Tourism statisticsCity2026
Asheville Tourism Statistics: 61,139 Airbnb Stays
AirROI estimates 61,139 Airbnb stays in Asheville, in North Carolina, United States, in the 12 months to October 2026. The busiest month was October, and the quietest was February. All of North Carolina had nearly 40 million domestic visitors in 2024, the North Carolina Office of the Governor reports.
Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method
- Estimated Airbnb nights
- 323,894
- Typical Airbnb stay
- 5.3 nights
- Busiest Airbnb month
- October
- From within the United States, among guests who left a review
- 97.8%
Key facts
Asheville Tourism Facts
Each sentence names its place, period and source, so it can be quoted alone.
Official
- The North Carolina Office of the Governor puts all of North Carolina at nearly 40 million domestic visitors in 2024.
Airbnb stays
- AirROI puts Airbnb stays in Asheville at 61,139 in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Asheville added up to 323,894 nights in the 12 months to October 2026.
- AirROI estimates a typical Airbnb stay in Asheville lasted 5.3 nights in the 12 months to October 2026, booked about 45 days ahead.
Busiest months
- AirROI ranks October the busiest Airbnb month in Asheville in the 12 months to October 2026, followed by July and September, with February the quietest.
- AirROI estimates Airbnb in Asheville had no single high season in the 12 months to October 2026: the three busiest months were October, July and September.
- AirROI estimates Airbnb stays in Asheville in October were booked furthest ahead, about 57 days, against 28 days for January, in the 12 months to October 2026.
Guests
- AirROI estimates 97.8% of Asheville Airbnb guests who left a review as of October 2026 were from within the United States.
By place
- AirROI estimates Asheville took 4.9% of all Airbnb stays in North Carolina in the 12 months to October 2026.
- AirROI ranks Asheville 2nd for Airbnb stays among the 111 towns it lists in North Carolina in the 12 months to October 2026.
Official numbers
How Many Tourists Visit North Carolina?
The North Carolina Office of the Governor counted nearly 40 million domestic visitors for all of North Carolina in 2024. On AirROI's estimates, Asheville accounted for 4.9% of Airbnb stays in North Carolina in the 12 months to October 2026.
| Figure | What it counts | Year | Publisher |
|---|---|---|---|
| Nearly 40 millionDomestic visitors, all of North Carolina | Domestic visitors to North Carolina | 2024 | North Carolina Office of the Governor |
Airbnb stays
Airbnb Stays in Asheville
Asheville had 1,836 Airbnb homes in the 12 months to October 2026. They took an estimated 61,139 stays and 323,894 nights. A typical stay lasted 5.3 nights and was booked about 45 days ahead.
- Airbnb homes
- 1,836
- Airbnb stays, estimate
- 61,139
- Airbnb nights, estimate
- 323,894
- Typical stay
- 5.3 nights
- Booked ahead
- 45 days
Busiest months
When Is the Busiest Time in Asheville?
On Airbnb, October was the busiest month in Asheville in the 12 months to October 2026, then July and September. February was the quietest. The busiest months do not sit together, so there is no single high season.
October ranks first, February last
Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
From busiest to quietest: October, July, September, June, November, December, August, May, April, March, January, February.
Month by month: rank and days booked ahead
| Month | Share of nights | Booked ahead |
|---|---|---|
| October | 10.4% | 57 days |
| July | 9.0% | 56 days |
| September | 9.0% | 48 days |
| June | 8.8% | 50 days |
| November | 8.7% | 53 days |
| December | 8.6% | 44 days |
| August | 8.6% | 46 days |
| May | 8.4% | 47 days |
| April | 8.2% | 45 days |
| March | 8.0% | 35 days |
| January | 6.3% | 28 days |
| February | 6.0% | 38 days |
Share is each month's part of the year's Airbnb nights. Days booked ahead are AirROI estimates for stays in each month.
Where guests come from
Where Do Asheville Airbnb Guests Come From?
Nearly all Asheville Airbnb guests who left a review as of October 2026 were from within the United States (97.8%), AirROI estimates. Among the same guests, Charlotte was the top origin city at 4.5%, ahead of Raleigh at 3.2%. The figures rest on 290,015 reviews, written over many years.
97.8% from within the United States
Among guests who left a review, as of October 2026
- From within the United States 97.8%
- From abroad 2.2%
Top origin cities
Among guests who left a review
FAQ
Questions About Tourism in Asheville
How many tourists visit Asheville?
North Carolina as a whole had nearly 40 million domestic visitors in 2024, according to the North Carolina Office of the Governor. AirROI puts Asheville at 4.9% of Airbnb stays in North Carolina in the 12 months to October 2026. AirROI estimates 61,139 Airbnb stays in Asheville in the 12 months to October 2026, which counts bookings and not tourists.
When is the busiest time in Asheville?
The busiest Airbnb month in Asheville in the 12 months to October 2026 was October, then July and September.
What is the quietest month in Asheville?
February was the quietest Airbnb month in Asheville in the 12 months to October 2026, ranking 12th of 12, and January ranked 11th. Stays in February were booked about 38 days ahead, against 57 days for October.
How long is a typical Airbnb stay in Asheville?
A typical Airbnb stay in Asheville lasted 5.3 nights in the 12 months to October 2026, booked about 45 days ahead.
Where do Airbnb guests in Asheville come from?
Of Asheville Airbnb guests who left a review as of October 2026, 97.8% were from within the United States, AirROI estimates. Among the same guests, the top origin city was Charlotte at 4.5%, ahead of Raleigh at 3.2%.
Are Airbnb stays the same as tourists?
No. The North Carolina Office of the Governor counts domestic visitors (nearly 40 million in 2024 across North Carolina). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 61,139 stays are estimates for the 12 months to October 2026.
Method
How These Numbers Are Made
Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights are stays times the typical stay: 61,139 stays at 5.30 nights. Month ranks compare each month's part of Airbnb nights. Origin rests on 290,015 reviews and describes guests who left a review, not everyone who stayed. Read the method page.