Airbnb market data · 202612 months to October 2026
Waterford, ME Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Waterford brought in $40,025 over the 12 months through October 2026, across just 25 active listings, so a single property can move that figure.
The short answer
Waterford Airbnb Market at a Glance
Bookings in Waterford trail the Maine average, at prices about 5% lower. Listings averaged $369 a night and were booked on 41% of available nights, against $390 and 44% for the Maine average.
Timing matters: in July, usually the best month, the average listing earns about 3.3 times as much as in April, usually the slowest. With only 25 active listings, a few bookings can reorder the months.
With 25 active listings, Waterford is the 142nd-largest of 189 Maine markets AirROI tracks.
Browse the live Waterford Airbnb market See Every Waterford ListingRevenue
How Much Do Airbnb Hosts Make in Waterford?
Gross bookings per Waterford listing averaged $40,025 over the 12 months to October 2026 (Maine average: $40,509), before cleaning, platform and management costs and taxes.
In a typical year, the average Waterford listing brings in $9,440 in July, its best month, and $2,850 in April, its slowest. The three strongest months bring in 40% of a full year's revenue, where an even calendar would give any three months 25%.
Across Waterford's 25 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $11,800+ a month, about 3.2 times the typical property.
- Strong performers (top 25%) earn $6,890 or more, roughly $3,200 a month above the median.
- Typical properties (median) earn about $3,670 a month.
- Entry-level properties (bottom 25%) earn $2,040 or less, about 56% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 3.3 times what April does
Average revenue per active listing, by month, October 2024 to September 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Waterford Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
July 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | $5,303 | 42.5% | $402 | $171 | 117 days | 4.9 nights |
| Nov 2025 | $3,825 | 38.2% | $386 | $128 | 54 days | 5.9 nights |
| Dec 2025 | $4,464 | 30.4% | $390 | $144 | 28 days | 4.5 nights |
| Jan 2026 | $3,113 | 21.4% | $385 | $100 | 25 days | 3.3 nights |
| Feb 2026 | $3,453 | 33.5% | $386 | $123 | 39 days | 2.9 nights |
| Mar 2026 | $2,221 | 20.4% | $383 | $72 | 20 days | 3.8 nights |
| Apr 2026 | $2,139 | 18.5% | $382 | $71 | 39 days | 4.2 nights |
| May 2026 | $4,196 | 24.6% | $393 | $135 | 29 days | 3.9 nights |
| Jun 2026 | $7,243 | 51.9% | $405 | $241 | 70 days | 5.3 nights |
| Jul 2026 | $10,300 | 63.8% | $431 | $332 | 97 days | 4.9 nights |
| Aug 2026 | $8,799 | 60.5% | $427 | $284 | 101 days | 3.7 nights |
| Sep 2026 | $5,947 | 46.1% | $399 | $198 | 66 days | 3.1 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Waterford home could earn, enter its address, bedrooms and guests in the Airbnb income calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Waterford Profitable?
Yes, when it's run well. The average Waterford Airbnb took in $40,025 in the 12 months to October 2026, and run by its owner at everyday costs, about $2,160 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $4,100 a month.
Cleaning it yourself keeps the $3,690 a year guests pay in cleaning fees, for about $2,470 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,860 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Waterford Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $36,335 | $68,150 |
| Cleaning fees guests pay9% of Waterford bookings | $3,690 | $6,910 |
| Gross bookings | $40,025 | $75,060 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 92% of Waterford listings on Simplified Pricing, 3% for the rest | −$5,800 | −$10,880 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$3,690 | −$6,910 |
| Utilities and internetAbout 5% of bookings | −$2,000 | −$3,750 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$800 | −$1,500 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$1,200 | −$2,250 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$400 | −$400 |
| Permit and registrationWhere one is required | −$200 | −$200 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −$14,090 | −$25,890 |
| Left for housing costs, then profit | $25,935about $2,160 a month | $49,170about $4,100 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Waterford Airbnb Profit
The estimate starts from Waterford's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Waterford home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Waterford's Top Earners Get There
- More nights booked. The busiest quarter of Waterford listings are booked on 53% or more of their nights, against 36% for the median listing. Ten more booked nights a year at the median rate of $310 adds about $3,090 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $520 a night or more, against a median of $310. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $3,630 a year.
- Open for the busy months. In a typical year, July brings the average listing about $9,440, against $2,850 in April, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Waterford listings average 4.92 stars, and 72% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $6,260 a month, against $3,340 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Waterford?
Waterford listings were booked on 41% of the nights they were open over the past year, 3 percentage points below the Maine average (44%) and in line with the U.S. average. In a typical year, occupancy swings from 23% in January to 63% in July.
Across Waterford's 25 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 66%+ of open nights, 30 points above the median.
- Strong performers (top 25%) fill 53% or more, roughly four nights a week.
- Typical properties (median) fill about 36% of open nights.
- Entry-level properties (bottom 25%) fill 18% or less, under two nights a week.
July is usually the busiest month in Waterford, January the quietest
Share of open nights booked, by month, October 2024 to September 2026
The 12-month rate of 41% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Waterford?
The average nightly rate in Waterford, known as ADR (average daily rate), was $369 over the past year, about 5% below the Maine average of $390 and about 10% above the U.S. average of $335. Averaged month by month over the past two years, rates peak in July and August at about $420 and bottom out in March and November at about $370.
Across Waterford's 25 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $755+ a night, about 2.4 times the median.
- Strong performers (top 25%) charge $520 or more, about $210 above the median.
- Typical properties (median) charge about $310 a night.
- Entry-level properties (bottom 25%) charge $210 or less, about two-thirds of the median.
July rates run 14% above November's
Average nightly rate (ADR), by month, October 2024 to September 2026
What Is the RevPAR for Airbnb in Waterford?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Waterford it averaged $180 over the past year, from about $95 in a typical April to about $304 in a typical July.
Across Waterford's 25 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $376+ per open night, about three times the median.
- Strong performers (top 25%) earn $225 or more, about $95 a night above the median.
- Typical properties (median) earn about $128 per open night.
- Entry-level properties (bottom 25%) earn $79 or less, about 62% of the median.
July RevPAR is about 3.2 times April's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The 12-month RevPAR of $180 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Waterford
With only 25 active listings, the monthly pattern in Waterford is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in April.
Average revenue by month in Waterford
Average revenue per active listing, each calendar month averaged over the past two years
Revenue by month in Waterford in numbers
| Month | Revenue per listing |
|---|---|
| January | $3,100 |
| February | $3,620 |
| March | $3,270 |
| April | $2,850 |
| May | $4,200 |
| June | $6,360 |
| July | $9,440 |
| August | $7,960 |
| September | $5,510 |
| October | $4,630 |
| November | $3,920 |
| December | $3,910 |
How Far in Advance Do Guests Book Airbnb in Waterford?
Guests book Waterford stays 63 days ahead on average (about two months), so guests here plan well ahead. August stays are booked furthest out, about 116 days ahead, and March stays closest to arrival, about 14 days. A typical August booking is made in late April.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
Permits
Airbnb Permits and Registration in Waterford
None of the 25 active listings in Waterford display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Waterford.
Neighborhoods
Best Neighborhoods for Airbnb in Waterford
AirROI's area guide picks six Waterford neighborhoods that draw short-term rental guests, led by Lake Umbagog, Mooselookmeguntic Lake and Waterford Village. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Lake Umbagog | A beautiful and serene lake known for fishing, kayaking, and outdoor activities. Attractive to nature lovers and those looking for a peaceful getaway. | Umbagog National Wildlife Refuge, Boating and fishing, Hiking trails, Scenic camping spots |
| Mooselookmeguntic Lake | A popular destination for vacation homes and summer getaways, known for its stunning natural beauty and outdoor recreational opportunities. | Mooselookmeguntic Lake, Hiking the Mahoosuc Range, Fishing and canoeing, Scenic views and photography spots |
| Waterford Village | A quaint, charming village that provides access to local attractions and a warm community feel. Great for families and tourists seeking a local experience. | Waterford, Maine Historical Society, Local craft shops, Community events, Proximity to scenic drives |
| Mount Christian | A great spot for outdoor enthusiasts with access to hiking trails and winter sport activities. Draws in visitors year-round for its outdoor recreation. | Hiking trails, Skiing and snowboarding spots, Beautiful mountain views |
| Crescent Lake | A small, picturesque lake perfect for swimming and relaxing. An ideal spot for families looking for a tranquil retreat. | Crescent Lake beaches, Fishing areas, Nature trails, Picnic spots |
| Sebago Lake State Park | A popular destination for camping and outdoor activities, attracting visitors for summer fun and winter sports alike. | Sebago Lake beaches, Hiking trails, Camping facilities, Water activities |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Waterford vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 24 km, Woodstock (21 km away, 47 listings) earned the most per listing, about 30% more than Waterford. Oxford was the busiest, booked on 45% of nights against 41% in Waterford.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Norway 11 km | 47 | $45,189 | $353 | 41% |
| Harrison 12 km | 58 | $47,924 | $438 | 39% |
| Lovell 14 km | 41 | $17,177 | $344 | 30% |
| Bridgton 16 km | 213 | $35,117 | $390 | 37% |
| Greenwood 20 km | 63 | $33,004 | $343 | 35% |
| Woodstock 21 km | 47 | $52,063 | $450 | 38% |
| Oxford 22 km | 32 | $31,875 | $329 | 45% |
| Denmark 24 km | 45 | $32,170 | $331 | 39% |
Other Airbnb Markets in Maine
- Portland Airbnb data 875 listings
- Old Orchard Beach Airbnb data 652 listings
- Bar Harbor Airbnb data 559 listings
- Wells Airbnb data 451 listings
- York Airbnb data 425 listings
- Bethel Airbnb data 337 listings
- Rangeley Airbnb data 326 listings
- Newry Airbnb data 290 listings
See all 189 Maine Airbnb markets
Markets Similar to Waterford
Markets elsewhere in the United States with a similar nightly rate and occupancy to Waterford:
- Town of Alexandria Airbnb data NY · $368/night · 41.1%
- Wareham Airbnb data MA · $377/night · 41.5%
- Fairview Airbnb data NC · $369/night · 42.0%
- Town of Ithaca Airbnb data NY · $373/night · 42.1%
- Langley Airbnb data WA · $365/night · 40.9%
- Fort Walton Beach Airbnb data FL · $363/night · 41.0%
FAQ
Waterford Airbnb FAQ
How much do Airbnb hosts make in Waterford?
An active Waterford Airbnb grossed $40,025 on average in the 12 months to October 2026, according to AirROI's tracking of 25 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $6,890 or more in a typical month.
How much can I make on Airbnb in Waterford?
It depends most on the home's size, location and how it's run. The middle half of Waterford listings earn between $2,040 and $6,890 in a typical month, and the top tenth $11,800 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Waterford?
Listings in Waterford were booked on 41% of available nights over the past year. That compares with 44% for the Maine average. July is usually the busiest month.
How much does an Airbnb cost per night in Waterford?
The average booked night in Waterford cost $369 before fees. Half of listings charge between $210 and $520, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Waterford?
None of the active Waterford listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Waterford?
Yes, when it's run well. The average Waterford Airbnb grossed $40,025 in the 12 months to October 2026, in line with the Maine average, though with only 25 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $25,935 a year (about $2,160 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $4,100 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Waterford?
July usually pays best, averaging $9,440 per active listing over the past two years, and April usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Waterford?
Each night a Waterford listing was open to book earned $180 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $376 or more.
How far in advance do guests book Airbnbs in Waterford?
Waterford stays were booked 63 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Waterford?
The average Waterford Airbnb stay lasted 4.3 nights over the past year. A listing took 23 reservations over the year on average.
How are Airbnbs in Waterford rated?
Guests rate Waterford Airbnbs 4.92 out of 5 on average. Guests score check-in highest and cleanliness lowest.
What are the best neighborhoods for Airbnb in Waterford?
Lake Umbagog, Mooselookmeguntic Lake and Waterford Village draw the most short-term rental interest in Waterford. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Waterford?
AirROI counted 25 active Airbnb listings in Waterford as of October 2026. The closest tracked market is Norway, 11 km away.
How much are Airbnb cleaning fees in Waterford?
In Waterford, about eight in ten listings add a cleaning fee, and the typical fee is about $171.
How many tourists visit Waterford, ME?
All of the United States had 72.4 million international tourist arrivals in 2024, UN Tourism reports, via Our World in Data. AirROI estimates 529 Airbnb stays in Waterford, ME in the 12 months to October 2026, which counts bookings and not tourists. See Maine tourism statistics.
Method
About This Data
Figures on this page cover 25 active Airbnb listings in Waterford from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.