Mullett Township, Michigan Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Mullett Township, Michigan? Based on AirROI's 2026 dataset (May 2025 – April 2026), the short answer is $31,723 per year — at a $391 nightly rate, 42.0% occupancy, and a $187 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 18 active listings, Mullett Township is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 28.6% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Mullett Township?
In Mullett Township, the headline Airbnb metrics are $31,723 in average annual revenue,42.0% occupancy, $391 ADR, and $187 in RevPAR, and guests book about 88 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Mullett Township?
Understanding the monthly revenue variations for Airbnb listings in Mullett Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mullett Township is typically July, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mullett Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,733+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,420 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,526 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,341, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mullett Township
What Is the Monthly Airbnb Occupancy Rate in Mullett Township?
Maximize your bookings by understanding the Mullett Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mullett Township:
- Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mullett Township
What Is the Average Airbnb Nightly Rate in Mullett Township?
Effective short term rental pricing strategy in Mullett Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mullett Township typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $693+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $471 or more.
- Typical properties (Median) charge around $289 per night.
- Entry-level properties (Bottom 25%) earn around $197 per night.
Average Daily Rate (ADR) Trend by Month in Mullett Township
What Is the RevPAR for Airbnb in Mullett Township?
RevPAR in Mullett Township is currently $187. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $90 RevPAR.
- Typical properties (Median) generate $124 RevPAR.
- Strong performers (Top 25%) earn $291 RevPAR.
- Best-in-class (Top 10%) achieve $376 RevPAR.
Average Monthly RevPAR Trend in Mullett Township
RevPAR Insights for Mullett Township
- The average RevPAR in Mullett Township is $187. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($376) and bottom 25% ($90) is $286, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jul and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Mullett Township benchmarks. If your RevPAR falls below the median of $124, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $291+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Mullett Township?
Mullett Township's peak Airbnb season falls in July, August, June, while the softest stretch is March, April, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, June)
- Revenue averages $7,615 per month
- Occupancy rates average 59.8%
- Daily rates average $380
Shoulder Season
- Revenue averages $2,844 per month
- Occupancy maintains around 30.2%
- Daily rates hold near $352
Low Season (March, April, December)
- Revenue drops to average $509 per month
- Occupancy decreases to average 11.6%
- Daily rates adjust to average $356
Seasonality Insights for Mullett Township
- Airbnb seasonality in Mullett Township is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Mullett Township's highest earning potential, with monthly revenues climbing to $10,480, occupancy reaching 78.1%, and ADRs peaking at $384.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $478, occupancy could drop to 10.0%, and ADRs may adjust to $331.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mullett Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Mullett Township, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Mullett Township?
Low regulation and minimal registration activity in Mullett Township, Michigan, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Mullett Township to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Mullett Township?
With a compact short-term rental market, Mullett Township gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Mullett Lake | Scenic lakefront community with family-friendly activities and beautiful nature views. Ideal for summer vacations and water sports enthusiasts. | Mullett Lake, Sturgeon Point Lighthouse, Cheboygan State Park, Indian River, Hiking Trails |
| Indian River | Charming small town known as the 'Mouth of the Inland Waterway', perfect for fishing, boating, and outdoor adventures. | Inland Waterway, Burt Lake, Indian River Golf Club, Hiking and Biking Trails |
| Cheboygan | Historic town with waterfront access to Lake Huron. Popular for fishing and boating, attracting tourists from nearby areas. | Cheboygan State Park, Cheboygan River, Historic Downtown Cheboygan, Lake Huron Beaches |
| Onaway | Quaint town surrounded by forests and lakes, appealing to nature lovers and outdoor enthusiasts. | Onaway State Park, Black Lake, Pine River |
| Aloha State Park | Beautiful park offering camping and recreational activities, great for families looking for outdoor experiences. | Aloha State Park, Picnic Areas, Fishing and Swimming spots |
| Nunda Lake | Private lake setting ideal for a quiet retreat, popular among families seeking a peaceful getaway. | Swimming and Fishing, Nature Trails |
| Mullett Township Park | Local park featuring waterfront access and picnic areas, perfect for summer fun and social gatherings. | Picnic Areas, Playgrounds, Beach Access |
| Long Lake | Relaxing area with beautiful landscapes, ideal for those seeking outdoor recreation and water activities. | Long Lake Beach, Fishing, Paddleboarding, Kayaking |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Mullett Township offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Mullett Township?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mullett Township
- The Mullett Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mullett Township, House properties are the most common (72.2%), reflecting the local real estate landscape.
- Houses represent a significant 72.2% portion, catering likely to families or larger groups.
Mullett Township Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mullett Township
- The dominant room capacity in Mullett Township is 3 bedrooms listings, making up 50% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 72.2% of the active Airbnb listings in Mullett Township, indicating a high concentration in these sizes.
- A significant 88.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mullett Township.
Mullett Township Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mullett Township
- The most common guest capacity trend in Mullett Township vacation rentals is listings accommodating 8+ guests (66.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Mullett Township STR market, accounting for 88.9% of listings.
- 88.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mullett Township.
- On average, properties in Mullett Township are equipped to host 7.1 guests.
How Do Listings in Mullett Township Compare on Quality?
Listing quality in Mullett Township can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Mullett Township
- At 32.6 photos per listing on average, Mullett Township hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 11.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Mullett Township averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Mullett Township?
Amenity Prevalence
Amenity Insights for Mullett Township
- Essential amenities in Mullett Township that guests expect include: Free parking on premises, Heating, Smoke alarm, Hot water, Kitchen, TV, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Microwave, Hair dryer, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mullett Township: Free parking on premises, Heating, Smoke alarm, Hot water, Kitchen, TV, Wifi.
- Prioritize adding missing essentials: Free parking on premises, Heating.
- Consider adding popular differentiators like Microwave or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mullett Township to stay competitive.
Which Airbnb Amenities Boost Revenue in Mullett Township?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Mullett Township, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Dishwasher | 55.6% | $42,369 | $18,415 | 130.1% |
Ceiling fan | 72.2% | $37,313 | $17,187 | 117.1% |
Toaster | 66.7% | $37,947 | $19,275 | 96.9% |
Wine glasses | 66.7% | $37,947 | $19,275 | 96.9% |
Portable fans | 38.9% | $44,892 | $23,342 | 92.3% |
Lake access | 55.6% | $40,268 | $21,041 | 91.4% |
Extra pillows and blankets | 72.2% | $36,486 | $19,337 | 88.7% |
Blender | 38.9% | $43,168 | $24,439 | 76.6% |
Indoor fireplace | 55.6% | $38,500 | $23,252 | 65.6% |
Private entrance | 55.6% | $38,187 | $23,642 | 61.5% |
Revenue Impact Insights for Mullett Township
- Dishwasher tops the revenue impact list with a 130.1% uplift — listings with this amenity earn $42,369 vs. $18,415 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Mullett Township STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mullett Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMullett Township Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Mullett Township
- The typical guest profile for Airbnb in Mullett Township consists of primarily domestic travelers (97%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 97.2% of guests.
- Key international markets include United States (97.2%) and Germany (2.8%).
- Top languages spoken are English (90.9%) followed by German (4.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Cleveland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Mullett Township?
Listings in Mullett Township average 4.88 out of 5 overall, with about 31.1 reviews per active listing and 55.6% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Mullett Township
- With an overall rating of 4.88, Mullett Township listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.97), while Value (4.77) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 55.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Mullett Township Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mullett Township
- The most common availability pattern in Mullett Township falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Mullett Township (61.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Mullett Township?
Average Booking Lead Time by Month
Booking Lead Time Insights for Mullett Township
- The overall average booking lead time for vacation rentals in Mullett Township is 88 days.
- Guests book furthest in advance for stays during July (average 154 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (121 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (88 days) as a baseline for your pricing and availability strategy in Mullett Township.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 154 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 121 days) to capture early planners.
- Monitor your own booking lead times against these Mullett Township averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Mullett Township?
Guests in Mullett Township stay about 4.7 nights on average, generating roughly 318 reservations and 17.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Mullett Township
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Mullett Township
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 17.7 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Nov (8.3 nights) and shorten in Dec (2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Mullett Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
4 listings
22.2% of total
3 Nights
4 listings
22.2% of total
30+ Nights
10 listings
55.6% of total
Key Insights
- The most prevalent minimum stay requirement in Mullett Township is 30+ Nights, adopted by 55.6% of listings. This highlights the market's preference for longer commitments.
- A significant segment (55.6%) caters to monthly stays (30+ nights) in Mullett Township, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 55.6% of Mullett Township hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 55.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mullett Township.
Mullett Township Airbnb Cancellation Policy Trends Analysis (2026)
Moderate
3 listings
16.7% of total
Firm
11 listings
61.1% of total
Strict
4 listings
22.2% of total
Cancellation Policy Insights for Mullett Township
- The prevailing Airbnb cancellation policy trend in Mullett Township is Firm, used by 61.1% of listings.
- A majority (83.3%) of hosts in Mullett Township utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 61.1% market standard in Mullett Township.
- Regularly review your cancellation policy against competitors and market demand shifts in Mullett Township.
How Much Are Airbnb Cleaning Fees in Mullett Township?
Cleaning fees in Mullett Township are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Mullett Township
- 94.4% of listings charge a cleaning fee, making it standard practice in Mullett Township. Guests expect it and factor it into their booking decisions.
- The gap between the average ($218) and median ($175) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 12.7% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Mullett Township median of $175. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Mullett Township Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mullett Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Mullet Lake Getaway | Waterfront
Entire Place • 4 bedrooms
Anchor Lodge : The Perfect Summer Retreat!
Entire Place • 4 bedrooms
A fun cottage right on Mullett Lake!
Entire Place • 6 bedrooms
Beautiful log home in Indian River
Entire Place • 4 bedrooms
Chandler's Mullett Lake Retreat
Entire Place • 4 bedrooms
Here & Now on Mullett Lake
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Mullett Township?
Learn from the best! This table showcases top-performing Airbnb hosts in Mullett Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nicole | 1 | $80,349 | 20 | 4.80/5.0 |
| Freshwater Vacation Rentals | 1 | $59,486 | 17 | 5.00/5.0 |
| Andrew | 3 | $52,673 | 15 | 5.00/5.0 |
| Anthony | 1 | $46,928 | 88 | 4.56/5.0 |
| Susan | 1 | $45,400 | 54 | 4.93/5.0 |
| Heidi | 1 | $44,796 | 12 | 5.00/5.0 |
| Brent | 1 | $43,911 | 51 | 4.80/5.0 |
| Monica | 1 | $41,516 | 26 | 4.92/5.0 |
| Denise | 1 | $36,424 | 18 | 4.94/5.0 |
| Bethany | 1 | $36,142 | 64 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mullett Township.
Who Are the Airbnb Hosts in Mullett Township?
Mullett Township has a relatively balanced host base.
Host Profile Insights for Mullett Township
- A 44.4% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 5.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 66.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 27.8% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Mullett Township averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Mullett Township
These are the highest-grossing professional property management operations in Mullett Township, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Freshwater Vacation Rentals | 1 | $59,486 | $767 | 53.1% | 5.00/5 |
Management Company Insights for Mullett Township
- The leading management company, Freshwater Vacation Rentals, operates 1 listings with $59,486 in gross revenue — a useful benchmark for what scale looks like in Mullett Township.
- Top managers average 1 properties each, suggesting professional management in Mullett Township still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 5/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 5.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Mullett Township's Airbnb Market Compare to Nearby Cities?
How does the Mullett Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Greilickville, Mullett Township has 8 percentage points lower occupancy and about $120 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Greilickville | 37 | $5,856 | $511.07 | 50% |
| Friendship Township | 13 | $5,747 | $476.97 | 48% |
| Blair Township | 51 | $5,093 | $518.80 | 45% |
| Wilson Township | 14 | $4,842 | $486.48 | 34% |
| West Traverse Township | 31 | $4,518 | $586.75 | 37% |
| Walloon Lake | 26 | $4,472 | $483.52 | 43% |
| Maple River Township | 11 | $4,468 | $385.56 | 43% |
| Elmwood Charter Township | 73 | $4,366 | $422.10 | 46% |
| Melrose Township | 19 | $4,345 | $384.80 | 46% |
| Bingham Township | 26 | $4,321 | $507.83 | 47% |
Frequently Asked Questions About Airbnb in Mullett Township
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Mullett Township.
How much do Airbnb hosts make in Mullett Township?
Mullett Township hosts earn about $31,723 per year on average, with an average nightly rate of $391 and RevPAR of $187. Those figures describe the typical revenue environment for active listings in Mullett Township, Michigan, not the ceiling for the best operators. Source: AirROI 2026 data, Mullett Township market, May 2025 to April 2026.
What is the average Airbnb occupancy rate in Mullett Township?
The average Airbnb occupancy rate in Mullett Township is 42.0%. July is the strongest month and April is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Mullett Township?
Listings in Mullett Township average $391 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Mullett Township?
Mullett Township currently has about 18 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Mullett Township?
AirROI currently classifies the short-term rental regulation level in Mullett Township as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Mullett Township?
RevPAR in Mullett Township is about $187. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Mullett Township?
At 42.0% occupancy, Mullett Township can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $31,723, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Mullett Township?
The average booking lead time in Mullett Township is about 88 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Mullett Township?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Mullett Township include Mullett Lake, Indian River, Cheboygan. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Mullett Township?
entire_home listings make up 100.0% of the active supply in Mullett Township. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Mullett Township compare to nearby Airbnb markets?
Among neighboring markets, Greilickville posts $70,273 in average annual revenue with 49.5% occupancy, compared to Mullett Township's $31,723 and 42.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Mullett Township?
The average Airbnb stay length in Mullett Township is about 4.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Mullett Township?
Airbnb listings in Mullett Township average 4.88 out of 5 overall. About 55.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Mullett Township?
Dishwasher and Ceiling fan are among the strongest revenue-linked amenities in Mullett Township. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Mullett Township?
Yes. About 94.4% of active Airbnb listings in Mullett Township charge a cleaning fee, and the average fee is $218. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Mullett Township?
A 44.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-04-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.