Millersburg, Ohio Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Millersburg, Ohio? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $35,059 per year — at a $232 nightly rate, 41.9% occupancy, and a $102 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 145 active listings, Millersburg is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 48.0% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Millersburg?
In Millersburg, the headline Airbnb metrics are $35,059 in average annual revenue,41.9% occupancy, $232 ADR, and $102 in RevPAR, and guests book about 42 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Millersburg?
Understanding the monthly revenue variations for Airbnb listings in Millersburg is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Millersburg is typically October, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Millersburg across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,869+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,187 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,780 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,618, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Millersburg
What Is the Monthly Airbnb Occupancy Rate in Millersburg?
Maximize your bookings by understanding the Millersburg STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Millersburg:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Millersburg
What Is the Average Airbnb Nightly Rate in Millersburg?
Effective short term rental pricing strategy in Millersburg involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Millersburg typically peaks in October and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $352+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $261 or more.
- Typical properties (Median) charge around $199 per night.
- Entry-level properties (Bottom 25%) earn around $154 per night.
Average Daily Rate (ADR) Trend by Month in Millersburg
What Is the RevPAR for Airbnb in Millersburg?
RevPAR in Millersburg is currently $102. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $55 RevPAR.
- Typical properties (Median) generate $89 RevPAR.
- Strong performers (Top 25%) earn $127 RevPAR.
- Best-in-class (Top 10%) achieve $172 RevPAR.
Average Monthly RevPAR Trend in Millersburg
RevPAR Insights for Millersburg
- The average RevPAR in Millersburg is $102. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($172) and bottom 25% ($55) is $117, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Oct and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Millersburg benchmarks. If your RevPAR falls below the median of $89, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $127+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Millersburg?
Millersburg's peak Airbnb season falls in October, July, August, while the softest stretch is January, February, April. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (October, July, August)
- Revenue averages $4,267 per month
- Occupancy rates average 54.1%
- Daily rates average $237
Shoulder Season
- Revenue averages $3,138 per month
- Occupancy maintains around 41.5%
- Daily rates hold near $230
Low Season (January, February, April)
- Revenue drops to average $2,169 per month
- Occupancy decreases to average 32.7%
- Daily rates adjust to average $214
Seasonality Insights for Millersburg
- Airbnb seasonality in Millersburg is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Millersburg's highest earning potential, with monthly revenues climbing to $4,853, occupancy reaching 60.4%, and ADRs peaking at $243.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,956, occupancy could drop to 30.1%, and ADRs may adjust to $210.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Millersburg.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Millersburg, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Millersburg?
Low regulation and minimal registration activity in Millersburg, Ohio, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Millersburg to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Millersburg?
Millersburg is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Millersburg Downtown | Charming heart of Millersburg, filled with quaint shops, local restaurants, and easy access to cultural events. A popular spot for visitors wanting to experience the local community and attractions. | Holmes County Historical Society, Millersburg Depot, Local Art Galleries, Restaurants, Millersburg Community Park |
| Killbuck Lake | Beautiful natural area nearby with opportunities for outdoor recreation such as fishing, hiking, and picnicking. Attracts nature lovers and families looking for a tranquil getaway. | Killbuck Lake, Killbuck Wildlife Area, Hiking Trails, Fishing Spots |
| Amish Country | Known for its beautiful landscapes, Amish culture, and handmade crafts. Visitors often seek a peaceful retreat and a chance to experience the unique Amish lifestyle. | Sol's In The Valley, Amish Country Theater, Yoder's Amish Home, Holmes County Flea Market |
| Glenmont | A small, historical village that offers a glimpse into rural life in Ohio. It appeals to tourists looking for charm and quiet, away from the hustle and bustle. | Glenmont Church, Scenic Countryside, Local Farms |
| Bunker Hill | A picturesque area known for its rolling hills and serene atmosphere. Great for guests looking for a countryside escape with opportunities for relaxation and outdoor activities. | Rural Scenery, Local Farms, Hiking Trails |
| Berlin | Just a short drive from Millersburg, Berlin is a bustling hub of Amish culture with dining, shopping, and entertainment. A must-visit for tourists interested in local crafts and foods. | Berlin Village Antique Mall, The Amish Door, Culinary Shops, Shopping District |
| Highland Park | A residential area that offers a family-friendly environment with parks suitable for picnics and outdoor fun. Attractive to families and groups visiting the area. | Highland Park, Children's Playground, Walking Trails |
| Cleveland but nearby | A bit further from Millersburg but accessible for visitors wanting to explore a larger city with cultural, dining, and entertainment options. Appeals to travelers looking for a mix of urban and rural experiences. | Rock and Roll Hall of Fame, Cleveland Museum of Art, Cleveland Botanical Garden |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Millersburg offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Millersburg?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Millersburg
- The Millersburg Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 99.3% of the 145 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Millersburg, House properties are the most common (33.8%), reflecting the local real estate landscape.
- Houses represent a significant 33.8% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, unique stays, others (combined 12.4%) offer potential for unique stay experiences.
Millersburg Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Millersburg
- The dominant room capacity in Millersburg is 1 bedroom listings, making up 44.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 77.9% of the active Airbnb listings in Millersburg, indicating a high concentration in these sizes.
Millersburg Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Millersburg
- The most common guest capacity trend in Millersburg vacation rentals is listings accommodating 4 guests (34.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Millersburg STR market, accounting for 66.2% of listings.
- 30.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Millersburg.
- On average, properties in Millersburg are equipped to host 4.2 guests.
How Do Listings in Millersburg Compare on Quality?
Listing quality in Millersburg can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Millersburg
- At 30.5 photos per listing on average, Millersburg hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 19.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Millersburg averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Millersburg?
Amenity Prevalence
Amenity Insights for Millersburg
- Essential amenities in Millersburg that guests expect include: Air conditioning, Heating, Free parking on premises, Smoke alarm, Hot water, Dishes and silverware, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Coffee maker, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Millersburg: Air conditioning, Heating, Free parking on premises, Smoke alarm, Hot water, Dishes and silverware, Wifi.
- Prioritize adding missing essentials: Air conditioning, Heating, Free parking on premises, Smoke alarm, Hot water, Dishes and silverware, Wifi.
- Consider adding popular differentiators like Kitchen or Coffee maker to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Millersburg to stay competitive.
Which Airbnb Amenities Boost Revenue in Millersburg?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Millersburg, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Wifi | 95.2% | $36,101 | $14,517 | 148.7% |
Essentials | 91.7% | $36,874 | $14,941 | 146.8% |
Coffee maker | 94.5% | $36,025 | $18,522 | 94.5% |
Hot tub | 33.8% | $48,942 | $27,973 | 75.0% |
Refrigerator | 93.1% | $36,124 | $20,681 | 74.7% |
Cooking basics | 91.0% | $36,450 | $20,937 | 74.1% |
Fireplace guards | 4.8% | $57,504 | $33,921 | 69.5% |
Trash compactor | 4.1% | $57,725 | $34,081 | 69.4% |
Hair dryer | 90.3% | $36,464 | $21,916 | 66.4% |
BBQ grill | 53.8% | $42,908 | $25,921 | 65.5% |
Revenue Impact Insights for Millersburg
- Wifi tops the revenue impact list with a 148.7% uplift — listings with this amenity earn $36,101 vs. $14,517 without it.
- Wifi, Essentials, Coffee maker, Refrigerator, Cooking basics, Hair dryer — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Millersburg STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Millersburg. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMillersburg Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Millersburg
- The typical guest profile for Airbnb in Millersburg consists of primarily domestic travelers (99%), often arriving from nearby Cleveland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.9% of guests.
- Key international markets include United States (98.9%) and Canada (0.4%).
- Top languages spoken are English (89.2%) followed by Spanish (5.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Cleveland and Columbus.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Millersburg?
Listings in Millersburg average 4.91 out of 5 overall, with about 106.3 reviews per active listing and 79.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Millersburg
- With an overall rating of 4.91, Millersburg listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.97), while Value (4.84) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 79.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Millersburg Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Millersburg
- The most common availability pattern in Millersburg falls within the 181-270 days range, representing 43.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Millersburg (44.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Millersburg?
Average Booking Lead Time by Month
Booking Lead Time Insights for Millersburg
- The overall average booking lead time for vacation rentals in Millersburg is 42 days.
- Guests book furthest in advance for stays during October (average 60 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (52 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Millersburg.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 52 days) to capture early planners.
- Monitor your own booking lead times against these Millersburg averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Millersburg?
Guests in Millersburg stay about 2.3 nights on average, generating roughly 6,404 reservations and 44.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Millersburg
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Millersburg
- Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
- At 44.2 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jun (2.6 nights) and shorten in Feb (1.8 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Millersburg Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
65 listings
44.8% of total
2 Nights
39 listings
26.9% of total
30+ Nights
41 listings
28.3% of total
Key Insights
- The most prevalent minimum stay requirement in Millersburg is 1 Night, adopted by 44.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (71.7%) of the Millersburg Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (28.3%) caters to monthly stays (30+ nights) in Millersburg, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 44.8% of Millersburg hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 28.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Millersburg.
Millersburg Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
0.7% of total
Super Strict 30 Days
2 listings
1.4% of total
Flexible
18 listings
12.4% of total
Moderate
36 listings
24.8% of total
Firm
69 listings
47.6% of total
Strict
19 listings
13.1% of total
Cancellation Policy Insights for Millersburg
- The prevailing Airbnb cancellation policy trend in Millersburg is Firm, used by 47.6% of listings.
- A majority (60.7%) of hosts in Millersburg utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 47.6% market standard in Millersburg.
- Using a Strict policy might deter some guests, as only 13.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Millersburg.
How Much Are Airbnb Cleaning Fees in Millersburg?
Cleaning fees in Millersburg are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Millersburg
- 93.8% of listings charge a cleaning fee, making it standard practice in Millersburg. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $67 is close to the median ($50), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 8.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Millersburg median of $50. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Millersburg Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Millersburgbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Lodge at Fields of Home
Entire Place • 6 bedrooms
Welcome Lodge- Perfect for Large Gatherings
Entire Place • 8 bedrooms
Great for Families, Awesome View, Amish Country
Entire Place • 6 bedrooms
The Dwelling | Rooftop Terrace w/ VIEWS + Fire Pit
Entire Place • 4 bedrooms
Stillwater Cabin with Hot Tub
Entire Place • 2 bedrooms
Luxury 2 Bed Bath Cottage With Private Hot Tub
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Millersburg?
Learn from the best! This table showcases top-performing Airbnb hosts in Millersburg based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jeff | 26 | $1,111,549 | 2412 | 4.94/5.0 |
| Lamar | 10 | $466,221 | 1007 | 4.95/5.0 |
| Braden | 11 | $420,227 | 1045 | 4.91/5.0 |
| Sandpiper Homestays | 5 | $262,925 | 257 | 4.88/5.0 |
| Matthias & Andrea | 5 | $219,918 | 688 | 4.90/5.0 |
| Evolve | 6 | $214,620 | 163 | 4.81/5.0 |
| Dustan & Nichole | 3 | $173,407 | 627 | 4.98/5.0 |
| Landon | 4 | $164,796 | 69 | 4.75/5.0 |
| Stacey | 1 | $127,677 | 73 | 4.97/5.0 |
| Andrea | 1 | $121,932 | 64 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Millersburg.
Who Are the Airbnb Hosts in Millersburg?
Millersburg is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Millersburg
- With 80.0% Superhosts, Millersburg has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 24.8% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 1.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 89.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 54.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Millersburg averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Millersburg
These are the highest-grossing professional property management operations in Millersburg, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Jeff | 26 | $1,111,549 | $288 | 39.5% | 4.94/5 |
| Lamar | 10 | $466,221 | $206 | 60.6% | 4.95/5 |
| Sandpiper Homestays | 5 | $262,925 | $305 | 49.5% | 4.88/5 |
| Evolve | 6 | $214,620 | $165 | 57.5% | 4.81/5 |
| Landon | 4 | $164,796 | $332 | 33.6% | 4.75/5 |
| Jackie | 4 | $105,695 | $166 | 44.4% | 4.93/5 |
| Evolve | 3 | $104,229 | $176 | 50.3% | 4.98/5 |
| Kelly | 1 | $42,424 | $203 | 53.8% | 4.97/5 |
| Dorothy | 1 | $35,716 | $212 | 45.3% | 4.95/5 |
| Evolve | 1 | $9,153 | $134 | 23.6% | 4.94/5 |
Management Company Insights for Millersburg
- The leading management company, Jeff, operates 26 listings with $1,111,549 in gross revenue — a useful benchmark for what scale looks like in Millersburg.
- Top managers average 6 properties each, suggesting professional management in Millersburg still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.91/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Millersburg's Airbnb Market Compare to Nearby Cities?
How does the Millersburg Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Creola, Millersburg has 9 percentage points lower occupancy and about $186 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sugar Grove | 16 | $6,137 | $513.64 | 41% |
| Creola | 18 | $6,048 | $417.93 | 51% |
| Hocking County | 11 | $5,919 | $531.90 | 48% |
| Rockbridge | 227 | $5,296 | $412.23 | 44% |
| Berlin Township | 11 | $5,177 | $387.75 | 48% |
| Huron Township | 17 | $5,095 | $509.80 | 39% |
| Logan | 686 | $4,942 | $393.08 | 44% |
| Berne Township | 15 | $4,687 | $501.18 | 37% |
| Swan Township | 109 | $4,652 | $342.50 | 47% |
| Laurelville | 145 | $4,536 | $359.71 | 44% |
Frequently Asked Questions About Airbnb in Millersburg
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Millersburg.
How much do Airbnb hosts make in Millersburg?
Millersburg hosts earn about $35,059 per year on average, with an average nightly rate of $232 and RevPAR of $102. Those figures describe the typical revenue environment for active listings in Millersburg, Ohio, not the ceiling for the best operators. Source: AirROI 2026 data, Millersburg market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Millersburg?
The average Airbnb occupancy rate in Millersburg is 41.9%. October is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Millersburg?
Listings in Millersburg average $232 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Millersburg?
Millersburg currently has about 145 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Millersburg?
AirROI currently classifies the short-term rental regulation level in Millersburg as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Millersburg?
RevPAR in Millersburg is about $102. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Millersburg?
At 41.9% occupancy, Millersburg can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $35,059, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Millersburg?
The average booking lead time in Millersburg is about 42 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Millersburg?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Millersburg include Millersburg Downtown, Killbuck Lake, Amish Country. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Millersburg?
entire_home listings make up 99.3% of the active supply in Millersburg. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Millersburg compare to nearby Airbnb markets?
Among neighboring markets, Sugar Grove posts $73,640 in average annual revenue with 40.6% occupancy, compared to Millersburg's $35,059 and 41.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Millersburg?
The average Airbnb stay length in Millersburg is about 2.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Millersburg?
Airbnb listings in Millersburg average 4.91 out of 5 overall. About 79.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Millersburg?
Wifi and Essentials are among the strongest revenue-linked amenities in Millersburg. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Millersburg?
Yes. About 93.8% of active Airbnb listings in Millersburg charge a cleaning fee, and the average fee is $67. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Millersburg?
A 80.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.