Sac Bay Sunset Beach House Entire home · 4 bedrooms Rated 4.89 - Revenue
- $29,959
- Occupancy
- 50.8%
- Daily rate
- $387
Airbnb market data · 202612 months to September 2026
The average Airbnb in Garden brought in $6,923 over the 12 months through September 2026, about 80% less than the Michigan average of $34,144.
The short answer
Rates and bookings both trail the Michigan average. Listings averaged $105 a night and were booked on 28% of available nights, against $325 and 40% for the Michigan average.
Timing matters: in July, usually the best month, the average listing earns about 7.9 times as much as in February, usually the slowest. With only 44 active listings, a few bookings can reorder the months.
With 44 active listings, Garden is the 133rd-largest of 378 Michigan markets AirROI tracks. From a year earlier, average revenue rose 45% while the number of active listings grew 22%.
Browse the live Garden Airbnb market See Every Garden ListingRevenue
Gross bookings per Garden listing averaged $6,923 over the 12 months to September 2026 (Michigan average: $34,144), before cleaning, platform and management costs and taxes.
In a typical year, the average Garden listing brings in $1,720 in July, its best month, and $217 in February, its slowest. The three strongest months bring in 46% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.4 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 7.9 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue and bookings; nightly rates peaked in August 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $594 | 22.6% | $105 | $20 | 92 days | 2 nights |
| Oct 2025 | $576 | 21.7% | $105 | $19 | 193 days | 2.4 nights |
| Nov 2025 | $410 | 14.5% | $101 | $14 | 66 days | 2.3 nights |
| Dec 2025 | $205 | 8.8% | $101 | $7 | 51 days | 1.9 nights |
| Jan 2026 | $366 | 14.8% | $100 | $12 | 131 days | 2.2 nights |
| Feb 2026 | $330 | 12.1% | $100 | $12 | 125 days | 1.8 nights |
| Mar 2026 | $346 | 13.5% | $101 | $11 | 86 days | 3.6 nights |
| Apr 2026 | $690 | 24.6% | $106 | $23 | 69 days | 4.5 nights |
| May 2026 | $881 | 27.1% | $109 | $28 | 116 days | 3.7 nights |
| Jun 2026 | $1,410 | 31.9% | $127 | $47 | 85 days | 3.4 nights |
| Jul 2026 | $2,304 | 45.0% | $136 | $74 | 57 days | 3.7 nights |
| Aug 2026 | $1,846 | 35.5% | $139 | $60 | 52 days | 2.7 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Garden listing earns about $539 a month, but one property can land well above or below that. The Airbnb estimator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, when it's run well. The average Garden Airbnb took in $6,923 in the 12 months to September 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about $12,430, and run by its owner at everyday costs, about $690 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $6,413 | $11,510 |
| Cleaning fees guests pay7% of Garden bookings | $510 | $920 |
| Gross bookings | $6,923 | $12,430 |
| Running costs | ||
| Airbnb's feeAbout 16%: 15.5% for the 100% of Garden listings on Simplified Pricing, 3% for the rest | −$1,070 | −$1,930 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$510 | −$920 |
| Utilities and internetAbout 5% of bookings | −$350 | −$620 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$140 | −$250 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$210 | −$370 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$70 | −$70 |
| Permit and registrationWhere one is required | −$30 | −$30 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 27% of bookings, plus cleaning paid for by the cleaning fee | −$2,380 | −$4,190 |
| Left for housing costs, then profit | $4,543about $380 a month | $8,240about $690 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from Garden's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Garden home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $1,040 a month, against $580 for the average one.
Occupancy
Garden listings were booked on 28% of the nights they were open over the past year, 12 percentage points below the Michigan average (40%) and 13 points below the U.S. average (41%). In a typical year, occupancy swings from 9% in February to 39% in July.
The busiest tenth of listings are booked about 3.9 times as often as the bottom quarter.
July is usually the busiest month in Garden, February the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 28% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Garden, known as ADR (average daily rate), was $105 over the past year, about 68% below the Michigan and U.S. averages ($325 and $320). In a typical year, rates peak in July and August at about $125 and bottom out in December at about $89.
The top 10% charge about 2.6 times the rate of the bottom quarter.
August rates run 40% above December's
Average nightly rate (ADR), by month, September 2024 to August 2026
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Garden it averaged $36 over the past year, from about $8 in a typical February to about $55 in a typical July.
A small group of listings earns several times more per open night than the rest.
July RevPAR is about 7.2 times February's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The 12-month RevPAR of $36 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 44 active listings, the monthly pattern in Garden is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in February.
Average revenue by month in Garden
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Revenue per listing |
|---|---|
| January | $850 |
| February | $217 |
| March | $342 |
| April | $514 |
| May | $640 |
| June | $982 |
| July | $1,720 |
| August | $1,390 |
| September | $728 |
| October | $595 |
| November | $511 |
| December | $419 |
Guests book Garden stays 90 days ahead on average (about three months), so guests here plan well ahead. October stays are booked furthest out, about 147 days ahead, and December stays closest to arrival, about 49 days. A typical October booking is made in late May.
October stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Permits
None of the 44 active listings in Garden display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Garden.
Neighborhoods
AirROI's area guide picks seven Garden neighborhoods that draw short-term rental guests, led by Lake Michigan Shoreline, Garden Peninsula and Rapid River. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Lake Michigan Shoreline | A beautiful area known for its stunning beaches and recreational opportunities. Great for tourists looking for outdoor activities like swimming, fishing, and boating. | Saugatuck Dunes State Park, Silver Lake State Park, Lake Bluff Park, Holland State Park, South Haven Lighthouse |
| Garden Peninsula | A scenic peninsula known for its natural beauty and tranquility. Ideal for nature enthusiasts and those seeking a peaceful retreat. | Pictured Rocks National Lakeshore, Hiawatha National Forest, Jordon River Valley, Lake Michigan Overlook, Historical Sites |
| Rapid River | A quaint village offering access to various outdoor activities. Perfect for travelers looking to explore the beauty of the Upper Peninsula. | Indian Lake State Park, Rapid River Pier, Fishing and boating on the river, Historical artifacts, Nature trails |
| Manistique | A charming town near Lake Michigan known for its friendly atmosphere and outdoor activities. It's a great spot for those wanting to enjoy the Great Lakes. | Manistique Boardwalk, Lake Manistique, Kitch-iti-kipi, Historical markers, Local shops and restaurants |
| Sauble Falls | Known for its breathtaking waterfalls and outdoor adventures, it's a hidden gem for nature lovers and adventurers. | Sauble Falls State Park, Hiking trails, Camping, Wildlife viewing, Photography opportunities |
| Cedar River | A destination for those who enjoy boating, fishing, and the beauty of Northern Michigan. It’s increasingly popular with holiday goers. | Cedar River Golf Club, Fishing spots, Water recreation, Nature trails, Camping sites |
| Stonington | A small community with unique natural features and stunning views, attracting those looking for solitude and nature experiences. | Fisherman's Memorial Park, Scenic cliffs, Wildlife observation, Hiking spots, Photography areas |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Garden is a room-rental market as much as a whole-home one: private rooms account for 75% of listings, against 25% for entire homes. Cabins and other outdoor stays make up 48% of listings, about 2.3 times the share of houses (20%).
Private rooms are a large share of supply
Garden Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Private room | 75.0% | 33 |
| Entire home | 25.0% | 11 |
Cabins lead the property mix
Garden Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Cabin/Outdoor | 47.7% | 21 |
| House | 20.5% | 9 |
| Unique stay | 15.9% | 7 |
| Hotel/Boutique | 13.6% | 6 |
| Apartment/Condo | 2.3% | 1 |
Among Garden's 10 entire homes with a bedroom count, one- and two-bedroom homes are equally common (3 homes each).
Garden entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 30.0% | 3 |
| 2 bedrooms | 30.0% | 3 |
| 3 bedrooms | 20.0% | 2 |
| 4 bedrooms | 20.0% | 2 |
Most Garden listings are sized for couples and small families: 77% sleep four guests or fewer, and just 6% take eight or more. Shares are of the 35 listings with a guest capacity on file (80% of the market).
Garden listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 5.7% | 2 |
| 2 guests | 60.0% | 21 |
| 3 guests | 2.9% | 1 |
| 4 guests | 8.6% | 3 |
| 5 guests | 8.6% | 3 |
| 6 guests | 8.6% | 3 |
| 8+ guests | 5.7% | 2 |
Garden hosts set up an average of 1.9 beds per listing, close to one bed per bedroom. Only 23% of listings show their exact location on the listing map; the rest show an approximate area.
Barbecue grills are close to standard in Garden: 89% of listings have one, and 86% offer self check-in.
Share of Garden listings with each common amenity
Guests
Garden draws mostly domestic guests: 93% of those who left reviews live in the United States. No single city dominates: Allende is the largest source, at about 5% of reviews. Of the 7% from abroad, most come from Mexico and Canada. English is spoken by 62% of guests, and Spanish by 17%.
93% of Garden guests are domestic
Where guests who left reviews live
Where Garden guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Allende | 5.1% |
| Chicago | 5.1% |
| Detroit | 4.0% |
| Grand Rapids | 3.0% |
| Kalamazoo | 3.0% |
Where Garden guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 92.9% |
| Mexico | 5.1% |
| Canada | 1.0% |
| United Kingdom | 1.0% |
Languages spoken by Garden guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 61.5% |
| Spanish | 16.9% |
| Hindi | 7.7% |
| French | 4.6% |
| मराठी | 3.1% |
Garden Airbnbs average 4.84 stars, and 43% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and location is the lowest, at 4.80.
Communication and check-in score highest in Garden; location is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.88 |
| Cleanliness | 4.90 |
| Communication | 4.92 |
| Location | 4.80 |
| Check-in | 4.92 |
| Value | 4.84 |
Booking patterns
All Garden listings are open to guests more than 180 days a year, but none are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 73% of listings; blocked nights include any the host closes off.
Days a year Garden listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 86.4% | 38 |
| 181-270 days | 13.6% | 6 |
Days a year Garden listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 91-180 days | 15.9% | 7 |
| 31-90 days | 72.7% | 32 |
| 1-30 days | 11.4% | 5 |
The average Garden booking lasts 3.1 nights, longest in January and shortest in September. Listings took about 14 bookings each over the year. About nine in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Garden
Average nights per booking, by month of stay
Two-year average by calendar month.
All listings in Garden accept stays of one or two nights.
Minimum stay set by Garden listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Limited is the most common cancellation policy in Garden, used by 59% of listings; it refunds guests in full if they cancel at least 14 days before check-in. Hosts here lean flexible: nearly a third of listings offer Flexible or Moderate terms, against 9% on Firm or stricter ones.
Cancellation policies of Garden listings, from most to least flexible
Share of listings by the policy they use
Nearly a third of Garden listings charge a cleaning fee. The typical fee is $25, but a minority of much higher fees lifts the average to $59, so the median is the better guide. Spread over the average stay of 3.1 nights, that adds roughly $8 a night to what guests pay. For listings that charge one, cleaning fees make up about 7% of gross revenue.
Top earners
The top-grossing Airbnb in Garden, a four-bedroom home, took in $30,000 over the past year, about 4.3 times the city's average of $6,920. Three of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
Sac Bay Sunset Beach House Entire home · 4 bedrooms Rated 4.89
3BR 2BA Spacious Townhome Retreat Private room · 3 bedrooms Rated 4.89
Cottage with scenic lake views from a New Patio Entire home · 1 bedroom Rated 4.84
Camping near Fayette Entire home · 2 bedrooms Rated 4.81
Island View Lakehouse Entire home · 4 bedrooms Rated 5.00
134-QN BD Suite/Private BA at U.P. Nature Lodge Private room · 1 bedroom Rated 4.83 Only 7% of Garden listings are classed as professionally managed, though 86% of listings have a co-host. 98% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge.
Nearby markets
Of the eight nearby markets in the table, all within 76 km, Sister Bay (76 km away) earned the most per listing, about 9.1 times as much as Garden. Carp Lake Township was the busiest, booked on 52% of nights against 28% in Garden.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Escanaba 39 km | 67 | $13,011 | $145 | 38% |
| Grant Township 66 km | 93 | $31,943 | $264 | 43% |
| Ellison Bay 67 km | 34 | $48,267 | $394 | 48% |
| Town of Liberty Grove 71 km | 52 | $56,827 | $420 | 51% |
| Munising 73 km | 105 | $27,954 | $244 | 42% |
| Au Train Township 73 km | 114 | $38,155 | $297 | 44% |
| Carp Lake Township 75 km | 39 | $30,258 | $198 | 52% |
| Sister Bay 76 km | 110 | $62,679 | $463 | 45% |
See all 378 Michigan Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to Garden:
FAQ
An active Garden Airbnb grossed $6,923 on average in the 12 months to September 2026, according to AirROI's tracking of 44 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $968 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Garden listings earn between $279 and $968 in a typical month, and the top tenth $1,670 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Garden were booked on 28% of available nights over the past year. That compares with 40% for the Michigan average. July is usually the busiest month.
The average booked night in Garden cost $105 before fees. Half of listings charge between $72 and $105; a few high-priced homes pull the average above that range.
None of the active Garden listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average Garden Airbnb grossed $6,923 in the 12 months to September 2026, 80% below the Michigan average of $34,144, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about $690 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb calculator.
July usually pays best, averaging $1,720 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Garden listing was open to book earned $36 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $79 or more.
Garden stays were booked 90 days (about three months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Garden Airbnb stay lasted 3.1 nights over the past year. A listing took 14 reservations over the year on average.
Guests rate Garden Airbnbs 4.84 out of 5 on average. Guests score check-in highest and location lowest.
Lake Michigan Shoreline, Garden Peninsula and Rapid River draw the most short-term rental interest in Garden. The neighborhood guide explains what brings guests to each.
AirROI counted 44 active Airbnb listings in Garden as of September 2026. The closest tracked market is Escanaba, 39 km away.
In Garden, nearly a third of listings add a cleaning fee. The median fee is $25, but a minority of much higher fees lifts the average to $59, so the median is the better guide.
Method
Figures on this page cover 44 active Airbnb listings in Garden from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.