Airbnb market data · 202512 months to October 2025
Coats, NC Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Coats brought in $19,470 over the 12 months through October 2025, across just 18 active listings, so a single property can move that figure.
AirROI's latest figures for Coats run through October 2025.
The short answer
Coats Airbnb Market at a Glance
Listings averaged $237 a night and were booked on 34% of available nights.
Timing matters: in March, the best month, the average listing earned about 2.1 times as much as in January, the slowest. With only 18 active listings, a few bookings can reorder the months.
With 18 active listings, Coats is the 291st-largest of 298 North Carolina markets AirROI tracks.
Browse the live Coats Airbnb market See Every Coats ListingRevenue
How Much Do Airbnb Hosts Make in Coats?
Gross bookings per Coats listing averaged $19,470 over the 12 months to October 2025 (North Carolina average: $34,622), before cleaning, platform and management costs and taxes.
The average Coats listing brought in $2,840 in March, its best month, and $1,340 in January, its slowest. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.
Across Coats's 18 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $4,450+ a month, about 2.5 times the typical property.
- Strong performers (top 25%) earn $2,940 or more, roughly $1,100 a month above the median.
- Typical properties (median) earn about $1,800 a month.
- Entry-level properties (bottom 25%) earn $1,040 or less, about 58% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
March earned about 2.1 times what January did
Average revenue per active listing, by month
Coats Airbnb Data by Month
Latest 12 months in the October 2025 data.
March led on revenue. Nightly rates peaked in October and bookings in April, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Nov 2024 | $1,648 | 32.9% | $224 | 10 days |
| Dec 2024 | $1,473 | 18.9% | $228 | 13 days |
| Jan 2025 | $1,338 | 27.1% | $229 | 11 days |
| Feb 2025 | $1,618 | 27.2% | $227 | 6 days |
| Mar 2025 | $2,845 | 40.6% | $210 | 22 days |
| Apr 2025 | $2,836 | 45.8% | $208 | 22 days |
| May 2025 | $2,635 | 33.3% | $213 | 46 days |
| Jun 2025 | $2,368 | 36.1% | $220 | 67 days |
| Jul 2025 | $2,261 | 31.8% | $225 | 9 days |
| Aug 2025 | $2,217 | 34.5% | $220 | 20 days |
| Sep 2025 | $2,367 | 36.4% | $221 | 26 days |
| Oct 2025 | $2,363 | 33.4% | $232 | 66 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
These are market-wide figures. To see what one particular Coats home could earn, enter its address, bedrooms and guests in the free Airbnb calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Coats Profitable?
Yes, when it's run well. The average Coats Airbnb took in $19,470 in the 12 months to October 2025, and run by its owner at everyday costs, about $1,190 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,950 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Coats Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | $19,470 | $31,730 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −$3,020 | −$4,920 |
| Utilities and internetAbout 5% of bookings | −$970 | −$1,590 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$390 | −$630 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$580 | −$950 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$190 | −$190 |
| Permit and registrationWhere one is required | −$100 | −$100 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 27% of bookings | −$5,250 | −$8,380 |
| Left for housing costs, then profit | $14,220about $1,190 a month | $23,350about $1,950 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Coats Airbnb Profit
The estimate starts from Coats's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Coats home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Coats's Top Earners Get There
- More nights booked. The busiest quarter of Coats listings are booked on 43% or more of their nights, against 27% for the median listing. Ten more booked nights a year at the median rate of $190 adds about $1,880 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $295 a night or more, against a median of $190. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $1,950 a year.
- Open for the busy months. March brought the average listing about $2,840, against $1,340 in January, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,640 a month, against $1,620 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Coats?
Coats listings were booked on 34% of the nights they were open over the past year, 6 percentage points below the North Carolina average (40%) and 7 points below the U.S. average (41%). Occupancy swings from 19% in December to 46% in April.
Across Coats's 18 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 68%+ of open nights, 41 points above the median.
- Strong performers (top 25%) fill 43% or more, roughly three nights a week.
- Typical properties (median) fill about 27% of open nights.
- Entry-level properties (bottom 25%) fill 18% or less, under two nights a week.
April was the busiest month in Coats, December the quietest
Share of open nights booked, by month
Nightly rates
How Much Does an Airbnb Cost per Night in Coats?
The average nightly rate in Coats, known as ADR (average daily rate), was $237 over the past year, about 26% below the North Carolina average of $320 and about 29% below the U.S. average of $335. Averaged month by month, rates peak in January and October at about $230 and bottom out in March and April at about $210.
Across Coats's 18 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $360+ a night, about twice the median.
- Strong performers (top 25%) charge $295 or more, about $110 above the median.
- Typical properties (median) charge about $190 a night.
- Entry-level properties (bottom 25%) charge $145 or less, about three-quarters of the median.
October rates ran 11% above April's
Average nightly rate (ADR), by month
The 12-month ADR of $237 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
Seasonality
Best and Worst Months for Airbnb in Coats
With only 18 active listings, the monthly pattern in Coats is noisy, since a few long or pricey stays can lift a month; revenue peaked in March and bottomed out in January.
How Far in Advance Do Guests Book Airbnb in Coats?
Guests book Coats stays 30 days ahead on average (about four weeks). June stays are booked furthest out, about 67 days ahead, and February stays closest to arrival, about 6 days. A typical June booking is made in early April.
June stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 30 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Coats
None of the 18 active listings in Coats display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Coats.
Neighborhoods
Best Neighborhoods for Airbnb in Coats
AirROI's area guide picks seven Coats neighborhoods that draw short-term rental guests, led by Coats Downtown, Harnett County and Cumberland County. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Coats Downtown | The charming downtown area is perfect for visitors who want a small-town feel with local shops and restaurants. It's a cozy spot for families and those looking to explore the local culture. | Coats Historic District, Local eateries, Community events, Parks and recreation areas |
| Harnett County | A broader region surrounding Coats with access to outdoor activities and natural beauty. Great for vacationers who enjoy nature and family-friendly outings. | Harnett County Parks, Nature trails, Fishing spots, Local farms |
| Cumberland County | Nearby county offering a mix of urban and suburban attractions. It's appealing to business travelers as well as families looking for diverse activities. | Fort Bragg, Cumberland County Crown Coliseum, Airborne and Special Operations Museum, Shopping centers |
| Piney Green | A community known for its peaceful neighborhoods and proximity to military bases. Attracts long-term visitors and military families. | Piney Green Park, Local markets, Military family events |
| Dunn | Just a few miles away, Dunn offers additional accommodations and the benefits of urban amenities while being close to the tranquil setting of Coats. | Dunn Historic District, Cultural festivals, Local shopping |
| Angier | A neighboring town with a quaint atmosphere, Angier offers local charm and easy access to Coats, making it a great spot for visitors wanting more options. | Angier Depot Museum, Cedar Creek Gallery, Local parks |
| Lillington | Nearby Lillington is known for its rich history and nature spots, appealing to those wanting to experience the great outdoors and historical landmarks. | Lillington Historic District, Cape Fear River adventures, Local trails |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Coats vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 45 km, Apex (42 km away) earned the most per listing, about 92% more than Coats.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Fuquay-Varina 26 km | 120 | $24,999 | $201 | 43% |
| Smithfield 27 km | 35 | $24,224 | $179 | 48% |
| Clayton 31 km | 84 | $23,943 | $201 | 44% |
| Garner 31 km | 73 | $24,380 | $195 | 47% |
| Apex 42 km | 111 | $37,439 | $234 | 51% |
| Knightdale 43 km | 36 | $14,334 | $143 | 35% |
| Raleigh 44 km | 1,764 | $25,607 | $205 | 44% |
| Cary 45 km | 329 | $30,069 | $216 | 48% |
Other Airbnb Markets in North Carolina
- Charlotte Airbnb data 3,646 listings
- Asheville Airbnb data 1,836 listings
- Carolina Beach Airbnb data 1,684 listings
- Wilmington Airbnb data 1,619 listings
- Oak Island Airbnb data 1,615 listings
- Kill Devil Hills Airbnb data 1,224 listings
- Durham Airbnb data 1,187 listings
- Bryson City Airbnb data 984 listings
See all 298 North Carolina Airbnb markets
Markets Similar to Coats
Markets elsewhere in the United States with a similar nightly rate and occupancy to Coats:
- Jonesboro Airbnb data GA · $238/night · 34.2%
- San Bernardino Airbnb data CA · $240/night · 34.4%
- Crosby Airbnb data MN · $231/night · 34.2%
- Suches Airbnb data GA · $232/night · 34.6%
- Guntersville Airbnb data AL · $239/night · 33.1%
- Carrabelle Airbnb data FL · $242/night · 33.2%
FAQ
Coats Airbnb FAQ
How much do Airbnb hosts make in Coats?
An active Coats Airbnb grossed $19,470 on average in the 12 months to October 2025, according to AirROI's tracking of 18 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $2,940 or more in a typical month.
How much can I make on Airbnb in Coats?
It depends most on the home's size, location and how it's run. The middle half of Coats listings earn between $1,040 and $2,940 in a typical month, and the top tenth $4,450 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Coats?
Listings in Coats were booked on 34% of available nights over the past year. That compares with 40% for the North Carolina average. April was the busiest month.
How much does an Airbnb cost per night in Coats?
The average booked night in Coats cost $237 before fees. Half of listings charge between $145 and $295, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Coats?
None of the active Coats listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Coats?
Yes, when it's run well. The average Coats Airbnb grossed $19,470 in the 12 months to October 2025, 44% below the North Carolina average of $34,622, though with only 18 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $14,220 a year (about $1,190 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,950 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Coats?
March paid best over the past year, at $2,840 per active listing, and January paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Coats?
Coats stays were booked 30 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in Coats?
Coats Downtown, Harnett County and Cumberland County draw the most short-term rental interest in Coats. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Coats?
AirROI counted 18 active Airbnb listings in Coats as of October 2025. The closest tracked market is Fuquay-Varina, 26 km away.
Method
About This Data
Figures on this page cover 18 active Airbnb listings in Coats from November 2024 to October 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.