within the 91-180 days range, representing 47.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 26.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Makawao (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 73.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Makawao?
Average Booking Lead Time by Month
Booking Lead Time Insights for Makawao
- The overall average booking lead time for vacation rentals in Makawao is 94 days.
- Guests book furthest in advance for stays during January (average 124 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 83 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (120 days avg.) sees the longest lead times, while Spring (92 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (94 days) as a baseline for your pricing and availability strategy in Makawao.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 124 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 120 days) to capture early planners.
- Monitor your own booking lead times against these Makawao averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Makawao?
Guests in Makawao stay about 3.8 nights on average, generating roughly 981 reservations and 51.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Makawao
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Makawao
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 51.6 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Dec (5.5 nights) and shorten in Nov (3.1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Makawao Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
6 listings
31.6% of total
3 Nights
6 listings
31.6% of total
4-6 Nights
1 listings
5.3% of total
30+ Nights
6 listings
31.6% of total
Key Insights
- The most prevalent minimum stay requirement in Makawao is 2 Nights, adopted by 31.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (31.6%) caters to monthly stays (30+ nights) in Makawao, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 31.6% of Makawao hosts use this setting.
- A 2-night minimum appears standard (31.6%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 31.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Makawao.
Makawao Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
1 listings
5.3% of total
Flexible
1 listings
5.3% of total
Moderate
2 listings
10.5% of total
Firm
14 listings
73.7% of total
Strict
1 listings
5.3% of total
Cancellation Policy Insights for Makawao
- The prevailing Airbnb cancellation policy trend in Makawao is Firm, used by 73.7% of listings.
- A majority (79.0%) of hosts in Makawao utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (5.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 73.7% market standard in Makawao.
- Using a Strict policy might deter some guests, as only 5.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Makawao.
How Much Are Airbnb Cleaning Fees in Makawao?
Cleaning fees in Makawao are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Makawao
- About 63.2% of Makawao listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($195) and median ($165) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 10.5% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Makawao median of $165. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Makawao Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Makawaobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Maliko Retreat
Entire Place • 2 bedrooms
Private Luxurious Cottage
Entire Place • 1 bedroom
Exceptional Upcountry Villa, breathtaking views!
Entire Place • 3 bedrooms
Charming Log House! Sacred Garden Farm Stay
Entire Place • 5 bedrooms
Rustic Upcountry retreat with breathtaking views!
Entire Place • 1 bedroom
North Shore Lookout Maui - PELE SUITE - Maui B&B
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Makawao?
Learn from the best! This table showcases top-performing Airbnb hosts in Makawao based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Shannan | 5 | $551,650 | 339 | 4.98/5.0 |
| Sydney | 2 | $273,532 | 682 | 4.98/5.0 |
| David | 2 | $261,570 | 335 | 4.96/5.0 |
| Eve | 2 | $222,349 | 828 | 4.92/5.0 |
| LizBeth | 4 | $194,718 | 273 | 4.96/5.0 |
| Shems | 1 | $144,164 | 154 | 4.99/5.0 |
| Mark | 1 | $85,171 | 68 | 4.88/5.0 |
| Banyan Tree Bed And Breakfast | 2 | $9,931 | 5 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Makawao.
Who Are the Airbnb Hosts in Makawao?
Makawao is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Makawao
- With 89.5% Superhosts, Makawao has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 5.3% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 89.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Makawao averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Makawao
These are the highest-grossing professional property management operations in Makawao, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| LizBeth | 4 | $194,718 | $412 | 59.6% | 4.96/5 |
Management Company Insights for Makawao
- The leading management company, LizBeth, operates 4 listings with $194,718 in gross revenue — a useful benchmark for what scale looks like in Makawao.
- Top managers average 4 properties each, suggesting professional management in Makawao still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.96/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 5.3% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Makawao's Airbnb Market Compare to Nearby Cities?
How does the Makawao Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Kula, Makawao has 10 percentage points lower occupancy and about $45 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Kahuku | 286 | $11,437 | $689.36 | 63% |
| Kula | 11 | $9,049 | $398.16 | 76% |
| Wailea-Makena | 12 | $8,975 | $867.76 | 46% |
| Waimea | 421 | $8,136 | $831.33 | 42% |
| Puakō | 65 | $7,693 | $939.23 | 43% |
| Hana | 69 | $7,513 | $413.90 | 64% |
| Honalo | 23 | $6,915 | $437.19 | 54% |
| Kapalua | 308 | $6,814 | $734.68 | 40% |
| Paia | 87 | $6,626 | $556.77 | 48% |
| Waikoloa Beach Resort | 27 | $6,526 | $560.16 | 47% |
Frequently Asked Questions About Airbnb in Makawao
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Makawao.
How much do Airbnb hosts make in Makawao?
Makawao hosts earn about $91,741 per year on average, with an average nightly rate of $443 and RevPAR of $277. Those figures describe the typical revenue environment for active listings in Makawao, Hawaii, not the ceiling for the best operators. Source: AirROI 2026 data, Makawao market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Makawao?
The average Airbnb occupancy rate in Makawao is 66.2%. December is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Makawao?
Listings in Makawao average $443 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Makawao?
Makawao currently has about 19 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Makawao?
AirROI currently classifies the short-term rental regulation level in Makawao as High. The dataset also shows about 100.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Makawao?
RevPAR in Makawao is about $277. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Makawao?
With 66.2% occupancy and a RevPAR that captures more than half of the nightly rate, Makawao shows strong signs of profitability for well-run listings. Average annual revenue is $91,741, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Makawao?
The average booking lead time in Makawao is about 94 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Makawao?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Makawao include Paia, Makena, Kula. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Makawao?
entire_home listings make up 63.2% of the active supply in Makawao. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Makawao compare to nearby Airbnb markets?
Among neighboring markets, Kahuku posts $137,241 in average annual revenue with 62.6% occupancy, compared to Makawao's $91,741 and 66.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Makawao?
The average Airbnb stay length in Makawao is about 3.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Makawao?
Airbnb listings in Makawao average 4.96 out of 5 overall. About 84.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Makawao?
Iron and Cooking basics are among the strongest revenue-linked amenities in Makawao. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Makawao?
Yes. About 63.2% of active Airbnb listings in Makawao charge a cleaning fee, and the average fee is $195. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Makawao?
A 89.5% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.